长沙晚报掌上长沙9月29日讯（通讯员 周李） 27日，以"三十而立·舞动健康·悦享生活"为主题的"中国人寿杯"宁乡 市广场舞大赛在宁乡翡翠湖广场举行。大赛共吸引63支参赛队伍、2000余名市民现场观看，共同参与并见证了这 场集文化健身与金融宣教于一体的群众性盛会。 63支队伍跃动全城，展现了"健康宁乡"新风貌。大赛现场气氛热烈，63支参赛队伍精神抖擞、服饰绚丽，伴随着 欢快的节奏翩翩起舞。从传统民族舞到现代健身操，各参赛队风格多样、编排新颖，充分展现了宁乡市民蓬勃向 上的精神风貌和日益浓厚的全民健身氛围。广场舞作为贴近百姓生活的文化载体，不仅舞出了健康与快乐，更展 示了新时代人民群众的获得感与幸福感。 国家金融监督管理总局宁乡监管支局党委书记、局长陆文贤表示，"金融+文体"融合宣教模式的创新价值，不仅提 升了公众金融素养，也增强了风险防范意识，真正实现了"宣传有声、教育有心、服务有情"的宣教效果。 中国人寿宁乡支公司表示，未来将继续发挥综合金融优势，深入参与宁乡经济社会建设，通过更多元的活动形 式、更优质的金融服务，助力构建和谐健康的金融生态，与宁乡人民携手共创美好生活。 三十而立展现担当，中国人寿以"立、力 ...

Group 1 - Financial consumers are crucial participants in the financial market and play a significant role in promoting high-quality financial development, emphasizing the importance of respecting, serving, and protecting consumers [1] - The financial consumer protection framework in China is rapidly evolving, with a focus on enhancing the protection of consumers' legal rights [1] - The trust industry is actively participating in the "big consumer protection" initiative by improving risk control and service mechanisms to safeguard consumers' financial interests [1] Group 2 - Financial education is fundamental for consumer protection, enhancing self-protection capabilities, and promoting healthy industry development [2] - Trust companies are adopting diverse communication methods, such as internet and video platforms, to raise awareness about illegal financial practices and expand the reach of financial education [2] - Initiatives like community financial service consultation stations and themed promotional activities aim to make financial knowledge more accessible and relatable to the public [2] Group 3 - Trust companies are focusing on integrating consumer rights protection with their operational management and business processes, actively listening to customer needs and resolving financial disputes [3] - Effective communication and dispute resolution mechanisms are being established, with companies like Xiamen International Trust recognized for their proactive approach in managing consumer complaints [4] - The emphasis is on prevention, mediation, and grassroots engagement to resolve conflicts promptly, supported by regulatory bodies and industry organizations [4] Group 4 - The China Trust Industry Association is enhancing consumer protection practices through improved mechanisms, increased public awareness, cultural development, and diversified dispute resolution [5] - The association's efforts aim to create a comprehensive consumer protection system that is efficient, considerate, and closely aligned with consumer needs [5]

经典民乐讲授适当性新规 9月15日至21日，在国家金融监督管理总局、中国人民银行、中国证监会的共同指导下，全国范围内正 在开展"金融教育宣传周"活动。作为此次活动的重要组成部分，北京金融监管局在金融街购物中心广场 精心组织了"金融集市"活动，广发银行银行北京市分行积极参与此次活动，为首都市民奉献了一场"能 看、能听、能玩"的金融知识大餐。 由广发银行北京分行员工自编自演的快板书《守紧钱包不放松》《存款保险美名扬》，朗朗上口，现场 演出博得了"集市观众"的满堂彩。两个曲艺小段，一个通过展示"互联网虚假广告""明星代言"等金融诈 骗手段，揭露各类非法金融活动陷阱，提醒民众谨慎投资，擦亮眼睛防诈骗。一个宣传存款保险的好 处，包括银行业金融机构全覆盖，本外币均可保障等，强调国家政策护航，保障储户权益，维稳金融体 系，助力民生发展等政策核心要义。 互动游戏体验适当性原则 广发银行北京分行坚持将金融宣教工作与中国传统文化相结合，与消费者权益保护实际相结合，打造了 广发"文化特色"金融宣教品牌。广发银行总行高管层、总行消保部及北京分行主要负责人参加了此 次"金融集市"活动。北京分行行长高奇志表示："消费者权益保护工作是我们 ...

Group 1 - The "Financial Education Promotion Week" is being conducted nationwide under the guidance of the National Financial Supervision Administration, the People's Bank of China, and the China Securities Regulatory Commission, with a focus on enhancing public financial literacy [1] - The Beijing Financial Regulatory Bureau organized a "Financial Market" event at the Financial Street Shopping Center, where Guangfa Bank's Beijing branch actively participated, providing an engaging financial knowledge experience for the public [1] Group 2 - Guangfa Bank's Beijing branch launched an original educational video titled "National Music Talks Appropriateness," which creatively illustrates the core content of the "Financial Institutions Product Appropriateness Management Measures" using traditional Chinese music instruments [2] - The performance included various musical interpretations to explain key concepts such as product appropriateness management, consumer responsibility, and special protection for elderly consumers [2] Group 3 - A self-composed and performed "Kuaiban" (a form of Chinese storytelling) by Guangfa Bank's Beijing branch employees highlighted financial fraud traps and the benefits of deposit insurance, aiming to raise public awareness about investment risks [3] - The performance emphasized the importance of national policies in safeguarding depositor rights and maintaining financial stability [3] Group 4 - The "Financial Consumer Rights Treasure Account" booth featured an interactive game called "Appropriateness Matching," which was highly popular among participants, combining fun and educational elements to teach about financial product risk ratings and consumer risk tolerance [4] - The booth also included knowledge displays and explanations from financial managers, reinforcing the idea that "the suitable is the best" [4] - Guangfa Bank integrates traditional culture with consumer rights protection in its financial education efforts, emphasizing the importance of consumer rights in its operational strategy [4]

Core Insights - The "Financial Accompanying Me" initiative aims to support small and micro enterprises by providing tailored financial services throughout their lifecycle, including over 20 short videos covering various financial topics [1][2] - The "Financial Accompanying My Growth" e-book is part of a series aimed at enhancing financial literacy and accessibility for small businesses, facilitated by the China Financial Publishing House [1][2] Group 1 - The "Financial Accompanying Me" series is designed to meet the financial needs of small and micro enterprises, reflecting the Beijing Financial Regulatory Bureau's commitment to a people-centered development approach [2] - The initiative emphasizes the importance of making financial services more accessible and understandable for small business owners, ensuring they are informed about the latest policies [2] - Future plans include optimizing the financial service ecosystem for small enterprises and enhancing financial education outreach to communities and campuses [2]

Core Viewpoint - The launch of the "Golden Horn" financial consumer protection-themed subway train by China Post Insurance Shandong Branch represents an innovative approach to financial education, transforming traditional methods into an immersive, dynamic experience for commuters, with over 30,000 passengers reached on the first day [1][10] Group 1: Innovative Financial Education - The themed subway train features three distinct carriages that integrate financial education, rights protection, and corporate culture into the commuting experience, making financial knowledge accessible and engaging [1][10] - The first carriage showcases cartoon characters created by the Shandong Regulatory Bureau of the National Financial Supervision Administration, emphasizing financial safety and risk awareness through relatable stories and visuals [4][6] - The second carriage focuses on core financial consumer rights, providing practical tips to prevent telecom and online fraud, thereby enhancing public awareness and resilience against financial scams [6][10] Group 2: Corporate Culture and Services - The third carriage highlights the development history and corporate culture of China Post Insurance, featuring the "Post Accompany" claims service system, which includes various customer-friendly services [8][10] - The initiative marks a shift from static financial promotion to dynamic penetration, aiming to expand the reach of financial education and enhance brand influence over a month-long operation [10]

Core Viewpoint - The Financial Regulatory Administration is enhancing consumer financial education and services to meet the diverse financial needs of the public, with a focus on practical measures that consumers can see and feel [1][2]. Group 1: Financial Education Initiatives - The Financial Regulatory Administration, in collaboration with the People's Bank of China and the China Securities Regulatory Commission, is organizing a Financial Education Promotion Week from September 15 to 21, aiming to improve public financial literacy [1]. - This is the third nationwide financial education campaign since the establishment of the Financial Regulatory Administration, with increasing social impact and innovative activities [1]. Group 2: Service and Product Supply Enhancement - The Financial Regulatory Administration is implementing policies to boost consumer spending, including pilot programs for personal consumer loans and interest subsidies for service industry loans [2]. - Financial institutions are encouraged to optimize resource allocation and develop customized financial products that integrate into consumers' daily lives [2]. Group 3: Consumer Protection and Feedback - The Financial Regulatory Administration has revised over 30 regulations related to corporate governance, regulatory ratings, and consumer protection this year, aiming to enhance consumer rights protection [1]. - The administration is committed to listening to consumer feedback to continuously improve regulatory frameworks [1]. Group 4: Targeted Service Improvements - The Financial Regulatory Administration is guiding financial institutions to enhance services for specific customer groups, including the elderly, disabled individuals, and new citizens, through technology and intelligent solutions [2]. - Innovative service models that address public needs have emerged, providing valuable examples for the financial industry [2]. Group 5: Ongoing Financial Literacy Assessment - A nationwide survey on consumer financial literacy is being conducted, showing a steady improvement in financial literacy levels among consumers [3]. - The Financial Regulatory Administration plans to further advance financial education initiatives to ensure comprehensive coverage of consumer scenarios and communication channels [3].

Core Viewpoint - Sunshine Property & Casualty Insurance actively engages in public awareness activities to promote insurance culture and enhance the image of the insurance industry, aligning with national financial policies and emphasizing love and responsibility [1][21]. Group 1: Party Building and Community Engagement - During the "July 1" Party Day, Sunshine Insurance organized various activities such as "Silver Hair Classroom" to educate the elderly about financial safety and scams, fostering community connections through dance and discussions [3][4]. - In Hubei, the company facilitated public education on insurance knowledge and financial risk prevention at the site of the 87th Meeting, transforming party learning into community service [3][4]. - The company conducted "Red Walking" events in various locations, distributing informational materials on insurance and addressing community inquiries [4]. Group 2: Financial Education and Consumer Protection - Sunshine Insurance implemented the "Five Entering" initiative, bringing financial education directly to communities, businesses, and consumers, focusing on anti-money laundering and consumer rights [5][6]. - In Shaanxi, the company provided safety training for hotel management, enhancing their awareness of risk management and emergency response [6][9]. - In Hebei, the "Financial Consumer Protection Station" engaged residents through interactive activities, educating them on consumer rights and fraud prevention [8][11]. Group 3: Social Responsibility and Community Support - The company is committed to social responsibility by supporting rural revitalization and providing services to vulnerable groups, including outdoor workers and the elderly [12][15]. - Sunshine Insurance donated resources to impoverished households and organized visits to welfare institutions, demonstrating care and support for the community [13][16]. - The establishment of "Sunshine Love Stations" offers rest areas for workers, enhancing their comfort and accessibility to financial services [15][20]. Group 4: Multi-Channel Promotion and Awareness Expansion - Sunshine Insurance produced a series of educational micro-videos addressing financial scams and consumer protection, disseminating them through various media platforms to reach a wider audience [17][18]. - The company participated in local media programs to educate the public on insurance products and risk prevention, enhancing community awareness [19]. - Future initiatives will continue to focus on deepening public understanding of insurance knowledge and providing quality services to support community well-being [21].

Group 1 - The core theme of the financial education campaign is "Protecting the Wallet and Safeguarding Happiness," which aligns with the "78 National Insurance Publicity Day" activities [1][2] - Guoren Insurance Shandong Branch has conducted community financial education activities, reaching over 10,000 people and distributing more than 5,000 promotional materials [2] - The company provided a total of 300,000 yuan in risk protection to the elderly, specifically targeting those aged 65 and above, to build a "firewall" against scams [1] Group 2 - Various branches of Guoren Insurance have tailored their outreach efforts, such as setting up consultation booths and distributing customized handbooks in community areas [1] - The company has focused on educating the public about the dangers of high-yield investment scams, emphasizing the importance of rational investment and risk awareness [2] - Future plans include regularizing financial education and insurance knowledge dissemination to enhance the regional financial ecosystem's safety and order [2]

Core Insights - The company has been enhancing its financial services to support the real economy and improve the quality of life for citizens since 2025, demonstrating its commitment as a state-owned bank [1][2][3] Group 1: Financial Education and Consumer Protection - The company emphasizes financial education to build a risk prevention framework, actively engaging in consumer rights protection and creating a harmonious financial consumption environment [1] - In 2023, the company expanded its financial education outreach by organizing events in community centers and schools, focusing on preventing illegal fundraising and financial fraud, particularly targeting elderly and student demographics [1] Group 2: Innovative Service Solutions - The company introduced a "Change Service Optimization Plan" to address the cash exchange needs of local merchants, establishing dedicated service windows and appointment systems [2] - A mobile financial service team was created to assist businesses and elderly clients with banking services, completing 90 on-site card issuance services for enterprises and 17 special services for elderly customers in 2023 [2] Group 3: Targeted Support for Enterprises - The company launched a "Thousand Enterprises and Ten Thousand Households" initiative to visit and understand local businesses' needs, implementing a tailored service mechanism [3] - In February, a customized bill discounting solution was provided to a specialized enterprise, facilitating a quick release of 10 million yuan to alleviate cash flow pressures [3] - By the end of Q1, the company had issued over 6 billion yuan in inclusive loans, benefiting nearly 800 small and micro enterprises, thereby significantly supporting the development of the real economy [3]