Core Viewpoint - Morgan Stanley has issued a report giving Xiaomi Group-W (01810) an "Overweight" rating with a target price of HKD 62 [1] Summary by Relevant Categories Financial Performance - Despite market expectations of downward pressure on smartphone gross margins due to rising memory costs, historical data shows that Xiaomi's smartphone gross margins expanded during periods of increasing DRAM prices from 2016 to 2017, 2019 to 2021, and 2022 to 2023 [1] - The effective cost transfer mechanism of the company, along with significant cost increases leading to product price hikes, has contributed to this margin expansion [1] Strategic Initiatives - Xiaomi's product structure upgrade and ongoing high-end strategy are identified as long-term positive factors driving gross margin [1]

摩根士丹利发布研报称，给予小米集团-W(01810)"增持"评级，目标价为62港元。市场普遍预期当内存 成本上升时，智能手机毛利率将面临下行压力，然而翻查过往数据，在2016至2017年、2019至2021年及 2022至2023年周期中，当DRAM价格呈上升趋势时，小米的智能手机毛利率实际上仍录得扩张，相信是 由于集团的成本转嫁机制有效，加上显著成本上升推动产品涨价，若趋势逆转时高产品售价配合低成 本，亦可触发企业利润率复苏。大摩又指，小米的产品结构升级及持续推进的高端化策略亦是推动毛利 率长期正面的因素之一。 ...

Core Viewpoint - Morgan Stanley's research report indicates that during periods of rising DRAM prices, Xiaomi's smartphone gross margin has expanded due to effective cost transfer mechanisms and significant cost increases leading to product price hikes [1] Group 1: Financial Performance - Historical data from 2016 to 2017, 2019 to 2021, and 2022 to 2023 shows that Xiaomi's gross margin has expanded even when DRAM prices were on the rise [1] - The potential for profit margin recovery exists if high product prices are maintained alongside low costs when market trends reverse [1] Group 2: Strategic Factors - Xiaomi's product structure upgrade and ongoing high-end strategy are identified as long-term positive factors for gross margin [1] - Morgan Stanley has assigned an "Overweight" rating to Xiaomi with a target price of HKD 62 [1]

Summary of the Conference Call for Hengan International Industry Overview - The consumer paper market is experiencing a slowdown in growth, but an increase in per capita usage and the penetration of high-margin products are driving price growth, leading to stable industry growth expectations [2][3] - The sanitary napkin market is seeing a decline in sales, but innovation in high-end products is pushing up unit prices, with future growth relying on high-end strategies [2][4] - The diaper market is significantly influenced by the number of newborns, necessitating differentiated products to increase average transaction value [2][4] Company Performance - Hengan International's brands, such as "Heart to Heart," hold a leading market share in the consumer paper sector, with an upward trend in the CR10 index [2][5] - The company reported sales exceeding 400 million yuan in 2024 and nearly 300 million yuan in the first half of 2025, with a significant increase in internal sales contribution [2][7] - The high-end brand Kimo has significantly boosted the diaper business, maintaining a growth rate of 20% [2][8] Product Innovation - Recent product launches include high-end items such as "Sunshine" and "Rong Lifang," which have positively impacted sales and gross margins. For instance, the price of "Sunshine" is 70% higher than traditional series [2][6] - The introduction of innovative products like "Rong Lifang," which utilizes CAD air-drying technology, has improved absorption and doubled the price compared to traditional products [2][6] Market Dynamics - The competitive landscape in the consumer paper industry remains stable, with major players maintaining their market shares while new entrants are eroding smaller brands' shares, leading to an increase in the CR10 index [5] - In the sanitary napkin sector, foreign brands are losing market share to domestic brands, which are aggressively investing in sales [5] - The diaper market is similarly affected, with significant declines in market share for foreign brands like Procter & Gamble and Kao, while domestic brands are rising [5] Cost and Profitability - Recent cost reductions are a key reason for optimism regarding Hengan International's performance in the second half of 2025. The prices of needle and broadleaf pulp are expected to decrease by 9.55% and 7.5%, respectively, which could restore profit margins by 3 percentage points [3][9][10] - The revenue structure shows that consumer paper accounts for 70% of revenue, while sanitary products account for 30%, but the profit contribution is reversed, with sanitary products contributing more [3][10] Valuation and Investment Outlook - Hengan International has a high dividend payout ratio, with a current valuation corresponding to an annual price-to-earnings ratio of approximately 11 to 12 times and a dividend yield of about 5.5% [3][11] - The company is expected to enhance its dividend levels due to short-term performance elasticity and long-term recovery expectations, making it an attractive investment in the Hong Kong stock market and the sanitary products sector [3][11]

Core Viewpoint - Long-term growth potential for Great Wall Motors is supported by its strategy to launch new models in both the mass and premium markets next year, despite a lower-than-expected net profit in Q3 [1] Financial Performance - Great Wall Motors reported a 20.5% year-on-year increase in revenue for Q3 [1] - Gross margin decreased by 0.4 percentage points quarter-on-quarter to 18.4% [1] - Net profit was below market expectations, leading to a downward revision of revenue and net profit forecasts by 0.5% and 10.8% respectively for the year [1] Strategic Outlook - The company’s high-end strategy is expected to enhance its export capabilities in regions like Europe and achieve higher average selling prices [1] - The firm believes that Great Wall Motors' technological advantages and sustained pricing power will lay a solid foundation for its development in the coming year [1] Analyst Rating - The firm maintains a "outperform" rating for Great Wall Motors with a target price of HKD 21 [1]

Investment Rating - The report does not explicitly provide an investment rating for the apparel industry Core Insights - The apparel industry is experiencing significant shifts with brands adapting to market changes and consumer preferences, particularly in high-end segments and the beauty sector Industry Trends - Recent price increases among traditional gold brands, driven by rising international gold prices, have led to a surge in demand for high-end products, with some brands seeing price hikes of up to 15% [4] - Major fast fashion brands like Gap, Zara, and H&M are entering the beauty market due to sluggish clothing sales, with previous expansions by luxury brands like LVMH indicating a trend towards diversification [4] - The competition among major Chinese sportswear brands, including Anta and Li Ning, is intensifying as they leverage Olympic sponsorships and brand repositioning to capture market share [6] - The trend of flagship store openings among apparel brands aims to enhance brand presence and consumer experience, despite challenges such as high costs and market saturation [6] - The high-end down jacket market is evolving with a focus on technology and fashion, driven by consumer demand for premium products [10] - Golf brands are targeting younger consumers in China, shifting from traditional business models to more lifestyle-oriented approaches [10] Top Brand News - UR has emerged as a leading fast fashion brand in China, aiming for global expansion with a target of opening 200 overseas stores in five years [12] - Bosideng is innovating in the down jacket segment by integrating technology and fashion, launching a versatile jacket designed for varying temperatures [12] - FILA is strengthening its position in the tennis market by renewing sponsorships and targeting the growing Chinese tennis audience [12] - Malbon Golf is entering the Chinese market with a focus on youth culture and lifestyle, planning to open flagship stores and engage in community activities [15] - The competition in the luxury retail market is intensifying, with SKP facing challenges from Nanjing Deji Plaza, which has recently surpassed SKP in sales [15] - lululemon is facing declining sales and profitability, drawing comparisons to the decline of Victoria's Secret due to shifting consumer preferences [16]

Core Viewpoint - The company, 康斯特, emphasizes its commitment to a high-end strategy and avoids engaging in price wars with low-cost competitors in the domestic market [1] Group 1: Competitive Landscape - The main competition faced by the company comes from small brand low-priced products [1] - The company does not participate in price wars, focusing instead on maintaining a differentiated position through product performance, intelligent experience, and technological advantages [1] Group 2: Strategic Focus - The company adheres to a high-end strategy to avoid low-margin competition [1]

Group 1: Market Demand and Business Strategy - Domestic downstream capital expenditure is under pressure, but there are structural opportunities in certain high-end sectors [1] - The company is focusing on high-end product replacement and expanding non-US international business [1] - The company avoids price wars and maintains a high-end strategy to differentiate through product performance and technology [3] Group 2: Product and Export Performance - High-margin products include fully automatic pressure products, which outperform traditional manual solutions [4] - The company has shifted non-US international business to a Singapore operation center due to US tariff impacts, with the US market accounting for approximately 54% of international business [6] - The company aims for a revenue target of 650 million yuan for 2025, with profit gradually recovering despite pressures from rising labor costs and low-margin products [9] Group 3: Market Share and Competition - The company is focused on quality growth rather than price competition, aiming to increase market share through regional and industry management [7][8] - The company is exploring mergers and acquisitions in the instrument and related fields, although current valuations are a challenge [10] Group 4: Sensor Production and Development - The company currently produces about 10,000 high-end sensors annually, with plans to increase self-sufficiency in the future [11] - The company is working on domestic chip production, targeting full supply chain localization within 3 to 5 years [14] - The pressure transmitter product is in the sample stage, targeting high-end process industries, with a launch expected by the end of 2026 [14]

Core Viewpoint - Morgan Stanley has raised its net profit forecast for China Resources Beer (00291) by 10% for 2025 due to a one-time gain from land sales to joint ventures in the first half of the year, while maintaining an "Overweight" rating and increasing the target price from HKD 34 to HKD 35 [1] Group 1: Financial Performance - The EBIT of China Resources Beer recorded a 14% growth in the first half of the year, outperforming peers despite a challenging industry environment [1] - The recurring profit forecasts for 2025 to 2027 have been adjusted upwards by 1% to 2% [1] Group 2: Strategic Outlook - The company is expected to continue its profit growth through a high-end strategy and enhanced penetration in non-immediate consumption channels, alongside ongoing improvements in profit margins [1] - Management has indicated a commitment to advancing the high-end strategy, leveraging core brands such as Heineken and Snow Beer, as well as other premium and sub-premium brands to increase market share [1]

Core Viewpoint - Yanjing Beer reported strong financial performance in the first half of the year, with revenue of 8.558 billion yuan, a year-on-year increase of 6.37%, and a net profit of 1.103 billion yuan, up 45.45% year-on-year, driven by its focus on high-end products and major brands [2][4]. Group 1: Financial Performance - Yanjing Beer achieved revenue of 8.558 billion yuan in the first half of the year, reflecting a 6.37% year-on-year growth [2]. - The net profit attributable to shareholders reached 1.103 billion yuan, representing a 45.45% increase compared to the previous year [2]. - The beer segment accounted for 92.26% of total revenue, approximately 7.896 billion yuan, with mid-to-high-end beers contributing 5.536 billion yuan, a 9.3% increase year-on-year [4]. Group 2: Market Dynamics - The overall beer consumption in the industry was weak, but Yanjing Beer managed a 2.03% increase in sales volume to 2.3517 million tons, with an average price per ton rising by 4.75% to 3,357.5 yuan [4]. - The company aims for its U8 product line to reach a sales target of 1 million kiloliters, requiring a growth rate of over 43.7% this year to meet its "14th Five-Year Plan" goals [4]. Group 3: Strategic Initiatives - Yanjing Beer is increasing investment in the U8 product system to enhance competitiveness and is focusing on promoting canned products and retail channels [6]. - The company is implementing a "total and sub-building" model to strengthen its market presence in underdeveloped areas, expanding from its "Hundred Counties Project" to a "Hundred Cities Project" [6]. Group 4: Regional Performance - The North China region remains a key revenue contributor, generating approximately 4.85 billion yuan, a 5.61% increase, but its market share has decreased from 57.08% to 56.67% [7][8]. - The South China region showed the slowest growth at 0.3%, with revenue of 1.83 billion yuan, while the Central and Eastern China regions experienced over 15% growth [8]. Group 5: New Product Launch - Yanjing Beer launched the Beiste soft drink in March, aiming to create a second growth curve, with initial flavors including orange, lychee, and mixed fruit [8][9]. - The Beiste soft drink is positioned as a national beverage product, priced competitively to attract market share, although its revenue contribution remains minimal at 0.83 million yuan, accounting for less than 1% of total revenue [10].