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假日文旅新玩法激活消费“新”热潮 活力过节、文化过节乐趣满满
Yang Shi Wang· 2025-10-02 09:47
央视网消息:国庆中秋假期让人们将日常忙碌的生活节奏调整到了"度假模式",而越来越多的朋友选择用运动来点燃假日激情。沈阳国际泵道 公园在这个假期里成为了"活力过节"的热门打卡地,大家在这里尽情享受挥汗如雨的快乐。 表面上看起来,这个泵道运动好像是两只手臂和双腿在发力,但是其实它是要求全身协调发力,通过下坡的时候压和上坡的时候抬,在一压一 抬之间完成动势能的转换,实现无动力骑行。这个过程有点像水泵压抬取水一样,所以泵道运动的这个"泵"字是水泵的泵。 以赛助练 魅力感染青少年 在秋日的暖阳中,占地面积近4.6万平方米的沈阳国际泵道公园显得大气又灵动。假期的第二天,很多朋友都选择来到这里,尽情驰骋泵道、 恣意挥洒汗水。 驰骋泵道 快乐过节活力满满 这里被吉尼斯认证为"世界最大的泵道公园",也是东北地区首个通过国际自行车联盟认证的泵道场地。这里一共设置了初级道、标准道、腾跃 道等9种不同类型的赛道,能够满足游客从入门级到专业级的梯度运动需求。 从空中俯瞰,"S型碗池"和"Y型自由式"场地,更是依托泵道的走势,非常巧妙地拼凑出了"SY"沈阳首拼音的缩写,巧妙的构思让这里成为沈 阳城市的地标景点。 究竟什么是泵道运动?其实 ...
国庆中秋长假首日,全国最热门目的地出炉
21世纪经济报道· 2025-10-02 09:09
记者丨高江虹 编辑丨高梦阳 金珊 这个国庆中秋长假,文旅市场热度"爆棚"! 国铁集团发布数据显示,10月1日,全国铁路发送旅客2313.2万人次, 创单日旅客发送量历史 新高 。去哪儿旅行大数据显示,10月1日,乘坐飞机出行的用户数量达到长假期间最高峰。从 入住酒店的情况来看,当日平台用户入住了国内近2000个县城、境外3000多个城市的酒店。 各地文旅市场热点纷呈,平台数据显示,"鸡排哥"大火,江西景德镇酒店10月1日入住量增 30%;全国多地红色景区热度高,北京升旗仪式搜索热度环比涨12倍。今年国庆中秋假期, 好多外国游客也来"凑热闹"。去哪儿平台上,10月1日在国内乘坐飞机的外国旅客,同比增长 四成以上,飞往了国内70个城市。 多个城市的酒店。 TOP10热门出境目的地是 : 日本、泰国、韩国、马来西亚、越南、印度 尼西亚、澳大利亚、俄罗斯、新加坡、美国 。 中国节日,由于免签政策的推动,吸引了许多外国朋友来体验"China Travel"。 大城小城都爆棚 热门景区仍在持续霸榜,人群"扎堆"的景点主要集中在自然景区、主题乐园和历史景点。 10 月1日,景区门票预订量最高的Top10景区是 : 四川九寨 ...
山东多地景区迎来“双节”开门红
围绕"国庆+中秋"双节同庆打造文旅项目,满足不同游客群体需求。济南市推出多项沉浸式游园活 动,"天下第一泉"景区举办"泉颂华章"游园会,推出红歌快闪、游船赏月、古风NPC互动、国潮市集等 项目,各郊区因地制宜打造花博会、农场秋季研学、自助采摘节等丰富活动;烟台市依托张裕酒文化博 物馆打造"张裕1892老厂公园嘉年华",设置趣味游戏互动点位,串联老厂公园全区域,让游客在沉浸游 戏中品味百年酿酒史;淄博市周村古商城推出"古城灵狮献瑞"夜间观影体验,进一步延长文旅消费时 长;济宁市以举办2025国际孔子文化节为契机,立足济宁文化圣地资源优势,推出诗书礼乐风雅集、有 朋音乐节等精品活动。 文旅消费让利惠民,游客出游热情高涨 山东省各市充分利用长假消费高峰契机,推出系列旅游、住宿消费优惠福利政策,持续刺激文旅消费市 场。聊城市44家A级景区推出免票或折扣优惠,结合国庆期间"鲁超联赛"、全国轮滑赛等重大赛事契 机,面向赛事相关群体推出专属优惠;潍坊市发放餐饮、文创优惠券2万张,直接拉动消费300万元;威 海市刘公岛、华夏城、仙姑顶等十余家知名景区推出大门票、组合套票、市民学生专属优惠,打造"乐 游"又"惠游"的精彩体验; ...
外骨骼、机器狗伴游、机器人秀技……文旅“新”潮涌动 超燃“科技游”受追捧
Yang Shi Wang· 2025-10-02 07:49
Core Insights - The 2025 National Day and Mid-Autumn Festival holiday will feature an 8-day break, with a surge in "cultural tourism + technology" projects enhancing visitor experiences [1] - Experts indicate that technology is transforming the cultural tourism industry, creating a new production capacity characterized by informatization, digitalization, and intelligence [1][22] Group 1: Technological Integration in Cultural Tourism - The rise of "tech tourism" is becoming a new benchmark in the cultural tourism sector, showcasing the dual strengths of technological development and cultural tourism [1][22] - Various regions are leveraging technology to enhance product offerings, thereby improving competitiveness and creating new tourism products and experiences [22] Group 2: Specific Technological Initiatives - In Shenzhen, a robot-themed street has become a new cultural tourism hotspot, featuring robot parades and interactive games, with an expected participation of over 100,000 visitors during the holiday [5] - Beijing has introduced 10 industrial technology-themed travel routes, including a robot-themed restaurant where robots handle reception and service, attracting significant customer interest [8] - The Jiangxi Helicopter Science Museum allows visitors to interact closely with famous helicopters, showcasing high-tech elements that enhance the visitor experience [10][11] Group 3: Visitor Engagement and Experience - In Shaanxi, the AI Innovation Port features a VR theater themed around Qin culture, offering immersive experiences that attract over 2,000 visitors daily, a 12% increase year-on-year [14] - The integration of AI in cultural tourism is creating new interactive experiences, such as controlling racing cars and cooking popcorn using brainwave sensors [16][22] - The Enshi Grand Canyon in Hubei is expected to receive over 110,000 visitors during the holiday, with the introduction of high-tech equipment like exoskeletons and robotic companions to enhance the visitor experience [25][27]
双节来门头沟吃这些!京西好味道指南上线
转自:北京日报客户端 京西福地门头沟 当圆月爬上西山,京西的滋味正等你赴约~ 群山叠翠的门头沟藏着最地道的京西烟火,恰逢国庆遇中秋,《京西好味道指南》携着团圆密码如约而 至。不如循着香气入山,让古村的老味道、街巷的热乎气,陪你把双节过成最鲜活的模样。 京西好味道 有些滋味,藏在山野深处,等着懂的人来解锁。它们是门头沟给双节最特别的礼物。 古村宴里的时光滋味, 是团圆的底色 中秋的团圆饭,最该配得上岁月的沉淀。京西古村的宴席里,藏着几百年的烟火传承。 爨底下农家宴的柴鸡炖榛蘑在砂锅里咕嘟作响,鲜美的汤汁浸着山野的灵气,配上刚出锅的炸油香,一 口唤醒童年记忆里的中秋味道。饭后漫步古村石板路,月光洒在青砖灰瓦上,分不清是滋味醉了人,还 是月色入了魂。 灵水村豆腐宴用山泉水点出的豆腐,能变出红烧、丸子等十几种花样。最妙的是搭配灵水核桃做的小 菜,脆嫩相间里藏着"白露打核桃"的时令智慧,这是独属于京西的中秋食趣。 妙峰山玫瑰宴的玫瑰虾仁带着花香上桌,糯米藕裹着蜜甜,连茶点都飘着沁人的玫瑰香。吃完正好去妙 峰山赴一场落日音乐会,在向日葵花海里听着Live,让花香与乐声共赴中秋之约。 隐藏款惊喜, 是山水馈赠的双节彩蛋 百 ...
超级黄金周火爆开局:小众游占C位,中资邮轮唱主角,主题公园上演“神仙打架”
Xin Lang Cai Jing· 2025-10-02 03:51
Core Insights - The "Super Golden Week" during the National Day and Mid-Autumn Festival has seen unprecedented enthusiasm in the tourism market, with significant increases in travel demand and passenger volumes across various transportation sectors [1][3][6] Transportation Sector - The Civil Aviation Administration of China predicts that air passenger transport during the holiday will reach 19.2 million, a year-on-year increase of 3.6%, marking the highest level for this period [1] - The railway sector anticipates sending 219 million passengers from September 29 to October 10, with October 1 expected to be the peak travel day [1] - Eastern Airlines plans to operate over 3,200 flights on the first day of the holiday, carrying more than 460,000 passengers, with international routes performing particularly well [3][6] Hotel and Accommodation Sector - Hotel booking rates for the holiday have increased by 3 percentage points compared to last year, with first-tier cities like Beijing leading in bookings [9] - Specific hotels in cities like Changsha have seen occupancy rates rise by 20% compared to the previous year, indicating strong demand for accommodations [9] Tourist Attractions - Popular tourist destinations have experienced a surge in visitors, with the Forbidden City seeing a 150% increase in visitor numbers compared to normal days [2] - The top ten attractions for ticket bookings include natural parks and theme parks, with significant interest in places like Jiuzhaigou and Universal Studios Beijing [2] Emerging Trends - There is a notable shift towards "reverse tourism" and lesser-known destinations as travelers seek to avoid crowded hotspots, with searches for small destinations increasing by over 110% [11] - The demand for "AI route planning" and "AI travel itinerary" services has surged, reflecting travelers' desire to optimize their holiday experiences [11] Cruise Industry - The domestic cruise market is gaining traction, with the launch of the "Aida Magic City" cruise receiving strong demand, indicating a growing interest in cruise travel [13][14] - The international cruise market remains cautious, with MSC Mediterranean Cruises planning to return to China in 2026, reflecting a strategic approach to market re-entry [15][16] Theme Parks - Theme parks are experiencing a significant influx of visitors, with major parks like Shanghai Disneyland and Universal Studios Beijing implementing promotional activities to attract guests [18][19] - The overall performance of theme parks during the holiday is expected to be better than last year, with a projected growth of up to 10% in visitor numbers for well-known parks [23]
假期首日山东200家景区迎客317.6万人次
Xin Hua Wang· 2025-10-02 03:45
记者今天(10月1日)从山东省文化和旅游厅获悉,假期首日,全省重点监测的200家旅游景区,截至当 日15时,接待游客317.6万人次,同比增长9.2%;旅游收入1.75亿元,同比增长8.1%。全省16家5A级旅 游景区共接待游客71.79万人次,同比增长5.16%;营业收入4814.10万元,同比增长2.03%。截至当日16 时,全省公共文化场馆当日服务75.09万人次,同比去年假期当日增长0.67%。 各级文化、文博公共服务场馆推出系列文化传承惠民产品。山东博物馆持续展出"一城山色半城湖—— 济南泉·城历史文化特展",山东古建筑博物馆推出"构木成室——中国古代建筑模型展"。(唐晓宁) 各地围绕"国庆+中秋"双节同庆打造文旅项目。济南"天下第一泉"景区举办"泉颂华章"游园会,推出红 歌快闪、游船赏月、古风NPC互动、国潮市集等项目;烟台依托张裕酒文化博物馆打造"张裕1892老厂 公园嘉年华";淄博周村古商城推出"古城灵狮献瑞"夜间观影体验;济宁立足文化圣地资源优势,推出 诗书礼乐风雅集、有朋音乐节等精品活动。 ...
“红色底蕴+振兴新颜”“非遗+潮玩”……假日文旅亮点多 解锁游客度假热门“新宠”
Yang Shi Wang· 2025-10-02 03:34
非遗"潮玩"焕新 喜迎双节假期 2025年国庆遇上中秋,河南各地迎来客流高峰。当地博物馆、园区打造沉浸式消费新体验,吸引众多游客参与。 央视网消息:在北京,国庆中秋假期的文化活动丰富多彩。北京市八大处公园以"祝福祖国,幸福中国"为主题,推出全民拓福、非遗八大集等 特色活动。 在非遗八大集市上,有许多精致的小物件,比如这枚小书签,别看它小,可是凝结了三项非遗技艺,包括京式旗袍传统制作技艺、京绣技艺, 以及盘扣制作技艺,亮点多多,十分的精致。 除了逛集市,还能沉浸式学历史。在电波传情活动区,市民游客不仅可以体验电波情景破译与发报操作,还可以聆听"小小讲解员"们的生动讲 解,了解发报机的工作原理与红色电波发展史,在轻松的氛围里触摸历史脉络。 同时,国庆主题演出、生态照片展、萌趣人偶快闪等活动也将在公园持续开展,贯穿整个国庆中秋假期,为市民游客们提供假期文化休闲好去 处。 假期期间,"只有河南·戏剧幻城"除了增加剧目演出排期,优化排队服务等措施,还同步上新国潮文创,成为亮点。以地域文化为灵感的盲 盒、冰箱贴、布偶等产品,将传统与现代设计巧妙融合,深受游客青睐。同时,在园区各个非遗馆内,各种主题文创琳琅满目,馆内专门设 ...
首日,游客量、消费额双增!借助火热数据看假日文旅市场活力显现
Yang Shi Wang· 2025-10-02 03:34
Core Insights - The tourism market during the holiday period is experiencing significant growth across various provinces in China, with notable increases in visitor numbers and revenue. Group 1: Jiangsu Province - Jiangsu's monitored cultural tourism units received 6.42 million visitors, a year-on-year increase of 5.29% [1] - Total visitor spending reached 2.48 billion yuan, up 4.95% from the previous year [1] - Museums in Jiangsu welcomed over 570,000 visitors, generating more than 2.17 million yuan in cultural revenue [1] Group 2: Anhui Province - Anhui's A-level tourist attractions hosted 2.14 million visitors, marking a 6.3% increase year-on-year [2] - Ticket revenue reached 22.56 million yuan, reflecting a 7.2% growth [2] - Key tourist sites like the Ancient Huizhou Cultural Tourism Area and Jiuhua Mountain saw visitor increases exceeding 15% [4] Group 3: Fujian Province - Fujian's 135 4A-level and above scenic spots received 946,800 visitors, a 20% increase compared to last year [5] - Ticket revenue amounted to 17.88 million yuan, up 11.4% [5] - Popular attractions like Sanfang Qixiang and Gulangyu Island experienced significant visitor traffic, with Sanfang Qixiang seeing 152,000 visitors, a 12.6% increase [7] Group 4: Guangdong Province - Guangdong's 4A-level and above scenic spots welcomed 2.78 million visitors, a 6.1% increase year-on-year [9] - Rural tourism sites and historical villages attracted 282,000 visitors, up 4.5% [9] Group 5: Heilongjiang Province - Heilongjiang's key scenic spots saw a notable increase in visitors, with Harbin Polar Park exceeding 10,000 visitors, a growth of over 47% [10] - The region is currently in the peak viewing period for autumn foliage, attracting more tourists [12] Group 6: Liaoning Province - Liaoning received a 15.71% increase in visitors, with tourism revenue growing nearly 16% [16] - The province's 5A-level scenic spots saw a visitor increase of nearly 27% and revenue growth exceeding 22% [18] Group 7: Inner Mongolia - Inner Mongolia welcomed 2.51 million domestic tourists, generating a total expenditure of 1.77 billion yuan [19] - Self-driving travel has become the primary mode of transportation, with visitors from surrounding regions making up 47% of the total [21]
今年十一,年轻人扎堆去东北
虎嗅APP· 2025-10-02 03:12
Core Viewpoint - The opening of the Shenyang-Baihe high-speed railway has significantly boosted tourism in Northeast China, particularly attracting young travelers to the Changbai Mountain area, marking a transformative moment for the region's tourism industry [4][6][30]. Group 1: Impact of Shenyang-Baihe High-Speed Railway - The Shenyang-Baihe high-speed railway officially opened on September 28, 2023, and is considered a game-changer for Northeast China's tourism industry, expected to be the most important railway line for the next 5-10 years [6][30]. - Travel times have been drastically reduced: from Beijing to Changbai Mountain in 4.5 hours (down from 6 hours) and from Shenyang to Changbai Mountain in 2 hours (down from 3.5 hours), making it a more accessible destination for tourists [7][10]. - The railway's opening has ended the history of several smaller cities in Northeast China being without high-speed rail, providing them with opportunities for tourism growth [7][10]. Group 2: Young Travelers' Demographics - The primary beneficiaries of the railway are young travelers from Shenyang, who now find Changbai Mountain to be a convenient weekend getaway, allowing for multiple visits throughout the year [10]. - Young travelers from the Beijing-Tianjin-Hebei region are also expected to be attracted to Changbai Mountain due to the reduced travel time, which is within their psychological comfort zone for short trips [11]. - Southern young travelers represent another potential growth segment, as the railway provides a new transit option to reach Changbai Mountain, enhancing the region's appeal as a long-distance travel destination [12][13]. Group 3: Emerging Tourist Cities - The railway's opening is expected to spotlight lesser-known cities in Northeast China, such as Tonghua, which has developed into a significant skiing destination and is gaining popularity among young travelers [15]. - Baishan is another city poised for growth, with its proximity to Changbai Mountain and ongoing development of tourism projects, including ecological tourism and scenic areas [16]. - Local tourism businesses are preparing for increased demand, particularly in hospitality and transportation services, to capitalize on the influx of visitors [18]. Group 4: Broader Tourism Infrastructure - The simultaneous announcement of the G331 highway's full opening complements the railway, creating a new travel framework that combines rail and road travel to attract more adventurous young tourists [22][30]. - The G331 highway offers a scenic route through various landscapes and cultural sites, enhancing the overall travel experience in Northeast China [23]. - The combined effect of the railway and highway is already visible, with significant increases in travel bookings reported, particularly in cities along these routes [27]. Group 5: Economic Goals and Future Prospects - The tourism industry in Northeast China is aiming for a "trillion-yuan" revenue target, with Jilin Province leading the charge and implementing strategies to achieve this by 2030 [29][30]. - The Shenyang-Baihe high-speed railway is seen as a catalyst for this growth, potentially transforming the region's tourism landscape and contributing to its economic development [28][30].