网络文学

Search documents
阅文CEO侯晓楠:IP新消费浪潮下的阅文样本
Sou Hu Cai Jing· 2025-07-11 10:10
如今,情绪价值主导的全新叙事,让IP超越时间、年龄的限制成为可能。IP产业正在升级之中,产品设计从功能满足转向情感共振,叙事载体突破单一媒 介束缚,本土IP加速全球化渗透。在当下文娱产业的全球化浪潮中,IP正在成为文化输出的通用语言。 "从农场到工厂,从工厂到乐园,从中国到全球。"这几乎是侯晓楠IP全产业链运营及全球运营的三部曲。侯晓楠一直相信,IP是撬动消费的超级变量。在 他看来,消费即表达,IP即身份,情感消费将驱动千亿生态圈。打通内容-体验-商业的链路,IP将成为深入年轻圈层的通行证。 侯晓楠是阅文IP宇宙的"织网者"。仅2024这一年的时间里,阅文就新增了约33万名作家、65万本小说,以及420亿中文字符。此外,全网霸屏TOP30的剧 集中,每两部就有一部是来自阅文出品或阅文IP。今年年初,侯晓楠提出"在海外再造一个阅文",这更标志着新赛点的临近。 侯晓楠于2020年4月加入阅文,担任阅文集团总裁,随后于2023年5月出任阅文集团首席执行官兼总裁。五年来,这位北航计算机系出身、兼具产品经理敏 锐与创业者魄力的CEO,将阅文锻造成"IP宇宙的织网者",以"IP农场-IP工厂-IP乐园"三阶战略,让中国故 ...
以改革破局 盐城经开区多点突破激活发展新动能
Zhong Guo Xin Wen Wang· 2025-07-11 06:42
Core Viewpoint - The Yancheng Economic Development Zone is focusing on deep reforms and multiple breakthroughs in areas such as administrative approval, foreign investment, state-owned enterprise transformation, and green development to drive economic growth and innovation [1][3][5]. Group 1: Administrative Approval and Service Enhancement - The "One-Stop Comprehensive Service Platform for Foreign Talents" has been recognized as an excellent case at the 2024 National Business Environment and Government Efficiency High-Quality Development Conference [3]. - The Yancheng Economic Development Zone has implemented various innovative measures to enhance approval efficiency and optimize the business environment, including the "Water Resource Demonstration Regional Assessment + Water Extraction Permit Notification Commitment System" reform and the "Fast Track" project approval service [3][6]. - The zone has achieved full coverage of "All-Area Simplified Evaluation" and "Multiple Evaluations Combined," and has established the first legal service center for enterprises in the city [3][6]. Group 2: Open Platforms and Innovation Ecosystem - The opening of the Tmall International Yancheng Ecological Bonded Warehouse marks a significant milestone in the development of cross-border e-commerce in the region, making international shopping more accessible [5]. - The Yancheng Economic Development Zone is enhancing its openness by building high-standard "3+3" investment promotion platforms and establishing various innovation centers, which facilitate the gathering of innovative elements for high-quality development [5][6]. Group 3: State-Owned Enterprise Transformation and Market Vitality - The zone is promoting the quality and efficiency of state-owned enterprises by constructing a "1+6+N" fund system and implementing a model that integrates investment promotion and recruitment [6]. - The establishment of the Jiangsu Network Literature IP Incubation Center and the hosting of the China Network Literature Influence Ranking Release Event are part of the efforts to diversify into new sectors such as medical beauty and cultural tourism [6]. Group 4: Green Development Initiatives - The Yancheng Economic Development Zone is advancing green development through the construction of a new power system demonstration park and the establishment of a "3+7" low-carbon energy framework [6]. - The integration of green energy projects, such as the Qingen Wanbang Energy Storage Power Station and Mobis Factory Commercial Energy Storage Power Station, is aimed at embedding green momentum into the region's development [6].
7月17日至18日第八届中国“网络文学+”大会将在京启幕
Bei Jing Shang Bao· 2025-07-10 06:09
Group 1 - The eighth China "Online Literature +" conference will be held in Beijing from July 17 to 18, focusing on cultivating new cultural productivity and driving development through innovation [1][2] - The conference theme is "Gathering Innovative Forces, Reflecting Diverse Scenarios," featuring a structure of "1+4+2" thematic forums and "1+1+3" supporting activities [1][2] - The main forum will release the annual online literature development report and include speeches from industry leaders, renowned authors, and heads of major companies [1][2] Group 2 - The conference will showcase the latest achievements in the integration of online literature through an "Innovation" themed exhibition, featuring interactive installations and immersive experiences [2] - Key activities include "IP Night," "Creative Field Trips," and "Cloud Reading Season," aimed at promoting high-quality development and creating a vibrant reading atmosphere [2] - Notable authors and representatives from major online literature platforms will discuss core topics such as creating quality works, effective IP transformation, and expanding international influence [2][3] Group 3 - The conference will organize field trips for over 30 online literature authors to historical and cultural sites, as well as cutting-edge locations, to inspire creativity and reflect contemporary spirit [3] - A "Creative Review Forum" will facilitate exchanges among authors and industry representatives to share successful experiences and insights [3] - A technology empowerment forum will explore the revolutionary impact of cutting-edge technologies like AIGC on content production and dissemination in online literature [3]
第八届中国“网络文学+”大会即将启幕,蒋胜男、麦苏等作家参会
Xin Jing Bao· 2025-07-10 04:11
Core Insights - The 8th China "Online Literature+" Conference will be held in Beijing from July 17 to 18, focusing on cultivating new cultural productivity and driving high-quality development in online literature through innovation [1][3]. Group 1: Conference Structure - The conference consists of a "1+4+2" thematic forum structure, which includes 1 main forum, 4 thematic sub-forums, and 2 sharing salons [2]. - The main forum will release the annual online literature development report and feature speeches from industry leaders, renowned authors, and heads of major companies [2]. - The 4 sub-forums will cover topics such as "Creative Commentary," "Technology Empowerment," "Copyright Protection," and "Youth Power," exploring new directions and paths for the prosperity of online literature [2]. Group 2: Participants and Activities - Notable authors such as Jiang Shengnan, Xuehong, and others will attend, alongside representatives from major online literature platforms and video platforms like Douyin and iQIYI [3]. - The conference will include field trips to historical and cultural sites, as well as modern tech hubs, to inspire creativity and reflect the integration of "technology + culture" [3]. - The "Creative Commentary" sub-forum will invite representatives from various regional writers' associations and enterprises to share insights and successful experiences [3].
经济大省“出海”,想复制更多“悟空”
Mei Ri Jing Ji Xin Wen· 2025-07-04 02:58
Group 1 - The core viewpoint emphasizes the importance of promoting cultural exports, particularly in the areas of online literature, web series, and online games, referred to as the "new three samples" of culture [1][2] - The market size for online literature exports is projected to exceed 5 billion RMB in 2024, with an overseas user base of over 350 million [2] - The actual sales revenue of independently developed Chinese games in overseas markets is expected to reach $18.557 billion in 2024, reflecting a year-on-year growth of 13.39% [2] Group 2 - Zhejiang province is actively supporting the internationalization of its gaming industry, with a new policy document aimed at fostering the growth of 3A game projects and creating a gaming export industry cluster [3] - The gaming industry is recognized as a new engine for cultural output and economic growth, with national policies encouraging the development of the entire industry chain from IP creation to overseas operations [3] - Other provinces, such as Guangdong, are also implementing policies to enhance the innovation capacity and international competitiveness of their gaming industries, indicating a broader trend of cultural exports [3]
年轻读者引领“网文”审美重构(文化只眼·新世代新风潮③)
Ren Min Ri Bao Hai Wai Ban· 2025-07-01 22:47
不久前,第四届"网络文学青春榜"发布,季越人的《玄鉴仙族》、半麻的《赛博剑仙铁雨》、米花的 《鱼灯引魂记》、核融炉的《隐秘爱意游戏》等12部作品上榜。这些作品中,有的借用传统文化元素, 有的用瑰丽想象编织故事,其中不乏引发千万读者共鸣的现象级作品。 "网络文学青春榜"是一份以大学生、青年读者为评价主体的榜单,上榜作品折射出新世代的审美风尚与 文学趣味。该榜单创设于2021年,由扬子江网络文学评论中心在《青春》杂志开辟"网络文学评论"专 栏,以榜单推介、作者访谈、专业评论与粉丝书评相结合的方式,按月推出兼具时代性与创新性的网络 文学作品。2024年度"网络文学青春榜"由北京大学、山东大学、中南大学、安徽大学、南开大学、首都 师范大学、杭州师范大学、南京师范大学等8所高校轮流负责每月的榜单遴选,并在此基础上,以大学 生投票与顾问专家共同遴选的方式推出年度榜单。 观察上榜作品不难发现,今天的青年读者审美趣味正在发生转变。以往我们认为网络文学都是动辄上百 万、几百万甚至上千万字的大体量作品;如今,"短篇"网络文学纷纷兴起。最近一两年,大量20万字乃 至万字左右的"短篇"爆款如雨后春笋般涌现,"短篇"作为一种新的网络文 ...
阅文集团举办全球华文小说创作大赛,构建全球共创IP生态
Qi Lu Wan Bao· 2025-07-01 09:15
Core Viewpoint - The global Chinese novel creation competition initiated by Yuewen Group and Singapore's Lianhe Zaobao aims to promote cross-cultural exchange through literary creation, marking a significant step towards the internationalization of Chinese online literature [1][3]. Group 1: Competition Details - The global Chinese novel creation competition will last for three years, with the first competition scheduled from June 30 to December 15, 2025, inviting submissions for both long and short novels [1]. - The competition encourages works that promote multicultural exchange and features a Southeast Asia Novel Award [1]. Group 2: Industry Impact - The competition is expected to enhance the global influence of Chinese online literature, with the number of overseas readers exceeding 350 million across over 200 countries and regions [3]. - Yuewen Group aims to cultivate high-quality literary works with contemporary characteristics and artistic innovation, establishing an open and diverse co-creation ecosystem for Chinese literature [3]. Group 3: Strategic Partnerships - Yuewen Group has established deep collaborations with international partners such as Disney, Netflix, Sony Pictures, and tourism boards from Switzerland and Singapore to enhance the global IP ecosystem [4]. - The competition will also involve collaboration with IP industry partners to promote the international development of outstanding Chinese IP [4].
中国网络文学海外“破圈”
Ren Min Ri Bao Hai Wai Ban· 2025-06-25 22:21
Core Insights - Chinese online literature has become a global cultural phenomenon, with 200 million overseas active users, 120,000 new local authors, and 500,000 new local creative works [1] Group 1: Industry Trends - The "going global" aspect of online literature has emerged as a significant highlight of Chinese culture's international outreach, with notable works being recognized and archived in prestigious overseas libraries [1] - The industry is transitioning from mere content output to building a global IP ecosystem, with adaptations of online literature gaining traction on major overseas streaming platforms [2] - The popularity of Chinese online literature IP adaptations, such as "With Phoenix" and "Celebrating the Remaining Years 2," has sparked a new wave of interest in Chinese aesthetics abroad [2] Group 2: Recognition and Awards - The 2024 annual list released by the China Writers Association includes 30 online literature works and 10 new authors, showcasing a significant enhancement in the quality and structure of online literature [3] - The list highlights four key characteristics: increased awareness of quality in novel creation, the booming trend of IP adaptations, improved overseas dissemination efficiency aided by AI, and a proactive approach from young authors towards narrative innovation [3] - The inclusion of works like "Princess Chang" and "Dragon's Call: Infinite Evolution!" in the overseas dissemination list reflects the resonance of Chinese narratives with global readers [3] Group 3: Cultural Exchange - The "穿书" (穿越书) narrative style, where protagonists traverse into the story, has intrigued overseas readers, showcasing the innovative storytelling of Chinese authors [3] - The influence of classical Chinese literature and cultural elements in contemporary works enhances the appeal of Chinese online literature in the global market [3] - The digital archiving of 30 works in national libraries promotes the mainstreaming and quality enhancement of online literature [4]
剧集《偷偷藏不住之许你》涉侵权争议,晋江内部人士回应:将诉诸法律途径解决
news flash· 2025-06-25 09:02
Group 1 - The core viewpoint of the article is that the production of "Secretly Hidden from You" has been classified as a "web micro-drama," which is not included in the film authorization scope of the main contract signed between the parties [1] - The type, filing, and production actions of the drama clearly exceed the rights granted in the main contract and supplementary agreement [1] - The company plans to resolve all subsequent disputes through legal means [1]
从文字到全球性IP产业链 网文出海蝶变
Shang Hai Zheng Quan Bao· 2025-06-24 18:12
Core Insights - The article highlights the growing influence of Chinese online literature on global culture, with increasing participation from overseas authors inspired by Chinese works [1][2][3] - WebNovel, a platform under the Chinese company Yuewen Group, has become a leading channel for the international dissemination of Chinese literature, with significant growth in both translated and original works [2][6] Group 1: Growth of Online Literature - As of the end of 2024, WebNovel is expected to have nearly 300 million overseas users and 700,000 original works, with 460,000 overseas authors [1][2] - The platform has launched 6,800 translated Chinese online literature works and 700,000 original works, covering over 200 countries and regions [2] Group 2: Cultural Exchange and Influence - The rise of overseas authors creating works influenced by Chinese culture signifies a new wave of globalization in online literature [3] - Readers are increasingly exposed to Chinese traditional culture through online literature, with over 150,000 mentions of "China" in reader comments in 2022 [4] Group 3: IP Development and Commercialization - The article emphasizes the commercial potential of IP development, with nearly 70% of past WSA award-winning works undergoing IP development across various media [7] - The success of adaptations like "Celebrating the Years 2" on platforms like Disney+ indicates the growing global appeal of Chinese IP [6] Group 4: Technological Advancements - The integration of AI technology in translation has significantly enhanced the efficiency and quality of translating Chinese online literature, with AI-translated works accounting for 47% of total Chinese translations in 2024 [9][11] - The use of AI has reduced translation costs by 90% and increased the acceptance of translated works among overseas readers [11] Group 5: Strategic Collaborations - Yuewen Group has formed strategic partnerships, such as with Japan's CCC Group, to enhance IP co-creation and innovation, aiming to introduce Chinese IP to the Japanese market [8]