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陆河茶品牌征名十强出炉!线上投票火热开启
Nan Fang Nong Cun Bao· 2025-05-08 01:30
陆河茶品牌征名 十强出炉!线上 投票火热开启_南 方+_南方plus 的里程碑事件。 陆河茶。 岭南春意浓,茶 香飘四海。经过 全球范围的创意 角逐,"陆河茶叶 区域品牌"全球征 名活动十强作品 于5月7日正式揭 晓! 据了解,这场 以"我为陆河好茶 创作品牌"为主题 的创意盛宴,聚 焦构建"文化+生 态+品质"三位一 体的茶叶区域品 牌,自今年3月启 动以来共收到 1061件作品,投 稿者遍布国内30 个省市及9个海外 地区,堪称陆河 茶产业走向世界 陆河县地处北回 归线黄金产茶 带,陆河茶产业 2025年5月7日20 时-2025年5月10日 20时 投票权重 始于20世纪90年 代,引进品种为 白叶单丛,在南 万镇试种成功后 实现迅速发展, 目前全县种植面 积超3万亩,覆盖 白叶单丛、蜜兰 香、金萱、鸭屎 香、大乌叶等多 类品种,已形成 涵盖种植、加 工、销售、文旅 的完整产业链。 近年来,陆河县 大力实施"百县千 镇万村高质量发 展工程",推动"绿 美陆河"生态建设 工作,以一片茶 叶撬动生态经 济,在首届陆河 茶文化系列活动 开幕式暨南万春 茶开采节上,陆 河茶叶区域品牌 征集活动正式启 动,以文化 ...
清风为伴产业兴 | 茶香浸润振兴路
Zhong Yang Ji Wei Guo Jia Jian Wei Wang Zhan· 2025-05-06 23:51
走进茶企车间,一条条数字化智能生产线正在高效运转,鲜叶从投料口进入,经过杀青、揉捻等多道工 序后直接从出料口产出,整个过程高效稳定。"电力扩容的难题解决了,新增生产线满负荷运转也不担 心停摆。"茶企负责人杨聪辉笑道,今年茶叶行情好,厂房新增2条大型生产线,赶在春茶上市前完成电 力扩容帮了他的大忙。 之前,桂东县纪委监委深入茶企开展蹲点式调研,收集企业急难愁盼问题,杨聪辉提到的电力扩容,是 茶企生产运营的关键要素,虽然他前后几次到相关部门申请技术支持,但都没有得到实质性的解决。县 纪委监委得知情况后,推动供电部门完成变压器增容及线路改造,举一反三建立"一企一策"用电服务机 制。为营造良好营商环境,助力茶产业健康发展,该县纪委监委紧盯重点,抓紧抓实部门监管责任,针 对不少茶商进行网络直播带货的情况,督促县科工信局、县市场监督管理局等职能部门把涉茶电商作为 监督重点,深入各网销点平台开展专项检查,重点查看产品质量、广告宣传等情况,严防出现以次充 好、虚假宣传等影响全县茶叶品牌的不良行为,以"严查"护"好茶"。 天色微晓,湖南省桂东县万亩生态茶园云蒸雾绕、茶香氤氲。桥头乡侠头村茶农张开权来到茶园,开始 新一天的鲜叶采 ...
宣称狮峰龙井 实则来自钱塘产区 一家公司被罚50万元
Mei Ri Shang Bao· 2025-05-06 23:15
Group 1 - A cultural tourism company in Hangzhou was fined 500,000 yuan for false advertising regarding its Longjing tea, claiming it was from the core production area when it was actually sourced from a different region [2] - The company voluntarily ceased operations and cooperated with the investigation, which contributed to a reduced penalty under local regulations, despite the negative publicity from its actions [2] - The Hangzhou Market Supervision Administration issued a series of administrative enforcement cases related to the protection of the West Lake Longjing geographical indication [2][6] Group 2 - A family farm was fined 100,000 yuan for infringing on the trademark rights of "West Lake Longjing" by using unauthorized packaging to sell its tea [3] - The farm had purchased packaging materials online and sold tea under the "West Lake Longjing" label without permission, leading to a significant amount of sales [3] - Another tea company was found to have multiple unauthorized packaging materials for various Longjing tea brands, which also constituted a violation of trademark laws [4][5]
茶香里的匠心!林伟秋荣获 “全国先进工作者” 称号
Nan Fang Nong Cun Bao· 2025-05-06 14:35
Core Viewpoint - Lin Weiqiu has been awarded the title of "National Advanced Worker" for his significant contributions to agricultural technology promotion and rural development in China [4][34]. Group 1: Recognition and Achievements - A total of 1670 national labor models and 756 advanced workers were recognized at the celebration of the 100th anniversary of the All-China Federation of Trade Unions [2][3]. - Lin Weiqiu, a senior technician and agricultural technology promotion researcher, received the "National Advanced Worker" title from the Central Committee of the Communist Party of China and the State Council [4][29]. Group 2: Contributions to Agriculture - Lin Weiqiu has dedicated 28 years to agricultural technology promotion, focusing on improving tea quality and farmer education in Raoping [8][23]. - He developed training materials on tea processing and pest control, which were distributed to local farmers and tea production enterprises, facilitating the transformation of scientific achievements into practical applications [10][12]. Group 3: Community Engagement and Support - Lin has initiated various community programs, including "Farmers' Night School" and "National Tea Drinking Day," to enhance public understanding of tea science and improve farmers' skills [16][17]. - He has actively participated in poverty alleviation efforts, helping over 100 impoverished households increase their annual income by 12,000 yuan through tea cultivation [21]. Group 4: Professional Impact and Recognition - Lin Weiqiu has received numerous awards, including the "National Science Popularization Leader" and "Guangdong's Most Beautiful Science Worker," and has led or participated in over 10 scientific projects [29][31]. - His innovative approach combines centralized training, field guidance, and online consultation, conducting over 360 technical guidance sessions annually and addressing more than 8,000 inquiries from farmers [25][26].
80后“茶二代”朱牝莺:炒好茶 走好这条传承之路
Hang Zhou Ri Bao· 2025-05-06 02:48
沿着法喜寺边上的小路一直往上走,就到了灵隐股份经济合作社朱牝莺家的茶园,连片的茶树排列 整齐、郁郁葱葱。茶园边上,是她的工作室。 "学了几年炒茶,今年爸妈把茶叶生意全部交给我了,开始有点压力,没想到现在也顺利接下来 了。"白皙的皮肤、一双月牙眼,初见朱牝莺,大多数人不会将她与炒茶联系在一起。当她摊开手,水 泡的疤痕与淡去的指纹,都记录了这些年的努力付出。 与很多"茶二代"一样,毕业后朱牝莺没有马上接手家里的茶叶生意,而是选择了进入金融行业。机 缘巧合,她的工作与茶有关,这也让她萌生了回家创业的想法。2013年,她注册了自己的茶叶品牌; 2014年,她参加了茶艺班与评茶班,开始系统学茶;2015年,她尝试将物联网与茶叶挂钩,首次在景区 推出西湖龙井茶溯源概念;2021年,她迈出重要一步——参与了首期西湖龙井茶手工炒制集训班。 几年过去了,炒茶的辛苦没有让这个80后"茶二代"退却,反而让她越挫越勇,还获得了不少荣誉 ——去年获得杭州市第五届十大龙井茶手工炒制能手与浙江省龙井茶炒制技能大赛优秀制茶师称号;今 年获得"非遗龙头杯"全手工狮峰龙井精品茶样斗茶大赛(传承组)"状元奖"。 "炒茶很辛苦。今年春茶时,我几乎天 ...
南农晨读丨立夏
Nan Fang Nong Cun Bao· 2025-05-05 03:34
Group 1 - The article highlights the trend of young people returning to rural areas for entrepreneurship, with over 12 million individuals engaged in such activities across the country [6][7][8] - It emphasizes that rural areas are seen as a "new starting point" for dreams rather than a "final destination" for youth [6][7] - The article features stories of returning youth who are contributing to rural revitalization and encourages more young people to participate in this movement [8] Group 2 - In Maoming City, early-season lychees are experiencing high demand, with over 10,000 pounds sold in just three days, and prices reaching 7 yuan per pound [17][19] - The company responsible for this surge in sales, Huayi Technology, anticipates daily orders to be no less than 2,000 due to strong market demand and support from various platforms [20] - The article also discusses the "Top Ten Good Spring Tea" evaluation event in Xingning City, aimed at promoting tea industry standards and branding [25][29] Group 3 - The article features a young environmentalist, Cai Siyu, who is actively documenting rural transformations using drone technology [31][34] - Another highlighted individual, Xian Xiao, is a 90s-born lychee manager who has been instrumental in revitalizing the lychee industry in his hometown [38][42]
以“绿”生“金”,句容茶产业链发“新枝”
Xin Hua Ri Bao· 2025-05-04 22:09
Core Insights - The article highlights the ongoing efforts in the Jurong tea industry to enhance the "Maoshan Evergreen" brand and promote high-quality tea production through a comprehensive integration of resources and standards [1][2]. Group 1: Industry Development - Jurong has approximately 42,500 acres of tea cultivation, achieving 128 special awards in national tea competitions, with "Maoshan Evergreen" recognized as a geographical indication product [1]. - The city has implemented a plan to integrate tea industry resources, focusing on five major actions: state-owned enterprise reform, industry consolidation, scientific research, brand enhancement, and tea tourism integration [1]. - In 2023, the tea production value reached 376 million yuan, with goals to achieve four five-star and five four-star tea samples in the upcoming national tea quality evaluation [1]. Group 2: Quality Standards - The establishment of enterprise standards for "Maoshan Evergreen" tea aims to improve quality control and ensure consistency in production processes [2][3]. - The new standards include grading and production technology specifications, covering both manual and mechanical tea processing methods [3]. - Training sessions for local tea enterprises will be organized to promote adherence to these standards and facilitate the use of the "Maoshan Evergreen" trademark [3]. Group 3: Technological Advancements - The use of technology in tea cultivation is emphasized, with innovations such as dual-person pruning machines to enhance productivity and efficiency in harvesting [4]. - The average yield from summer and autumn tea can reach 20,000 yuan per acre, with the potential for multiple harvests throughout the season [4]. - The development of new red tea varieties through collaboration with agricultural research institutions has led to improved quality and reduced costs [5][6]. Group 4: Tourism Integration - The integration of tea and tourism has become a focal point, with various scenic spots and experiences designed to attract visitors and promote local tea products [7][8]. - The "Maoshan Evergreen" brand is expanding to include a range of derivative products, enhancing its market presence and economic impact [8]. - The development of a two-day tea tourism route has been recognized as a national tourism highlight, further boosting the visibility of Jurong's tea industry [8].
五一假期云南普洱茶飘香京西八大处
Zhong Guo Xin Wen Wang· 2025-05-03 11:46
八大处茶文化节在云南特色服饰礼仪队的迎宾仪式中拉开帷幕,《彩云之南》歌伴舞与《弥渡山歌》 《阿瓦人民唱新歌》器乐表演,将观众带入"一山分四季,十里不同天"的彩云秘境。现场播放的茶马古 道主题宣传片《古道新程:溯源茶香之旅》,通过珍贵的历史影像与当代茶园实景的时空交织,再现茶 马古道驮茶进京的壮阔历程,诠释"敢为人先、团结守信"的茶马精神。 中新网云南新闻5月2日电 以"茶马古道连京滇·普洱飘香八大处"为主题的第二十四届八大处中国园林茶 文化节(以下简称"八大处茶文化节")4月30日至5月5日在北京市西郊的八大处公园举行。本届文化节融 合千年茶道精神、云南民族特色与现代科技元素,打造了一场"可品、可看、可玩、可传"的茶文化盛 宴。 本届茶文化节主题花坛 八大处茶文化节是石景山区打造的一系列"京西有惊喜"主题活动中的关键一环。本届活动创新构建"历 史文脉、茶香雅脉、文旅新脉"三大主线,恰逢"2005年普洱茶文化北京行活动"二十周年之际,主办方 特邀当年的亲历者来到现场,共同参与茶马古道故事分享会、回顾展和照片墙等活动。 除此之外,茶文化节还是一场文化的碰撞。巡游队伍中,云南特色服饰绚丽多彩、马帮铜人重现古道传 承 ...
滚动|对歌、擂茶、DIY……英德茶企花式炫五一
Nan Fang Nong Cun Bao· 2025-05-03 08:30
Core Viewpoint - The article highlights the vibrant tea culture and innovative activities organized by tea companies in Yingde, Guangdong, during the May Day holiday, showcasing the integration of traditional tea-making techniques with modern experiences to attract visitors and promote the local tea industry [2][4][6]. Group 1: Industry Overview - Yingde is recognized as the "World High Aroma Black Tea" region, with 180,000 acres of tea gardens contributing to its rich tea culture [2][3]. - The tea industry in Yingde is leveraging technology and cultural heritage to enhance production capabilities and create new experiences for consumers [3][4][6]. Group 2: Event Highlights - Various activities are planned for the May Day holiday, including "mountain song duets" and non-heritage experiences, aimed at engaging visitors and promoting local culture [12][13]. - The event features interactive programs such as water sports, tea-making experiences, and cultural performances, designed to attract families and young people [14][22][24]. Group 3: New Offerings - The opening of the "Tea Coffee" shop at Yingde showcases a blend of Yingde black tea and coffee, with promotional offers such as half-price for the second cup and a picnic area for visitors [25][26][28]. - The Red Flag Tea Factory is transforming into a hub for modern experiences, offering various interactive activities and discounts for motorcycle enthusiasts [36][40].
茶旅融合新盛景 国企引领巫溪老鹰茶产业高质量发展
Sou Hu Cai Jing· 2025-04-26 03:48
25日上午,"渝创渝新·溪茶溪韵"巫溪老鹰茶全产业链创新成果发布会在渝中区雾都宾馆隆重举行。巫 溪县盛景老鹰茶有限公司(以下简称:盛景老鹰茶公司)携30余款创新产品惊艳亮相,受到众多嘉宾和 市民的青睐。 巫溪盛景老鹰茶 有限公司产品集中展示。第1眼TV-华龙网 冉长军 摄 作为巫溪县属重点国企,盛景老鹰茶公司自2024年3月成立以来,依托母公司盛景旅游集团资源优势, 构建了从古树保护到终端销售的全产业链体系。"今年春茶鲜叶收购量已达10吨,全年销售额有望达到 3000万元。"该公司负责人龚毅介绍。 在产业发展方面,盛景老鹰茶公司创新实施"大园子+小院子"特色发展模式,通过利用荒山荒坡和"四旁 地"资源,已建成1000亩示范种植基地。值得注意的是,今年该公司还将在巫溪县工业园区启动建设老 鹰茶综合园区,该项目将集纳老鹰茶加工、仓储、冷链、检测、研发等在内的全产业链综合体。 "宝源山"系列"云顶古芽"产品。第1眼TV-华龙网 冉长军 摄 科技创新方面,该公司在蒲莲镇百年古茶树林部署了物联网传感器,实时监测茶树生长数据。这套自主 研发的智慧管理系统使古树茶产量提升30%,品质显著改善。同时,公司与西南大学共建的研发 ...