Core Insights - Wanda Film has launched a "Super Entertainment Space" strategy, which includes a comprehensive approach to integrate various entertainment sectors, aiming to enhance user experience and engagement [1][11] - The strategy is structured as "1+2+5", where "1" represents the Super Entertainment Space, "2" refers to domestic and international markets, and "5" includes five business segments: cinema, film and television series, strategic investments, trendy toys, and games [1] Film and Television Projects - The event highlighted the film and television project "Revenge's Determination," based on the true story of Yang Niuhua, which aims to raise awareness about child trafficking [3][5] - The project features an all-female production team and aims to provide strength and encouragement to victims of abduction [5][6] - Other upcoming films include "Malice," "Liao Zhai: Lan Ruo Si," and "The Wandering Earth 3," among others, set to be released during the summer season [6] Game and IP Development - Wanda's gaming business is projected to experience significant growth, with revenue expected to increase by over 50% year-on-year, and overseas revenue up by 197% [8] - The company plans to adapt successful film and television IPs into games, including the virtual idol group Vexel and other popular franchises [8][10] - The virtual idol group Vexel is designed to create emotional connections with users through advanced AI technology [10] Strategic Vision - Wanda Film's chairman emphasized the need for continuous innovation to adapt to industry changes and expand growth opportunities [11] - The company aims to diversify its revenue streams beyond box office earnings, focusing on non-ticket income growth [11]

6月17日，A股三大指数小幅下跌，截至收盘，沪指跌0.04%报3387点，深证成指跌0.12%，创业板指跌0.36%。全天成交1.24万亿元，较前一交易 日缩量64亿元；超2900股下跌。 | 代码 | 名称 | 现价 | 涨跌 | 涨幅 | | --- | --- | --- | --- | --- | | 000001 | 上证指数 | 3387.40 | -1.33 | -0.04% | | 399001 | 深证成指 | 10151.43 | -12.12 | -0.12% | | 399006 | 创业板指 | 2049.94 | -7.38 | -0.36% | 盘面上，我国成功开展首例侵入式脑机接口临床试验等多重利好刺激，脑机接口板块大爆发，爱朋医疗、南京熊猫及创新医疗等多股涨停；油 气板块反复活跃，通源石油、准油股份及贝肯能源等多股涨停；航运港口板块拉升，凤凰航运涨停；核污染防治、电池、物流及数字货币等板 块涨幅居前。另外，减肥药概念股下跌，科兴制药跌超10%；IP经济概念股集体调整，哈尔斯、柏星龙、德艺文创等多股跌超5%。 脑机接口概念股领涨，爱朋医疗、南京熊猫、创新医疗等涨停，三博脑科涨8 ...

Core Viewpoint - Wanda Film is advancing its "Super Entertainment Space" strategy, aiming to reshape growth logic and expand growth opportunities through a new "1+2+5" strategic framework, which includes five core business segments: cinema, film and television series, strategic investment, trendy toys, and gaming [2][5]. Group 1: Business Strategy and Structure - The "1+2+5" strategy consists of one super entertainment space, two markets (domestic and international), and five business segments [2]. - Wanda Film aims to integrate its core businesses to create a synergistic ecosystem while also allowing each segment to operate independently [5]. - The company emphasizes the need to break away from path dependence to achieve growth [2][5]. Group 2: Performance and Achievements - Wanda Film has maintained its position as the box office champion for 16 consecutive years, with significant achievements in its film and television series segments, including six films in the annual box office top 10 [5]. - The gaming segment, Mutual Interaction, reported over 50% revenue growth year-on-year, with overseas revenue increasing nearly 200% [5]. - Collaborative activities, such as the partnership with the game "Genshin Impact," generated over 64 million GMV and significant box office conversions [6]. Group 3: Future Developments and Innovations - Wanda Film plans to enhance its cinema experience by introducing a "five-star cinema" concept, which includes advanced hardware and premium content [6]. - The company is set to complete the deployment of all-laser projection systems by the end of 2026 [6]. - Strategic partnerships with companies like IMAX and HOYTS aim to enhance cinema offerings and advertising capabilities [7]. Group 4: Content Creation and Talent Development - The film and television content strategy will focus on developing super IPs and high-quality productions, with a diverse range of upcoming films and series [8][9]. - Wanda Film is launching initiatives to support emerging and established creators through its "Jing Tanhao" brand [9]. - The company is actively expanding its original IPs in the trendy toy sector, with new brands and characters being developed [13]. Group 5: Strategic Investments and Collaborations - Wanda Film has established a strategic investment department to focus on nurturing super IPs and brands within the entertainment ecosystem [11]. - Recent collaborations with companies like 52TOYS and Mitsui & Co. aim to enhance product offerings and consumer engagement [11][12]. - The company is exploring interactive experiences in cinemas to attract younger audiences and enhance the entertainment ecosystem [12].

证券研究报告 | 行业点评 | 传媒 传媒 报告日期：2025 年 06 月 17 日 看好电影衍生品市场，光线、果麦等相关营收或高增 ——行业点评报告 投资要点 我们认为未来电影市场规模非票收入发展将逐步加快，而非票收入中电影衍生 品收入或为最重要的组成部分。 光线传媒等龙头公司电影及其他文娱衍生品销售额展望乐观 例如，在服装零售领域，溢出分成比率可能为 15%-20%。我们参考卡游招股说 明书，其 IP 授权费用占营收比为 5.8%，因此我们保守将电影衍生品的 IP 分成比 例假设为 5%-10%。 对应估值：我们参考卡泡泡玛特、布鲁克、万代南梦宫的估值（附表 1），假设 估值水平为 30-40 倍 P/E，并假设 IP 授权的成本（不包括前期开发）可忽略不 计。最终由"销售额×分成比例×估值"公式估算出 1000 亿电影衍生品销售额 对应市值应为 750-2000 亿元，中性假设下为 1313 亿元，详细测速情况请参考附 表 2 投资建议： 我们重点推荐电影衍生品龙头光线传媒，同时建议关注其他重点影视、动画公 司，同时建议关注果麦文化、上海电影、万达电影等。 风险提示 宏观经济增速下滑导致文娱类消费受损 ...

A股午评：三大股指震荡调整 脑机接口概念爆发 金十数据6月17日讯，A股三大股指早盘呈现弱势震荡走势。截至中午收盘，沪指跌0.19%，深证成指平 收，创业板指跌0.14%；沪深两市半日成交额7715亿，较上个交易日缩量166亿。盘面上，脑机接口概 念持续活跃，爱朋医疗、南京熊猫、创新医疗、荣泰健康涨停。油气股低开高走，稳定币概念、电池板 块涨幅居前。影视院线、减肥药板块领跌，IP经济回调，哈尔斯触及跌停。 ...

在大会现场，国家文化产业创新实验区年度十大引领性成果发布，其中包括共建北京AIGC视听产业创 新中心、建成开馆北京市最大的电竞文化综合体——微博IN、798超维视界打造VR体验新地标、泡泡玛 特Labubu成为全球顶流等。 大会现场，虎鲸文娱集团数字影棚正式启动建设，为北京城区填补了高端影视制作基础设施的空白。项 目位于朝阳区平房乡，拟建设5个摄影棚、1个综合楼，建设规模约3.75万平方米。 这17项举措针对文化链主企业、文化企业发展规模、培育文化新质生产力、文化消费产品供给、游戏电 竞产业等多个方面给予支持。其中，在文化链主企业支持方面，对年营收达30亿元、可培育成为超50亿 元的企业，给予三年、每年不超过1000万元的资金支持；对年营收达50亿元、可培育成为超100亿元的 企业，给予五年、每年不超过1500万元的资金支持。 在培育文化新质生产力方面，对文化企业在网络视听、动漫影视等数字文化领域开展的应用创新项目， 最高支持300万元；对文化企业使用人工智能技术或服务，推出产品效益突出的，最高支持200万元；对 数字文化领域新设立的国家级重点实验室，最高支持500万元。在游戏电竞产业方面，对原创精品游戏 研 ...

Core Viewpoint - Wanda Film is reshaping its growth logic and expanding its growth space through the "Super Entertainment Space" strategy, which integrates various business segments to create a cohesive ecosystem [4][10]. Group 1: Strategic Framework - The "1+2+5" strategic framework includes one Super Entertainment Space, two markets (domestic and international), and five business segments: cinema, film and television series, strategic investment, trendy toys, and gaming [3][4]. - The five business segments are interconnected and aim to operate independently while achieving success in their respective fields [4]. Group 2: Business Performance and Innovations - Wanda Film has maintained its position as the box office champion for 16 consecutive years, but recognizes the need for innovation and change in the industry [6]. - The company has introduced the concept of "entertainment experience worldview" and "life docking system" to enhance the cinematic experience and broaden its appeal [6][8]. - In the past 500 days, Wanda Film has successfully integrated its advantages across the entire industry chain, resulting in significant achievements in film and television production, with six films in the annual box office top 10 [10]. Group 3: Revenue Growth and Market Expansion - The gaming segment, "Mutual Love Interactive," has seen over 50% year-on-year revenue growth, with overseas revenue increasing by 197% [11]. - Collaborative activities with popular games like "Genshin Impact" have generated over 640 million in GMV, with 40% of participants being under 25 years old [11]. Group 4: New Business Ventures - Wanda Film has established a strategic investment department to nurture new consumer trends and develop super IPs and brands [16]. - The company has invested in 52TOYS, which has a global market presence and aims to develop IP toys in collaboration with Wanda Film [17]. - The "Ying Shiguang" trendy toy segment aims to integrate storytelling and emotional engagement from films into tangible products [19]. Group 5: Future Vision - The gaming division envisions breaking traditional barriers between gaming and film, leveraging Wanda Film's capabilities in film production, cinema resources, and game development [21].

昨日A股 6月16日，市场全天震荡反弹，创业板指领涨。截至收盘，沪指涨0.35%，深成指涨0.41%，创业板指涨 0.66%。沪深两市全天成交1.22万亿元，较上个交易日缩量2522亿元。 盘面上，市场热点快速轮动，个股涨多跌少，全市场超3500只个股上涨。从板块来看，IP经济概念全天 强势，光线传媒等多股涨停；稳定币概念再度走强，协鑫能科、恒生电子等涨停；化工板块反复活跃， 金牛化工等涨停；油气股延续强势，准油股份涨停；下跌方面，足球概念震荡调整，共创草坪逼近跌 停。板块方面，数字货币、影视、CPO、石油等板块涨幅居前，贵金属、汽车整车、机场、航运等板块 跌幅居前。 | 名称 | 最新点位 | 涨跌幅 | | --- | --- | --- | | 上证指数 | 3388.73 | +11.73(0.35%) | | 深证指数 | 10163.55 | +41.44(0.41%) | | 创业板指 | 2057.32 | +13.5(0.66%) | | | 日期:6月16日 制图:21投资通 | | 隔夜外盘 纽约股市三大股指6月16日上涨。截至当天收盘，道琼斯工业平均指数比前一交易日上涨317.30点， ...

Group 1 - In May, the total retail sales of consumer goods increased by 6.4%, accelerating by 1.3 percentage points compared to the previous month, indicating the effectiveness of the old-for-new policy [1] - Domestic oil prices are set to rise by 300 yuan per ton, marking the largest increase of the year, effective from June 17, with an additional cost of 11 yuan for filling a 50-liter tank [3] - International gold prices continued to rise, with COMEX gold reaching a high of 3470 USD per ounce, approaching the historical peak set in late April, driven by multiple factors including geopolitical tensions and inflation data [4] Group 2 - The stock price of Light Media surged by 20% in a single day, driven by the commercial value of the "Nezha" film series, with box office earnings surpassing 15.8 billion yuan and potential derivative sales expected to exceed 100 billion yuan [5] - The South Korean stock market reached a three-and-a-half-year high, with the composite stock price index closing up 1.80% at 2946.66 points, influenced by AI investment policies and the situation in the Middle East [6]

会员收官后还在继续冲，说的就是现象级剧集《藏海传》。近一个月内，"鲨疯了"的它以一己之力带热了整个大盘——云合市占率最高40.1%，优酷站内 热度史冠达成，抖音主话题破100亿，登顶灯塔、酷云、猫眼多个榜单，吸引60+品牌合作。 将目光投向整个Q2季度，不难发现，内容多元化程度与招商热度均逐步提升：4月迎来意外之喜，"复古"志怪题材《无忧渡》逆袭，悬疑剧场大混战，古 偶接棒现偶，孙俪两部新剧"甄嬛归来"领跑招商。5月古装大IP点燃大盘，在《藏海传》《折腰》等大剧的带动下，参与大剧营销的品牌数、时长、玩法 创新等均迎来了大爆发。 什么样的剧集会受到品牌主青睐？我们对4-5月的大剧招商进行了复盘，并借此分析行业趋势变化与相应启示。 《蛮好的人生》《以美》领跑、《无忧渡》逆袭，好内容"炒热"四月大盘 纵观整个4月，既上新了悬疑、古偶、都市剧等"基本款"，也有创新类型和多元探索，品牌的投放积极性也随之被点燃。据豆瓣小组不完全统计，4月大剧 招商前一二名都被优酷所包揽：《蛮好的人生》总广告数160个，吸引了28个合作客户遥遥领先，医美题材职场剧《以美之名》以71广位居第二。 | | | | 四月热播剧招商排名TOP10 ...