旅游业
Search documents
潮头登高再击桨 无边胜景在前方
Xin Lang Cai Jing· 2026-01-31 22:37
转自:贵州日报 新年开年的贵州,暖意与新意交织,机遇与实干相拥。 1月27日,省十四届人大四次会议在筑开幕。 也是在这一天,全省电网2026年投资"开门红"标杆工程,贵州500千伏水城(董地)电厂接入系统工程 破土动工。 会场内外,春风携佳讯,发展热潮升腾激荡。 经济持续健康发展,脱贫底线兜牢兜实,产业发展势头强劲,风险管控有力有效,民生保障扎实有 力……回望2025,奋跃而上的贵州,高质量发展迈出新的坚实步伐。 省政府工作报告中,一组组亮眼数据、一个个标志性事件,成为社会各界热议焦点—— "黄小西吃晚饭"等重点景区持续火爆,"村超""村BA"等村字号活动热闹非凡,"支支串飞""小车小团"广 受欢迎; ………… 各区域、各领域的"新",汇成奋进贵州的新风采。 却顾所来径,苍苍横翠微。 "十四五"时期,在贵州改革发展历程中极不寻常、极不平凡,作为亲历者、见证者和推动者,代表委员 感同身受、意气风发。 "我所工作的旺家社区是万山区最大的易地搬迁安置点,从'搬得出'到'稳得住、能致富',每一步都充满 不易。"省人大代表、铜仁市万山区丹都街道旺家社区党委书记、居委会主任何英说,看到群众的笑 容,所有艰辛都会化为"走得 ...
《中国文化产业和旅游业年度研究报告(2025)》在京发布
Xin Lang Cai Jing· 2026-01-31 15:24
北京京和文旅发展研究院副院长侯雪彤代表课题组进行报告发布。本次报告在数据分析、文本分析等基 础上新增发布十大政策热词、十大行业年度热词,同时继续发布十大热点事件、十大发展趋势。 场。主办方供图 报告指出,2025年中国文化产业和旅游业稳中有进、分域向好,延续复苏后高质量发展态势。在新质生 产力赋能与消费升级趋势下,行业市场主体活力与规模效益双提升,新业态与数字化转型动能强劲,文 旅消费成为内需复苏核心引擎及内外循环协同关键纽带,同时面临供需匹配、结构调整、区域均衡等挑 战。 中国青年报客户端讯(中青报·中青网记者 沈杰群)1月30日,《中国文化产业和旅游业年度研究报告 (2025)》发布暨研讨会在北京举办。 《中国文化产业和旅游业年度研究报告(2025)》(以下简称报告)以"数据+案例+趋势"进行全方位 呈现,系统梳理了2025年文化产业和旅游业的发展情况与亮点,并基于政策、数据等情况对2026年产业 发展进行预测。 中国文化产业协会沉浸式文旅产业专业委员会主任委员卜希霆认为,当前文化和旅游领域体现出"政策 赋能、科技加持、场景落地、消费下沉、业态提质"五大核心特点。"十五五"时期,文旅发展要聚焦科 技与文化 ...
“十五五”开局前瞻:文旅深度融合塑造旅游业的中国样式
Xin Lang Cai Jing· 2026-01-31 13:20
中青报·中青网记者 夏瑾 2026年元旦假期文旅市场消费喜迎"开门红"之后,热度在春节假期有望延续。2026年是"十五五"规划的 开局之年,站在新阶段的起点,文旅产业将迎来哪些结构性变革?又将孕育哪些战略新机遇?中国旅游 协会成立四十周年交流活动上,中国旅游协会会长段强表示,中国旅游业已实现从"开放"到"产业"再 到"融合"的时代跃迁。"融合"成为当前最显著的特征,表现为文化与旅游的深度融合,以及旅游与百业 的纵横贯通,"综合性、多功能、融产业、大旅游"的生态正加速形成。 内容创新本质是文化创新,必须在坚持正确方向的前提下,以需求引导激发生产者与消费者的双边创造 力,形成供需合作的新生产与消费方式。 中国文旅正步入一个"全民创新创造"的时代。创新远不止于产品的"沉浸式"体验,更是"供需合一,双 向奔赴",以此重构生产与消费的关系。杜一力强调,正如《中共中央关于制定国民经济和社会发展第 十五个五年规划的建议》所提出的,激发全民族文化创新创造活力,文旅"向新向优"必须融入这一时代 洪流。 "近年来国潮、非遗复兴、在地文化繁荣等现象,正是全民参与下文化蓬勃生长的明证,它催生了极富 生命力的文化新形态。"杜一力说," ...
台胞热衷大陆游——跨越山海,来一场“说走就走的旅行”
Ren Min Ri Bao Hai Wai Ban· 2026-01-31 12:39
在福建厦门五通客运码头,台胞通过智能快捷通道快速通关。中新社记者 王东明摄 到"尔滨"看冰雪、飞三亚吹椰风、赴广州品早茶、来北京逛故宫…… 2025年,两岸人员往来持续热络,台胞纷纷跨越海峡,在饱览大好河山、遍尝美食佳肴的同时,亲身感 受大陆丰富灿烂的历史文化和无处不在的同胞温情。 在云南大理的民宿里,与当地白族匠人一起学习扎染;在内蒙古呼伦贝尔的草原上,感受"风吹草低见 牛羊"的辽阔;在贵州黔东南的苗寨内,沉浸式参与一场民族节庆…… 随着大陆各地文旅产业朝着品质化、差异化发展,台胞赴大陆旅游目的地更加多元丰富,旅游方式也更 具深度。越来越多的台湾游客将目光投向北国的冰雪奇缘、蜀地的热情似火、江南的烟雨水乡、西北的 丝路风情,在"冰雪游""徒步游""非遗游"等个性化路线中,追寻属于自己的"诗与远方"。 台湾青年在哈尔滨冰雪大世界拍照。新华社发 "两岸同胞是一家人,一家人就应该常来常往、走亲走近。"国台办发言人彭庆恩近日表示,新的一年, 我们热忱欢迎广大台胞尤其是青少年朋友们来大陆走一走,看一看。 大陆文旅热度高 尽管民进党当局发布的大陆旅游"禁团令"和台湾居民来大陆旅游"橙色"警示仍未解除,两岸客运直航航 点 ...
《中国文化产业和旅游业年度研究报告(2025)》发布十大趋势
Xin Lang Cai Jing· 2026-01-31 12:17
Core Insights - The report indicates that China's cultural and tourism industries will continue to develop steadily and positively in 2025, maintaining a high-quality growth trend post-recovery [1] - The industries are expected to face challenges such as supply-demand matching, structural adjustments, and regional balance while becoming a key driver of domestic demand recovery and a crucial link in the internal and external circulation [1] Group 1: Industry Trends - The report outlines ten major trends in the cultural and tourism sectors, including modernization of cultural narratives, collaboration between cultural and industrial sectors, digitalization of industry logic, networking of regional functions, assetization of data elements, democratization of creative subjects, stratification of consumer markets, platformization of industry forms, boundary-less integration, and a dual circulation development pattern [1] - The five core characteristics of the current cultural and tourism sectors are identified as policy empowerment, technological support, scene implementation, consumer penetration, and quality improvement of business formats [2] Group 2: Strategic Recommendations - The integration of tourism with daily life is emphasized, suggesting that the industry should break down boundaries and strengthen connections between source and destination, as well as emotional resonance between tourists and local residents [2] - The importance of finding competitive advantages for traditional cultural and tourism enterprises in the new era is highlighted, along with the need for management departments to construct governance paths that align with the digital intelligence era [2] - The competition for consumer attention in cultural and tourism consumption is expected to intensify, with a focus on how to encourage consumers to spend and enhance service quality being crucial for the industry's upgrade [2]
《中国文化产业和旅游业年度研究报告》发布
Bei Jing Shang Bao· 2026-01-31 08:07
Core Insights - The "2025 Annual Research Report on China's Cultural Industry and Tourism" indicates a steady progress in the cultural and tourism sectors, highlighting a trend of high-quality development post-recovery [1] - The report emphasizes the importance of digital transformation and new business models, positioning cultural tourism consumption as a key driver for domestic demand recovery and a critical link for internal and external circulation [1] Group 1: Industry Trends - The report identifies ten major trends, including the modernization of cultural narratives, collaboration between industries, digitalization of industry logic, networking of regional functions, assetization of data elements, democratization of creative subjects, stratification of consumer markets, platformization of industry forms, boundary-less integration, and a dual-circulation development pattern [1] - The cultural and tourism sectors are experiencing enhanced vitality and scale efficiency due to new business models and digital transformation [1] Group 2: Challenges and Opportunities - The industry faces challenges such as supply-demand matching, structural adjustments, and regional balance [1] - The role of technology companies and platform firms is increasing in the cultural tourism sector, necessitating traditional companies to identify their competitive advantages [2] - The governance of the cultural and tourism sectors needs to adapt to the new digital economy, moving away from traditional regulatory methods to accommodate rapid developments in platform economies and immersive experiences [2]
云南“阿诗玛”邀游客到世界自然遗产地石林过大年
Zhong Guo Xin Wen Wang· 2026-01-31 03:26
1月29日,长水机场内游客驻足观看表演。 黄兴鸿 摄 2026年春节,石林县还将与相邻的宜良县进行联动,优化石林风景区至宜良九乡风景区的旅游客运 班线,让游客在一天之内领略地上地下的自然奇迹,感受喀斯特地貌的神奇魅力。两景区门票原价485 元,春节期间仅需219元。 当日,石林县带来的《吉祥欢歌》《疯狂的披毡》等特色文艺表演,吸引众多游客围观。许多游客 踊跃参与活动互动,获赠文创冰箱贴、鲜花等。 "石来运转·马上奇妙"石林2026新春活动发布暨阿诗玛文化机场沉浸体验活动29日在昆明长水机场 举行。春节期间,云南省昆明市石林彝族自治县将举办近40场活动,邀游客前来过大年,体验"有一种 叫云南的生活"。 地处滇东高原腹地的石林县,三分之二地区属喀斯特地貌,境内石林风景区集世界自然遗产、世界 地质公园、全球首批地质遗产地等众多美誉于一身。该县声名远扬还与1964年上映的电影《阿诗玛》息 息相关,片中美丽的阿诗玛与勇敢的阿黑不畏权贵恶霸,勇敢追求爱情的故事成为一代人的记忆。 石林县文化和旅游局局长、石林风景名胜区管理局局长赵晓梅介绍,该县的新春活动覆盖景区、县 城、乡镇,比往年丰富,参与性、互动性也更强。"游石林、过 ...
破亿人次后再增8%,海南旅游底气何在?
Hai Nan Ri Bao· 2026-01-31 02:20
Core Insights - Hainan has set an ambitious target of an 8% increase in domestic and international tourist arrivals by 2026, following a significant milestone of over 100 million visitors and total spending exceeding 200 billion yuan [1][4] - The confidence in achieving this target is backed by strong data, including a 31.3% increase in inbound and outbound travelers in the first month of border reopening, with an average of 28.91 million travelers [1][5] Group 1: Tourism Growth and Strategy - Hainan's tourism growth is not limited to specific areas but is a comprehensive effort across the province, with plans for 600 large-scale tourism events in 2025 [3] - Haikou aims to become an "International Performing Arts Capital," planning to host 30 major concerts and music festivals in 2025, attracting over 635,100 visitors and generating 3.065 billion yuan in tourism revenue [3] - Sanya is focusing on building a "Safe Travel" brand, implementing rapid complaint handling and transparent service standards to enhance visitor trust and satisfaction [3][9] Group 2: Inbound Tourism and Policy Support - The most notable aspect of Hainan's tourism in 2025 is the expected 35.2% year-on-year growth in inbound overnight visitors, reaching over 1.5 million [5] - The government plans to implement more convenient entry and exit management policies, expand the list of visa-free countries, and increase international flight routes, which will further boost inbound tourism [6] Group 3: Collaborative Development and Unique Offerings - Hainan is restructuring its tourism landscape with a focus on complementary functions and unique developments across cities, such as Haikou and Sanya as international consumption centers, and other cities focusing on specific themes like cultural entertainment and medical tourism [7] - The appeal of Hainan is growing beyond Sanya, with increasing interest in the central mountainous areas and coastal regions, showcasing diverse cultural attractions [8] Group 4: Service Quality and Governance - Hainan is enhancing its tourism governance through a legal, standardized, and digital framework, leading to a decrease in complaints and an increase in visitor satisfaction [9] - The establishment of a "Safe Travel Hainan" service brand is supported by 108,000 trusted consumption units and a smart regulatory platform [9] Group 5: Integration of Tourism with Other Sectors - The government report emphasizes the need to enrich tourism-related activities, promoting the integration of tourism with culture, sports, and education, transforming local resources into experiential and consumable offerings [10] - Challenges remain, such as accelerating the implementation of large projects and enhancing the proportion of inbound tourists, which the government aims to address through various initiatives [10]
跨越山海,来一场“说走就走的旅行”
Ren Min Ri Bao Hai Wai Ban· 2026-01-31 00:41
2025年,两岸人员往来持续热络,台胞纷纷跨越海峡,在饱览大好河山、遍尝美食佳肴的同时,亲身感 受大陆丰富灿烂的历史文化和无处不在的同胞温情。 台湾青年在哈尔滨冰雪大世界拍照。新华社发 在福建厦门五通客运码头,台胞通过智能快捷通道快速通关。中新社记者 王东明摄 到"尔滨"看冰雪、飞三亚吹椰风、赴广州品早茶、来北京逛故宫…… "两岸同胞是一家人,一家人就应该常来常往、走亲走近。"国台办发言人彭庆恩近日表示,新的一年, 我们热忱欢迎广大台胞尤其是青少年朋友们来大陆走一走,看一看。 大陆文旅热度高 两岸航班时常满载运行、"小三通"船票一票难求,正是台胞热衷大陆游的真实写照。在不久前举办的高 雄冬季旅展上,福建旅游推介展位吸引不少岛内旅游业者和当地民众前来咨询。除了厦门、泉州等台胞 赴大陆旅游的传统热门目的地,华东、华南、西南等区域的旅游手册也供不应求,新疆的旅游资料最为 抢手,不少台湾业者主动索取以便向游客推介。 "近两年,新疆持续居于台湾民众赴大陆旅游目的地榜首,重庆、四川成都、湖南张家界等地也保持较 高热度。"高雄市旅行商业同业公会理事长蔡宗佑介绍,大陆游一直深受年长者喜爱,旅游服务品质近 年来也不断提升。随着 ...
百亿级消费市场争夺战白热化 谁将收获春节出境游红利?
2 1 Shi Ji Jing Ji Bao Dao· 2026-01-31 00:31
Core Insights - The Chinese outbound tourism market is experiencing a significant shift, with a notable decline in travel to Japan due to safety concerns and flight cancellations, while Southeast Asia and South Korea are emerging as preferred destinations for Chinese travelers [1][2][4][5][7]. Group 1: Impact on Japan Tourism - The number of flights from China to Japan has drastically decreased, with a 60.5% reduction in February and a 63.4% reduction in March 2026, leading to a 73% drop in flights to Osaka Kansai Airport [1][2][3]. - The cancellation rate for flights from mainland China to Japan reached 47.2% in January 2026, an increase of 7.8 percentage points from December 2025 [2]. - Chinese tourists, who are the largest consumer group in Japan, contributed to one-fifth of Japan's tourism revenue in 2024, with an average spending 22% higher than other tourists [4][5]. Group 2: Shift to Other Destinations - Southeast Asian countries, including Thailand, Malaysia, and Indonesia, are gaining popularity among Chinese tourists, with four of the top ten outbound destinations being in this region [7][8]. - The introduction of visa-free policies by several Southeast Asian nations has made travel more accessible, leading to a resurgence in tourism to these countries [7][8]. - South Korea is experiencing a significant increase in demand, with a 21.6-fold rise in planned cruise visits from China to Busan, attributed to a temporary visa exemption for group travelers [9][10]. Group 3: Market Dynamics - The cancellation of flights to Japan has resulted in increased ticket prices, with some routes seeing prices soar to over 10,000 yuan, compared to around 1,500 yuan last year [3][4]. - The Japanese tourism industry is facing a sharp decline in revenue, with reports indicating that 50% to 70% of Chinese tourist bookings at member hotels in the Kansai region have been canceled [5]. - As a response to the changing market dynamics, travel agencies are reallocating resources from Japan to South Korea, focusing on less-explored destinations [10].