秋日的南京商业市场正迎来"首店盛宴"，超15家全国及区域首店在九月密集开业，提前引爆国庆消费热潮。法国百年护肤PAYOT全国首店入驻德基广 场，Yohji Yamamoto和Uma Wang的江苏首店亮相JLC，华东首家"宠物版山姆"Pet Tribes即将登陆金鹰世界。值得注意的是，JLC以超40%的首店占比成为 南京商业新风尚地标，从德基到JLC，从新街口到河西，这些新鲜面孔正在重塑南京的商业基因。 8月31日，德基广场B1层，法国院线护肤品牌PAYOT全国首店正式开业。这个拥有百年历史的品牌以"院线级功效护肤"为卖点，祛痘膏、霞光油等明星产 品吸引了不少油痘肌消费者。值得一提的是，店内还设置了专业SPA房，将"法式护肤沙龙"体验原汁原味带到南京。 全国首店扎堆，国际品牌为何偏爱南京？ JLC的表现同样亮眼。9月19日，这座香港置地打造的商业地标正式开业。记者在现场看到，国际时尚名品与先锋潮流品牌交相辉映：Christian Louboutin、PLEATS PLEASE ISSEY MIYAKE等国际品牌南京首店，Yohji Yamamoto、Uma Wang等江苏首店，以及I.T南京首店等设计师品牌齐 ...

Core Insights - Chaoyang Joy City celebrated its 15th anniversary with impressive performance metrics, including nearly 300,000 total visitors, a 17% year-on-year increase, and sales reaching approximately 90 million yuan, reflecting an 18% growth [1][4] Group 1: Visitor and Sales Performance - Total foot traffic during the anniversary event was close to 300,000, representing a 17% increase compared to the previous year [1] - Vehicle traffic saw a year-on-year increase of 21% [1] - Sales during the event approached 90 million yuan, marking an 18% year-on-year growth [1] Group 2: Cultural and Commercial Integration - The event featured the upgraded 2.0 version of the original IP Youth Poetry Festival, enhancing the blend of poetry culture with commercial elements [3] - Over 20 youth cultural brands collaborated to create a poetic wheat field and real wheat scenery, covering more than 500 square meters [3] Group 3: New Store Openings and Offerings - The anniversary saw the opening of several first stores, including GANT's first new concept store in Beijing and ECCO Active Lifestyle's first store [4] - A variety of new dining options were introduced, including popular brands and unique restaurants, catering to diverse consumer preferences [4] Group 4: Membership and Consumer Engagement - The membership system was emphasized, with member spending surpassing 56% during the event, supported by various promotional initiatives [4] - The company aims to leverage its operational strengths and resource integration to enhance consumer experiences and contribute to Beijing's status as an international consumption center [4]

借助首店矩阵，加速场内焕新。今年以来，三里屯一号场T+MALL引入了多家首店，例如EMIS北京首店、SATUR全国首店、MXR全国首店、 1JINNSTUDIO北京首店、WEVE 2050全国首店、VIAPITTI华北首店等。与此同时，MondaySleepingClub、TWOI Design Lab等品牌选择以旗舰形式入驻，也 进一步补强了项目对"风格完整性"的表达。 餐饮方面，滇味创意餐厅野鸡枞全国首店落地该项目B1层后迅速成为社交聚会首选；潮汕鸡煲火锅品牌鸿潮汕北京形象店与重庆快炒品牌李不炒北京首店 相继开出，也为该项目扩充了项目的多时段餐饮能力，从而提升了B1层的目的性客流。 三里屯一号场T+MALL相关负责人表示，以"体验型业态组合+IP化内容共创"双轮驱动为核心，三里屯一号场T+MALL不仅重塑商业空间的运营模式，更希 望能够逐步成长为推动城市文化内容创新的新载体。随着第四季度临近，三里屯一号场T+MALL将持续引进更多新品牌，也会在内容端加深与品牌、合作 方、社群之间的协作机制。 北京商报讯（记者 刘卓澜）在消费体验不断被重构的今天，"好逛"不再只取决于品牌阵容或活动排布，而是这个综合商业体能 ...

十三年深耕区域商业，颐堤港深化品牌影响力 金风送爽，秋色怡人，颐堤港迎来了意义非凡的十三周年。自2025年9月19日至10月8日，颐堤港将携手 全球知名创意品牌乐高®积木，打造"乐高®绮想花园"，邀请全城宾客共赴一场关于创造、治愈与热爱 的金秋绮旅。届时，颐堤港冬季花园将限时蜕变为一个由想象力构筑的奇妙世界，近5米高的巨型乐高 ®小人仔将手捧 "粉黛花束"绚丽登场，与六大主题空间、两大互动场景交相辉映。每一位到访者都将沉 浸于拼搭的乐趣之中，化身"绮想生活家"，寻找属于自己的心灵花朵与生命节奏，感受颐堤港十三年来 始终如一的温暖、松弛与欢欣。 开业十三年以来，颐堤港始终秉承着股东方之一太古地产"创新衍变"和"社区营造"的理念，以"活生生 活"的品牌理念为驱动，从空间叙事、业态创新到场景体验，颐堤港不断突破，引领着将台与酒仙桥地 区的商业文化迭新。 而每年的周年庆，则是颐堤港集中诠释该创新实践的时刻之一。自2020年起，颐堤港更以一系列艺术家 联名展览，将文化艺术的感染力注入商业空间。通过跨界合作与重磅IP的引入，颐堤港成功连接了更多 元的圈层，深化了品牌与消费者之间"共同成长"的情感纽带。 今年的十三周年庆典 ...

Core Insights - The opening of Jiangmen Lihe Plaza, a 130,000 square meter urban shopping center, marks a significant addition to the retail landscape in the Guangdong-Hong Kong-Macao Greater Bay Area, featuring over 70% of brands making their debut in Jiangmen [1][7] - The project aims to provide a comprehensive shopping, dining, leisure, entertainment, and social experience, catering to the needs of families and children [3][5] Group 1 - Jiangmen Lihe Plaza is strategically located on the central axis of the city, adjacent to Wuyi University, and serves a consumer population of over one million within a 5-kilometer radius [1] - The opening includes the first Aeon supermarket in Jiangmen, which spans over 7,000 square meters, aiming to enhance the local shopping experience with a focus on customer satisfaction and quality service [3] - The shopping center introduces a variety of immersive family-oriented entertainment options, including the first indoor ice world in South China and several themed children's play areas, addressing the demand for diverse family activities [5][7] Group 2 - The plaza fills a gap in high-quality, all-encompassing commercial complexes in Jiangmen, promoting a "first-store economy" and diverse entertainment spaces [7] - By integrating various consumer scenarios and immersive experiences, Jiangmen Lihe Plaza aims to offer a new high-quality lifestyle and social leisure options for residents and visitors alike [7]

近日，总建筑面积约43万平方米的PRISMA新嘉中心正式揭幕首批主力店阵容；浦东曾经的首家五星级酒店上海锦江汤臣洲际大酒店焕新亮相；接下来还 有"沪版胖东来"之称的"品上生活"浦东首店预计今年11月开业……浦东持续推进文旅商体展融合，打造新的商业综合体和消费新地标，提供多元化的场景 体验，更好满足广大市民游客的消费需求。 打造未来全域生活新地标 PRISMA新嘉中心是上海少有的大体量TOD（公共交通导向开发）综合体之一，依托轨道交通6、12号线巨峰路站的枢纽优势，以"全域生活"为核心定 位。 该项目通过Olé精品超市、MUJI无印良品、全明星滑冰俱乐部、BE1ST一工元超级玩运动空间、PANATTA FITNESS、岩时攀岩、寰映影城IMAX、 BLOOM等8家标杆品牌，以及多个上海或浦东首店、特色旗舰店的落地，构建精致生活、运动体验、亲子娱乐等多重业态，打造覆盖全龄层、全维度、 全时段的高品质生活目的地。 项目方相关负责人告诉记者，PRISMA新嘉中心致力于打造一个充满活力的未来超级枢纽，依托TOD模式无缝衔接多元交通网络，从基础购物到多元体 验，从个体消费到社区共生，提出"全域生活"完整解决方案。 得益于 ...

《大明宫宴》现场。 演唱会"流量经济"活力迸发、独特文化商圈创造消费新场景、"首发经济"吸睛又吸金……今年以来，西安 市多区县经济蓬勃发展，新型消费模式亮点纷呈，为经济高质量发展增添了蓬勃生机。蓄势待发的西安， 正加速向更高能级的商业城市迈进。 演唱会经济 激发消费新动能 在龙湖西安未央天街，一系列活动正如火如荼地开展，"体验-消费-传播"的融合消费业态吸引着市民游 客。 "孩子特别喜欢商场的落日花园，我也会和朋友们来这里打卡，很有氛围感。"家住徐家湾街道的市民冯女 士说。据介绍，依托这一空间，龙湖西安未央天街已成功联动区文旅局举办瓦当博物馆、汉文化主题展， 吸引更多文商旅活动落位。 据悉，未央天街通过"资源吸附-流量转化-长效运营"为基础，开业至今已落地"全国首展""明星见面会""新 品发布"等多场重磅活动。 在促进消费方面，未央区有序发放"2025乐购未央"消费券，以效果为导向统筹调剂资金，动员企业配套资 金和让利优惠，采取差异化举措，扩大汽车、家电、建材等大宗商品消费规模，有效释放政策红利。 龙湖西安未央天街人头攒动。 同时，紧盯消费热点，办好"未央车展""夜间消费季"等促销活动，推动消费氛围"火起来" ...

纵观8月新开业商业项目数据，总体收缩，且以小体量商业为主，其中带来多个社区型/邻里商业；而上海蓝鲸世界，以14.3万㎡的海洋主题MALL，成为8 月新开业最大体量、最具看点项目。 社区商业/邻里商业活跃。8月新开业项目中，多个社区型商业或邻里商业，体量相对较小，以2-3万㎡为主，这也是8月开业项目数量远超7月，但总体量 却不及7月的原因。其中，由原大桥南路家乐福改造而来的南京曼度·乐福里，打造"烟火气"的市集社区商业；苏州瑞临广场为邻里配套型商业；深圳凤凰 安荟邻定位友好邻里商业；郑州嵩南印象城定位青年友好型社区商业。 商业下沉深入县域、镇街，不断下探延伸 ，是城镇商业发展、商业形态升级迭代的必然趋势。 据赢商大数据不完全统计，2025年8月全国开业集中式商业项目13个，商业体量约65万㎡，其中存量改造项目占2席；本期多为5万平方米以下小体量商 业，≤5万㎡的项目占9个，≥10万㎡的项目仅2个。 环比7月新开业量（6个项目，商业总体量79万㎡），8月开业数量翻倍，但体量却不及上月。从近三年同比开业量看，今年8月开业量也处在低位，总体维 持紧缩。 不过，近期数十个项目陆续宣布开业时间，基本上都选在9月下旬，集中 ...

Core Insights - Yunnan's "first store economy" is expanding rapidly, with 104 new first stores introduced in the first half of 2025, showing strong growth momentum [1][3] - The majority of new stores are at the provincial and city levels, indicating Yunnan's increasing attractiveness for brand expansion in the Southwest market [3] - Kunming remains the dominant city for first stores, attracting 82.7% of the total, while other cities like Yuxi and Zhaotong are emerging as new players in this economy [6] Store Level Insights - Provincial-level and city-level first stores account for over 90% of the total, with 49.0% and 41.3% respectively, highlighting the growing appeal of Yunnan for brand launches [3] - High-tier first stores (A级) are limited, making up only 3.8% of the total, while C and D level stores dominate with 49% and 28.8% respectively, indicating a shift towards brand quality over scale [3] City Distribution Insights - Kunming is the "strongest magnet" for first stores, with 86 stores, while cities like Yuxi, Zhaotong, and Baoshan are beginning to show potential in the first store economy [6] - The trend of "first store + first launch" is becoming a new growth driver in Yunnan's market, moving beyond mere brand penetration [6] Project Insights - Eleven shopping centers in Yunnan introduced more than five first store brands in the first half of the year, with Kunming's Shuncheng Shopping Center leading by introducing over ten first stores [7] - Shuncheng Shopping Center is focusing on a clear positioning of light luxury and fashion, achieving a brand turnover rate of over 26.1%, significantly higher than the industry average [10] Brand Insights - The food and beverage sector leads with 42.3% of new first stores, followed by retail at 37.5%, indicating a vibrant market with diverse consumer needs [13] - Popular categories include beverages, baked goods, and women's fashion, with notable brands entering the market, enhancing consumer choice and brand diversity [15] Specific Brand Launches - Notable first store launches include the "胖东来" concept at Yonghui Supermarket, which saw a 69% increase in foot traffic and a 168% increase in sales after renovation [17] - The "小大董" restaurant and "MASOOMARK" fashion brand have also opened their first stores in Yunnan, targeting younger consumers with unique dining and fashion experiences [19][21]

Core Insights - The commercial project, Shoukai Tongzhou Wanxianghui, is celebrating its one-year anniversary since opening on September 20, 2022, and has attracted 40% of its customer base from the surrounding North Three Counties [2][4] - To mark the anniversary, the project is launching a month-long series of activities, including promotions, live performances, and family-friendly events, aimed at boosting regional consumer activity [2] - The project is introducing large interactive installations and its original IP "Mora," along with various cultural derivative products to enhance consumer interaction [4] Summary by Sections - **Anniversary Celebration**: Shoukai Tongzhou Wanxianghui is celebrating its first anniversary with a series of promotional activities and events designed to stimulate consumer interest and engagement [2] - **Consumer Engagement**: The project aims to enrich consumer entertainment experiences through events like fashion shows and various discount offers, catering to diverse consumer needs [2] - **Future Development**: The project plans to continue its focus on quality living and urban culture integration, introducing diverse brands and innovative business formats to enhance the commercial capabilities of Beijing's sub-center [4][5]