Group 1 - The film "Lychee in Chang'an" premiered globally and has quickly surpassed a box office of 200 million [2] - Rongsheng Refrigerator, as the exclusive partner in the refrigerator industry, showcased its W60 series at the premiere, emphasizing its fresh-keeping technology [2][6] - The film narrates the historical challenges of transporting lychees from Lingnan to Chang'an during the Tang Dynasty, aligning with Rongsheng's commitment to freshness [2][3] Group 2 - The W60 series refrigerator utilizes the unique WILL fresh-keeping technology to address the three main issues of lychee preservation: browning, water loss, and spoilage [3][4] - The SUPL four-season multi-frequency light-keeping system simulates natural light conditions, helping to maintain the lychee's vibrant color and freshness for an extended period [3][4] - The intelligent dynamic water mist moisturizing system prevents lychees from losing moisture, ensuring they remain plump and juicy [4][6] Group 3 - The AI negative ion sterilization system acts as a protective barrier against bacteria and viruses, significantly reducing spoilage risks for lychees stored in the W60 refrigerator [4][6] - A comparison experiment at the premiere demonstrated the superior freshness of lychees stored in the W60 refrigerator compared to those in a regular refrigerator [6] - Rongsheng's partnership with the film not only highlights its fresh-keeping technology but also reinforces its brand philosophy of "technology guarding the essence of life" [6]

Core Viewpoint - The "Fresh Journey" public welfare activity initiated by Rongsheng Refrigerator in Ningxia Zhongwei aims to support local farmers and promote the preservation of regional agricultural products through advanced technology and ESG commitment [2] Group 1: Company Initiatives - Rongsheng Refrigerator collaborates with local landmark agricultural products, such as selenium sand melons and goji berries, to create a fresh preservation chain from farm to table [2] - The company emphasizes its "fresh-keeping" philosophy, which aligns with the exploration of fresh and healthy sources from different regions [2] - The showcased Rongsheng 515WILL fresh-keeping refrigerator features three core technologies: SUPL four-season multi-frequency light preservation, smart water mist dynamic moisture maintenance, and AI negative ion high-energy sterilization [2] Group 2: Product Technology - The W60 series refrigerator utilizes multi-frequency light to simulate natural light, allowing goji berries to retain polysaccharides, while maintaining 70% humidity to prevent drying or spoilage [3] - For selenium sand melons, the W60's light preservation technology delays sugar conversion, and its moisture retention system locks in over 90% of water content, keeping the fruit fresh for days [3] - Testing shows that fruits and vegetables stored in the refrigerator not only remain fresh but also continue to generate nutrients, with lutein retention increasing by 70.3% and vitamin C retention rising by 36.3%, while weight loss is nearly 50% lower compared to ordinary refrigerators [3] Group 3: Social Responsibility - The "Fresh Journey" initiative reflects the company's commitment to using technology to protect natural resources, transforming the freshness of the land into income for farmers and benefiting countless households [5]

Core Viewpoint - TCL Smart Home has initiated a lawsuit against its subsidiary, Aoma Refrigerator, to invalidate certain provisions in the company's articles of association, indicating a long-standing power struggle within the company [1][3][25]. Group 1: Legal Dispute - TCL Smart Home filed a lawsuit in June 2025, claiming that specific clauses in Aoma Refrigerator's articles of association are invalid, particularly those that require a supermajority for electing or replacing directors when control changes [3][5]. - The contested clause was established during the transitional period of TCL's acquisition of Aoma from 2020 to 2023, aimed at preventing new shareholders from interfering with management [5][27]. - The lawsuit reflects TCL's intent to eliminate governance obstacles and facilitate future capital operations, including potential fundraising or spin-offs [25][28]. Group 2: Historical Context - TCL began acquiring shares in Aoma in January 2021, eventually becoming the largest shareholder by March 2021, with a 24.05% stake, while Aoma's original management saw their control diminish [7][8]. - Aoma's management employed various tactics to resist TCL's influence, including rejecting proposals to appoint non-independent directors [5][7]. - The power struggle culminated in TCL successfully placing its executives on Aoma's board, marking a shift from external to internal control [8][19]. Group 3: Financial Performance - Aoma Refrigerator has been a significant revenue contributor for TCL, with refrigerator and freezer sales accounting for 84.49% of TCL's total revenue in 2024 [9][10]. - In 2024, Aoma's revenue reached approximately 15.51 billion yuan, reflecting a 19.45% increase from the previous year [10][22]. - Aoma's net profit for 2024 was approximately 1.02 billion yuan, a 29.58% increase year-on-year, indicating a strong recovery and operational efficiency [22]. Group 4: Strategic Importance - Aoma Refrigerator is positioned as a key asset for TCL, with a strategic focus on high-quality ODM (Original Design Manufacturer) services and a strong export presence, particularly in Europe [9][11]. - The company has maintained a competitive edge through rigorous quality control and efficient production processes, contributing to its status as a leading exporter of refrigerators [11][19]. - TCL's control over Aoma is seen as essential for leveraging its distribution network and enhancing operational synergies within the home appliance sector [21][30].

Core Viewpoint - Chelsea won the 2025 FIFA Club World Cup, defeating Paris Saint-Germain 3-0, marking a significant achievement for the team and highlighting the role of Hisense's refrigeration technology in this global event [1][4]. Group 1: Hisense's Sponsorship and Technology - Hisense began sponsoring major international football events in 2016, starting with the UEFA Euro, and has since expanded its presence to the World Cup and Club World Cup, promoting its "vacuum preservation" technology [3]. - At the Club World Cup, Hisense's vacuum refrigerator was featured prominently as the "MVP OF FRESHNESS," showcasing its technological advancements from "low-temperature preservation" to "vacuum preservation" [3]. - The evolution of Hisense's vacuum technology from version 1.0 to 4.0 has included the introduction of magnetic field technology, marking a new era in molecular-level freshness preservation [3]. Group 2: Market Position and Brand Development - Over nine years, Hisense refrigerators have transitioned from the sidelines to the spotlight, gradually establishing a strong presence in the mainstream markets of Europe and North America, effectively branding "Chinese preservation technology" on the global stage [3]. - The company has faced and overcome skepticism regarding "Chinese manufacturing," using it as a catalyst for technological advancements, leading to breakthroughs in the global refrigerator market [3]. - Hisense's vacuum magnetic field technology represents a significant milestone, achieving the goal of maintaining food freshness for "golden 72 hours," reflecting the company's commitment to user experience and continuous innovation [3].

Group 1 - The 2025 FIFA Club World Cup concluded with Chelsea defeating Paris Saint-Germain, marking a significant achievement for the team [1] - Hisense's brand presence was highlighted during the tournament, showcasing its "MVP OF FRESHNESS" refrigerator technology, which has been associated with top football events for nearly a decade [3][4] - Hisense has evolved from being perceived as a low-end "Chinese manufacturing" brand to a leader in vacuum preservation technology, demonstrating resilience and innovation in the global refrigerator market [4][5] Group 2 - The introduction of Hisense's vacuum magnetic field technology has set a new standard for food preservation, achieving optimal freshness for up to 72 hours [5][6] - Hisense's journey in the global market reflects a commitment to continuous improvement and user experience, positioning the brand as a strong competitor in the refrigeration technology sector [5][6] - The company aims to further establish itself in the global preservation technology arena, with aspirations to achieve recognition on the international stage [6]

Core Insights - The article highlights the innovative vacuum magnetic field preservation technology used in Hisense's 505U6 refrigerator, which significantly enhances food storage capabilities [1][3][4] - Hisense's vacuum preservation technology allows delicate fruits like lychees and cherries to remain fresh for up to 7 days, with a weight loss rate that is one-sixth of that in ordinary refrigerators [1][4] - The technology controls preservation factors such as temperature, humidity, low oxygen, and magnetic fields, effectively locking in the freshness of food at a molecular level [3][4] Company Performance - Hisense's vacuum preservation technology has gained market recognition, leading to its refrigerators achieving the highest sales in the vacuum preservation sector in China in 2024 [4] - The company has received multiple awards, including the German IF Design Award and the Aipulan Product Award, reinforcing its position as a leader in the vacuum refrigerator market [4]

Core Viewpoint - The launch of the new BCD-507WPGZFD refrigerator by Aucma represents a significant aesthetic upgrade and innovation in the embedded refrigerator market, featuring a new "Milan White" glass panel that enhances modern kitchen aesthetics while maintaining the company's core technological advantages in this sector [1][12]. Design and Aesthetics - The BCD-507WPGZFD refrigerator features a sleek 59.4cm ultra-thin body that integrates seamlessly with standard 60cm cabinets, achieving a flush front appearance [2] - The "Milan White" glass panel offers a clean and elegant aesthetic, suitable for various modern home styles, and is designed to be easy to clean and resistant to wear and fingerprints [1][2]. Functional Features - The refrigerator includes a spacious 193L dual-layer freezer drawer, capable of accommodating large items such as whole legs of lamb and seafood, catering to families' storage needs [5] - It boasts a -36℃ rapid freezing function that minimizes ice crystal formation, preserving the quality of food [6]. - The three-temperature setting feature allows users to switch between modes for maternal and infant care, premium dry goods, and fresh meat, ensuring optimal storage conditions for diverse food items [7]. Technology and Efficiency - The refrigerator employs a variable frequency compressor, which enhances energy efficiency, reduces noise, and provides stable operation, backed by a 10-year warranty on the compressor [12]. - Ion purification technology is integrated to continuously release negative ions, effectively eliminating bacteria and odors, thus maintaining a fresh storage environment [10]. - The use of metal back panels combined with micro-wind duct technology ensures rapid cooling and moisture retention, further extending food preservation [7].

Core Viewpoint - The new Aucma Ion Fresh Refrigerator BCD-265WPGCDX is designed to meet the needs of urban dwellers seeking a balance between practicality and style in small living spaces, offering features like compact size, large capacity, precise preservation, low energy consumption, and quiet operation [1][7]. Group 1: Product Features - The refrigerator has a total capacity of 265 liters, with a 108-liter freezer and a 157-liter refrigerator compartment, designed to fit small kitchens and rental spaces [3]. - It utilizes frost-free cooling technology and ion deodorization to maintain food freshness and prevent waste, making it suitable for busy individuals [3][5]. - The dual inverter technology optimizes energy efficiency and operates quietly, enhancing the living experience in rental homes [5]. Group 2: Design and Aesthetics - The refrigerator features a beautiful silver glass panel with a high-gloss mirror effect, suitable for various interior styles, enhancing the aesthetic of small kitchens [5]. - It is designed to be durable and easy to clean, with a fingerprint-resistant surface [5]. Group 3: Market Positioning - The Aucma Ion Fresh Refrigerator BCD-265WPGCDX is positioned as a premium choice for young urban renters and small families, aiming to elevate the quality of life in limited living spaces [9].

Group 1 - The core viewpoint is that Haier refrigerators are successfully penetrating the international market, particularly in Spain, achieving significant sales growth and market share [1][2] - In May, Haier's refrigerator sales share reached 13.3%, making it the top player in the refrigerator industry, with notable performance in both high-end and mainstream markets [1] - Haier's multi-door refrigerators excel in the high-end segment, capturing 35% market share with a premium positioning index (PI) of 146, driven by innovative features such as advanced preservation technology [1] Group 2 - The success of Haier refrigerators in Spain exemplifies the company's globalization strategy, focusing on local R&D, manufacturing, and service to enhance market integration [2] - Haier aims to continue deepening its presence in the Spanish market by offering higher quality products and services to solidify and expand its leading position [2]

本报记者 贾丽 6月15日，备受全球瞩目的全新升级后的2025年国际足联俱乐部世界杯（以下简称"世俱杯"）正式开赛。容声冰箱品牌强 势登陆世俱杯赛场，"Ronshen fridge more than fresh"（不止于新鲜）的围挡广告于6月23日"闪耀"赛场。 作为本届赛事官方合作伙伴，容声冰箱在追求健康养鲜创新技术上永不止步。这一动作不仅是家电与顶级体育IP的跨界盛 宴，也标志着容声连续多年深耕顶级体育IP的国际化战略持续加深，通过足球运动的激情与活力，向全球传递"健康养鲜"的科 技理念。 国际舞台上的中国"名片" 世俱杯赛场上，"更高、更快、更强"的竞技精神与容声冰箱"不止于保鲜"的技术追求形成呼应。据了解，近年来，容声冰 箱主推"养鲜冰箱"的概念，通过水、光、离子的有效组合，打造"WILL自然养鲜系统"，让果蔬食材在冰箱里"继续生长"。 中国家用电器商业协会秘书长张剑锋表示："容声冰箱通过世俱杯这一顶级平台，将养鲜科技与健康生活方式具象化。其 WILL养鲜技术让冰箱从'缓变质'升级为'促进生长'，这不仅是技术突破，更是消费理念的革新。" 近年来，中国多个头部家电品牌已经成为国际舞台上闪亮的中国"名片 ...