Core Viewpoint - The rise of "Su Super" has made event economy a crucial driver for stimulating consumer activity across various regions, with local governments organizing similar sports events to boost consumption and integrate sports with cultural tourism [1][2]. Group 1: Economic Impact of Sports Events - Sports events have a multi-faceted economic impact, driving not only ticket sales but also significantly boosting related industries such as accommodation, dining, transportation, and tourism [2]. - Since the launch of "Su Super" on May 10, the combined service revenue from tourism, travel, dining, accommodation, and sports reached 37.96 billion yuan, marking a 42.7% year-on-year increase [2]. - The influx of spectators during events creates a consumption surge in local businesses, benefiting the surrounding commercial areas [2]. Group 2: Digital Integration and Engagement - Regions are enhancing event visibility and participation through digital means, such as live broadcasts and second-screen experiences, to maximize the economic benefits of sports events [3]. - Initiatives like "Pengcheng Football Night" in Xuzhou leverage large screens to broadcast matches while hosting related activities, thus promoting nighttime economic growth [3]. Group 3: Extending the Economic Chain - Local governments are implementing "ticket economy" strategies, offering discounts on attractions and services to ticket holders, thereby encouraging extended consumer engagement beyond the event itself [4]. - For instance, during "Hebei Five Super," ticket holders can enjoy free access to local attractions, enhancing the overall experience and driving additional spending [4]. - The combination of sports events with cultural tourism initiatives aims to create a comprehensive consumer experience, promoting local identity and increasing city visibility [4].

Group 1 - The core event of the "National Fitness Day" in Henan Province was held on August 11, 2023, at the Ruyi Lake Cultural Square, featuring various fitness performances and activities to promote public engagement in sports [1][3] - The theme for this year's event is "National Fitness, You and I Together," aiming to integrate scientific fitness, enjoyment of events, culinary experiences, and travel into the fitness culture [3][5] - The event coincides with the summer sports consumption season, which is designed to stimulate sports consumption and promote the integration of the sports industry with cultural tourism and service sectors [3][5] Group 2 - A series of pre-event activities, including jump rope, martial arts, and square dancing, took place in Zhengzhou starting from August 3, 2023, to build anticipation for the main event [5] - The first batch of sports consumption vouchers was officially released on the evening of August 8, 2023, coinciding with the launch of the theme activities [5] - The event featured various interactive activities such as pickleball, three-on-three football, and dry-land dragon boat racing, along with a market for sports goods, summer drinks, and cultural products to cater to public interests [5][8] Group 3 - Zhengzhou plans to host several major international and domestic events in the latter half of the year, including the ITF International Tennis Masters and the 2025 F1 MotoGP World Championship [8] - The city is also focusing on developing brand events like the 2025 Shandu Basketball Super League and the Zhengzhou Marathon to enhance its cultural tourism appeal [8] - Collaborative efforts with local scenic spots aim to offer discounts on tickets, accommodation, and dining for participants during the events, promoting tourism alongside sports [8]

Group 1 - The 3V3 preliminary matches commenced on August 11, showcasing intense competition among teams, with robots displaying agility and strength [1] - The matches are divided into groups A to H, with various teams participating, including Beijing Jiaotong University, GeoHBots, and others [1] - The 5V5 preliminary matches are scheduled for August 13, indicating a continuation of the competitive events [1] Group 2 - A referee meeting and technical conference were held to ensure fair officiating for the upcoming 2025 World Humanoid Robot Sports Championship [2] - The championship will take place at the National Speed Skating Hall, featuring 280 teams and over 500 humanoid robots competing in 26 events and 487 matches [2] - The event is set to officially begin on August 14, with competitions running from August 15 to 17 [2]

今年暑假期间，全国多地开展极具特色的体育赛事，游客们不仅能在赛事现场感受运动的激情与活力，还通过丰富的文旅活动，深入感受当 地文化魅力。这种"赛事+"模式有效延长赛事经济链条，实现体育产业与文旅相关产业的共赢。 2025江苏省城市足球联赛第六轮比赛，常州队球迷为球队加油助威。新华社发（刘臻睿摄） ■在浙江，"浙BA"（浙江省城市篮球联赛）各区赛程持续推进。赛场外，浙江各地抓住赛事热度，推出了特色集市、凭球票享文旅优惠等活 动，借势推广当地文化，拉动旅游经济发展。 7月19日，浙江省城市篮球联赛（浙"BA"）绍兴市预选赛决赛现场。新华社发（郭斌 摄） ■在云南罗平，2025云南省乡村摩托嘉年华罗平站比赛，吸引来自全国各地的600余名摩托车运动爱好者相聚于此。116公里的赛道串联起罗 平县内多个景点和特色地貌区域，让车手在比赛中既能感受体育竞技的魅力，又能领略美丽的田园风光。 7月20日，内蒙古自治区第十一届少数民族传统体育运动会在内蒙古赤峰市开幕。赛事期间，各项活动的累计观演人数突破10万人次。新华社 发（康文魁摄） 7月19日，龙舟队伍在镇远县㵲阳河上比赛。新华社发（龙建睿摄） ■8月初，"苏超"（江苏省城市 ...

Group 1 - The summer season has seen a surge in night tourism activities across various regions in China, enhancing consumer engagement and experience [1][5] - In Beijing, over 1,000 night events have been organized in parks, including entertainment and cultural performances [5][3] - The immersive water night show "Huaoyin Chuan Shuo" in Hubei has attracted many visitors, showcasing local history and culture through light shows and performances [10][11] Group 2 - In Shanxi's Xinzhou Ancient City, the night economy is thriving, with an average of 31,700 visitors per day during the summer, marking a 44.75% increase compared to the same period in 2024 [16] - The city has seen night-time consumption account for 52.83% of total daily revenue, indicating a strong shift towards night-time economic activities [16] - In Langfang, a five-a-side football league has been integrated with commercial activities, enhancing visitor retention and driving economic growth [19][21] Group 3 - The 14th "Grassland Journey" Nadam Fair in Inner Mongolia has attracted numerous tourists, showcasing the region's cultural heritage [22][27] - The event features diverse artistic performances and competitions, including the Mongolian Horse Super League, drawing participants from various regions [27][29] - In the first half of 2025, Ulanqab City received over 13 million visitors, reflecting the successful development of local tourism brands [29]

今年暑假期间，全国多地开展极具特色的体育赛事，游客们不仅能在赛事现场感受运动的激情与活力，还通过丰富的文旅活动，深入感受当地 文化魅力。这种"赛事+"模式有效延长赛事经济链条，实现体育产业与文旅相关产业的共赢。 7月20日，内蒙古自治区第十一届少数民族传统体育运动会在内蒙古赤峰市开幕。赛事期间，各项活动的累计观演人数突破10万人次。新华社 发（康文魁摄） 7月19日，龙舟队伍在镇远县?阳河上比赛。新华社发（龙建睿摄） ■8月初，"苏超"（江苏省城市足球联赛）淮安主场对阵苏州的比赛，吸引了来自全国各地的3万余名球迷现场观赛。美团旅行数据显示，8月2 日-3日，徐州、镇江、淮安等赛事主场目的地城市文旅预订量均同比增长超20%。 球迷在江苏淮安"苏超"市集品尝美食特产。新华社记者 李博 摄 ■在浙江，"浙BA"（浙江省城市篮球联赛）各区赛程持续推进。赛场外，浙江各地抓住赛事热度，推出了特色集市、凭球票享文旅优惠等活 动，借势推广当地文化，拉动旅游经济发展。 7月19日，浙江省城市篮球联赛（浙"BA"）绍兴市预选赛决赛现场。新华社发（郭斌 摄） ■在云南罗平，2025云南省乡村摩托嘉年华罗平站比赛，吸引来自全国各地的 ...

新华网大连8月11日电 2025"京东健康杯"长海海钓精英挑战赛近日在辽宁省长海县獐子岛海域举行。来自全国各地的35支队伍、140名海钓选 手齐聚于此，经过激烈角逐，远征海豹战队一队以157.64公斤的总重量夺冠；大小猫战队以单尾35.22公斤的重量夺得单尾组冠军。 据介绍，本届赛事由长海县政府主办，以"生态、科技、激情"为主题，吸引国际渔具巨头组建职业战队，与民间高手同台对决，"职业战队VS 民间高手"的激情碰撞成为赛事一大看点。 长海县文化和旅游局有关负责人表示，本届赛事串联起"平台直播—海钓体验—海鲜餐饮—文旅住宿"全链条，当地将进一步挖掘海钓资源优 势，积极探索运动旅游新业态，让赛事"流量"转化为文旅"留量"，充分释放文体旅融合发展新活力。 参赛选手展示渔获。（赛事主办方供图） ...

最终，女子25公里组陶海云以2：13：23夺冠，男子25公里组南拉扎西凭1：36：05刷新赛会纪录， 女子42公里组何金凤用3：43：10锁定胜局，男子42公里组更让亚巴以2：59：30的成绩成为首位跑进3 小时的选手。 赛事同期，赛事组委会更推出"越野+观光"深度体验方案，将赛道与黄河九曲第一湾、花湖湿地等 核心景点串联，选手完赛后可凭号码簿享受景点门票优惠。组委会负责人表示："我们希望通过越野赛 让更多人知道若尔盖不仅有美景，更有专业的赛事服务与包容的文旅生态，让选手从'参赛者'变成'回头 客'，让赛事流量转化为长效文旅资源。" 原标题：若尔盖越野赛落幕 体育+文旅激活高原经济 8月10日，2025若尔盖国家公园天边小路越野赛在3500米海拔的草原湿地上落幕，近2000名选手与 工作人员用脚步丈量高原风光。 赛事设置42公里、25公里、6公里三个组别，覆盖不同人群需求。专业选手在42公里赛道挑战高原 越野与极限耐力，大众选手在25公里路线感受草原辽阔，亲子家庭则在6公里体验组享受越野乐趣。 ...

Core Points - The Chengdu Universiade Square hosted a series of themed night performances from August 8 to 10, attracting numerous visitors with events like "Boundless Sports - Bashu Night" and "Vibrant Release - Passion Night" [3] - The square features a blend of sports displays, cultural experiences, and interactive technology, enhancing the visitor experience [3] - Various local cultural exhibits, such as Yaan's black sand and Luzhou's oil paper umbrella craftsmanship, were showcased, drawing significant attention from attendees [4] Group 1 - The Universiade Square opened to the public for free from August 13 to 15, with interactive experiences starting at 6 PM [3][4] - The themed performances included a mix of sports and traditional arts, with notable acts like the Sichuan opera and acrobatics, contributing to a vibrant cultural atmosphere [3] - The award ceremony for the "Best Athlete of the Day" featured prominent medal winners, including Ricardo Lankam and Nina Holt, highlighting the competitive spirit of the event [4]

Group 1 - The Chengdu World University Games has seen significant achievements from the Chinese team, with athletes winning multiple gold medals in various sports, including diving and martial arts [1][2] - The Chinese team currently ranks second in the medal tally with a total of 11 gold, 3 silver, and 1 bronze medal after five days of competition [1] - New sports such as roller hockey and squash have seen Chinese athletes participating for the first time, showcasing their competitive spirit despite early exits [2] Group 2 - The event features 34 major sports with 256 sub-events, most of which are non-Olympic, allowing for a broader representation of athletic talent [2] - The Chengdu World University Games provides a platform for athletes to explore and promote various sports, contributing to the development and popularity of these activities in China [3] - Upcoming competitions include breaking, short wall ball, and freestyle roller skating, promising more exciting events in the days ahead [3]