一、火了不到一年，牛肋条自助烤肉开始走下坡路了？ 从生烫牛肉米线、渣渣牛肉米线，到潮汕牛肉火锅、鲜切牛肉火锅……最近这一年，牛肉细分赛道的新项目层出不穷，创业风潮更是一波接一波。 去年年底走红的"牛肋条烤肉自助"，靠着人均30~60元牛肋条无限畅吃的低价高质路线，让不少网友争先打卡。 牛肋条自助赛道中最先破圈，也是相对体量更大的"林真真牛肋条放题"，去年年底走红时只有10家店，如今门店数量已经达到近100家。高峰期，林真真 门店每月的销售额突破百万。 连锁品牌加速扩张，市面上也开始接连出现无数主打牛肋条的店铺，相似的品牌名字、相似的品牌调性，几乎一模一样的产品和经营模式，全国各地的牛 肋条自助批量诞生。 但如它的"前辈们"一样：冒烤鸭、生烫牛，火了不到一年，牛肋条自助烤肉的火在逐渐被浇灭。最近一段时间，有一些牛肋条自助烤肉店悄悄倒下。 二手设备回收商狗哥告诉内参君，上半年他收购了一家牛肋条烤肉自助店，门店位于北京六环外，经营面积大约300㎡，但营业时间仅有一个多月。 在狗哥的视频里，他也将牛肋条自助评价为"2025年谁碰谁死的网红项目"，他从二手回收的角度看，直言：牛肋条自助项目从出生起就是为了割韭菜。 "类 ...

Core Viewpoint - The management of a food street in Guangzhou has enforced regulations on vendors regarding the sale of products outside their contracted categories, leading to a dispute with a vendor selling grilled vegetables [1][2]. Group 1: Management Regulations - The management stated that vendors must apply for permission to sell products outside their signed categories to prevent competition among similar vendors [1]. - A representative from the management indicated that the vendor could sell grilled vegetables after signing a supplementary agreement, which would not incur additional fees [1]. - The management emphasized the importance of maintaining a structured competition among vendors to ensure smooth operations within the food street [1]. Group 2: Vendor's Perspective - The vendor claimed that he had previously reached a verbal agreement with the management to sell grilled vegetables and believed that a formal application was unnecessary [2]. - Following the incident, the food street's management confirmed that the vendor could continue selling grilled vegetables, indicating a resolution to the issue [2].

Core Viewpoint - Haidilao is diversifying its offerings and exploring new business models to adapt to a competitive market, including launching self-service meals and various themed restaurants, while facing growth challenges in a saturated industry [1][2][14]. Group 1: Business Innovations - Haidilao has introduced a 22 yuan self-service lunch in select locations, including a variety of dishes and drinks, as part of its strategy to attract customers during weekdays [1][3]. - The company has experimented with various formats, such as 12 yuan boxed meals, 5 yuan breakfast options, and street food stalls selling items like "boiled chicken" and "German wheat beer" [3][6]. - In 2024, Haidilao launched themed restaurants, including private rooms, family-friendly venues, and late-night dining spots, aiming to enhance customer experience and engagement [6][7]. Group 2: Strategic Plans - The "Pomegranate Plan" aims to create new sub-brands and diversify Haidilao's offerings, with over ten new brands in development, including barbecue and hot pot concepts [7][8]. - The company is focusing on improving operational efficiency by decentralizing decision-making to individual stores, allowing them to adapt to local market conditions [7][8]. - Haidilao's management emphasizes the importance of both major innovations in business models and minor improvements in daily operations and service [8]. Group 3: Market Performance - In 2024, Haidilao served 4.14 billion customers, a significant increase from 2.43 billion in 2019, but revenue growth has slowed to 3.1%, with net profit growth narrowing to 4.6% [11][14]. - The average customer spending has decreased to 97.5 yuan, continuing a downward trend since 2023 when it first fell below 100 yuan [11][14]. - Compared to competitors like Xiaobai and Taier, Haidilao's performance remains relatively strong, although the overall restaurant industry is under pressure, with significant profit declines reported [13][14]. Group 4: Future Outlook - Haidilao plans to continue focusing on stabilizing its main brand while exploring new market opportunities, particularly in lower-tier cities, despite the associated risks [11][14]. - The company is expected to maintain a cautious approach to expansion, having opened 59 new self-operated stores while closing 70 underperforming ones in 2024 [14].

△乌兰察布的草原。（图/吃卜宝 摄） 就在上周，朋友发来消息："周末有空吗？要不要一起去自驾游？" "去哪儿？不会是……" "乌兰察布！" "我刚回来。" 生活在北京的打工人，到底还有谁没去过乌兰察布？ 这座距离北京仅300多公里的内蒙古小城，已经成为了北京打工人的"周末避暑严选"。从北京出发前往乌兰察布，自驾只需四小时，乘坐高铁则不到两小 时。 当华北平原进入40℃高温，乌兰察布的夏日，必能随机诱惑一个北京人。这里年平均气温4.3℃，夏季平均气温只有18.8℃，被中国气象学会誉为"中国草 原避暑之都"。 刚刚好的距离，加上最舒适的温度，以及草原美景和牛羊肉美食，难怪一到夏天，北京打工人不是在乌兰察布，就是在去乌兰察布的路上。 01 "北京向西一步，就是乌兰察布" 从北京市内出发，行驶在G6京藏高速。美景已经从车窗上慢慢加载出来，八达岭长城从视线里划过，蓝天白云的色彩愈发鲜明，山脉在沿途中起起伏 伏。景色越美，意味着越接近目的地乌兰察布。 △开往乌兰察布的G6高速。（图/吃卜宝 摄） 乌兰察布在蒙语中意为"红山口"，它位于内蒙古中部，地处阴山和内蒙古高原的过渡地带。从地图上看，乌兰察布是内蒙古距离北京最近的地 ...

Core Points - Xianyang, with a history of over 2000 years, is recognized as a historical and cultural city in China, featuring the ancient Xianyang Old Street that blends historical architecture with modern elements and local cuisine [1][3][4] - The Old Street, established over 600 years ago, serves as a connection between Xianyang's rich history and its contemporary urban life, attracting both locals and tourists [4][6] Summary by Categories Historical Significance - Xianyang was chosen as the capital by the Qin Dynasty over 2000 years ago, making it one of the oldest capitals in China [3] - The Old Street is a historical site that showcases ancient architecture, including the Wen Temple and Phoenix Terrace, alongside modern attractions [1][4] Cultural and Culinary Aspects - The Old Street features popular local dishes such as Guokui Yazi, a unique snack made from crescent-shaped flatbreads filled with marinated meat, which is a signature dish of Xianyang [9] - Recent culinary innovations include dishes inspired by popular culture, such as Lychee Grilled Meat, which combines sweet lychee with grilled meat to enhance flavor [11] - The local noodle dish is characterized by its thick and chewy texture, often served with garlic, chili, and hot oil, reflecting the region's culinary traditions [12] Tourism and Economic Impact - The Xianyang Old Street has seen a surge in tourism, with over 400,000 visitors recorded in a recent week, highlighting its popularity as a tourist destination [14] - Cultural performances and events, such as the "Into Xianyang, Dream of the Great Qin" parade, attract visitors and enhance the cultural experience [7][17]

2025年暑运大幕拉开，各地铁路、航空等部门加大运力投放、开辟全新线路、优化服务流程……通过一项项惠民举措，赋能文旅消费，助力暑期 经济。 ■上海：出境开启"24小时通关" 记者从上海机场集团获悉，2025年7月1日起，上海浦东机场出境开启"24小时通关"。 近日，浦东机场航空运输简化手续委员会发布了8大服务举措，助力机场乘机全流程便利服务提质升级。 据了解，今年暑运（7月1日至8月31日）浦东、虹桥两机场预计航班量15万架次（其中，浦东机场10万架次、虹桥机场5万架次），同比增长 5%；预计保障进出港旅客2455万人次（其中，浦东机场1587万人次、虹桥机场868万人次），日均客流量39.6万人次，同比增长7%。 从智慧出行到贴心服务，从便捷中转到温馨关怀，上海致力于把上海机场打造成为全球旅客中转首选地。 据了解，7月1日至8月31日暑运期间，长三角铁路将发送旅客超1.9亿人次，日均发送旅客超305万人次，同比增幅明显。进入7月，多地旅游、探 亲、商务客流将有明显增幅，长三角铁路部门在实行高峰运行图的基础上，安排开行暑运临时旅客列车28.5对，满足更多旅客暑期出行需求。 7月1日，长三角铁路上的餐饮服务员为 ...

Core Insights - The restaurant market is entering a new phase characterized by price wars, with a notable decline in average dining prices despite an increase in order volume [1][4][6] - Major players like Haidilao and Banu are adapting their strategies in response to market changes, with Haidilao focusing on new brand development while Banu aims to maintain its position in the high-end hot pot segment [8][12][16] Market Trends - In 2024, the average dining price dropped by 10.2% while the per capita dining order volume increased by 15.4% [1] - 47.8% of ongoing restaurant operators reduced their average price, with over 80% of restaurants priced above 100 yuan experiencing a decline in customer spending [1][4] Company Performance - Haidilao reported a revenue increase of 3.1% to 42.75 billion yuan in 2024, while its net profit grew by 4.7% to 4.708 billion yuan [8] - In contrast, other listed companies like Xiaobuxiang and Quanjude faced significant revenue declines, with Xiaobuxiang's revenue down 19.7% to 4.755 billion yuan [7][8] Competitive Landscape - The competitive environment is intensifying, leading to a higher closure rate of restaurants, with 61.2% of new openings in 2024 exiting the market [5][6] - Haidilao's new brand initiatives, such as the "Red Pomegranate Plan," have led to the establishment of 11 new brands and 74 outlets, generating 483 million yuan in revenue, a 39.6% increase [8][9] Strategic Approaches - Banu is focusing on a cautious expansion strategy, prioritizing brand recognition in key cities and maintaining higher profit margins in lower-tier cities [12][14] - Banu's profit margin in first-tier cities is 20.7%, while it reaches 24.5% in second-tier and below cities, with the highest margin of 26.2% in Henan province [14][15] Future Outlook - Banu plans to leverage its established brand to explore multi-brand ecosystems in the future, indicating potential growth opportunities despite current market challenges [19][20]

Group 1: Industry Standards and Development - The new standard for tent camping sites in Beijing will be implemented on July 1, focusing on safety, service quality, and environmental protection [1][2] - The standard emphasizes a four-dimensional safety protection system: site safety, facility safety, flood prevention safety, and emergency safety [1] - The standard includes requirements for site selection, infrastructure, service facilities, and safety measures to ensure a high-quality camping experience [3] Group 2: Market Growth and Opportunities - The camping economy in China is experiencing explosive growth, with the core market expected to reach 213.97 billion yuan in 2024, a year-on-year increase of 60.4% [5] - By 2030, the core market size is projected to rise to 487.98 billion yuan, indicating significant growth potential [5] - Companies are actively positioning themselves in the camping industry, leveraging their strengths to explore business opportunities across the camping supply chain [5][6] Group 3: Company Strategies and Innovations - Tuntian Group is enhancing its outdoor solutions by expanding its camping gear and smart wearable product lines, focusing on brand value and engaging younger consumers [6] - Zhejiang Fute Technology is addressing camping power needs with a vehicle-mounted power supply product that can power outdoor devices [6] - Shenzhen Beiding Crystal Technology has launched various outdoor products catering to the refined camping experience, highlighting convenience and ease of use [6] Group 4: Competitive Landscape - The rapid growth of the camping economy presents both opportunities and challenges for listed companies, necessitating continuous innovation and quality improvement [7] - As consumer interest in camping rises, the industry is expected to integrate with other sectors, creating additional business opportunities [7]

Core Viewpoint - The development of the camping economy in the Meilisi Daur District of Qiqihar City, Heilongjiang Province, is significantly driven by its unique natural ecology and rich Daur culture, aiming to establish itself as the "Northern Camping City" [1][8]. Group 1: Event Highlights - The recently concluded "Kumule Camping Week" during the 38th Kumule Festival showcased the area's strong appeal, with 800 tents (including RVs) creating a unique camping atmosphere, attracting approximately 93,000 visitors, of which 4,000 were specifically camping participants [3]. - The event generated direct revenue of about 1.33 million yuan, with surrounding businesses such as homestays and restaurants experiencing a surge in visitors, leading to an additional income of approximately 280,000 yuan [3]. Group 2: Industry Development - The flourishing camping industry in Meilisi is a result of precise positioning and differentiated layout, focusing on resource endowments to cultivate unique camping clusters [4]. - Various camping sites, such as the "Escape Plan" campsite and "Lazy Cottage," offer diverse experiences, from gourmet coffee to family-friendly BBQ parties, enriching the "slow life" experience in the grasslands [4]. Group 3: Cultural and Ecological Integration - The "Camping+" model effectively connects culture, ecology, and tourism, with the Kumule Festival highlighting the region's cultural essence through traditional performances and local cuisine [6]. - A well-designed 120-kilometer self-driving route allows visitors to explore the area's natural beauty, enhancing the immersive experience that links nature and culture [6]. Group 4: Future Prospects - Meilisi is committed to building a comprehensive camping service system, including the establishment of industry associations, improving infrastructure, and promoting safe and civilized camping practices [6]. - The region aims to leverage new media channels to promote its camping stories and develop a widely influential theme IP, "Grassland Starry Sky Tent," to enhance its brand recognition [6].

Core Insights - The article highlights the culinary delights of Ningjin, particularly focusing on local specialties such as grilled lamb, Longguan buns, and Daliu noodles, emphasizing their unique flavors and cultural significance [1][4][10] Group 1: Local Cuisine - Ningjin is renowned for its grilled lamb, which is described as tender, juicy, and not gamey, making it a perfect choice for visitors [1][10] - Longguan buns are noted for their thin skin, rich filling, and careful preparation, having gained recognition as a local delicacy [6][8] - Daliu noodles, originating from the Qing Dynasty, are characterized by their intricate preparation and diverse ingredients, making them a complex yet popular dish [8][9] Group 2: Cultural Significance - The culinary history of Ningjin reflects the region's social changes and the people's dedication to traditional food culture, with some dishes being recognized as intangible cultural heritage [4][6] - Ningjin is also famous for its crickets, which are known for their fighting abilities, contributing to the local culture and economy [2][4] - The article emphasizes the importance of experiencing local flavors and the authenticity of street food, suggesting that simple preparations often yield the most memorable culinary experiences [10]