Core Viewpoint - The article discusses the launch of Huawei's first MPV, the Zhijie V9, which is set to enter the market in Spring 2026, highlighting its specifications, competitive positioning, and the growing potential of the new energy MPV market [3][4]. Group 1: Product Information - The Zhijie V9 has a length of over 5.3 meters and a wheelbase exceeding 3.2 meters, featuring a range-extended power system [3]. - It will be equipped with a 53 kWh battery and a 60-liter fuel tank, achieving a maximum CLTC comprehensive range of 1250 kilometers [3]. - The vehicle is positioned in the 500,000 RMB range as a mid-to-large luxury new energy MPV [3]. Group 2: Competitive Landscape - The new energy MPV segment is experiencing significant growth, with a year-on-year sales increase of 33% from January to October 2025, while traditional fuel MPVs saw a decline of 13.9% [4]. - The market is becoming increasingly competitive, with eight new MPV models launched in the first three quarters of 2025, covering price ranges from 100,000 to 500,000 RMB [4]. - In 2026, competition is expected to intensify with the introduction of several new models, including Leapmotor D99 and Geely Galaxy V900, alongside the Zhijie V9 [4].

华为系MPV能否让50万级市场变天？ 近日，鸿蒙智行首款MPV——智界V9的申报信息出现在最新一期工信部目录中。申报信息显示，智界 V9车长超5.3米，轴距超3.2米，此次申报车型均采用增程式动力。新车将搭载华为雪鸮智能增程系统， 配备53度电池与60升油箱，CLTC综合续航里程最高可达1250公里，预计将于2026年春季上市。 除产品信息外，售价是市场关注的焦点。第一财经记者从智界品牌方获悉，智界V9定位50万级中大型 豪华新能源MPV。在当前自主品牌竞逐MPV市场的背景下，智界V9力图从安全、科技、设计和场景四 大维度构建竞争力。 在场景方面，记者了解到，智界V9第二排座椅可实现180度电动旋转，且二、三排均可完全放平。在智 能化方面，新车将首发搭载新一代华为乾崑智驾硬件，拥有更高的垂直分辨率和探测精度，并配备新一 代智慧座舱及三联屏与大尺寸吸顶屏设计。在安全方面，智界V9也将首发搭载全新品类的安全气囊。 当前，新能源MPV细分市场展现出巨大潜力。乘联分会数据显示，2025年1~10月，新能源MPV是累计 销量增速最快的细分市场，同比增长达33%；同期新能源轿车和SUV的增速均不足22%。而燃油MPV同 ...

今天上午，华为常务董事、产品投资委员会主任、终端BG董事长余承东在微博发文宣布："旗舰大 作"鸿蒙智行智界V9将于今年春天见。 新车拥有"超越同级"的气囊数量和全维超强车身，并搭载华为乾崑智驾新一代辅助驾驶硬件。动力方 面，新车搭载华为雪鸮智能增程系统，CLTC综合续航里程最高1250km以上。 其他配置方面，新车还配备了迎宾光毯、旋转座椅、车载氧吧等。 凤凰网科技讯 1月9日，鸿蒙智行官方公布了旗下首款MPV智界V9的部分亮点信息。新车长宽高分别为 5359/2009/1879mm，轴距3250mm。 ...

Group 1 - The core product unveiled by Hongmeng Zhixing is the Xiangjie S9T, a high-end travel vehicle available in both range-extended and pure electric versions, with starting prices of 309,800 yuan and 329,800 yuan respectively [1] - The design emphasizes luxury and technology, offering six exterior colors and four interior themes, featuring Nappa leather seats, natural wood trim, and meticulous double stitching as standard [1][9] - The vehicle's exterior includes family-recognizable elements such as the Starry River headlights and newly designed Nebula taillights, complemented by 20-inch wheels and optional obsidian packages for a sporty yet elegant appearance [1] Group 2 - The Xiangjie S9T is equipped with Huawei's next-generation Tuling platform, integrating key systems like body, power, suspension, and steering for smarter and more coordinated vehicle control [3] - Standard features include intelligent air suspension and continuously variable damping (CDC), along with a chassis tuning technology called "Lingbo Wibu," aimed at providing a stable and comfortable driving experience across various road conditions [3] Group 3 - The pure electric model of the Xiangjie S9T utilizes an 800V high-voltage battery platform, achieving a maximum range of 801 kilometers under CLTC standards, while the range-extended version offers a total range of 1,305 kilometers [5] - An upgraded motion sickness relief mode enhances passenger comfort during travel, addressing long-distance travel needs [5] Group 4 - The intelligent cockpit experience features the Hongmeng ALPS health cabin concept, equipped with a negative ion generator and an intelligent fresh air system, using mother-and-baby-grade environmentally friendly materials [8] - The audio system includes 25 speakers and a 2080W amplifier from Huawei's Yuzhang series, supporting a 7.1.4 surround sound field and position-aware adjustment functions for an immersive auditory experience [8]

Core Insights - The multi-functional travel vehicle segment in the domestic automotive market has been niche, but recent structural changes in the market due to the shift towards new energy vehicles are revealing growth potential [2][7] - The launch of the Xiangjie S9T by Hongmeng Zhixing marks a significant entry into the travel vehicle market, combining the comfort of sedans with the spaciousness of SUVs [2][6] Product Overview - The Xiangjie S9T is available in four versions with a price range of 309,800 to 369,800 yuan, featuring both range-extended and pure electric powertrains, with mass deliveries starting on September 21 [2][3] - The vehicle offers a spacious interior with a total passenger space of 1962mm and a trunk capacity of 729L, expandable to 1677L, catering to various outdoor and family needs [3][6] Technology and Performance - The Xiangjie S9T is equipped with Huawei's Qian Kun Intelligent Driving ADS 4 system, featuring 36 high-precision sensors and supporting advanced driving assistance functions [5][6] - The pure electric version boasts a maximum CLTC range of 801km, while the range-extended version can achieve up to 1305km, showcasing significant advancements in battery technology [5][6] Safety and Interaction Features - The vehicle includes a comprehensive safety system with multiple collision avoidance features and a robust structural design for enhanced passenger protection [5][6] - The smart cabin features a 16.1-inch central display and advanced audio systems, enhancing user interaction and experience [6][7] Market Trends - The introduction of the Xiangjie S9T reflects a broader trend in the automotive industry where traditional car manufacturers are collaborating with tech companies to innovate in the electric and intelligent vehicle space [6][7] - As competition intensifies in the SUV and sedan markets, companies are exploring niche segments like travel vehicles and MPVs to differentiate their products [6][7]

Core Viewpoint - The launch of the Xiangjie S9T, the first travel car from Hongmeng Zhixing, marks a significant step in the electric vehicle market with a starting pre-sale price of 328,000 yuan [1][6]. Group 1: Product Features - The Xiangjie S9T is equipped with Huawei's latest HUAWEI ADS 4 system, which includes a flagship version with high-speed L3 capabilities and advanced sensor integration [3]. - The vehicle is built on Huawei's new Tuling platform and features standard air suspension, continuously variable damping, and a multi-link rear suspension [3]. - The S9T offers both pure electric and range-extended versions, with the pure electric version having battery options of 97.6 kWh and a range of up to 801 km [3][16]. - The range-extended version includes battery packs of 36 kWh and 51.9 kWh, with ranges of up to 274 km [3]. Group 2: Customer Incentives - Customers can enjoy a promotional offer of 2,000 yuan off the final payment when reserving the vehicle [6]. - The pre-sale includes limited-time free color options and a priority delivery system based on reservation order [6]. Group 3: Interior and Comfort - The vehicle features over 10 screens for user control, including a new rear mobile control screen and a smart projection system [12]. - The interior is designed for comfort, with standard features such as ventilation, heating, massage, and adjustable leg support in the rear [14]. - The S9T offers a spacious interior with a 2.2-meter long bed and 1,677 liters of cargo space [14].

Group 1 - The core viewpoint of the article highlights the launch of new models under the Hongmeng Zhixing brand, specifically the Zhijie R7 and S7, with a focus on their market performance and specifications [1][3]. - The Zhijie R7 has received positive market feedback, with sales exceeding 10,000 units in January and maintaining over 8,000 units in February and March [1]. - The new R7 models feature a larger 53.4kWh battery, increasing the CLTC pure electric range to 360km for the two-wheel drive version and 331km for the four-wheel drive version [2][3]. Group 2 - The Zhijie S7 Ultra sports version has been introduced, equipped with a 100kWh battery and an official CLTC range of 703km, emphasizing its performance capabilities [5]. - The R7's fuel consumption is reported to be as low as 5.68L per 100km, showcasing its efficiency [3]. - The R7 Ultra model boasts a 0-100 km/h acceleration time of 4.9 seconds and a moose test score of 82.2 km/h, indicating strong performance metrics [3][5].

Core Viewpoint - The article emphasizes the transformation of the luxury car market in China, highlighting the rise of domestic brands like the Xiangjie S9 Extended Range version, which combines advanced technology with a new luxury concept that prioritizes user experience over mere pricing [2][6][62]. Group 1: Market Dynamics - The penetration rate of new energy vehicles in China is approaching 50%, indicating a structural change in the automotive market [3]. - In the luxury car market with an average transaction price above 500,000 yuan, domestic brands have captured over 60% of new car sales, becoming the main force in this segment [4]. - Consumer demands for luxury vehicles have shifted towards technology and safety, with traditional luxury brands lagging in advanced intelligent features [5][12]. Group 2: Technological Advancements - The Xiangjie S9 Extended Range version breaks through traditional luxury barriers by emphasizing technology and user experience as the new standards of luxury [6][8]. - It features advanced configurations such as high-precision sensors, extensive active safety measures, and environmentally friendly health cabins [7]. - The vehicle achieved top ratings in health, efficiency, and low carbon emissions in professional testing, indicating a rise in industry standards [8]. Group 3: Driving and Safety Innovations - The Xiangjie S9 leverages the latest Huawei Tuling platform to enhance both driving performance and passenger comfort, breaking the traditional trade-off between the two [19]. - It includes advanced safety features like active slip control and anti-skid functions, ensuring stability in adverse conditions [20]. - The vehicle's intelligent driving capabilities, supported by a comprehensive sensor suite, provide a level of safety and functionality previously reserved for high-end models [29][34]. Group 4: Consumer Experience and Emotional Value - The article discusses the importance of emotional value and ritual in luxury vehicles, with the Xiangjie S9 designed to create a comfortable and aesthetically pleasing environment [43][44]. - It incorporates unique design elements and materials that resonate with Chinese consumers' preferences for understated luxury [44][45]. - The vehicle offers various cabin modes for different scenarios, enhancing the overall user experience and making it a versatile space for relaxation and entertainment [47][48]. Group 5: Market Positioning and Pricing - The Xiangjie S9 Extended Range version is positioned as a competitive option in the luxury car market, with prices starting at 309,800 yuan, making it accessible while offering high-end features [55]. - The vehicle's launch saw rapid consumer interest, with over 5,200 orders within 72 hours, indicating strong market potential [55]. - The collaboration between Huawei and BAIC in developing the Xiangjie brand reflects a strategic move to capture the luxury market by leveraging advanced technology and manufacturing expertise [58][59].

Core Insights - Huawei launched new products at the Hongmeng Intelligent Mobility conference, including the AITO M8 and the AITO S9 range-extended version, along with the official announcement of the Shangjie brand [1][2] - The AITO M8 is positioned as a family smart flagship SUV, featuring advanced technology and multiple configurations [1] - The AITO S9 range-extended version is equipped with various high-tech features and boasts a maximum CLTC comprehensive range of 1355 kilometers [1][2] Group 1: Product Features - The AITO M8 is equipped with the HUAWEI ADS 3.3 system, which includes 30 high-precision sensors and supports full-scene driving assistance [1] - The M8 supports 118 core domain controller OTA upgrades, allowing for synchronized evolution of hardware performance and software ecosystem [1] - The AITO S9 range-extended version features 4 laser radars and the Huawei Snow Owl intelligent range-extended system [1] Group 2: Strategic Partnerships - The Shangjie brand was launched in collaboration with SAIC Group, aiming to create high-quality mobility solutions for households [2] - SAIC Group has committed an initial investment of 6 billion yuan and established a dedicated team of over 5,000 for the Shangjie brand [2] - The partnership between Huawei and SAIC is expected to enhance the competitive edge of their smart vehicle offerings in the global market [2]