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2025最强网红,为何专挑路边摊爆火?
3 6 Ke· 2025-12-02 08:02
Core Insights - The article discusses the rise of grassroots individuals in the internet celebrity scene, contrasting their authenticity and sincerity with the previous trend of superficiality and high production values in content creation [1][2][3] Group 1: Trends in Internet Celebrity Culture - There is a shift from valuing "beauty as justice" to appreciating genuine, unfiltered content, as seen in the rise of ordinary street vendors who have gained fame through authenticity [3][4] - Grassroots individuals are redefining what it means to be an internet celebrity by leveraging their long-standing dedication to their crafts, such as the "Chicken Chop Brother" and "Sugarcane Brother," who have both worked in their respective fields for decades before achieving fame [7][8] Group 2: Case Studies of Successful Grassroots Celebrities - "Sugarcane Brother" transformed his farm into an interactive experience, allowing visitors to "steal" sugarcane, which resonated with urban dwellers seeking stress relief [10][11] - "Chicken Chop Brother" gained significant attention for his commitment to quality and customer service, maintaining low prices and high standards, which led to a surge in local tourism and sales [14][19] - "Tofu Girl" utilized social media to share her life and community stories, creating a "mobile supermarket" that emphasizes community support and genuine interactions, leading to a substantial following [23][29] - "Dough Figurine Uncle" modernized traditional craft by appealing to younger audiences with customized designs, resulting in long queues and high demand for his products [31][35] - "Braised Goose Brother" capitalized on a viral moment to promote local cuisine, significantly boosting sales and community engagement through his unique marketing approach [40][43] Group 3: Emotional Connection and Consumer Behavior - The success of these grassroots figures highlights a growing consumer desire for emotional connections and authentic experiences, contrasting with the previous focus on polished, scripted content [47][48] - These individuals have tapped into the emotional value of their offerings, providing not just products but also a sense of community and trust, which resonates deeply with consumers [50]
平坝灰鹅,经数百年饕客检验的美味食材
Nan Fang Nong Cun Bao· 2025-10-31 09:31
Core Viewpoint - Pingba gray goose, a delicacy cherished by locals for over six centuries, is poised for expansion through modernized industry practices and brand development [2][3][4]. Group 1: Historical Background - The Pingba gray goose originated from military migrations during the Hongwu period, evolving over 600 years into a beloved local dish [2][7][10]. - Official recognition of the Pingba gray goose as a distinct breed occurred in 1988, marking its identity [11]. - The breed has received multiple certifications, including being listed in the Guizhou Provincial Livestock and Poultry Variety Chronicle in 1993 and obtaining national certifications for pollution-free products in 2006 [12][15][16][21]. Group 2: Quality and Nutritional Value - The Pingba gray goose is recognized for its high nutritional value, featuring 18-22g of protein per 100g and low cholesterol levels of 50-70mg per 100g, aligning with modern health trends [31][32]. - It contains a complete range of amino acids, with a total of 16.1-20.6g per 100g, and rich unsaturated fatty acids at 60-74.1g per 100g, surpassing conventional poultry [33][36]. - The muscle fiber structure contributes to its tender texture, with breast muscle fiber diameter at 0.0323±0.0018 and leg muscle fiber diameter at 0.0562±0.0056, enhancing its culinary appeal [37][39]. Group 3: Industry Development - The Pingba gray goose industry has established a comprehensive supply chain from breeding to dining experiences, supported by government guidance and market cultivation [42][43]. - Key initiatives include establishing breeding bases, promoting ecological farming models, and developing a range of processed products such as marinated goose and pre-prepared dishes [44][46]. - The annual output of Pingba gray goose is steadily increasing, with products sold through diverse online and offline channels, contributing to rural revitalization efforts [49][50]. Group 4: Product Range - The product system of Pingba gray goose includes various offerings to meet consumer demands, such as S-level high-frequency products for daily meals and A-level family packages for gatherings [53][54][56]. - B-level gift series and C-level specialty products cater to festive occasions and high-end markets, respectively [57][59].
荣昌发布情况通报
Xin Jing Bao· 2025-10-30 06:23
Core Viewpoint - The Chongqing Rongchang District Market Supervision Administration has taken immediate action in response to a report of cockroaches found in a local duck shop, emphasizing the importance of food safety and regulatory compliance [1] Group 1: Incident Response - A local duck shop was reported to have cockroaches, and the situation was confirmed by the authorities [1] - The shop owner issued a refund to the customer on the spot [1] - An investigation has been initiated, and the shop has been ordered to cease operations for rectification [1] Group 2: Regulatory Actions - The Market Supervision Administration will enhance food safety supervision and strictly combat illegal activities [1] - The administration expressed gratitude for the public's concern and oversight regarding food safety in the district [1]
网友在荣昌买卤鹅发现蟑螂在爬 官方通报
Yang Shi Wang· 2025-10-30 06:20
Group 1 - The Chongqing Rongchang District Market Supervision Administration has received complaints about a cockroach found in a braised goose shop [1] - The investigation confirmed the complaint was valid, leading to an immediate refund by the shop owner [1] - The shop has been ordered to cease operations for rectification, and a formal investigation has been initiated for legal action [1]
重庆荣昌通报买卤鹅时有蟑螂 :已立案,责成涉事店立即停业整改
Xin Jing Bao· 2025-10-30 06:04
Core Points - A food safety incident was reported involving a duck shop in Chongqing's Rongchang District, where a customer found cockroaches in the purchased product [1] - The local market supervision authority took immediate action, confirming the complaint and issuing a refund to the customer [1] - An investigation has been initiated, leading to the shop being ordered to cease operations for rectification and potential legal consequences based on the findings [1] - The authority emphasized its commitment to enhancing food safety oversight and cracking down on illegal activities in the food industry [1] - Appreciation was expressed towards the public for their vigilance and concern regarding food safety in the region [1]
为吃鸡排奔一座城,值吗?
3 6 Ke· 2025-10-15 11:35
Core Insights - The rise of food-centric tourism is transforming cities into culinary hotspots, with local delicacies becoming key attractions for travelers [1][2] - The concept of "饭张力" (food appeal) reflects a shift in tourism from sightseeing to experiential dining, emphasizing the social and cultural connections food provides [2][3] - The tourism industry is evolving from a focus on resources to an emphasis on experiences and lifestyle, driven by consumer demand for unique and immersive culinary experiences [7][9] Group 1: Food as a Tourism Driver - Cities are increasingly recognized for their local food offerings, with examples like "鸡排哥" in 景德镇 becoming landmarks that attract visitors [1] - The combination of "美食+美景" (food and scenery) is becoming a core strategy to stimulate consumer spending, as tourists seek immersive experiences rather than mere sightseeing [2][3] - The social aspect of food consumption is highlighted, as dining experiences serve as a medium for social interaction and cultural expression [3] Group 2: Economic Impact and Trends - Key metrics indicate a growth in foot traffic and sales in monitored commercial areas, with foot traffic increasing by 8.8% and sales up by 6.0% [2] - The traditional tourism model is shifting from a linear chain of attractions to a networked ecosystem centered around food, enhancing local economies [6] - The emergence of "味蕾经济" (taste economy) is reshaping the flow of tourists, with non-traditional areas gaining popularity due to their culinary offerings [4][6] Group 3: Future Directions - The tourism industry is expected to integrate technology, culture, and rural revitalization into culinary experiences, creating new business models [8][9] - Strategies for future development include content-driven operations, experiential spaces, and community engagement through food-related activities [7][9] - The potential for AR and VR technologies to enhance the dining experience by providing immersive cultural narratives is being explored [9]
黑龙江逊克县:鹅产业全链条贯通 增强乡村振兴动能
Zhong Guo Chan Ye Jing Ji Xin Xi Wang· 2025-09-11 21:46
Core Insights - The successful production of high-quality fresh foie gras at the Langde Goose production base in Xunke County, Heilongjiang Province, marks the establishment of a complete industrial chain for the goose industry, contributing significantly to rural revitalization [1][2] Industry Development - The goose industry in Xunke County has implemented a "company + village collective + farmers" cooperation model, ensuring that the benefits of the industry directly reach local villagers and effectively broaden income channels [1] - The production base operates at full capacity, with a monthly slaughtering capacity of 40,000 geese, and offers a variety of processed products including marinated goose, smoked goose wings, and goose oil [2] Economic Impact - The comprehensive revenue per goose is expected to exceed 300 yuan, representing an increase of nearly 200 yuan compared to traditional farming methods, significantly enhancing the industry's added value [2] - The entire industrial chain was established in just four months, from the hatching of the first batch of goslings in May to the successful production of fresh foie gras in July, demonstrating rapid development and effective resource utilization [2]
澄海狮头鹅亮相成都农博会,“世界鹅王”掘金川渝市场
Nan Fang Nong Cun Bao· 2025-09-05 02:30
Core Points - The event showcased the "Lion Head Goose" from Chenghai, which is recognized as the "World Goose King" and aims to expand its market presence in the Sichuan-Chongqing region [2][4][24] - Chenghai has established a complete industrial chain for Lion Head Goose, including breeding, incubation, processing, and e-commerce, with an expected output of over 8 million geese in 2024 and an annual output value exceeding 6 billion yuan [5][6] Group 1 - The 11th Chengdu International Urban Modern Agriculture Expo featured the Lion Head Goose, attracting numerous professional buyers and local visitors [3][8] - Ten companies participated in the exhibition, showcasing a full range of products from goose eggs to processed goose meat, with live demonstrations of the marinated goose preparation [12][13][15] - The event received positive feedback from attendees, with many expressing interest in purchasing products and suggesting the establishment of marinated goose restaurants in Chengdu [19][20][21] Group 2 - The exhibition is a significant attempt for Chenghai Lion Head Goose to penetrate the southwestern market, with a special promotional event planned for September 6 to engage local buyers and distributors [24][25] - Future product development will focus on local tastes, including spicy goose meat sauce and hot pot dishes, to integrate the "World Goose King" into Sichuan culinary culture [26][27]
卤鹅飘香引客来 品质住宿聚人气 重庆荣昌上半年消费市场活力迸发
Sou Hu Cai Jing· 2025-08-05 12:18
Core Insights - Chongqing's Rongchang District achieved a remarkable 11.8% year-on-year growth in social retail sales in the first half of 2025, leading the city [1] - The restaurant industry saw a sales increase of 13.8%, while the accommodation sector experienced a 23.8% growth, both ranking first in the city [1] - The "trade-in" program for consumer goods completed over 13,000 transactions, driving consumption by more than 300 million yuan [1] Group 1: Restaurant Industry - The popularity of marinated goose has significantly boosted restaurant consumption, with Sanhui Goose House reporting a revenue of 6.683 million yuan in the first half of the year, a 240% increase year-on-year [3] - The restaurant's second-quarter revenue exceeded 4.5 million yuan, marking a 350% year-on-year growth [3] - Rongchang District's restaurant industry growth is attributed to enhanced dining experiences and optimized surroundings, leading to a 13.8% increase in sales [3] Group 2: Accommodation Sector - The Vienna International Hotel in Rongchang reported full occupancy with a 70% average occupancy rate since its opening, generating a total revenue of 6 million yuan [4] - Since April, the hotel has seen occupancy rates exceed 95%, with revenue surpassing 3.9 million yuan, reflecting an 85.71% month-on-month growth [4] - The accommodation sector's growth is supported by government policies, tax incentives, and enhanced service quality, resulting in a 23.8% increase in sales [4] Group 3: Consumer Goods Trade-in Program - The trade-in program for consumer goods has gained momentum, with a notable increase in transactions driven by government subsidies [5] - Over 183 promotional events and 11 professional exhibitions were held, leading to more than 13,000 trade-in transactions and an average of over 72 transactions per day [5] - The program has directly stimulated consumption by over 300 million yuan, with government subsidies exceeding 43 million yuan [5]
南农晨读丨海上古堡
Nan Fang Nong Cun Bao· 2025-08-01 01:35
Group 1 - The article discusses the transformation of the "Sea Castle" located in Shantou's Honghai Bay, which was originally a tidal energy testing tower in the 1970s and has now been revitalized following the philosophy of "repairing the old as the old" [5] - The article highlights the efforts of Guangdong Province to accelerate the construction of a modern industrial system, with a focus on traditional industries and their integration with new technologies [7][8] - It mentions the experience of traditional enterprises in Guangdong, emphasizing three strategies for overcoming challenges and achieving breakthroughs [9] Group 2 - The article outlines the development of the Xiniu bamboo shoots industry in Qingyuan, which has transformed from a hidden resource into a modern agricultural benchmark with an output value exceeding 10 billion [30][33] - It describes the ecological town of Wenci in Chaozhou, showcasing its clean environment and modern infrastructure, which contribute to the success of the "Hundred Million Thousand Project" [36][39]