视 频丨 柳润瑛 此前 荣昌 因为"甲亢哥"中国行被追着喂卤鹅而走红，最近因为 荣昌 区委书记"带头消费"， 又火起来了！近日，21记者打卡了荣昌高书记请客餐馆，一起来看↓ ↓ "书记带头下馆子"引爆流量 "这两天生意确实还可以，还好你打电话预约了，你看全都坐满了。" 忙着颠勺的陈续勇笑着看了一眼21世纪经济报道记者，赶紧回头看锅里，生怕火候过了。 陈续勇夫妇是重庆市荣昌区本地人。六年前，夫妇俩在荣昌的迎宾大道和民安街路口开出这家 家常菜馆"一闻知味"。店面不大，路人稍不留神就会错过。 作 者丨肖夏 编 辑丨骆一帆 新闻并未提及具体店名，但荣昌人都知道，高书记又出来支持本地商家生意了。 在鼓励扩大内需、提振消费信心的当下，"带头消费、带领消费"的高书记又一次 成为全网焦点。 （荣昌区委书记高洪波打卡的本地馆子，21记者摄） 不只是陈续勇家的餐馆。21世纪经济报道记者近日在荣昌走访发现，不少高书记就餐、考察过 的路边小店都成了"网红"，有的门店推出了高书记同款套餐，接住了新一波流量。 荣昌是今年的"顶流网红"。 4月"甲亢哥"中国行被追着投喂荣昌卤鹅，为荣昌带来了"天降富 贵"。荣昌政府适时抓住机会，今年五一、 ...

Core Insights - The article highlights the recent surge in consumer activity and tourism in Rongchang, driven by local government initiatives and the popularity of local businesses, particularly restaurants and traditional food products [2][4][10]. Group 1: Economic Growth and Consumer Behavior - Rongchang's GDP is projected to grow by 6.6% in 2023 and 5.8% in 2024, surpassing the average growth rates of Chongqing and the national level [4]. - The area has seen a significant increase in consumer spending, with a 40% year-on-year growth in housing sales and a 27% increase in automobile consumption from early April to mid-May [8]. - The local government has actively encouraged consumption, leading to a notable increase in deposits, which rose by 5.8 billion yuan in the first four months of the year [8][9]. Group 2: Local Business and Tourism - Rongchang has transformed into a "net celebrity" destination, with local eateries gaining popularity after being frequented by high-profile local officials [2][3]. - The local food industry, particularly the Rongchang braised goose, has seen a boom, with over 100 new businesses opening in recent months [7][10]. - The government has implemented strategies to enhance tourism, including opening public canteens and providing free parking during holidays, resulting in over 330 million visitors and 2.6 billion yuan in tourism revenue during recent holidays [2][4]. Group 3: Industry Development and Investment - Rongchang is focusing on industrial upgrades, with significant investments in the electronic information, pharmaceutical, and food processing sectors, which have all shown remarkable growth [4][24]. - The local government is actively promoting the development of the Rongchang braised goose industry, aiming for industrialization and brand recognition, with plans to establish an industrial park for the goose industry [20][23]. - Recent investments from external companies in sectors like automotive components and new materials indicate a growing interest in Rongchang's business environment [23][26].

Core Viewpoint - The actions of Gao Hongbo, the Secretary of the Rongchang District, to promote local dining and consumption reflect a proactive approach to stimulate the local economy and enhance the business environment, breaking the stigma around public officials' dining habits [1][3]. Group 1: Promotion of Local Consumption - Gao Hongbo hosted a meal for local representatives from various industries, emphasizing the importance of leading by example in consumption [2][3]. - The meal took place at a lesser-known restaurant, showcasing local cuisine and promoting the idea of supporting small businesses [2][3]. - The initiative aims to restore confidence in the restaurant industry, which has faced significant challenges in recent years [2][4]. Group 2: Economic Impact and Initiatives - The Rongchang District has seen a significant increase in tourism and retail sales, with 234.5 million visitors during the "May Day" holiday, a 168.2% increase year-on-year, and retail sales reaching 2 billion yuan, a 258% increase [5]. - The district's social retail sales increased by 25.5% in the first five months of the year, indicating a positive trend in consumer spending [5]. - Gao's earlier initiatives included a consumption advocacy campaign and the implementation of three major promotional actions to boost consumption across various sectors [4].

下游屠宰加工环节同样呈现火热景象。2024年，嫩江大鹅屠宰量达到170万只。今年，嫩江市新建的年 屠宰量1000万只的大鹅屠宰厂将于8月投入使用，供应市场。为了进一步提升产品附加值，企业积极开 发鹅肉罐头、鹅肝酱、卤鹅等多种深加工产品，2022—2024年，累计增加畜牧产值14.39亿元，占3年畜 牧业总产值的18.48%，实现产值效益双丰收。一个集种鹅繁育、规模养殖、精深加工、冷链物流于一 体的现代化鹅产业集群正在嫩江加速成型。 产业蓬勃发展直接创造就业岗位超1500个，并通过"公司+合作社+农户"模式，带动农户年均增收稳定 在1.2万元以上。 6月的黑土地刚染上夏意，黑龙江省嫩江市的一座鹅舍内，数万只白鹅引颈欢快鸣叫。近年来，在政策 与市场的双重驱动下，嫩江市大鹅产业正迎来前所未有的发展浪潮，养殖规模、产值效益、产业链深度 等均实现跨越式增长。一组组亮眼数据背后是"鹅经济"的强劲脉动，从种源繁育到跨境销售，嫩江大鹅 产业不仅刷新了东北畜牧业的发展速度，更构建起了"龙江模式"的现代化产业范本。 从源头到市场，今年嫩江大鹅产业正迎来全链条的强劲增长。今年，嫩江种鹅存栏量突破4.2万只，同 比增长147%，预计 ...

新华社北京7月1日电 题：大门敞开处：政府大院成文旅新"景" 这种认同背后，是政务场景与文旅体验的深度融合。荣昌把食堂小票变成"优惠券"，游客凭票可以去非遗工坊体验做陶器，享受半价优惠。赤壁 食堂也听取外地游客建议，新增了热干面等湖北地方特色美食，让游客通过美食感受三国赤壁的历史。 荣昌政府大院内，非遗体验区里的夏布编织技艺也吸引游客驻足，保安变身"文化导游"讲解荣昌陶历史。"我们把办公地变成了展示城市文化的场 所，让游客吃饭、停车的时候，就能了解荣昌的历史。"荣昌区文旅委副主任张志秀说。 在湖北赤壁，端午假期的政府机关食堂推出"五菜一汤"套餐，鱼糕、小龙虾搭配免费青砖茶，9元的儿童餐和免费提供的粽子、盐蛋等端午传统美 食让游客直呼"暖心"。食堂周边150个车位免费开放，连同全市机关事业单位停车场也一起开放，柔性执法的交通政策让自驾游客畅行无阻。社交 平台上，"在赤壁政府食堂打卡"成为新潮流。 开放背后的政务融合 政府大院的开放，绝非简单的"蹭热度"，而是想办法把公共资源更好地利用起来。中国旅游研究院专家罗兹柏认为，荣昌等地的做法体现了三个 重要理念：开放打破了政府机构的围墙，服务满足了游客的实际需要，共享让 ...

今年春天，荣昌"卤鹅哥"林江因执着投喂全球顶流"甲亢哥"而走红，也带火了荣昌卤鹅。这一引发热议 的"破圈现象"背后，也有来自荣昌区委、区政府的助力。当时高洪波曾表态，领导干部不能天天坐在办 公室、对民间自发力量无动于衷，不能让热心宣传家乡的自媒体人成为"负翁"。在林江回乡次日，当地 就宣布为他报销五城路费，重奖10万元，授予"荣昌卤鹅首席推介官"和"荣昌美食全球推介使"称号，并 出台配套方案、举措，大力发展文旅，推出惠民消费活动。 在接受南都记者采访时，高洪波提到，他们要主动接住这波流量，把游客"引进来"、把特产"卖出去"， 让网络流量变成荣昌经济发展的增量，为荣昌的文旅产业和卤鹅产业助力。 因自掏腰包请客吃饭，并号召区内干部"下馆子"带动消费，近日，重庆市荣昌区委书记高洪波受到网友 关注。这已不是他第一次走红。在网络上，他是颇受好评的"荣昌老高"；"卤鹅哥"林江带火荣昌卤鹅背 后，也有他的保驾护航。今年4月，南都记者曾与高洪波当面交流。1965年出生的他，精神矍铄，比实 际年龄更显年轻。 "今天我来买单，你们这些企业不要抢……"近日，高洪波自掏腰包"带头下馆子"的视频走红网络。他的 个人社交账号还晒出点菜单 ...

Core Viewpoint - The city of Deyang is leveraging creative marketing strategies to enhance its brand image and promote its cultural and industrial strengths through a series of promotional events in Wuxi [2][8]. Group 1: Event Highlights - The Deyang city brand promotion event held from June 21 to June 25 in Wuxi featured a variety of engaging activities, including celebrity endorsements and local cultural showcases [2][3]. - The event included a "Deyang Goodies" market that allowed Wuxi residents to experience Deyang's local products and culture firsthand [5][6]. - A significant aspect of the promotion was the integration of traditional culture with modern media, creating a unique cultural feast [2][4]. Group 2: Cultural and Industrial Promotion - Deyang showcased its rich cultural heritage, including the ancient Sanxingdui civilization and local delicacies, alongside its modern industrial capabilities [3][7]. - The "共赢德阳" investment promotion conference highlighted Deyang's industrial achievements, such as being the world's leading producer of power generation equipment for 20 consecutive years [7][8]. - The event resulted in the signing of 13 investment projects and collaborations worth over 22 billion yuan, demonstrating the economic potential of Deyang [7][8]. Group 3: Marketing Strategy - Deyang's marketing strategy emphasizes storytelling in a relatable manner to connect with the audience, transforming industrial strengths into a recognizable city brand [8]. - The choice of Wuxi as the first stop in the Yangtze River Delta region maximized exposure for Deyang's industrial and cultural attributes [8]. - The series of promotional activities, including future events planned in other regions, aims to continuously enhance Deyang's brand recognition [8].

上菜！岭南咸香 奔赴与新疆 的"舌尖之约"｜ 舌尖六味·尝尽 岭南②_南方+_ 南方plus 开栏语：6月26- 30日，"疆品南 下 粤品北上"广 东食品走进新疆 推广活动将在 2025（中国）亚 欧商品贸易博览 会期间举办，广 东特色美食集体 亮相。即日起， 南方农村报推 出"舌尖六味·尝 尽岭南"系列宣 传，以甜、咸、 酸、腊、甘、香 六味为引，述 说"食在广东"的 魅力，邀您共赴 舌尖上的粤疆之 约，敬请垂注。 盐是中华饮食文 化中不可或缺的 一物。从西北的 盐渍牛羊肉到岭 南的咸鲜卤味， 中国人总能用盐 调出万千滋味。 其中，广东的咸 含有独特的风味 ——不论是潮汕 的卤鹅、牛肉 丸，还是阳江的 豆豉鲮鱼，都巧 妙地融合了广东 人对"鲜"的追 求，让"咸"进一 步迸发出新的活 力。6月26-30 日，这些美食即 广东之咸，在于 对食材的精雕细 琢。潮汕卤鹅选 的是澄海狮头 鹅，鹅肉用精盐 和二十多种香料 调制的老卤慢火 浸煮。煮一会儿 捞起来让热气散 散，再放回卤汤 里浸，这样反复 四次，鹅皮吸足 了咸香的卤味， 鹅肉吃起来紧实 又多汁，连骨头 缝里都带着卤汤 的香味。这种做 法既保留了传统 卤味的 ...

惠州大亚湾经济技术开发区管理委员会市场监督管理局按照省、市局2025年食品抽检计划,在全区范围内开展了食品安全监督抽检工作，现已出结果59批 次，不合格3批次（详见附件）。根据政府信息公开相关规定，现将抽检结果予以公示。 | | | | | | | | 惠州大亚湾经济技术开发区管理委员会市场监督管理局2025年第二期（第二批）食品安全监督抽检汇总表 | | | | | | | | | | | | | | | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | | 抽 | 区 | | 食 食 | 食 品 | | | | | | | | | | 抽 | 样 | | | | | | | 序 查 | 域 | 抽样 | 品 品 | 次 | 食品 | 报告书编号 | 抽样单号 | | 产品名 | 规格型号 | 商 | 生产 | 样品量 | 样 | 品 | 抽样 | 抽样 | 到样 | 受检 | 受 | | 号 领 | 类 | ...

Core Insights - The article discusses the emergence of Chongqing Rongchang as a new "internet celebrity city" following a viral incident involving a local vendor known as "Lu Goose Brother" [2][4][5] - Rongchang's success is attributed to a new sustainable tourism model termed "Cultural Tourism 3.0," which combines the influence of internet celebrities, entrepreneur IP effects, and government support [3][12] Group 1: Emergence of Rongchang - Rongchang, with a population of 660,000, gained significant attention during the May Day holiday, receiving 2.345 million visitors, a year-on-year increase of 168.2% [8][14] - The city saw a surge in visitors during the Dragon Boat Festival, with over 1.0689 million tourists from May 31 to June 2 [2][8] - The initial viral moment was triggered by a failed "feeding" attempt by Lin Jiang at the Shanghai Auto Show, which unexpectedly turned into a marketing opportunity for the city [4][5] Group 2: The Role of Key Figures - Lin Jiang, initially a local snack vendor, became a focal point of attention after his attempts to promote local cuisine through social media [4][5] - Entrepreneur Zhou Hongyi's involvement transformed the narrative, as he publicly supported Lin Jiang and engaged with the local government, amplifying the city's visibility [10][11] - Zhou's actions demonstrated a strategic approach to personal branding, leveraging his influence to benefit local tourism [10][11] Group 3: Government Response - The Rongchang government proactively engaged with Lin Jiang, awarding him titles and financial incentives to promote local cuisine [12][13] - The government implemented measures to manage the influx of tourists, including free public transport and parking during peak holiday periods [13][14] - A coordinated response from local authorities ensured that the city could handle the increased visitor numbers without compromising service quality [12][14] Group 4: Cultural Tourism 3.0 Model - The article outlines a replicable model for sustainable tourism, emphasizing the collaboration between local celebrities, entrepreneurs, and government entities [3][16] - This model encourages a deeper exploration of local culture beyond just food, integrating heritage and tourism experiences [15][16] - The success of Rongchang serves as a case study for other cities aiming to establish themselves as long-lasting tourist destinations [16]