●成都、绵阳、南充3个城市，将分别获得4亿元、3亿元、3亿元的中央财政资金扶持 南充是四川第二大人口大市，社会消费品零售总额连续18年居四川第三位，不仅市场潜力巨大，也 适宜大规模场景应用。同时，南充还具有一系列独特场景资源，比如以"寻春节之源，到阆中过年"顶流 IP为代表的春节文化，以朱德故里、张澜故居等景区为支撑的红色文化，以中国绸都、丝绸源点为品 牌，六合丝厂国家工业遗产为核心载体的丝绸文化，以陈寿、张飞等历史印迹为符号的三国文化等。 ●支持健全首发经济服务体系、支持创新多元化服务消费场景、支持优质消费资源与知名IP跨界联 名 近日，财政部、商务部确定全国50个城市为消费新业态新模式新场景试点城市。其中，四川省成都 市、绵阳市、南充市3市入选，入选数量居中西部省份第一位、全国前三位。这3个城市将共获中央财政 支持资金10亿元。 为什么是这3个城市？试点"三新"到底新在哪里？记者采访了相关部门。 入选重要因素：消费市场基础好、潜力大、创新特色突出 此次遴选50个人口基数大、带动作用强、发展潜力好的消费新业态新模式新场景试点城市，旨在通 过增加优质消费供给，创新和丰富多元化消费场景，推动新的消费业态不断涌现 ...

Core Viewpoint - The selection of 50 cities for the new consumption pilot program aims to address the insufficient supply of high-quality consumption and stimulate innovation in the consumption sector through targeted fiscal support policies, shifting from direct subsidies to optimizing the consumption supply structure [1][3][6] Group 1: Pilot Program Overview - The pilot program includes 50 cities, comprising 4 municipalities, 5 sub-provincial cities, and 41 other cities, focusing on creating new consumption scenarios [4] - The program emphasizes three main support directions: launching new products, diverse service consumption scenarios, and cross-industry collaborations [3][4] Group 2: Fiscal Support and Strategy - The central government will provide substantial financial support, with super-large cities receiving a total subsidy of 400 million yuan, large cities 300 million yuan, and other cities 200 million yuan over two years, totaling approximately 17 billion yuan [6][4] - This initiative represents a strategic shift in fiscal policy, focusing on enhancing the "soft environment" for consumption rather than merely providing direct financial incentives to consumers [7][10] Group 3: Consumption Upgrade and Economic Impact - The pilot program is designed to enrich high-quality service supply and leverage consumption's ripple effect, promoting related industries such as culture, tourism, and transportation [3][4] - The initiative aims to create a sustainable consumption ecosystem that enhances urban competitiveness and fosters high-growth sectors like experience economy and cultural creativity [10][11] Group 4: Challenges and Recommendations - The implementation of the pilot program may face challenges such as avoiding homogenization, attracting social capital, and transitioning from reliance on fiscal subsidies to self-sustaining models [12][13] - Recommendations include investing in consumption infrastructure, optimizing public services, and creating a favorable institutional environment to support new consumption forms [13][14]

中新社北京11月24日电 (记者 尹倩芸)中国15座城市，将在"国际化消费"领域迎来国家级的政策支 持。 中国商务部、财政部日前公示"国际化消费环境建设试点城市拟入选名单"，全国共15座城市入围。 事实上，对于建设国际消费中心城市，很多城市早已积极响应，并提出具体的行动计划。 一部分城市通过挖掘自身优质产业资源，形成独特的供给能力。例如杭州数字经济占比高，发展数 字消费有基础。 有些则依托独特地理和文化优势，打造具有地方特色的消费体验。例如昆明瞄准"南亚东南亚入境 消费第一城"，为南亚东南亚居民开展商贸、旅游等活动提供出入境便利。 重庆将发展夜间经济作为国际消费中心城市培育建设的重要内容。数据显示，2024年重庆社会消费 品零售总额达1.57万亿元，其中60%以上的消费发生在夜间。 据财政部、商务部9月底公布的《关于开展国际化消费环境建设工作的通知》，未来国际化消费环 境建设将支持：一是丰富高品质消费供给。包括创新"商旅文体健"多元融合消费场景，建设入境消费友 好型商圈，培育一批有国际影响力的本土品牌。二是优化涉外支付服务。主要体现在外卡POS机覆盖密 度和外币兑换点的建设力度上。三是提升国际化服务水平。包括 ...

Core Viewpoint - Ningxia Yinchuan Cultural Tourism Group focuses on "functional restructuring" and "resource structural upgrading" to enhance core capabilities and competitiveness, driving the integration of commerce, culture, and tourism [1] Group 1: Economic Development Strategies - The company promotes various economic models such as "concert economy," "low-altitude economy," "night economy," "holiday economy," and "exhibition economy" to stimulate cultural tourism vitality [1] - The "Yin Ticket Gift" initiative attracted 15,000 music fans to visit over 10 scenic spots and 130 restaurants, increasing foot traffic in key commercial areas by over 30% [2] - The company is innovating the night economy with events like sunset concerts and drone light shows, creating a new model that integrates shopping and entertainment [2] Group 2: Product and Brand Development - The group has developed over 300 unique cultural and creative products, including stationery, food, postcards, and handicrafts, enhancing the cultural production capacity [3] - The company is focusing on creating new cultural tourism brands and experiences, transforming natural landscapes into vibrant social and creative platforms [2][3] Group 3: Infrastructure and Market Expansion - The company is accelerating asset aggregation and enterprise transformation, including the transfer of equity in Xinhua Bookstore and the merger of the print company [4] - Significant upgrades to tourist infrastructure and service quality at key sites like Xixia Tomb and Helan Mountain Rock Paintings are underway, with visitor numbers increasing by 280% [4]

Group 1 - The government aims to unleash the consumption potential in culture, tourism, and sports, as highlighted in this year's work report and the "Special Action Plan to Boost Consumption" issued by the Central and State Offices [1][2] - Various regions are innovating and enriching consumption scenarios to meet tourists' personalized and quality demands, enhancing tourism services and stimulating market vitality [1][2] Group 2 - The "event economy" is becoming a new driver of consumption, with increasing public demand for experiential and participatory tourism, particularly through the integration of sports and tourism [2][4] - The Jiangsu Province is hosting over 1,800 cultural and tourism activities alongside the ongoing city football league, with more than 1,300 benefit measures introduced to promote local tourism [4] Group 3 - The "night economy" is gaining momentum, with diverse and creative nighttime consumption models boosting the tourism market, such as Shanghai's 2025 Night Life Festival featuring 130 themed summer night activities [5] - Cities like Hebei and Chongqing are enhancing their night markets and nighttime attractions, further activating new consumption scenarios [5] Group 4 - Unique industries are driving new consumption dynamics, with activities like lychee picking in Guangzhou and the "red wine+" consumption model in Ningxia attracting domestic tourists [6] - The upcoming summer travel peak is expected to see a significant increase in passenger transport, with an estimated 150 million travelers and 1.061 million flights, reflecting a 5.4% and 3.9% year-on-year growth, respectively [6]