8月27日，安踏体育用品有限公司（下称"安踏体育"，02020.HK）发布2025年中期报告。财报显示，2025年上半年，安踏体育实现营收385.44亿元，同比增 长14.3%；归母净利润70.31亿元，同比下降8.9%。不过，归母净利润下跌的核心原因在于2024年上半年存在非经常性收益，若2024年上半年剔除Amer Sports （亚玛芬体育）上市权益摊薄利得，2025年上半年，归母净利润同比增长14.5%。 抢眼的"其他品牌" 报告期内，安踏体育旗下三大业务分部，安踏主品牌、FILA（斐乐）和所有其他品牌营收均实现增长，但增速分化显著，集团增长"拉力"已悄然转变。 从具体数据来看，作为集团收入基石的安踏主品牌与FILA，营收占比分别为44%、37%，但增速均低于集团整体14.3%的水平。安踏主品牌实现营收169.50 亿元，同比增长5.4%，较此前长期保持的两位数增速明显回落；FILA实现营收141.82亿元，同比增长8.6%，已连续两年中期业绩增速维持在个位数。 与之形成鲜明对比的是"所有其他品牌"（迪桑特、可隆等），上半年实现营收74.12亿元，同比暴涨61.1%。值得注意的是，过去5年该板块增速从 ...

证券研究报告 | 行业周报 gszqdatemark 2025 08 24 年 月 日 纺织服饰 周专题：Amer Sports 2025Q2 业绩表现超预期，经调整后净利润增长 46% 【本周专题】 Amer Sports 2025Q2 业绩表现超预期，经调整后净利润增长 46%。 Amer Sports 2025Q2 公司营收同比增长 23%至 12 亿美元（H1 增长 23%至 27 亿美元），分地区看 2025Q2 美洲/大中华区/EMEA/亚太营收 同比+6%/+42%/+18%/+45%至 4/4.1/2.8/1.5 亿美元（H1 同比分别 +9%/+42%/+15%/+47%），2025Q2 公司 OPM 同比提升 4.3pcts 至 3.5%，经调整后 OPM 同比提升 2.6pcts 至 5.5%，2025Q2 净利润为 0.18 亿美元，2024 年同期为亏损 400 万美元；2025Q2 经调整后净利润 为 0.36 亿美元，同比增长 46%。 ➢ 展望 2025 年：公司预计报表营收增长 20%~21%（2025Q3 增长 20%），其中 Technical Apparel 分部营收增 ...

始祖鸟母公司亚玛芬近日发布2025年第二季度财报，表现依旧亮眼。报告期内，其营收同比增长23%至 12.36亿美元；净利润为1820万美元，同比扭亏为盈。 在营收高增、利润扭亏为盈的背后，一场悄无声息的引擎更替正在上演。曾独挑大梁的始祖鸟连续降 速，而萨洛蒙以35%的营收增速异军突起，随着亚玛芬增长引擎换挡，其高增长神话能否持续，成为市 场关心的首要问题。 业绩高光，数字全面上扬 盈利表现方面看来，二季度，亚玛芬毛利率增长270个基点至58.5%；调整后毛利率增长250个基点至 58.7%；营业利润增长614%至4400万美元；调整后营业利润增长130%至6700万美元，其中包括第二季 度收到的1900万美元政府补助。 亚玛芬称，二季度公司营业利润率增长430个基点至3.5%，调整后营业利润率增长260个基点至5.5%。 政府补助使调整后营业利润率提高了约150个基点；净利润从同期负400万美元增至1800万美元，实现扭 亏为盈；调整后净利润增长46%至3600万美元。 更吸引市场目光的是大中华区的表现。今年第二季度，亚玛芬体育在大中华区营收4.10亿美元，同比增 长42%；亚太地区营收1.55亿美元，同比增 ...

Investment Rating - The investment rating for the industry is "Outperform the Market" (maintained) [1][24]. Core Viewpoints - The report highlights that Amer Sports' revenue and profit growth in Q2 2025 exceeded previous guidance and Bloomberg consensus expectations, driven by the Salomon brand, DTC channels, and strong performance in Greater China and the Asia-Pacific region. The management has raised the full-year revenue and EPS guidance [2][3][24]. - In Q2 2025, Amer Sports reported a revenue increase of 23% year-on-year to $1.236 billion, with an adjusted net profit growth of 46% to $36 million. The gross margin reached a historical high, and the adjusted operating profit margin surpassed Bloomberg consensus expectations [5][6][24]. - The management's guidance for 2025 indicates a revenue growth of 20-21%, with an expected EPS of $0.77-$0.82, reflecting confidence in the company's performance [20][22][24]. Summary by Sections Financial Performance - For Q2 2025, Amer Sports' revenue grew by 23% to $1.236 billion, significantly above Bloomberg's consensus of 18.2% and the company's prior guidance of 16-18% [5][6]. - The adjusted gross margin increased to 58.7%, exceeding both Bloomberg's expectation of 57.9% and the management's guidance of 57-58% [6][24]. - Adjusted EBITDA for Q2 was $138 million, reflecting a 69.3% year-on-year increase [4][6]. Business Segments - All three major business segments reported double-digit growth: - Technical Apparel revenue increased by 23.5% - Outdoor Performance revenue surged by 35.3% - Ball & Racquet revenue rose by 10.7% [2][8][12]. - The DTC channel saw a 40% increase in revenue, accounting for 52% of total sales, while wholesale grew by 9% [5][12][24]. Regional Performance - Revenue growth by region was as follows: - Greater China: +42% - Asia-Pacific: +45% - North America: +6% - EMEA: +18% [5][12][24]. - The Greater China region significantly outperformed expectations, contributing to the overall revenue growth [12][24]. Management Guidance - The management has raised the full-year revenue growth forecast to 20-21%, with an adjusted gross margin target of approximately 57.5% and an adjusted operating profit margin of 11.8-12.2% [20][22][24]. - The adjusted diluted EPS guidance has been increased to $0.77-$0.82, up from the previous $0.67-$0.72 [20][22][24].

Core Insights - Amer Sports reported a 23% year-over-year revenue growth in Q2 2025, reaching $1.236 billion [1] - The company expects a full-year revenue growth of 20-21%, with a gross margin of approximately 57.5% and an operating profit margin of 11.8-12.2% [2] Revenue Breakdown - Outdoor functional apparel segment grew 23% to $509 million [1] - Mountain outdoor apparel and equipment segment saw a 35% increase to $414 million [1] - Ball and racket equipment segment increased by 11% to $314 million [1] Regional Performance - Greater China revenue grew 42% to $410 million [1] - Asia-Pacific (excluding Greater China) revenue increased by 45% to $155 million [1] - Americas revenue rose by 6% to $395 million [1] - EMEA region revenue grew 18% to $276 million [1] Channel Performance - Direct-to-consumer (DTC) channel revenue increased by 40% to $641 million [1] - As of June 30, the number of outdoor functional apparel stores increased by 12% to 227 [1] - Mountain outdoor apparel and equipment stores grew by 58% to 256 [1] - Ball and racket equipment stores increased by 142% to 63 [1] Store Expansion - Arc'teryx added 7 new stores, with growth in footwear and women's categories [1] - Salomon's DTC channel grew by 63%, with a net addition of 16 stores in Greater China, totaling 234 [1] - Wilson's footwear business revenue doubled, with plans to open 50 new tennis 360 stores in China this year [1]

Core Viewpoint - Anta Group aims to replicate the success of its high-end outdoor brand Arc'teryx with the newly acquired German outdoor brand JACK WOLFSKIN, indicating a strategic ambition to cover all price segments in the outdoor market [2][12]. Group 1: Leadership Changes - Anta appointed Yao Jian as the global president of JACK WOLFSKIN, effective July 1, following the acquisition completed on May 31, showcasing Anta's high integration efficiency [2][8]. - Yao Jian has extensive experience in the outdoor sports sector, having previously held significant positions at Nike and Amer Sports, which positions him well to enhance JACK WOLFSKIN's brand recognition and market positioning [3][4]. Group 2: Market Position and Strategy - Anta's acquisition of JACK WOLFSKIN for approximately $290 million (around 2.9 billion RMB) comes at a time when the brand is facing challenges, with projected revenues of only €325 million (less than 3 billion RMB) for the 2025 fiscal year [8][12]. - The outdoor market in China is experiencing significant growth, with a reported market size of 248 billion RMB in 2022, expected to exceed 400 billion RMB by 2025, indicating a lucrative opportunity for Anta [10][12]. Group 3: Brand Matrix and Future Prospects - Anta has established a comprehensive outdoor brand matrix, covering high-end, mid-range, and mass-market segments, which includes brands like Arc'teryx, Salomon, and now JACK WOLFSKIN [12][14]. - The successful revitalization of JACK WOLFSKIN could enhance Anta's competitive position globally, as the brand has a presence in Europe with 226 exclusive stores and thousands of retail points [14].

Group 1: Nike and Amer Sports Pricing Strategies - Nike plans to increase prices on certain products in the U.S. market starting next month, with a maximum increase of $5 for shoes priced between $100 and $150, and $10 for shoes priced above $150. Products under $100, children's items, and popular "Air Force One" shoes will not see price increases [1] - Amer Sports, the parent company of Arc'teryx, indicated that if tax rates rise, it expects an EPS impact of $0.05, corresponding to about 100 basis points of margin pressure. The company plans to counteract tariff impacts through price increases, supplier negotiations, and supply chain adjustments [1] - Amer Sports reported a 23% year-over-year revenue growth to $1.473 billion in the first quarter, with adjusted net profit rising significantly from $39 million to $148 million [1] Group 2: Regional Performance and Growth - Amer Sports' Technical Apparel segment saw a 28.4% year-over-year revenue increase to $664 million, with direct-to-consumer sales up 31% and same-store sales up 19% [2] - The Outdoor Performance segment, including Salomon, experienced a 24.9% revenue growth to $502 million, driven by over 60% growth in the Greater China and Asia-Pacific regions [2] - In the first quarter, sales in the Greater China region surged 43.1% to $446 million, nearly matching North America's sales of $465 million, which grew by 12% [2]

Investment Rating - The report recommends a "Buy" rating for several key companies in the textile and apparel sector, including Anta Sports, Steady Medical, and Bosideng, among others [12][36][37]. Core Insights - Amer Sports reported a strong performance in Q1 2025, with revenue growth of 23% year-on-year to $1.473 billion, driven by significant growth in the Asia-Pacific region [1][17]. - The Technical Apparel segment, led by the Arc'teryx brand, saw a revenue increase of 28% to $664 million in Q1 2025, with a notable profit margin improvement [2][21]. - The Outdoor Performance segment, centered around the Salomon brand, achieved a 25% revenue growth to $502 million, benefiting from new store openings and strong direct-to-consumer (DTC) sales [3][26]. - The Ball & Racquet segment, featuring Wilson, experienced a 12% revenue increase to $306 million, with a long-term growth forecast of low to mid-single digits [4][29]. - The report highlights the resilience of the sportswear sector, projecting a revenue growth of 15% to 17% for Amer Sports in 2025, with specific segments expected to outperform [1][17]. Summary by Sections Amer Sports Performance - Q1 2025 revenue increased by 23% to $1.473 billion, with regional growth of +12% in the Americas, +43% in Greater China, +12% in EMEA, and +49% in Asia-Pacific [1][17]. - Adjusted gross margin improved by 3.3 percentage points to 58%, and adjusted operating profit margin rose by 4.9 percentage points to 15.8% [1][17]. - Net profit for Q1 2025 was $135 million, a significant increase from $5 million in Q1 2024 [1][17]. Technical Apparel - Revenue for the Technical Apparel segment grew by 28% to $664 million in Q1 2025, with an adjusted operating profit margin of 23.8% [2][21]. - Direct-to-consumer sales increased by 31%, while wholesale revenue grew by 22% [2][21]. - The Asia-Pacific region led growth, followed by Greater China [2][21]. Outdoor Performance - The Outdoor Performance segment's revenue rose by 25% to $502 million, with an adjusted operating profit margin of 14.7% [3][26]. - DTC sales surged by 68%, driven by new store openings in Greater China and Asia-Pacific [3][26]. - The Americas region's performance was stable, primarily due to the divestiture of the Enve business [3][26]. Ball & Racquet - Revenue for the Ball & Racquet segment increased by 12% to $306 million, with an adjusted operating profit margin of 6.6% [4][29]. - The growth was supported by strong sales in racquets, golf products, and apparel [4][29]. - Long-term revenue growth is expected to be low to mid-single digits [4][29]. Industry Outlook - The report emphasizes the importance of focusing on companies with strong fundamentals and quality brands, anticipating performance recovery and valuation improvement in 2025 [5][34]. - The sportswear sector is expected to benefit from government policy support and increased participation in sports activities [5][34].

Investment Rating - The report maintains a "Buy" rating for the company, expecting a relative stock price return of over 20% within the next six months [10]. Core Insights - The company reported strong Q1 FY25 results with revenue of $1.5 billion, a year-on-year increase of 26% (at constant currency), and adjusted net income of $150 million, up 196% year-on-year [1]. - The company has raised its full-year guidance for FY25, projecting revenue growth of 15-17% year-on-year and adjusted EPS of $0.67-$0.72 [3][4]. - The outdoor performance segment showed significant improvement, with the Greater China region leading growth at 43% year-on-year [2]. Summary by Sections Financial Performance - Q1 FY25 revenue reached $1.5 billion, with an adjusted gross margin of 58% (up 3 percentage points year-on-year) and adjusted operating profit margin (OPM) of 16% (up 5 percentage points year-on-year) [1]. - Adjusted net income for Q1 was $150 million, translating to a diluted EPS of $0.27 [1]. Segment Performance - By category, technical apparel revenue was $700 million (up 32% year-on-year), outdoor revenue was $500 million (up 29% year-on-year), and racquet sports revenue was $300 million (up 13% year-on-year) [2]. - By region, revenue in the Americas grew by 12%, Greater China by 43%, EMEA by 12%, and Asia-Pacific by 49% [2]. Guidance and Projections - The company has adjusted its FY24-26 revenue forecasts to $6 billion, $6.9 billion, and $7.9 billion respectively, up from previous estimates of $5.2 billion, $6 billion, and $6.9 billion [4]. - Adjusted net income projections for FY24-26 are now $380 million, $510 million, and $630 million, respectively [4].

Core Viewpoint - Topsports, China's largest sports footwear and apparel retailer, reported a revenue of 27 billion yuan and a net profit of 1.28 billion yuan for the fiscal year ending February 28, 2025, while expanding its brand partnerships to over 20 [2][4]. Group 1: Financial Performance - Topsports achieved a revenue of 27 billion yuan and a net profit of 1.28 billion yuan for the fiscal year 2024/25 [2]. - Amer Sports, the parent company of Arc'teryx, reported a 23% year-on-year revenue increase to 1.473 billion USD for Q1 of fiscal year 2025, with a net profit rising from 50 million USD to 135 million USD [10][13]. - Canada Goose reported a revenue increase of 1.1% to 1.3484 billion USD for the fiscal year, with a net profit of 94.8 million USD [14][16]. - Birkenstock's revenue grew by 19% to 574 million euros in Q2 of fiscal year 2025, with a net profit increase of 47% to 105 million euros [19][21]. Group 2: Market Strategy and Expansion - Topsports is focusing on high-end outdoor brands, having established exclusive partnerships with Norrøna and Soar to enhance its premium segment [2][7]. - The company is reducing its store count from 6,144 to 5,020, concentrating on flagship stores and specialized brand upgrades to improve customer experience [4]. - Topsports operates approximately 2,300 mini-program stores and over 500 live-streaming accounts, with direct online sales accounting for 30%-40% of total direct sales [5]. - Amer Sports is leveraging its strong operational platform in the Greater China region to drive growth, with a 43% revenue increase in this market [13]. Group 3: Consumer Engagement and Trends - Topsports is innovating in-store experiences with immersive retail spaces, including various concept stores that blend urban culture and sports lifestyle [4]. - The company released a white paper analyzing the sports consumption trends among young consumers, providing valuable insights for the industry [9]. - Canada Goose's marketing strategies, including immersive brand exhibitions, have effectively enhanced brand visibility and retail vitality in the Chinese market [14][16].