2025年中国汽车市场进入存量博弈下的竞争深化阶段，部分车企面临销量同比下滑的挑战。在此背景 下，上汽集团通过结构性调整实现逆势增长，交出了稳健的经营业绩，其转型路径为传统车企智能化升 级提供了参考。 最新数据显示，2025年，上汽集团（600104）全年整车销量达450.7万辆，同比增长12.3%，终端零售量 高于批发量，市场供需结构保持健康；前三季度营收达4689.9亿元，归母净利润达81.01亿元，分别同比 增长9%和17.3%，盈利水平稳步提升。从业务结构看，自主品牌销量占比首次超过65%，新能源汽车销 量突破164.3万辆，海外市场销量达107.1万辆，三大核心业务板块均实现显著突破，反映出其从依赖合 资品牌向自主品牌与全球化并行的结构转型成效。 技术与体系双轮驱动转型 上汽集团2025年关键数据的逆势增长，并非依赖短期市场红利，而是长期坚持研发投入与进行深层体系 变革的必然结果。在汽车产业从传统制造向智能网联转型的关键阶段，上汽集团近十年累计投入超1500 亿元用于电动化、智能化技术研发，累计形成近2.6万项有效专利，构建起覆盖三大整车平台、七大技 术底座的完整技术体系。 技术创新成果在新能源汽车 ...

● 本报记者 龚梦泽 2025年中国汽车市场进入存量博弈下的竞争深化阶段，部分车企面临销量同比下滑的挑战。在此背景 下，上汽集团通过结构性调整实现逆势增长，交出了稳健的经营业绩，其转型路径为传统车企智能化升 级提供了参考。 最新数据显示，2025年，上汽集团全年整车销量达450.7万辆，同比增长12.3%，终端零售量高于批发 量，市场供需结构保持健康；前三季度营收达4689.9亿元，归母净利润达81.01亿元，分别同比增长9% 和17.3%，盈利水平稳步提升。从业务结构看，自主品牌销量占比首次超过65%，新能源汽车销量突破 164.3万辆，海外市场销量达107.1万辆，三大核心业务板块均实现显著突破，反映出其从依赖合资品牌 向自主品牌与全球化并行的结构转型成效。 自主品牌业务引领增长 2025年中国汽车产业经历了深刻的市场格局重构，上汽集团自主品牌的规模跃升成为这一变革的重要体 现。2025年销售数据显示，上汽集团全年自主品牌销量达292.8万辆，同比增长21.6%，在集团总销量中 的占比从2024年的60%提升至65%的历史高位。这一结构性变化，不仅标志着上汽集团对合资品牌业务 依赖度的显著降低，也折射出中 ...

自本土市场新能源转型引爆以来，20万以上市场的快速增长已经成为显学，而仔细观察近期榜单，新能源市场另一个颇受瞩目的现象同样在强化。以11月 销量为例，来看看今天的新能源市场、乃至整体本土市场的演化—— | | 宏光MINIEV | 6 | Model 3 | | --- | --- | --- | --- | | | ★★★★★ 4.43分 3.28-9.99万 | ↑ 55 | ★★★★★ 4.35分 23.55-33.95万 | | 2 | Model Y | 7 | 问界M7 ★★★★★ 4.51分 | | 18 | ★★★★★ 4.40分 26.35-31.35万 | ↑ 11 | 24.98-37.98万 | | | 星愿 ★★★★★ 4.62分 | 8 | 海狮06 ★★★★★ 4.47分 | | | 6.88-9.88万 | 13 | 13.98-16.38万 | | 4 | 秦PLUS | 9 | 针7 | | J1 | ★★★★★ 4.60分 7.98-17.98万 | 11 | ★★★★★ 4.45分 17.98-21.98万 | | 5 | 小米YU7 | 10 | 泡喝 | | | ★ ...

11月的中国汽车市场，出人意料地没有迎来年底抢购的热潮。 经历过前两个月"省补"、"国补"的"突然"暂停或者结束之后，如今市场上最大力度的补贴只剩下了新能源车免征购置税的政策。 于是当11月的汽车整体销量以前所未有的速度下滑时，另一边的新能源渗透率却站上了前所未有的新高——59.3%，距离下一个60%的里程碑只有一步之 遥。 伴随渗透率剧烈变化的，还有车企的新能源销量排名。 | | | 2025年11月新能源厂商批发销量排行榜 | | | | | 2024年全年新能源厂商批发销量排行榜 | | | | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | | 排名 | 车 | 销量 | 同比 | 市场份额 | 排名 | 主要 | 销量 | 同比 | 市场份额 | | 1 | 比亚迪汽车 | 474921 | -5.8% | 27.8% | 1 | 比亚迪汽车 | 4250370 | 41.4% | 34.8% | | 2 | 吉利汽车 | 187798 | 53.4% | 11.0% | 2 | 特斯拉中国 | 916660 | -3.3% | ...

Core Insights - Leap Motor has launched its new two-door electric sedan, Lafa5, targeting the personalized market priced between 92,800 to 116,800 yuan, with plans to enter the global market by 2026 [2] - The two-door car market is developing differently in China and Europe, with electric two-door cars rapidly replacing fuel models in China, while Europe still favors fuel cars [2][3] - The shift in consumer attitudes in China, particularly among younger buyers, is leading to increased acceptance of two-door cars due to their practicality and economic advantages [2][3] Market Dynamics - The current popular electric two-door cars in China are priced between 50,000 to 100,000 yuan, with a range of 200 to 400 kilometers, suitable for urban activities [3] - By October 2025, sales of two-door cars in China reached 415,000 units, with the top five models being electric, while traditional fuel models have seen a significant decline in sales [3] - Leap Motor's Lafa5 must find a competitive edge in a concentrated market where the top ten electric two-door cars hold over 40% market share, primarily in the 50,000 to 100,000 yuan price range [3] European Market Challenges - In Europe, two-door cars are popular due to their compact size, which suits narrow streets and limited parking [4] - However, the European electric vehicle market faces challenges such as declining demand, policy uncertainties, and inadequate charging infrastructure [4] - The rise of SUVs in Europe is expected to reduce the market share of two-door cars, with projections indicating that SUV sales will reach 58% in Western Europe by the end of 2025 [4] Strategic Considerations - Leap Motor's entry into the European market with Lafa5 will test its ability to adapt to local consumer preferences and market conditions [4] - The future of two-door cars will depend on balancing electric vehicle adoption with practical usability across different markets [4]

【DT新材料】 获 悉， 11月21日，由 上汽通用五菱汽车股份有限公司 牵头，联合国际竹藤中心、柳州市政府、三江侗族自治县政府及广西坤钰集团有限 公司等共同打造的"以竹代塑"全产业链正式落成。这标志着我国汽车产业在绿色材料应用领域取得重大突破，首次实现了从竹子种植到汽车零部件制造的全 链条整合。 上汽通用五菱副总经理赵肖斌表示： "我们已成功打通 '竹源农户-竹纤维基地-零部件企业-整车企业'全产业链 ，目前具备竹纤维材料规模化应用能力，正 积极拓展其在汽车内饰的多元化应用场景。 未来，搭载'以竹代塑'零部件的上汽通用五菱车型将走向全国、驶向东盟，让绿色材料成为中国智造的又一张闪 亮名片。" 覆盖部件：汽车内饰顶棚、座椅背板、后备厢盖板和侧饰板等11类竹纤维部件。 项目建成了1条竹纤维生产线及2条年产20万m²竹纤维复合材料生产线，形 成年产超4000吨竹纤维原料的产业化基地。 目标到2026年，上汽通用五菱全系车型将逐步搭载竹纤维内饰。 竹纤维部件已随E260S PLUS、F510S、310C等整车出口至墨西哥、中美洲、东盟等市 场。 真车上身 上汽通用五菱率先落地 应用车型: 宏光MINIEV、五菱缤果 ...

Core Insights - The domestic passenger car market experienced a retail sales volume of 2.248 million units in October 2025, reflecting a year-on-year decline of 0.5% but a month-on-month increase of 0.2% [1] - The market is undergoing a transformation, with strong performances from domestic brands and the new energy sector contrasting sharply with the pressures faced by joint venture brands [1][3] Market Performance - The SUV segment was the only category to achieve positive growth, with sales reaching 1.142 million units, up 0.4% year-on-year and 1.0% month-on-month [3] - New energy vehicle sales in October totaled 1.281 million units, showing a year-on-year increase of 7.2% despite a slight month-on-month decline of 1.4% [3] - The market share of domestic brands reached 68.7%, a year-on-year increase of 3 percentage points, with retail sales of 1.55 million units, up 4% year-on-year and 3% month-on-month [3][4] Brand Performance - Joint venture brands faced significant challenges, with retail sales of mainstream joint venture brands at 510,000 units, a year-on-year decline of 10% [4] - The luxury car market saw retail sales drop to 190,000 units, down 10% year-on-year and 23% month-on-month, with market share falling to 8.4% [4] - BYD led the sales ranking with 295,871 units sold, despite a year-on-year decline of 31.4%, marking the largest drop among the top ten manufacturers [5][4] Sales Rankings - Geely ranked second with 265,565 units sold, achieving a remarkable year-on-year increase of 36.8%, driven by the Geely Galaxy series [5][6] - Volkswagen ranked third with 136,002 units sold, but experienced a year-on-year decline of 3.9% [7] - Changan and Chery followed closely, with sales of 132,229 and 130,128 units respectively, both showing positive growth [7][6] New Energy Vehicle Market - BYD maintained its lead in the new energy vehicle market with a market share of 23.1%, despite a year-on-year decline of 31.4% [15] - Geely's new energy vehicle sales reached 164,256 units, with a year-on-year increase of 54.7%, narrowing the gap with BYD [15][17] - The new energy vehicle penetration rate surpassed 57%, indicating a deepening market acceptance [14][21] Future Outlook - The market is expected to see a release of consumer demand as tax incentives end, coupled with increased promotional efforts from manufacturers [21] - The ongoing trends of electrification and smart technology are anticipated to reshape the Chinese automotive market, with domestic and new energy brands likely to lead the next phase of industry transformation [21]

Core Insights - September marked a record high in retail sales for the domestic passenger car market, driven by traditional sales peaks and the expiration of new energy consumption policies, with retail sales reaching 2.244 million units, a year-on-year increase of 6.4% and a month-on-month increase of 11.2% [1][2] Sales Performance - In September, the breakdown of sales by vehicle type showed that sedans, SUVs, and new energy vehicles all exceeded one million units, with new energy vehicle sales reaching 1.299 million units, up 15.7% year-on-year and 16.5% month-on-month [2][12] - The total retail sales for the first nine months reached 17.008 million units, reflecting a year-on-year growth of 19.2% [2] Brand Competition - The competitive landscape in the retail market showed a clear trend of "independent brands expanding comprehensively while joint ventures face collective pressure," with independent brands capturing 66.9% of the retail market share, a year-on-year increase of 3.6 percentage points [3][7] - BYD led the sales rankings with 347,353 units sold in September, maintaining a market share of 15.5%, despite a year-on-year decline [4][12] Manufacturer Rankings - In the September sales rankings, Geely ranked second with 232,460 units sold, achieving a remarkable year-on-year growth of 42.8% [4][5] - Changan and Great Wall Motors also showed strong performance, with sales of 138,396 units and 75,813 units respectively, reflecting year-on-year increases of 32.1% and 37.3% [5][7] New Energy Vehicle Market - The new energy vehicle market saw retail sales of 1.296 million units in September, marking a year-on-year increase of 15.5% and a penetration rate of 57.8%, up 5 percentage points from the previous year [11][12] - BYD maintained its leading position in the new energy market with sales of 347,353 units, while Geely and Changan also reported significant growth in their new energy vehicle sales [12][13] Emerging Players - New entrants like Leap Motor, Hongmeng Zhixing, and Xiaomi Auto have made their mark, with Leap Motor achieving a remarkable year-on-year growth of over 84% [15] - Xiaomi Auto's sales reached 41,948 units, reflecting a year-on-year increase of 209.4%, driven by the successful positioning of its main model [15]

Core Insights - Wuling Bingguo S was officially launched in Chengdu on September 27, with a replacement subsidy price ranging from 63,800 to 76,800 yuan [1][3] - The model is available in four configurations: 325km Premium, 325km Flagship, 430km Premium, and 430km Flagship [3] - Wuling has achieved global sales of over 2.35 million units of its new energy vehicles, leveraging its product matrix including the Hongguang MINIEV and Bingguo family [3] Product Features - The Bingguo S is designed based on the Tianyu architecture M platform, enhancing aesthetics, comfort, intelligence, and safety [3] - The vehicle features a "Liuguang Aesthetics" design language, with a sleek body proportion and flowing lines, complemented by wing-style LED headlights and a pulsing star ring tail light [3] - Wuling collaborated with BASF to develop a new color palette for the Bingguo S, offering four color options and utilizing an 8-layer color coating process that underwent 2,500 hours of durability testing [3]

Core Viewpoint - SAIC-GM-Wuling's new model, the Bingguo S, was officially launched on September 27, with a price range of 63,800 to 76,800 yuan, reflecting a 5,000 yuan reduction from the pre-sale price, enhancing its cost-performance advantage and accelerating Wuling's transition to new energy vehicles [1][3]. Group 1: Product Launch and Market Position - The Bingguo S is part of Wuling's strategy to create affordable electric vehicles, contributing to the brand's global sales of over 2.35 million new energy vehicles, making it the top seller worldwide [3]. - The Bingguo series has seen significant sales growth, with projections indicating that sales will exceed 30,000 units by December 2024 [5]. - The Bingguo family continues to expand, with the introduction of new models such as the Bingguo PLUS and the 2025 Bingguo, enhancing the product lineup's competitiveness [5]. Group 2: Design and Features - The Bingguo S is built on the Tianyu M platform, featuring advanced aesthetics, comfort, intelligence, and safety, aimed at providing a high-quality travel experience for young users [7]. - The design incorporates "liuguang aesthetics" with a sleek body and high-end finishes, including a collaboration with BASF for a new paint technology that ensures durability and visual appeal [7]. - Interior features include a spacious layout, a 12.8-inch HD screen with AI integration, and a premium sound system, enhancing user experience and comfort [7][8]. Group 3: Safety and Practicality - The Bingguo S boasts a high safety rating with a body structure that includes 74.5% high-strength steel and advanced safety features such as airbags and a 540° panoramic camera [8]. - The vehicle offers a spacious interior with a 1450L trunk capacity and multiple storage options, catering to diverse user needs for family outings and travel [8]. - Practical features include wireless charging, keyless entry, and high-efficiency electric motor, ensuring that the vehicle is well-equipped from the entry level [8].