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延长产业链,山东做强农产品精深加工
Qi Lu Wan Bao· 2025-12-26 12:04
山东龙头企业带动能力不断增强,农产品加工业走在前列。充分发挥龙头企业在发展现代农业中的引领 带动作用,大力发展农产品精深加工,延长产业链、提升价值链,围绕粮油、果蔬、畜禽、水产等领域培育 壮大一批农业领军企业。"十四五"以来,全省建成农产品加工业高质量发展先行县30个,新增规模以上农 产品加工企业3984家,截至今年10月份达到11621家,年营业收入达到2.3万亿元,数量和营收分别占全国 1/10、1/8,稳居全国首位。大力实施农业产业化龙头企业提振行动,全省新增省级以上重点龙头企业188 家,总数达到1321家;新增国家级重点龙头企业44家,总数达到151家;141家农业企业入围全国500强,数 量全国最多;年营业收入过百亿元的龙头企业达到19家,主板上市企业33家,农业类企业累计挂牌1010 家。在山东,一粒小麦能够做成600多种产品,一棵牡丹可以加工成260余种产品,一粒大豆可开发出210余 种产品。 山东新产业(300832)新业态蓬勃发展,乡村多元功能价值凸显。积极开发农业多种功能,着力培育乡村 旅游、休闲农业、农村电商等新产业新业态,积极发展群众身边的"小微"富民产业,建成一批精品民宿、 乡村工 ...
谁说冬天是淡季?看“鲁大壮”的冬日丰收图鉴!
Xin Hua Wang· 2025-12-21 09:23
Core Viewpoint - The article highlights the resilience and continuous production of agricultural products in Shandong, China, even during the winter season, showcasing the region's ability to supply fresh produce year-round. Group 1: Agricultural Production - Shandong is recognized as a major agricultural province responsible for the national "vegetable basket" supply, maintaining a continuous supply chain throughout the year [1] - The winter season does not hinder the production capabilities of Shandong, as evidenced by thriving greenhouse operations and marine ranches [1] Group 2: Unique Agricultural Products - The article describes various unique products from Shandong, such as oysters with 30% higher amino acid content compared to other regions, highlighting the natural advantages of the local ecosystem [7] - The region's vegetables, including a record-breaking scallion measuring 2.68 meters, demonstrate exceptional growth and flavor characteristics [9][10] - The article emphasizes the quality of local produce, such as the crispness of radishes and the sweetness of winter jujubes, which are attributed to the region's favorable growing conditions [12][20] Group 3: Production Scale and Reach - Shandong produces over 450 million tons of vegetables annually, with a trading volume of approximately 9 million tons, covering over 20 provinces and extending to Southeast Asia, Japan, South Korea, and Russia [22][23]
片区建设成为山东“十四五”乡村振兴最鲜明标识
Da Zhong Ri Bao· 2025-12-13 01:28
片区建设成为山东"十四五"乡村振兴最鲜明标识 "'十四五'以来,全省肉蛋奶年产量连续跨上了1500万吨、1600万吨两个大的台阶,已连续33年居 全国首位。"省畜牧局局长鲁波介绍,今年前三季度,畜牧业产值增长了5%,肉蛋奶产量增长了4%, 按照目前的发展态势,预计今年的肉蛋奶产量将突破1700万吨,再跨上一个大的台阶。 产业振兴是乡村振兴的重中之重。省农业农村厅副厅长宋文华介绍,山东探索开展优势特色农业全 产业链提质增效试点,集中打造枣庄石榴、黄河三角洲对虾等年产值超过50亿元、100亿元的产业链。 累计培育寿光蔬菜、烟台苹果等10个国家级优势特色产业集群,19个国家级现代农业产业园,122个国 家级农业产业强镇,省级以上现代农业产业园实现涉农县(市、区)全覆盖,县域过10亿元的特色农业 产业达到275个,区域"小特色"逐步培育成带动县域经济发展的"大产业"。充分发挥龙头企业在发展现 代农业中的引领带动作用,截至今年10月,规模以上农产品加工企业达到11621家,数量规模和加工能 力均居全国首位。 农业现代化,关键是农业科技现代化。省农业农村厅党组成员刘振杰介绍,山东聚焦种子、农机等 关键领域,统筹资源力量持 ...
片区化推进乡村振兴,打造乡村振兴齐鲁样板的创新实践
Core Viewpoint - The article emphasizes the importance of "regionalization" in promoting rural revitalization in Shandong, aligning local practices with national strategies to create a robust model for rural development [1][3]. Group 1: Regionalization Strategy - Shandong's approach to rural revitalization focuses on "regionalization," which involves grouping villages based on geographical, social, and industrial connections to foster collaborative growth [2][3]. - The provincial government has initiated a series of strategic plans since 2019 to establish demonstration areas for rural revitalization, emphasizing systematic and prioritized development [3][4]. Group 2: Diverse Regional Development - Different regions in Shandong are leveraging their unique advantages: coastal areas like Qingdao and Yantai are developing marine economies, while central regions focus on urban and smart agriculture [5][6]. - The province plans to construct around 300 new regional development areas annually, with 70 designated as provincial-level, ensuring tailored development plans that consider local conditions [7]. Group 3: Tailored Development Approaches - The article highlights the necessity of avoiding a "one-size-fits-all" approach, advocating for precise strategies that cater to the specific needs and resources of each village [8]. - Successful case studies illustrate how localized industries, such as the cultivation of North American holly and garlic, have significantly boosted local economies and employment [9]. Group 4: Ecological and Cultural Integration - The integration of ecological resources into development plans has proven beneficial, with projects like the "Dragon Lake Moonlight" area attracting over 700,000 visitors and generating substantial revenue [10]. - Cultural initiatives, such as sports events and local art, are enhancing community engagement and contributing to the overall soft power of rural areas [12]. Group 5: Organizational Collaboration - The establishment of cooperative organizations among villages is crucial for resource sharing and collective growth, as demonstrated by successful partnerships that have improved local incomes and employment opportunities [13][14]. - Political leadership and effective governance are essential for fostering collaboration and ensuring that rural revitalization efforts are sustainable and impactful [16][17]. Group 6: Resource Activation and Financial Support - The article discusses how regionalization has enabled the activation of dormant resources and the mobilization of financial support, transforming previously underutilized assets into productive capital [19][20]. - The shift from external financial aid to internal resource mobilization marks a significant evolution in the approach to rural revitalization, promoting self-sufficiency and sustainable growth [20].
山东优特农品上海推广活动启动会暨潍农好品展销会盛大启幕
Qi Lu Wan Bao· 2025-10-18 08:43
Core Insights - The event "Shandong Quality Agricultural Products Shanghai Promotion Activity" was launched on October 18, focusing on "quality empowerment, production-sales linkage, and win-win cooperation between Shanghai and Shandong" [2] - The event received strong support from various governmental and industry organizations, ensuring successful implementation and new momentum for agricultural cooperation between the two regions [2] - The "China Ginger Price Index" was introduced, providing a market benchmark for the national ginger industry, promoting healthier and sustainable development [2] - A total of 23 units and enterprises from Shandong signed strategic cooperation agreements, establishing a solid bridge for market connection [2] - The opening of the "Shanghai-Shandong Quality Products Channel" marks the official launch of the "Shandong Quality Agricultural Products Shanghai Promotion Center," facilitating direct access for Shandong agricultural products to Shanghai [2] Event Highlights - The "Weifang Quality Agricultural Products Exhibition" was launched as the first large-scale event after the promotion center's opening, featuring 17 enterprises showcasing 200 types of specialty agricultural products [4] - The exhibition included renowned products like Shouguang vegetables and Anqiu ginger, as well as local specialties such as Chaocheng roast meat, highlighting the rich variety and quality of Weifang agriculture [4] - The event attracted significant attention from Shanghai citizens and buyers, successfully matching product value with market demand [4] - An online store was launched alongside the physical exhibition, allowing consumers to order products conveniently through a mini-program [4] Strategic Goals - The establishment of the "Shandong Quality Agricultural Products Shanghai Promotion Center" and the opening of the "Shanghai-Shandong Quality Products Channel" reflect the commitment of the company to be a leader in quality consumption and a service provider for better living [5] - The event serves as a platform for Shandong agricultural products to enter the Yangtze River Delta, acting as a link for agricultural resource complementarity and industrial collaboration between Shanghai and Shandong [5] - The company aims to deepen its engagement in the agricultural product distribution sector, bringing more quality Shandong products to the Shanghai market, catering to both the nostalgia of Shandong expatriates and the culinary preferences of Shanghai residents [5]
山东潍坊净菜进京产销对接,收获近5亿元订单
Xin Jing Bao· 2025-06-24 12:30
Group 1 - The event "Fresh Vegetables Enter Beijing" and "Weifang Good Products" achieved over 50 cooperation intentions with a total intended cooperation amount of nearly 500 million yuan [1][2] - Weifang, as a major agricultural city, focuses on high-quality agricultural development through technological innovation and brand building, with a total agricultural output value of 135.87 billion yuan, ranking first in Shandong Province [1] - Weifang's vegetable production and sales rank first in the country, and it has nearly 100 companies in the fresh vegetable industry [1] Group 2 - The event involved over 40 agricultural processing companies from Weifang, showcasing more than 200 categories of agricultural products, including fresh vegetables, meat, and prepared dishes [2] - Weifang supplies approximately 500 tons of vegetables daily to Beijing, making it a key supplier [2] - A partnership was signed between the China Renmin University Catering Industry Alliance and Weifang Prepared Dish Association to enhance the prepared dish industry in the university catering market [2]
百企千品拓内销!2025山东省食品、农产品外贸优品购物节启动
Qi Lu Wan Bao· 2025-05-23 12:20
Core Viewpoint - The "2025 Shandong Province Foreign Trade Quality Products Shopping Season" aims to enhance domestic market access for Shandong's foreign trade enterprises, particularly focusing on food and agricultural products during the peak consumption period of the Dragon Boat Festival [1][3]. Group 1: Event Overview - The event is co-hosted by the Shandong Provincial Department of Commerce and the Jinan Municipal People's Government, featuring over 200 foreign trade quality enterprises from 16 cities in Shandong [1]. - The shopping festival employs a combination of online and offline sales strategies, including live streaming and experiential marketing, to facilitate procurement connections [3][6]. Group 2: Participation and Offerings - The event showcases a wide range of products, including grains, oils, meats, fresh seafood, and snacks, with a focus on high-quality agricultural products [6]. - Special marketing strategies such as limited-time offers, tasting experiences, and live-streaming sales are implemented to attract consumers [6][9]. Group 3: Business Collaboration - Various business associations have signed the "Initiative to Support Shandong Foreign Trade Quality Products in Expanding Domestic Sales," emphasizing quality and innovation [5]. - The event includes specialized matchmaking sessions for businesses, allowing for targeted discussions between foreign trade enterprises and procurement professionals [8]. Group 4: Future Prospects - The event will continue until May 27, featuring e-commerce selection meetings and live-streaming sales by well-known e-commerce influencers [9]. - The Shandong Provincial Department of Commerce plans to hold more foreign trade quality product events to further integrate domestic and foreign trade, boosting consumption and economic development [9].
“好品山东”入湾区,2025港澳山东周诚邀您共品齐鲁风味
Nan Fang Nong Cun Bao· 2025-05-20 10:00
Core Viewpoint - The event "Shandong Agricultural Products Fragrance" aims to enhance cooperation between Shandong and Hong Kong in the agricultural sector, promoting the "Good Products Shandong" brand internationally [3][5]. Group 1: Agricultural Development in Shandong - Shandong is a major agricultural province in China, benefiting from both the Yellow River and the ocean, producing a wealth of agricultural products [2]. - The province has implemented a rural revitalization strategy, creating a brand matrix for "Good Products Shandong" and focusing on the high-quality development of characteristic agriculture [7][18]. - A total of 171 agricultural brands have been established under the "Good Products Shandong" initiative, with 24 new brands added this year [9][10]. Group 2: Brand Building and Market Expansion - Shandong has cultivated 108 provincial-level public brands, with 21 brands included in the national agricultural brand cultivation plan, ranking first in the country [8]. - The province is promoting a three-tiered brand system that includes regional public brands and enterprise product brands, enhancing local specialties and county-level brand development [10][11]. - The integration of agriculture and tourism in cities like Qingdao has led to increased income for farmers, with 100,000 farmers benefiting from this model [31]. Group 3: Specific Agricultural Products and Innovations - Notable products include the "tall onion" from Zhangqiao, which has an annual output value exceeding 1 billion yuan, and the Laiwu black pig, valued over 5 billion yuan [22][23]. - The province's apple production in Qixia exceeds 10 billion yuan, while the high-quality black beef from Gaoqing is valued over 10 billion yuan [39][40]. - The establishment of agricultural product alliances in cities like Zibo has led to the integration of various regional brands, enhancing market competitiveness [41]. Group 4: E-commerce and Digital Agriculture - Shandong is leveraging e-commerce platforms to expand the reach of its agricultural products, with cross-border e-commerce transactions reaching 6.7 billion yuan in 2023, a 45% increase year-on-year [68]. - The province is also developing digital agriculture initiatives, such as the "Shouguang Agricultural Products" cross-border e-commerce platform, facilitating rapid delivery of vegetables to international markets [67][69]. Group 5: Future Prospects - The "2025 Hong Kong and Macau Shandong Week" event is set to further promote Shandong's agricultural products and enhance cooperation with Hong Kong [19]. - The ongoing efforts in brand building, market expansion, and digital agriculture are expected to position Shandong as a key player in the international agricultural market [5][68].