停产多时的威马、高合、极越，正纷纷试图重返牌桌。 威马汽车近期已确认重整投资人并发布《致供应商白皮书》，计划复工复产，部分车型的App控车已重 新上线。高合汽车宣布由中东资本介入，有消息称已开始试生产旗下车型。极越汽车则启动预重整程 序。 极越汽车更是有着极高的起点。由百度的Apollo智驾技术与吉利的SEA浩瀚架构加持，连续推出极越 01、07两款20万-30万元级车型，被业内寄予对标"华为+赛力斯（601127）"的厚望。但品牌在"科技属 性"与"制造基因"之间摇摆，消费者认知模糊，2024年全年交付不到2万辆，渠道全面停摆，最终陷入工 厂停产的困境。 2025年11月，极越迎来转机，关联公司上海集度汽车有限公司提交的预重整申请获法院受理，核心目标 是引入新战略投资人盘活资产，优先保障用户售后权益，意向投资人报名截止时间为2025年12月31日。 值得注意的是，即便是停摆期间，车主仍能通过领克渠道获得基础保养与OTA升级，为品牌保留了少量 用户基础。 "重生"路上的多重难题 汽车分析师凌然对新京报贝壳财经记者分析提到，3家车企能启动"复活"，核心在于仍握有行业稀缺资 源。 一系列动作标志着"复活"程序已相 ...

"有人遇到过这个情况吗？车机上显示是5G网，但视频软件和音乐软件就是用不了网。"和家住上海嘉 定的小姜对话时，他刚在"上海极越车主群"里求助。很快，他的问题得到群友的回应：试试重启或者手 机开热点看看App能否使用，如果可以，就是车机网络问题。 新能源汽车极越"暴雷"已近一年，这些维权群依旧活跃，有人遇到问题便在群里发问，有人询问车主卖 车与否，还有人关注集度的官方公众号，一有风吹草动便共享至群里。种种反应表明，这家由百度和吉 利控股集团联合打造的高端智能汽车品牌，仍备受关注。 2024年12月11日，极越汽车发布内部信，承认面临资金问题，彼时，销售与服务体系几近停摆，一度引 发舆论哗然，员工、供应商和车主陷入茫然和焦灼状态。 2025年11月下旬，上海集度汽车有限公司发布官方公告，宣布其预重整程序已正式启动。公告指出，启 动该程序旨在引入新战略投资人，盘活资产资源，同时重点保障用户售后权益。12月2日，全国企业破 产重整案件信息网发布了《上海集度汽车有限公司预重整案战略投资人招募公告》，对意向投资人的条 件做出要求。 可以看到，极越正试图在资本与市场的缝隙中寻找一条生路，但一年过去，那群曾在寒风中竭力自主维 ...

时间来到2025年12月，新能源汽车的市场渗透率已经超过50%。激烈的市场竞争中，头部车企凭借技术、渠道与品牌优势，已包揽超70%的市场份额，将 大部分中小品牌挤压至生存边缘。 图/2025年1-10月新能源车渗透率趋势 来源/互联网 新能源观截图 然而，一些倒闭、停工停产的新造车品牌，竟然还没有放弃"活过来"的想法。 威马、极越陆续官宣新动态，或注册新公司，或开始走法律程序，重整旗鼓；更早之前，高合汽车也通过成立江苏高合公司、重启售后服务体系，在"复 活"之路上迈出实质性步伐。 但不容忽视的是，这些品牌在市场环境更宽松的早年，尚且未能站稳脚跟、跻身行业决赛圈；如今新能源汽车行业的产品迭代速度、技术革新高度已今非 昔比，无论是三电系统的升级、智能驾驶的突破，还是用户对服务体验的要求，都较此前形成代际差距。 在这样的背景下，这些"停摆品牌"想要成功"复活"，其难度之大，可想而知。 1. "死了"又想"活"的新造车品牌们 近期，"死了"又想"活"的新造车品牌们，可谓是动作频频。 天眼查App显示，11月27日，智马行（温州）新能源汽车销售有限责任公司成立，注册资本2亿人民币，经营范围包括新能源汽车整车销售、新能源 ...

长江商报消息●长江商报记者 黄聪 基本被造车新势力"除名"的极越汽车，有了新消息。 11月25日下午，极越汽车发布消息称，上海集度汽车有限公司（以下简称"集度汽车"，极越汽车为其旗 下品牌）发布公告，集度汽车于日前向上海市第三中级人民法院提交预重整申请，该申请已于2025年11 月21日获正式受理。 集度汽车表示，公司启动预重整程序，旨在引入新的战略投资人，盘活现有资产与资源，维护资产价 值，并保障用户售后权益。 长江商报记者发现，集度汽车法定代表人夏一平有12份限制消费令，涉案总金额约8547万元。 极越汽车的前身叫集度汽车，是百度与吉利汽车在2021年1月共同成立的汽车品牌，并在2022年6月发布 了首款概念车ROBO-01。 2023年8月，集度汽车更名为极越汽车，相应地，集度ROBO-01也变成了极越01。 极越汽车公布的数据显示，2024年前11月，公司累计交付超过1.4万辆，月均仅约1300辆。其中，7月至 11月，公司分别交付1019辆、2117辆、2605辆、3107辆和2485辆。 有汽车行业分析人士向长江商报记者表示："造车新势力前期投入巨大，而且当前新能源汽车市场雏形 初现，极越这类'吊 ...

集度汽车表示，公司启动预重整程序，旨在引入新的战略投资人，盘活现有资产与资源，维护资产价值，并保障 用户售后权益。 长江商报记者发现，集度汽车法定代表人夏一平有12份限制消费令，涉案总金额约8547万元。 有汽车行业分析人士向长江商报记者表示："造车新势力前期投入巨大，而且当前新能源汽车市场雏形初现，极越 这类'吊车尾'的品牌想要崛起，难度较大。" 试图盘活现有资产与资源 沉寂许久的极越汽车，有了新的动态。 11月25日下午，极越汽车发布的消息显示：集度汽车发布公告称，公司日前向上海市第三中级人民法院提交预重 整申请，该申请已于2025年11月21日获正式受理。上海市第三中级人民法院同步指定北京市中伦（上海）律师事 务所担任临时管理人，依法推进后续预重整相关工作。 长江商报消息 ●长江商报记者 黄聪 基本被造车新势力"除名"的极越汽车，有了新消息。 11月25日下午，极越汽车发布消息称，上海集度汽车有限公司（以下简称"集度汽车"，极越汽车为其旗下品牌） 发布公告，集度汽车于日前向上海市第三中级人民法院提交预重整申请，该申请已于2025年11月21日获正式受 理。 集度汽车表示，公司启动预重整程序，旨在引入新的 ...

当笔者把极越微信公众号发布的内容分享给一位极越车主朋友小陈时，他惊讶的反问道，言辞中带着一些惊讶，当然了，更多的是不相信。 "极越要复活了？" 11月25日，极越微信公众号发布了一则预重整公告，宣布其已向上海市第三中级人民法院提交预重整申请，并于 11月21日获正式受理。极越表示：公司 启动预重整程序，旨在引入新的战略投资人，盘活现有资产与资源，维护资产价值，并保障用户售后权益。 一年多来，这位极越车主朋友体验了买完极越07后的大起大落。起初对车的智能驾驶辅助赞不绝口，随后在2024年底迎来极越闪崩，后续用车过程中多次 出现车机故障，并在极越复活的假传闻中不断空欢喜，直到笔者将这则极越的最新消息发给他时，他表示实在是不敢再相信，并说道："行行好吧，我是 极越车主，我够惨了，求别调侃。" 诚然，极越发布的这则公告并非是指极越就能复活，而是希望法院帮着引入新的投资者（接盘侠），在此之前先把债务资产理清楚，好让投资方敢来接 盘。 而正如这位极越车主所展现出来的态度一样，极越复活之路并不乐观。因为"预重整申请"的这套流程，很多倒闭的新势力都尝试过，它们无非是在彻底消 失之前，觉得自己还能再被"抢救"一下，但从结果来看 ...

Core Viewpoint - The article discusses the emergence of a new second-hand car ecosystem in China, where young consumers are increasingly purchasing defunct electric vehicles from bankrupt companies, viewing them as cost-effective alternatives despite the risks associated with their lack of support and service [3][14][36]. Group 1: Market Dynamics - Many once-promising electric vehicle brands have collapsed, leaving behind vehicles that are now sold at steep discounts, often 30-70% off their original prices [8][19][21]. - Young consumers are willing to buy these "zombie cars," focusing on the core hardware rather than brand reputation or advanced features, as long as the essential components like batteries and chips are reliable [40][41]. - The market for these defunct vehicles is growing, with reports of young buyers traveling long distances to acquire them, indicating a shift in consumer behavior towards practicality over brand loyalty [19][40]. Group 2: Consumer Behavior - The new generation of car buyers, particularly those from the Z generation, prioritize hardware specifications and cost-effectiveness over brand prestige, leading to a fundamental shift in how cars are valued [36][37]. - Many young consumers are adapting these vehicles for basic transportation needs, often modifying them to enhance functionality while minimizing costs [33][34]. - The acceptance of outdated technology and the willingness to engage in DIY repairs reflect a pragmatic approach to car ownership among younger buyers [30][39]. Group 3: Industry Implications - The article highlights the potential for a significant reduction in the number of electric vehicle brands in China, with projections indicating that the number could drop from over 400 to around 40 by 2025 [54]. - The rapid technological advancements in the industry, such as the anticipated production of solid-state batteries by CATL, pose a risk of obsolescence for current "bargain" vehicles [54][55]. - The need for a structured aftermarket support system is emphasized, suggesting that the industry should establish a service fund to assist owners of defunct brands and standardize core components to lower repair costs [50][54].

Core Viewpoint - The article discusses the emergence of a new second-hand car ecosystem in China, where young consumers are increasingly purchasing defunct electric vehicles from bankrupt brands, focusing on hardware specifications rather than brand loyalty or after-sales service [12][18][24]. Group 1: Market Dynamics - Many cities have become graveyards for defunct electric vehicles, which were once seen as pioneers in smart technology but are now being sold at steep discounts, often between 30% to 70% off their original prices [14][18]. - Young consumers are capitalizing on these "zombie cars," viewing them as cost-effective options despite the risks associated with the lack of brand support and service [7][12][20]. Group 2: Consumer Behavior - The perception of value among younger consumers has shifted from brand prestige to practical hardware specifications, with many willing to accept the risks of purchasing vehicles from bankrupt companies as long as the core components remain functional [24][25]. - The trend reflects a broader change in consumer attitudes, where the focus is on the utility of the vehicle rather than its brand image or advanced features [20][22]. Group 3: Industry Outlook - The number of electric vehicle brands in China is expected to decline significantly, with projections indicating a reduction from over 400 brands in 2018 to around 40 by 2025, and potentially down to 19 by 2030 [38]. - As technology continues to evolve, older models may face obsolescence, raising concerns about the long-term viability of current purchases [38].

Core Viewpoint - The article discusses the emergence of a new second-hand car ecosystem in China, where young consumers are increasingly purchasing defunct electric vehicles from bankrupt brands, focusing on hardware quality rather than brand reputation or advanced features [15][35][52]. Group 1: Market Dynamics - Many once-prominent electric vehicle brands have collapsed, leading to a surplus of their vehicles in the second-hand market, often sold at steep discounts [19][25]. - The price of certain models has plummeted, with examples like the HiPhi X dropping from 730,000 to 180,000 yuan, making them attractive to younger buyers [21]. - The article notes that by 2025, the number of Chinese electric vehicle brands is expected to decrease significantly, from over 400 in 2018 to around 40 [52]. Group 2: Consumer Behavior - Young consumers are prioritizing the core hardware of vehicles, such as batteries and chips, over brand loyalty or advanced technological features [38][35]. - The shift in consumer mindset reflects a broader trend where practicality and cost-effectiveness take precedence over brand prestige [24][30]. - Many buyers are willing to accept the risks associated with purchasing vehicles from defunct brands, as long as the essential components remain functional [29][36]. Group 3: Aftermarket and Support - The collapse of these brands has led to a rise in informal aftermarket support, with communities forming around shared knowledge for repairs and modifications [48][40]. - There is a growing market for third-party services that cater specifically to these defunct models, including insurance and parts sourcing [46][52]. - The article suggests the need for an industry-wide "after-sales responsibility fund" to support consumers of bankrupt brands [48]. Group 4: Future Outlook - The rapid technological advancements in the electric vehicle sector pose a risk that today's discounted models may become obsolete in the near future [53]. - The article highlights the potential for a significant number of current popular models to also face similar fates as the market continues to evolve [53].

Group 1 - Jidu Technology Co., Ltd. has been listed in the business abnormality directory by the Beijing Economic and Technological Development Zone Market Supervision Administration for failing to disclose its annual report within the stipulated time [1] - This marks the second time in 2023 that Jidu has faced business abnormality, with the first instance occurring in May due to being unreachable at its registered address or business location [1] Group 2 - Jidu Automotive was jointly established by Baidu and Geely Holding Group in March 2021, with Baidu holding a 55% stake and Geely holding 45% [3] - In 2022, Jidu announced the completion of a large financing round to support its future development [3] - In August 2023, Hangzhou Jidu Automotive Technology Co., Ltd. was established, with Geely holding a 65% stake and Baidu holding 35%, making Jidu a brand under Geely Holding Group [3] - The Jidu 01 was officially launched in October 2023, featuring Baidu's Apollo autonomous driving system and Wenxin Yiyan intelligent cockpit, but sales fell short of expectations due to advanced design and high pricing [3] - Despite a lower starting price, the market performance of the Jidu 07, launched in September 2024, remained poor [3] - By December 2024, Jidu faced a cash flow crisis, leading Baidu and Geely to withdraw a planned investment of 7 billion yuan, and the company announced it was entering a "Startup 2.0" phase, effectively in a state of suspension [3] - Employees protested against CEO Xia Yiping regarding unpaid wages and social security issues, while suppliers faced difficulties in collecting debts [3] - In January 2025, leaked chat records indicated that CEO Xia Yiping was forming a Startup 2.0 team, with representatives from various departments attending meetings, and about 500 individuals expressed willingness to be rehired [3]