公募基金行业正处于从重规模向重投资者回报转向的关键期。深圳凝聚各方力量，共同塑造价值、创造 新生态，"长钱长投"成效渐显。来自深圳证监局的数据显示，截至9月底，深圳公募基金公司管理的社 保、年金等养老金产品规模超2万亿元，较去年底增长超10%；平安保险和太平保险已在深圳设立私募 基金开展长期股票投资。 投研能力硬核进阶，为基金规模质量双升筑牢根基。截至9月末，深圳权益类基金规模达2.13万亿元， 今年以来增长23%；指数基金快速发展，今年以来规模增长达31%，较2020年底增长达267%。深圳全部 公募基金持有A股流通市值超1.32万亿元，较去年年底增长超20%。 在推进改革的过程中，深圳公募基金行业引导资金流向重点领域，发挥资本市场服务实体经济的枢纽功 能。聚焦科技创新，深圳公募基金公司加大科技主题产品布局，引流金融"活水"浇灌新质生产力。截至 9月底，科技主题基金达495只，规模达5060.9亿元，较二季度末增长60.94%，积极参与首批科创债ETF 发行，募集规模超110亿元，有效支持了科技创新与产业升级。 当前，我国公募基金行业正处在改革深化、提质增效关键期。在证监会《推动公募基金高质量发展行动 方案 ...

当前，我国公募基金行业正处在转型提质关键期。在证监会出台的《推动公募基金高质量发展行动方 案》引领下，深圳聚合多方力量，纵深推进全链条改革，推动公募基金行业发展迈上新台阶。中国证券 报联合深圳证监局今起推出"固根基·创价值·利长远——深圳公募基金高质量发展在行动"系列报道，通 过署名文章、专访等形式，展现深圳公募行业转型探索与实践，为推动全行业高质量发展贡献智慧与力 量。 ● 本报记者 黄灵灵 南海之滨，风劲潮涌。当前，我国公募基金行业正处在改革深化、提质增效关键期。深圳公募基金市场 活力足，创新实力强，机构数量与管理规模均居全国前列，在改革中迈上发展新台阶。 【编者按】 自证监会印发《推动公募基金高质量发展行动方案》以来，深圳证监局制定覆盖事前理念引导、事中机 制建设、事后成效评估的系统性工作方案，统筹推进行业全链条改革，引导行业紧扣"服务实体经济、 守护投资者利益"核心，探索符合区域特色和行业规律的高质量发展路径，积极为金融强国建设贡献"圳 能量"。 全链条发力 筑牢投资者利益共同体 公募基金高质量发展的关键，在于重塑行业生态，筑牢投资者、基金管理人、销售机构、评价机构等各 方深度绑定的投资者利益共同体。 ...

Core Viewpoint - The implementation of the "Action Plan for Promoting High-Quality Development of Public Funds" marks a significant shift in China's public fund industry from a focus on scale to a focus on quality, emphasizing the need for systematic transformation in operational models and investment philosophies [2][4][24]. Transition from "Scale" to "Quality" - The core value of the "Action Plan" is to drive a fundamental ecological transformation in the public fund industry, shifting the focus from scale-driven growth to quality-oriented development [4][25]. - This transformation encourages a positive cycle between scale and performance, where funds with strong performance are more likely to attract investment, thus avoiding the vicious cycle of "scale expansion leading to performance decline" [4][5]. Upgrade of Research and Investment Capabilities - Enhancing core research and investment capabilities is fundamental to achieving high-quality development, with a shift from individual-driven to system-driven investment research [7][9]. - Fund companies are exploring unique paths for upgrading their research systems, with trends towards integrated and team-based approaches [8][9]. - The integration of technology, such as AI and big data, is becoming a key accelerator for enhancing research capabilities [9][10]. Enhancing Investor Experience - The "Action Plan" emphasizes better meeting residents' wealth management needs and enhancing investor satisfaction through fee reductions, product innovation, and investor education [11][12]. - Fee reforms have led to a decrease in management fees across various fund categories, fundamentally changing the competitive landscape of the industry [11][14]. - Fund companies are actively controlling the scale of new products to prioritize investor interests and improve the investment experience [12][14]. Product Innovation and Compliance - The public fund industry is actively promoting product innovation, shifting from supply-driven to demand-led product development [14][15]. - Fund companies are focusing on creating clear product positioning and competitive product lines, including the introduction of floating fee rate products [17][18]. - Compliance and risk management are critical to supporting the industry's transformation, with companies enhancing their compliance frameworks and risk control measures [20][22]. Challenges and Industry Restructuring - The transition to high-quality development faces internal challenges, such as entrenched performance evaluation systems and the need for deeper research capabilities [25][26]. - External challenges include the existing sales channel models that favor high-commission products, which may conflict with the industry's shift towards long-term investment strategies [26][27]. - The high-quality development wave is expected to reshape the competitive landscape, with a focus on value competition rather than scale [27][28]. Future Outlook - Over the next three to five years, the public fund industry is expected to prioritize high-quality development, with a focus on value competition and the emergence of firms with core capabilities [28][29]. - Companies that can provide comprehensive services and enhance investor engagement will likely gain a competitive edge in the evolving market [29].

Group 1 - The core point of the article highlights the rapid fundraising success of investment products, specifically the 嘉实成长共享混合 fund, which reached its target size of approximately 30 billion yuan in just 5 days [1] - Another product, 中欧价值领航, completed a fundraising of 20 billion yuan in just 1 day, indicating a strong demand for new investment products in the current market [1] - The recent market recovery and the performance of the first batch of floating rate products, which have shown an average increase of 12.47%, have contributed to the high demand for these funds [1] Group 2 - Several new products have announced early closures for fundraising in October, reflecting a trend of strong investor interest [1] - Some floating rate products have achieved over 40% growth within three months of establishment, further attracting investors [1]

Core Viewpoint - The public fund industry in China is entering a critical phase of deepening reform and enhancing quality, with a focus on achieving high-quality development that aligns with national strategies and public expectations [3]. Industry Summary - The China Securities Regulatory Commission (CSRC) has issued an action plan for promoting high-quality development in public funds, which includes optimizing fee structures for actively managed equity funds, strengthening the alignment of interests between fund companies and investors, and enhancing the industry's ability to serve investors [3]. - The public fund industry is responding to the challenges of fee reforms by emphasizing performance-driven growth rather than relying on high fees for sustainability [4]. Company Summary - Huashang Fund has been deeply involved in the public fund industry for 20 years, focusing on enhancing its active management capabilities and prioritizing performance as a key driver for growth [3][4]. - The company is one of the first to participate in the pilot program for floating fee rate products, which aligns its interests with those of its investors [4]. - Huashang Fund emphasizes investor engagement, especially during market downturns, by promoting rational investment concepts and guiding investors to recognize value opportunities [4]. - The company aims to continue its active management strategy, leveraging research and performance to create sustainable returns for investors while contributing to the high-quality development of the Chinese economy [4].

Group 1 - The core theme of the series of activities is "New Era, New Fund, New Value," aimed at promoting the high-quality development of public funds in Beijing [1] - The China Securities Regulatory Commission (CSRC) Chairman highlighted significant data showing that over the past five years, the total financing through stock and bond markets reached 57.5 trillion yuan, with listed companies distributing a total of 10.6 trillion yuan to investors through dividends and buybacks [1] - The high-quality development of public funds is crucial for empowering the real economy and enhancing wealth for the public, aligning with the goals of the "14th Five-Year Plan" and setting the direction for the "15th Five-Year Plan" [1] Group 2 - Public funds have integrated the concept of inclusive finance into their core development, focusing on product innovation, service optimization, and mechanism reform to benefit the real economy and investors [2] - With a low entry threshold of 1 yuan, public funds have become a key vehicle for inclusive finance, catering to the wealth management needs of ordinary investors [2] - The company has continuously enriched its product offerings and service systems to meet diverse investor needs, while also optimizing fee structures to lower investment costs for investors [2] Group 3 - The establishment of a multi-level capital market allows public funds to guide social capital towards high-quality enterprises at different development stages, particularly in technology and green sectors [3] - The mission of public funds in promoting inclusive finance is increasingly prominent, with ongoing efforts to enhance product innovation and service upgrades to meet diverse asset management needs [3] - The focus is on improving customer satisfaction and experience in inclusive finance, thereby injecting lasting momentum into the high-quality development of the capital market [3]

Core Viewpoint - The article emphasizes the importance of active management in the mutual fund industry, highlighting the need for professional commitment and a focus on long-term value creation amidst market challenges and regulatory reforms [1][3]. Group 1: Active Management - Active management has faced significant challenges since 2021, with performance pressures and a shift in market preference towards passive investment strategies [2]. - Despite these challenges, the company has chosen to remain committed to active management, focusing on deep research and capturing value from economically vital companies [2][4]. - The recent regulatory reforms and policies from the Chinese government have created a favorable environment for the resurgence of active management [3]. Group 2: Talent Development and Research - The company places a strong emphasis on talent development, with a research team of 65 members and an average industry experience of nearly 8 years, including 17 senior fund managers with over 10 years of experience [5]. - A structured research hierarchy is in place to ensure effective knowledge transfer and continuous improvement in investment strategies [6]. - The company promotes a culture of communication and collaboration among research and investment teams to enhance the efficiency of research-to-investment conversion [7]. Group 3: Performance and Strategy - Performance is viewed as the lifeline of mutual funds, with the company committed to driving growth through strong investment returns rather than relying on high fees [8]. - The company actively participates in innovative product trials and has adopted a floating fee structure to align interests with investors [9]. - The company emphasizes a long-term focus on core competencies and responsibility, which has been crucial for its steady development over the past 20 years [9]. Group 4: Future Outlook - The mutual fund industry is expected to evolve with balanced development, combining both index and active management strategies to uncover investment opportunities [10]. - The company aims to continue its commitment to active management, supported by research and performance, to contribute to the high-quality development of the Chinese economy [10].

Core Viewpoint - The article emphasizes the importance of active management in the mutual fund industry, highlighting the need for professional commitment and a focus on long-term value creation amidst market challenges [1][2][4]. Group 1: Active Management Strategy - Active management has faced significant challenges since 2021, with performance pressures and a shift in market preference towards passive investment strategies [2][3]. - 华商基金 has chosen to remain committed to active management, focusing on deep research and capturing value from economically vital companies rather than chasing short-term trends [2][3]. - The company has diversified its active equity styles, enhancing its product offerings to include various strategies such as growth, balanced, value, and cyclical investments [3]. Group 2: Regulatory Environment and Industry Reform - Recent regulatory reforms, including the Central Political Bureau's meeting and the State Council's opinions, have encouraged the development of high-quality mutual funds and supported active management [3][9]. - The China Securities Regulatory Commission has introduced policies to promote the innovation and development of actively managed equity funds, creating a favorable environment for 华商基金's strategic changes [3][9]. Group 3: Talent Development and Research Infrastructure - 华商基金 emphasizes the importance of talent development in active management, with a research team of 65 members and an average experience of nearly 8 years [6]. - The company has established a structured talent development system, ensuring a clear growth path for researchers and fund managers [6][7]. - A robust research platform, "华商金海螺," has been developed to integrate and digitize research data, enhancing the efficiency of the investment process [7]. Group 4: Performance and Investor Relations - Performance is identified as the lifeline of mutual funds, with 华商基金 focusing on generating returns to drive growth rather than relying on high fees [8]. - The company has adopted a floating fee structure linked to performance, aligning its interests with those of investors [9]. - 华商基金 prioritizes investor engagement, especially during market downturns, promoting a rational investment approach and guiding investors towards long-term value [9]. Group 5: Future Outlook - The mutual fund industry is expected to evolve with the ongoing technological revolution and AI advancements, leading to a balanced development of both index and active management strategies [10]. - 华商基金 aims to continue its commitment to active management, leveraging research and performance to create sustainable returns for investors while contributing to China's economic development [10].

Core Viewpoint - The newly released "Action Plan for Promoting High-Quality Development of Public Funds" aims to address the issue of "funds making money, but investors not benefiting" by implementing 25 measures that link fund performance to management fees and compensation for fund managers, marking a shift from a focus on scale to one on returns in the public fund industry [2][3][4] Group 1: Fee Structure Reform - The plan introduces a floating management fee model based on performance benchmarks, where funds that underperform will have lower fees, while those that exceed benchmarks will have higher fees [3][4] - The China Securities Regulatory Commission (CSRC) emphasizes that fund companies must reduce management fees for poorly performing funds, addressing the criticism of the previous fixed fee model [3][4] - Major fund companies, including E Fund and GF Fund, are already adapting their fee structures to align with the new regulations, focusing on performance-based fees [4][5] Group 2: Performance-Based Compensation - The plan establishes that fund managers' compensation will be linked to their funds' performance relative to benchmarks, with significant penalties for underperformance and rewards for exceeding benchmarks [6][8] - Fund companies are required to implement long-term performance assessments, with at least 80% of the evaluation based on three-year performance metrics [6][8] - Companies like E Fund and GF Fund are already revising their performance evaluation systems to align with the new guidelines [6][8] Group 3: Shift to Buy-Side Advisory - The plan mandates a transition from a sales-driven approach to a client-focused advisory model, emphasizing the importance of investor returns over company profits [9][10] - Fund companies are encouraged to develop investment advisory services to better align with investor interests and improve overall client experience [9][10] - The Guangzhou Investment Advisory Academy is working on standardizing advisory services to enhance the quality and consistency of investment advice provided to clients [10]