以下文章来源于深圳微时光 ，作者白粥 深圳微时光 . 寻找深圳的每一寸惊喜。 举家去过冬。 作者 / 白粥 来源 / 深圳微时光 （ID：szdays） 当南方小土豆扎堆去东北，惹得机票水涨船高时，不堪严寒的东北人却扎堆南下，到惠 州过冬。 近些年的冬天，越来越多东北人聚集在惠州。 惠 州、开始与海南、云南一起，并列为 冬天东北人浓度最高的三个地方。 据惠州市文广旅体局统计，2 0 2 5年1～2月，来自全 国各地的超1 0万"候鸟型"旅居游客选择在惠州过冬。 早 上 海 边 的 菜 市 场 都 是 东 北 大 妈 ， 幼 儿 园 来 了 插 班 的 东 北 小 孩 ， 海 边 都 是 冲 浪 的 东 北 人。 有人花5 0 0元租下海景公寓，有人拖家带口租下1 9 0 0元的三房一厅海景房，有人带着六 年级的孩子休学，在惠州的海景房里自学。 他们选择惠州的原因，是家乡正值零下2 0℃的严寒，而惠州还能穿短袖，而且不仅有山 有海，房价、物价都更低，"平替三亚"的称号堪称响亮。 东北人不仅来消费，也来做生意。 他们为惠州带来了东北特色——路边的东北烧烤也 越来越多，锅包肉、铁锅炖、烧卖、红肠也跟着一起来了。 有 ...

以下文章来源于深圳微时光 ，作者白粥 深圳微时光 . 寻找深圳的每一寸惊喜。 本文来自微信公众号： 深圳微时光 ，作者：白粥，头图来自：AI生成 当南方小土豆扎堆去东北，惹得机票水涨船高时，不堪严寒的东北人却扎堆南下，到惠州过冬。 近些年的冬天，越来越多东北人聚集在惠州。惠州、开始与海南、云南一起，并列为冬天东北人浓度 最高的三个地方。据惠州市文广旅体局统计，2025年1～2月，来自全国各地的超10万"候鸟型"旅居 游客选择在惠州过冬。 早上海边的菜市场都是东北大妈，幼儿园来了插班的东北小孩，海边都是冲浪的东北人。 有人花500元租下海景公寓，有人拖家带口租下1900元的三房一厅海景房，有人带着六年级的孩子休 学，在惠州的海景房里自学。 他们选择惠州的原因，是家乡正值零下20℃的严寒，而惠州还能穿短袖，而且不仅有山有海，房价、 物价都更低，"平替三亚"的称号堪称响亮。 东北人不仅来消费，也来做生意。他们为惠州带来了东北特色——路边的东北烧烤也越来越多，锅包 肉、铁锅炖、烧卖、红肠也跟着一起来了。 有人把这里当加油站，有人当避难所，更多人把它过成了第二个老家——现在，只要暖气一响，惠州 就自动成了东北人的"精神 ...

Core Viewpoint - The investment dream of the first batch of middle-class buyers of seaside properties has completely shattered, as these once "scarce assets" have drastically depreciated in value, leading to significant financial losses for many [3][12]. Group 1: Market Dynamics - Ten years ago, the "seaside property investment craze" attracted many middle-class individuals, who invested their life savings with hopes of vacationing, retirement, and asset appreciation [3][4]. - The market has shifted from a seller's market to a buyer's market due to an oversupply of seaside properties, resulting in high inventory and vacancy rates, which has disrupted price equilibrium [7][8]. - The influx of new seaside property projects has led to a significant supply exceeding actual demand, causing property values to plummet [7][8]. Group 2: Buyer Experiences - Individual stories illustrate the harsh realities faced by buyers, such as a buyer who purchased a seaside property for 300 million yuan, only to find its market value had dropped to 150 million yuan [4][5]. - Another buyer, who invested 190 million yuan in a seaside retirement home, faced severe financial strain due to high mortgage payments and poor living conditions, leading to a significant loss when attempting to sell [5][6]. - A buyer who thought they were making a savvy investment in 2019 found that the market had turned against them, with property values dropping significantly due to oversupply and economic downturns [6][7]. Group 3: Investment Lessons - The collective experiences of these buyers highlight critical lessons about real estate investment, emphasizing the importance of residential consumption attributes as the foundation of property value [11][12]. - Liquidity is essential for all assets; properties that cannot be quickly sold, regardless of their paper value, are essentially worthless [11][12]. - Caution is advised against investments that package dreams as financial products, as these often mask underlying deficiencies in location, amenities, and fundamentals [11][12].

Core Insights - The once-booming market for seaside properties has drastically declined, leading to significant financial losses for early investors who viewed these properties as "scarce assets" and "hard currency" [1][15] - The experiences of several investors illustrate a broader trend of disillusionment among middle-class buyers who invested in seaside properties with hopes of retirement and asset appreciation, only to face steep declines in property values [2][4][6][8] Group 1: Investor Experiences - A programmer from Beijing, who bought a seaside property for 3 million, found its value halved to around 1.5 million due to oversupply and lack of demand [2] - A sales manager from Shanghai invested 1.9 million in a seaside retirement home, only to face severe maintenance costs and a market value drop to 800,000, leading to regrets about her impulsive decision [4] - A retired worker from Harbin bought a seaside apartment for 900,000, but its current market value is only 400,000, causing financial strain due to ongoing maintenance costs [6] - An entrepreneur from Guangzhou attempted to "buy the dip" in 2019, but the property value plummeted, severely impacting his company's cash flow [8] Group 2: Market Dynamics - The fundamental shift in supply and demand has led to a surplus of seaside properties, resulting in a buyer's market where prices have collapsed [9] - Many seaside developments promised extensive amenities that never materialized, leading to "hollow cities" with inadequate infrastructure and diminished living appeal [10] - The liquidity crisis in the market means that even properties with nominal value are difficult to sell, leaving many investors stuck with their assets [10] Group 3: Broader Implications - The downturn in the seaside property market reflects a global trend where even affluent buyers are offloading seaside properties due to environmental concerns and market saturation [11][13] - The collective failures in the seaside property market serve as a cautionary tale for investors, emphasizing the importance of understanding the residential value, liquidity, and the risks of emotionally-driven investments [14][15][16]

Core Viewpoint - The recent auction of a seaside property in Rushan, which started at a low price of 1,111 yuan and ended up selling for around 80,000 yuan, has raised concerns about the auction process and potential manipulation by auction platforms [3][4][9]. Group 1: Auction Process and Buyer Experience - A buyer reported that the auction process felt designed to create urgency and competition, leading to impulsive bidding without adequate consideration [3][4]. - The buyer's husband participated in the auction without prior knowledge of the property, using a face-scan payment method that allowed for a large transaction without entering a password [9]. - The auction's competitive nature led to a rapid increase in the final bid, with the buyer realizing the high price only after intense bidding [9][11]. Group 2: Market Context and Property Details - The property auctioned is part of a larger trend where many properties in Rushan are listed at low starting prices, often attracting buyers with the hope of "stealing" a deal [11][13]. - The average price for second-hand properties in the Silver Beach resort area is approximately 2,800 yuan per square meter, indicating a significant markup from the auction price [13][14]. Group 3: Legal and Regulatory Insights - Legal experts have noted that while online auction platforms have increased transparency and efficiency, there are concerns about insufficient information disclosure and the potential for price manipulation [15][16]. - The total number of properties auctioned online in China from January to October this year reached 605,000, with a total transaction value of 204.87 billion yuan, highlighting the growing trend of online property auctions [16].

Core Insights - A man in Henan purchased a 70 square meter seaside property in Weihai, Lushun for 80,000 yuan, highlighting the stark contrast in real estate prices across different cities [1] - The emergence of numerous "1 yuan starting bid" properties in Lushun raises concerns about the legitimacy and hidden costs associated with these low-priced listings [3] Group 1: Pricing and Market Dynamics - In June alone, 216 properties were listed with starting bids as low as 1 yuan, indicating a trend of attracting buyers with seemingly unbeatable prices [3] - Some properties have starting bids as low as 0.5 yuan, but the required deposit can be as high as 11,000 yuan, suggesting a strategy to lure buyers into a competitive bidding environment [3] - The average price of seaside properties in Lushun has dropped below 2,000 yuan per square meter, yet issues such as lack of amenities and absence of centralized heating in winter may significantly affect living conditions [3] Group 2: Bidding Strategies and Costs - There are reports of intermediaries manipulating prices by using "shills" to create a false sense of competition during auctions [3] - Successful bidders may face additional hidden costs, including platform service fees and commissions, which can total 5% to 6% of the final transaction price [3]

Core Viewpoint - The real estate market in China is experiencing a positive shift due to the removal of purchase restrictions in most cities and a historic low in mortgage rates at 3.2%, leading to increased demand from first-time homebuyers. However, experts warn that three types of properties—suburban homes, seaside properties, and high-rise apartments—are likely to lose market appeal over the next decade, prompting some investors to lower prices for these assets [1][5]. Suburban Properties - Suburban properties are favored for their lower prices and good green environments, but they exhibit weak price resilience. For instance, a buyer in Shanghai saw a price drop from 15,000 yuan per square meter to 8,000-9,000 yuan, a decline exceeding 30% [1]. - The fundamental reasons for the weak price resilience of suburban properties include insufficient local amenities (hospitals, schools, supermarkets), inconvenient transportation leading to long commutes, and limited job opportunities resulting in a net outflow of population [3]. Seaside Properties - Seaside properties were once popular for their scenic views and fresh air, often seen as ideal retirement homes or vacation spots. However, owners now face rapid depreciation and difficulties in selling these properties [5]. - The challenges for seaside properties include a lack of surrounding amenities, significant seasonal vacancy rates leading to low occupancy during off-peak seasons, and high maintenance costs due to the corrosive nature of sea air affecting property structures [5]. High-Rise Apartments - High-rise apartments offer expansive views but have also seen price declines exceeding 40%, with a lack of buyers [8]. - Key drawbacks of high-rise apartments include increased evacuation difficulties during disasters (e.g., earthquakes, fires) due to elevator outages, higher maintenance and service costs compared to low-rise buildings, and challenges in renovation or demolition as buildings age, leading to a decline in living quality [8].

Core Viewpoint - The renovation of the Silver Beach Road in Xunliao Bay has sparked significant controversy between the developer, Financial Street Huizhou Real Estate Co., Ltd., and local homeowners, with the former aiming to enhance tourism quality and the latter concerned about the impact on scenic views and property rights [1][2][5]. Group 1: Project Background - Xunliao Bay, known as the "Maldives of China," has been a popular coastal vacation destination, with the Silver Beach Road being a core scenic corridor that has been in use for many years [1][2]. - The project was initiated to address various issues such as outdated commercial facilities, damaged amenities, and safety hazards posed by old sculptures, which do not align with the 4A scenic area designation [2][5][14]. - Financial Street's renovation plan includes the construction of three ocean-view leisure squares, replacing old sculptures in two phases, and developing a coastal leisure street with brands like Starbucks and Jasmine Milk Tea [5][6]. Group 2: Homeowners' Concerns - Homeowners have expressed strong opposition to the construction of commercial areas along the scenic road, fearing that it will obstruct their ocean views and degrade the aesthetic quality of the area [6][9]. - A homeowner highlighted that they purchased property in 2021 at approximately 16,000 yuan per square meter, but the current market price has dropped to over 6,000 yuan per square meter, indicating a significant decline in property value [6][9]. - The lack of communication and proper procedures from the developer has been a major point of contention, with homeowners claiming that there was no public announcement or consultation prior to the commencement of construction [9][10]. Group 3: Legal and Regulatory Aspects - Legal experts indicate that the developer's ability to modify the scenic area depends on whether it falls within the core protection zone of the 4A scenic area, requiring proper approvals and permits [10]. - The concept of "view rights" is not explicitly recognized in Chinese law, making it challenging for homeowners to assert their rights against potential obstructions caused by new commercial developments [10]. Group 4: Historical Context and Development - The Xunliao Bay area has undergone nearly 20 years of development since the project began in 2007, with an estimated total investment of 20 billion yuan, aiming for completion between 2025 and 2030 [12][14]. - The ongoing renovation controversy reflects broader issues faced by long-established tourist areas, including the need for infrastructure updates to meet evolving visitor expectations and enhance the overall tourist experience [14].

Core Insights - The Hong Kong real estate market has not shown signs of recovery, but the rental market remains robust with continuous demand for rentals [1] - Celebrities are taking advantage of the thriving rental market by leasing out their properties for returns [1] Rental Market Dynamics - The rental demand in Hong Kong is strong, leading property owners to capitalize on this trend [1] - Actor Leung Ka-fai has chosen to rent out his seaside property in Kennedy Town, generating a monthly rental income of HKD 27,500 [1] Property Details - The property rented by Leung Ka-fai is not classified as a luxury home, as only properties over 1,000 square feet are considered luxury in Hong Kong [3] - The practical area of the rented property is 497 square feet (approximately 46 square meters) [3]

Core Insights - Recent favorable policies in the real estate market have led to a relaxation of purchase restrictions in most cities, with only core areas in first-tier cities remaining restricted [1] - Mortgage rates have dropped to a historical low of 3.2%, encouraging some first-time homebuyers to enter the market [1] Group 1: Types of Properties Losing Popularity - Industry experts warn that three types of properties may become unpopular in the next decade: suburban properties, seaside properties, and high-rise residential buildings [3] - Suburban properties are particularly vulnerable to price declines due to inadequate local amenities, transportation difficulties, and limited job opportunities, leading to a significant drop in demand [5] - Seaside properties face challenges such as insufficient local infrastructure, seasonal vacancy issues, and high maintenance costs due to environmental factors [7][8] - High-rise residential buildings have seen price drops exceeding 40%, with concerns over safety during emergencies, higher maintenance costs, and difficulties in future renovations or demolitions [10] Group 2: Market Implications - The current real estate market recovery, driven by government policies, has prompted many first-time buyers to consider purchasing homes [10] - Experts advise that owners of suburban properties, seaside properties, and high-rise buildings should consider selling to avoid potential future losses, as these properties may become increasingly difficult to sell [10]