Core Insights - The article discusses a side business related to promoting new users for the platform Zhihu, highlighting the unexpected success and earnings from this venture [1]. Group 1: Project Overview - The promotion project involves acting as a promoter for Zhihu, where individuals earn a commission of 4.5 yuan for each new user who registers through their shared link [3]. - There is also a feature for "old user recall," allowing promoters to earn 2.5 yuan for each former user who returns to the platform [3]. Group 2: Operational Steps - The first step in the process is to obtain permissions through a platform called "RenTuiBang," where users can easily find and apply for the Zhihu promotion project [4]. - The official guidelines provided by the platform are clear and detailed, making it accessible even for those without prior experience [6]. Group 3: Promotion Methods - One method of promotion involves engaging in trending discussions on platforms like Weibo, where promoters can leave intriguing comments to attract users to Zhihu [8]. - Another method is video promotion on Douyin (TikTok), where promoters can learn from successful videos and create their own content, which can lead to significant returns over time [11][14]. - It is noted that using multiple accounts may be necessary to mitigate the risk of account suspension when employing certain promotional tactics [10]. Group 4: Recommendations - The choice of promotion method should depend on individual circumstances, including time availability and account status, with the article serving as a reference for potential strategies [15].

7月7日，知乎(ZH)盘中上涨2.05%，截至21:35，报4.48美元/股，成交22.18万美元，总市值3.95亿美元。 公司一直致力于扩展内容和服务,来满足用户、内容创作者和商业合作伙伴们多样化的需求。 公司在发 展过程中确立了以内容为中心的业务模式,并将其不断发展优化。 目前,公司已从一家问答社区发展成为 中国最大的综合在线内容社区之一。 在知乎上,公司的用户探索和欣赏能够开阔视野、提供解决方案并 引发共鸣的内容,公司称之为'有获得感的内容'。 公司全方位多元化的内容吸引了越来越多用户和内容 创作者来到知乎来分享知识、经验和见解。 知乎旨在建立创作者内容创作和用户内容消费之间的有机平衡,从而形成一个以内容为中心的良性循 环。 公司的用户与内容创作者积极互动,分享知识、经验和见解,继而形成一个涵盖内容广泛且形式多样 化的内容生态。 公司深刻的内容和用户洞察力在提升用户体验及维持稳健的社区治理中扮演重要角色, 这可巩固加强公司认真、专业、友善的社区文化。 公司的社区文化及强大的品牌可进一步强化内容生 态,从而为社区吸引并留存更多用户和内容创作者。 随着公司不断提升用户体验,并持续服务用户、内容 创作者及商业 ...

财务数据显示，截至2025年03月31日，知乎收入总额7.3亿人民币，同比减少24.06%；归母净利 润-1009.4万人民币，同比增长93.88%。 6月28日，知乎(ZH)盘中上涨2.61%，截至03:25，报3.93美元/股，成交98.55万美元，总市值3.47亿美 元。 知乎旨在建立创作者内容创作和用户内容消费之间的有机平衡,从而形成一个以内容为中心的良性循 环。 公司的用户与内容创作者积极互动,分享知识、经验和见解,继而形成一个涵盖内容广泛且形式多样 化的内容生态。 公司深刻的内容和用户洞察力在提升用户体验及维持稳健的社区治理中扮演重要角色, 这可巩固加强公司认真、专业、友善的社区文化。 公司的社区文化及强大的品牌可进一步强化内容生 态,从而为社区吸引并留存更多用户和内容创作者。 随着公司不断提升用户体验,并持续服务用户、内容 创作者及商业合作伙伴,公司已形成以内容为中心多元化且不断丰富的变现渠道,包括营销服务、付费会 员、职业培训等。 这种良性循环伴随公司的发展而不断强化,并巩固公司在行业内的领导地位。 本文源自：金融界 作者：行情君 资料显示，知乎是一家领先的在线内容社区,人们来到这里寻找解决方 ...

开年AI应用大火，让" 内卷"、"取代"、"裁员" 等词频频威胁着技术人的职业命运。 大批传统技 术岗被 降薪淘汰 ， 大厂 却 一边裁 员 一边 60K*16薪 招AI大模型 人才。从模型微调到AI 应用场景化落地，每一个环 节 都 在 重构技术人的核心竞争力！ 很多人纷纷入局，不是跟风，是真看到了价值优势！ 1、窗口期，门槛低。 简 历上只要能力需求达标 （AI应用技术+项目经验） ，年龄并不是硬性要求； 2，技术托底，上手更快。 比 如前后端开发/测试经验，在大模型落地环节就特别吃香 （用 RAG提升问 答准确性等）； 3，垂直领域经验加持。 能更精准定位模型落地痛点 （懂技术+业务） ，比如把Transformer嫁接到医保 风控系统、用RAG改造电商智能客服 …… 即使没有转型需求，用 AI工具为工作赋能/提效 ，也已经成为80%公司要求的必备技 能！ （用 Cursor 编程 ） 现在阿里、字节等 大厂招人都有个共识：对AI应用加速落地的紧迫性，让老板们 不再只关注代码写得溜不溜 ， 缺少AI大模型经验 （不是单纯会用 API ） ，通过面试将变得困难重重。 与其坐等被行业淘汰，不如主动补齐那30 ...

Core Insights - The competition among major internet companies to provide AI-driven college admission consulting services, dubbed "AI Zhang Xuefeng," has intensified as the 2025 college entrance examination results are released [2][8] - Alibaba's Quark has significantly increased its computing power by 100 times to handle the surge in demand for its college admission report generation service, which has produced over 3 million reports [1][2] - Tencent's AI application, Yuanbao, has answered over 30 million questions related to college admissions, providing personalized advice based on user data [1][4] Company Developments - Alibaba launched the first domestic AI model specifically for college admission scenarios on June 12, featuring core functions such as deep search, admission reports, and intelligent selection [2] - Tencent upgraded its Yuanbao application to include a "college admission consulting" service, offering unlimited free consultations to users [4] - Baidu integrated multiple AI models into its app to provide diverse recommendations for college admissions, leveraging its extensive search data [6] Market Dynamics - The introduction of AI-driven services has created a competitive landscape where traditional admission consultants, like Zhang Xuefeng, face challenges from free AI alternatives provided by tech giants [8][9] - Users have expressed a preference for human consultants over AI, citing the lack of human assistance in AI services [9] - The accuracy of data sources is emphasized by companies, with Quark and Tencent claiming to have robust databases to ensure the reliability of their recommendations [9][10] Technological Advancements - The emergence of advanced AI capabilities, such as DeepSeek, enhances the ability of AI to analyze and understand user needs, moving beyond simple search engine functions [7] - Quark's AI model has been trained using thousands of expert reports and decision-making processes, allowing it to simulate the reasoning of human experts [10] - The collaboration between AI tools and human experts is highlighted, with AI serving as a supplementary resource for traditional consultants [11]

Core Viewpoint - Zhihu, a leading online content community in China, is focusing on expanding its content and services to meet the diverse needs of users, content creators, and business partners, despite a decline in revenue and a significant increase in net loss [1][2]. Financial Performance - As of March 31, 2025, Zhihu reported total revenue of 730 million RMB, a year-on-year decrease of 24.06% - The net loss attributable to shareholders was 10.094 million RMB, which represents a year-on-year increase of 93.88% [1]. Company Overview - Zhihu has evolved from a Q&A platform to one of China's largest integrated online content communities since its launch in 2010 - The company is dual-listed on the New York Stock Exchange (NYSE: ZH) and the Hong Kong Stock Exchange (HKEX: 2390) [1]. Content Ecosystem - The company aims to create a balanced ecosystem between content creators and users, fostering a virtuous cycle centered around content - Active interaction between users and content creators enhances the community culture, which is characterized by professionalism and friendliness [2]. User Experience and Monetization - Zhihu's deep insights into content and user behavior play a crucial role in improving user experience and maintaining robust community governance - The company has developed diversified monetization channels, including marketing services, paid memberships, and vocational training, which are continuously enriched [2].

2025开年，AI技术打得火热，正在改变程序员的职业命运： 阿里云核心业务全部 接入Agent体系 ； 字节跳动30%后端岗位要求 大模型开发能力 ； 腾讯、京东、百度开放招聘技术岗， 80%与AI相关 …… 大模型正在重构技术开发范式 ， 传统CRUD开发模式正在被AI原生应用取代！ 最残忍的是，业务面临转型，领导要 求用RAG优 化知识库检索，你不会；带AI团队，微调大模型要准备多少数据，你不懂；想转型大模型应用开 发工程师等相关岗，没项目实操经验…… 这不是技术焦虑，而是职业生存危机！ 曾经热门的开发框架、大数据工具等，已不再是就业的金钥匙。 如果认为 会调用API就是懂大模型、能进行二次开发，那就大错特错了。 制造、 医疗、金融等各行业都在加速AI应用落地，未来企业更看重能用AI大模型技术重构业务流的技术人。 如今技术圈降薪裁员频频爆发，传统岗位大批缩水，相反 AI相关技术岗疯狂扩招 ，薪资逆势 上涨150% ，大厂老板们甚至开出 70-100W 年薪，挖 掘AI大模型人才！ 不出1年 "有AI项目开发经验"或将成为技术人投递简历的门槛。 风口之下，与其像"温水煮青蛙"一样坐等被行业淘汰，不如先人一步 ...

以下文章来源于螺旋实验室 ，作者螺旋君 螺旋实验室 . 公众情绪瞭望者 古典互联网的黄昏， 终于在一代人的叹息中降临。 文 ｜ 追命 编辑 ｜ 坚果 来源｜ 螺旋实验室（ID：spiral_lab） 封面来源 ｜ Unsplash 近日，互联网老粉那些死去的记忆又开始发起攻击。短短半个月内，互联网领域就先后爆出了两起并购案——迅雷以5亿吞下虎扑，腾讯音乐29亿美元收 购喜马拉雅。 虎扑和喜马拉雅虽然是不同细分领域的独角兽企业，但两者都有一个共同点，就是都有着古典互联网的"味儿"。可惜的是，这两家成立超十年，拥有亿级 用户的垂类王者，最终却都以低于巅峰时期一大截的市值卖身求生。 不过，也有网友表示，相较于天涯论坛在2023年彻底关闭的命运，虎扑和喜马拉雅能够"卖身续命"已经是最好的结局。 更早之前，猫扑、天涯论坛、人人网等内容社区早已先后关闭，留下来的豆瓣、虎扑，要么躺平任由用户流失，要么积极转型求变。古典互联网的退潮已 成定局，属于一代人的互联网记忆，又还能保留多少呢？ 一代人的记忆 2012年，余建军创建喜马拉雅时，或许想象过另一种结局。2021年，喜马拉雅在第一次寻求上市时其估值一度高达约50亿美元。 根 ...

眼下，各大美术院校毕业展正在全国精彩上演。继中央美术学院毕业展5月率先拉开帷幕，中国美术学 院、四川美术学院、清华大学美术学院等艺术院校的毕业展也相继展开。 近年来，毕业展不仅是高校美术人才培养成果的集中展示，更成为突破校园边界、融入城市公共空间的 艺术节日。美术馆入口处，排队进场的人群似蜿蜒的长龙；一件件充满想象力的作品在社交平台持 续"出圈"；丰富多样的活动点燃观众热情，形成一个个社会美育的现场。 记者日前走进2025中国美术学院毕业季，探看青年学子对现实的回应和对未来的畅想，感受这场青春盛 会与城市碰撞出的缤纷火花。 艺术与科技共舞 在浙江美术馆，游戏《黑客帝国》中的一名女性NPC（非玩家角色）与观众展开了一场跨次元的对话。 创作者之一王芃介绍，团队在开源项目《黑客帝国：觉醒》中植入人工智能体，控制角色的面部及语音 交互，并将植入的编码以U盘及实时程序进行展示。作品不仅揭示了智能体在摄取与处理数据时所面临 的伦理挑战，也探讨了它们在人类社会中所扮演角色的复杂性与多样性。 如今，人工智能介入社会生活已成为不可阻挡的趋势，艺术创作也不例外。在中国美院毕业展上，学子 们将AI玩出新花样，或与AI深度对话，人机 ...

Core Insights - Xiaohongshu has transformed from a platform for sharing fashion and beauty tips to a comprehensive solution hub for various life queries, akin to a new Baidu [1] - The platform's value lies in its ability to provide practical, user-generated solutions rather than just knowledge summaries, contrasting with Zhihu's approach [6][29] Group 1: Content Structure and User Engagement - Xiaohongshu offers content that is scenario-based, providing methods, paths, and checklists, which encourages users to try new things [23][24] - Zhihu's content is more focused on critical analysis and knowledge summarization, which may not resonate with users seeking practical solutions [19][30] - The interaction style on Xiaohongshu is more visual and experiential, utilizing images and videos, while Zhihu relies heavily on text [25][26] Group 2: User Needs and Market Positioning - Xiaohongshu caters to life managers looking to optimize their daily lives, while Zhihu serves knowledge seekers aiming to build cognitive frameworks [30][31] - The success of Xiaohongshu is attributed to its early recognition of user needs for situational solutions, leading to a larger market presence [31][32] - The fundamental difference lies in Xiaohongshu's focus on actionable content that aligns closely with users' current life situations, compared to Zhihu's more abstract knowledge indexing [29][32]