新浪科技讯 1月12日上午消息，作为以专业讨论为定位的问答社区，知乎即将于1月26日迎来15周岁生 日。近日，知乎启动15周年系列庆祝活动，包括重启社区首个问题"如何正确使用知乎"，发起15周年经 验和故事征集。据介绍，2011年1月26日，知乎正式上线。"如何正确使用知乎？"是知乎第一个被提出 的问题，也揭开了社区创作序幕。 责任编辑：宋雅芳 责任编辑：宋雅芳 新浪科技讯 1月12日上午消息，作为以专业讨论为定位的问答社区，知乎即将于1月26日迎来15周岁生 日。近日，知乎启动15周年系列庆祝活动，包括重启社区首个问题"如何正确使用知乎"，发起15周年经 验和故事征集。据介绍，2011年1月26日，知乎正式上线。"如何正确使用知乎？"是知乎第一个被提出 的问题，也揭开了社区创作序幕。 ...

转自：北京日报客户端 关于发布完成个人信息收集使用优化改进App清单的公告（2025年第6批） 为规范App收集使用个人信息行为，保护个人信息权益，推动形成全社会共同维护个人信息安全的良好 环境，中国网络空间安全协会组织指导酒店服务、网络社区、女性健康、远程会议和投资理财等5类6款 App运营方，对照《中华人民共和国网络安全法》《中华人民共和国个人信息保护法》《常见类型移动 互联网应用程序必要个人信息范围规定》等法律法规，重点针对超范围收集个人信息、过度调用敏感权 限、权限设置和账号注销不便等个人信息收集使用问题完成了优化改进。 6款完成个人信息收集使用优化改进App清单 中国网络空间安全协会 2025年12月23日 来源：中国网络空间安全协会 6款App运营方已在应用商店或者官网上架优化改进版本（名单及版本号附后），并承诺升级版本持续 保持合规水平。现将App清单公布如下： | 序号 | 类型 | App 名称 | 运营方 | 版本号 | | --- | --- | --- | --- | --- | | l | 酒店服务 | 华住会 | 汉庭星空(上海)酒店管理有限公司 | 9.38.1 | | 2 | ...

视觉中国供图 受访者对社交媒体平台改进有哪些期待： 提供更多个性化内容管理工具（如关键词屏蔽、时间提醒） 43.79% 其他 0.11% --------------- 对于海南大学国际经济与贸易专业的大三学生汪涵而言，社交媒体平台满足了她的社交需求，也承载着 她的情感共鸣。但这种陪伴并不总是愉悦的，比如："突兀的广告植入时常打断沉浸式的浏览体验。" 袁浩宁是一名就读于天津理工大学机械电子工程专业的大二学生，日均社交媒体使用时长超过4小时。 虽身处短视频洪流之中，他却偏向于自己搜索信息，而非接受算法定向"投喂"。 加强内容审核，减少虚假与有害信息 77.48% 优化算法，避免信息茧房与过度推荐同质内容 69.70% 加强隐私保护功能 64.45% 完善举报/审核机制 60.55% 提供防沉迷工具 43.51% 减少广告推送频率 59.26% 为了更好地了解大学生群体的社交媒体使用习惯及其影响，中国青年报·中青校媒近期面向全国高校大 学生发起问卷调查，共回收有效问卷1772份。调查结果显示，微信（90.69%）是大学生最常使用的社 交平台。此外，抖音、B站等视频平台（72.18%）、QQ（56.94%）、小红书 ...

Core Viewpoint - The implementation of the "Identification Method for AI-Generated Synthetic Content" has led to a requirement for explicit labeling of AI-generated content across various platforms, with varying degrees of compliance observed among different applications and content dissemination platforms [1][2][6]. Group 1: AI Application Compliance - Ten generative AI applications, including Tencent Yuanbao and DeepSeek, have successfully implemented labeling for generated text, images, and videos as per the new regulations [1][2]. - The labeling styles for generated images and videos are generally consistent, often located in the upper left or lower right corners, and remain visible after downloading [4]. - Some applications, like Quark and Doubao, provide additional labeling upon download, enhancing visibility [4]. Group 2: Content Dissemination Platforms - Ten content dissemination platforms, including WeChat Video Number and Douyin, have introduced user self-declaration features, allowing users to label AI-generated content [5]. - However, the accessibility of these self-declaration features varies, with some platforms making it difficult for users to find and utilize them effectively [5]. - Platforms like Douban and Bilibili have shown promptness in adding significant labels to content suspected of being AI-generated, while others like Weibo and Zhihu have room for improvement in their automatic recognition capabilities [6]. Group 3: Expert Recommendations - Experts suggest that the successful implementation of the identification method requires collaboration among various stakeholders to enhance the detection and management capabilities of AI-generated content [7]. - Continuous improvement in technical capabilities and inter-platform cooperation is essential to avoid regulatory gaps and ensure compliance with the identification requirements [7]. - Strengthening user awareness regarding the importance of labeling AI-generated content is crucial for fostering a culture of transparency and accountability in information dissemination [7].

Financial Performance - In the first half of the year, the company achieved total revenue of 1.447 billion yuan, a year-on-year decline of 23.7% [1] - Adjusted net profit was 98.28 million yuan, compared to a loss of 180 million yuan in the same period last year [1] - In Q2, revenue reached 717 million yuan, with an adjusted net profit of 91.3 million yuan, marking three consecutive quarters of Non-GAAP profitability [1] Cost Management - The company's cost of revenue was 547 million yuan, down 31.1% year-on-year [1] - Operating expenses decreased by 30.9% to 1.043 billion yuan [1] - The CFO indicated that improvements in cost structure and operational efficiency were driven by AI-driven productivity enhancements [1] Revenue Sources - The three main revenue streams all experienced declines, with paid membership being the largest source, accounting for over 50% of revenue, generating 820 million yuan, down 7% year-on-year [2] - Marketing services and vocational education recorded revenues of 420 million yuan and 160 million yuan, with year-on-year declines of 37.78% and 43.87%, respectively [2] Content Strategy - The company is expanding its supply of medium and long-form content to support its membership ecosystem [4] - Paid membership revenue share increased to 56.7%, up over 10 percentage points year-on-year, although the average monthly subscription count decreased by 6.7% to 13.7 million [4] - The short drama industry is seen as a growth area, with the company leveraging its community content for adaptation into popular series [2][4] AI Integration - The company is focusing on two key areas for AI: accelerating integration across the platform and expanding reliable content and services beyond the community [5] - AI-related professional content has seen over 45% year-on-year growth for two consecutive quarters [5] - The CEO emphasized that AI is deeply integrated into the product experience, enhancing value for users and creators [6] Market Outlook - The micro-short drama market in China is expected to exceed 50 billion yuan by 2025, presenting a significant opportunity for the company [4] - The company aims to convert its traffic advantages into revenue, which remains a challenge [4]

Core Insights - The article discusses a side business related to promoting new users for the platform Zhihu, highlighting the unexpected success and earnings from this venture [1]. Group 1: Project Overview - The promotion project involves acting as a promoter for Zhihu, where individuals earn a commission of 4.5 yuan for each new user who registers through their shared link [3]. - There is also a feature for "old user recall," allowing promoters to earn 2.5 yuan for each former user who returns to the platform [3]. Group 2: Operational Steps - The first step in the process is to obtain permissions through a platform called "RenTuiBang," where users can easily find and apply for the Zhihu promotion project [4]. - The official guidelines provided by the platform are clear and detailed, making it accessible even for those without prior experience [6]. Group 3: Promotion Methods - One method of promotion involves engaging in trending discussions on platforms like Weibo, where promoters can leave intriguing comments to attract users to Zhihu [8]. - Another method is video promotion on Douyin (TikTok), where promoters can learn from successful videos and create their own content, which can lead to significant returns over time [11][14]. - It is noted that using multiple accounts may be necessary to mitigate the risk of account suspension when employing certain promotional tactics [10]. Group 4: Recommendations - The choice of promotion method should depend on individual circumstances, including time availability and account status, with the article serving as a reference for potential strategies [15].

Core Insights - The "Ask the Host" feature on WeChat has been gradually rolled out after extensive testing, allowing creators to engage their audience in content co-creation [1][2] - This feature enhances the visibility and influence of accounts within the WeChat ecosystem, similar to the "Zhihu Roundtable" format [3][4] - It provides a platform for creators to initiate discussions, thereby increasing user engagement and interaction quality [5][9] Group 1 - The "Ask the Host" feature serves as a private co-creation tool within WeChat, enabling creators to invite fans for discussions and content generation [2][3] - This functionality allows creators to display their identity as hosts, enhancing their presence and visibility in the WeChat community [3][4] - The feature aims to bridge public and private domains, facilitating better content distribution and interaction among users [9][15] Group 2 - The introduction of this feature increases the interactivity and playfulness of the "Ask the Host" platform, encouraging creators to engage their audience more effectively [5][10] - It allows for a more dynamic exchange of information, transforming one-dimensional comments into multi-dimensional interactions [9][10] - The "Ask the Host" function is positioned as a response to the challenges posed by AI-generated content, emphasizing the importance of human interaction and genuine user experiences [13][14] Group 3 - The feature is designed to enhance the community aspect of WeChat, fostering a space for authentic user-generated content that reflects real emotions and experiences [10][12] - It differentiates itself from other platforms by maintaining a focus on community purity and user engagement, avoiding the pitfalls of commercialization seen in competitors [14][15] - The ongoing evolution of the "Ask the Host" feature indicates WeChat's commitment to refining its content community and enhancing user interaction [15][16]

Core Viewpoint - The article discusses the challenges of information overload in modern digital platforms and introduces a new app called NoFeed that helps users bypass distracting homepages to directly access search results [18][20][44]. Group 1: Information Overload - Users often find themselves distracted by endless information streams on platforms like Xiaohongshu, Zhihu, and Taobao, leading to forgetfulness about their original search intentions [5][7][8]. - The article highlights a common frustration among users regarding the lack of features to avoid homepage distractions, with many expressing a desire for a "do not view homepage" function [8][11]. Group 2: Introduction of NoFeed - NoFeed is an app designed to help users search directly within other apps without being sidetracked by their homepages, currently supporting over 20 popular apps [20][28]. - The app allows users to set default apps, use app name suggestions, create aliases for apps, and utilize desktop widgets for quick access [29][31][34][37]. Group 3: User Experience and Development - The app's creator, Leslie, developed NoFeed after experiencing frequent distractions while searching for content, leading to a focus on user-centric design [46][50]. - Leslie emphasized the importance of minimizing distractions during the search process, opting against adding features that could lead to additional information intake [67][69]. Group 4: Market Positioning and Philosophy - The article contrasts Leslie's approach to product design with that of larger companies, which often prioritize features that drive user retention and monetization over user experience [58][60]. - It suggests that Leslie's philosophy of creating a product that directly addresses user needs may be more aligned with genuine user satisfaction than traditional corporate strategies [80].

Core Viewpoint - The article discusses the phenomenon of "cigarette butt stocks" in the Chinese internet sector, particularly focusing on social media companies that, despite having strong business models and profitability, are trading at low valuations, often below their cash reserves [4][5][23]. Group 1: Definition and Characteristics of Cigarette Butt Stocks - Cigarette butt stocks are generally defined as those whose market capitalization falls below their cash reserves, often indicated by a price-to-book (PB) ratio of less than 1 [5]. - The term gained popularity through Warren Buffett's analogy, where he likened finding such stocks to picking up a cigarette butt that can still provide a puff of profit [5]. Group 2: Case Studies of Social Media Companies - Zhihu, a prominent Q&A platform, has a market capitalization of approximately $350 million, while its cash reserves are close to $6 billion, indicating a significant disparity [17][18]. - Momo, a leader in stranger social networking, has a market cap around $1.134 billion, with net cash of $1.4 billion and a TTM price-to-earnings ratio of about 7, showcasing its profitability despite a declining stock price [6][7]. - Weibo, another major player, has a market cap of $2.36 billion, which is less than its cash reserves of $2.4 billion, and it has maintained a high profit margin with a net income of approximately $396 million [13][14]. Group 3: Financial Performance and Shareholder Returns - Momo reported revenues of 2.52 billion yuan and a profit exceeding 400 million yuan, with an adjusted net profit forecast of 1.233 billion yuan for 2024, indicating strong financial health [6][8]. - Momo has returned significant value to shareholders through stock buybacks, repurchasing 13% of its shares in 2024, and offering a dividend of $0.54 per share, translating to a yield of about 10% [8][9]. - Weibo has also been generous with dividends, distributing over $0.8 per share annually since 2023, resulting in a yield exceeding 8% based on current stock prices [15]. Group 4: Market Dynamics and Challenges - The article highlights a "reverse network effect" where social media platforms experience rapid user decline, making it difficult to recover once they enter a downward cycle [28][30]. - Companies like Momo and Soul have seen significant drops in active users, with Momo's paid users decreasing by 40% over three years, reflecting the challenges in maintaining user engagement [30][33]. - The article notes that many social media platforms struggle with monetization, often relying on low-efficiency value-added services, which leads to poor revenue generation compared to their user base [33][34]. Group 5: Broader Implications and Trends - The decline of these social media stocks is not merely a result of poor performance but also reflects broader market trends and investor sentiment towards the internet sector [23][24]. - The article suggests that despite their strong fundamentals, these companies are viewed as cigarette butt stocks due to their low market valuations, leading to a lack of investor interest [31][39].

Core Insights - The content creator industry is at a critical turning point, with 72% of top creators adopting a multi-account strategy, leading to significant monetization opportunities [1] - Successful cases highlight that systematic operations are replacing individual efforts, while 80% of failures stem from three major pitfalls [1] Group 1: Misconceptions - Blindly expanding the number of accounts is a common mistake among newcomers, as seen in a case where a clothing store owner failed to gain traction across multiple accounts [4] - A scientific model of "1+N" structure is recommended, where a main account builds brand identity and sub-accounts focus on niche areas [4] - The importance of using professional multi-account management tools to avoid risks associated with account association is emphasized [4] Group 2: Technological Empowerment - A leading MCN organization has tripled its hit rate through an intelligent distribution system, which relies on three key technology modules [5] - The platform feature analysis engine generates content tailored for different platforms, enhancing engagement [5] - Real-time cross-platform data dashboards allow for effective resource allocation, as demonstrated by a parenting account that increased follower growth by 47% after adjusting its strategy based on insights [5] Group 3: Practical Strategies - Efficient matrix operations require mastering three enhancement principles, including content fragmentation techniques that allow a single video to be repurposed into multiple formats [5] - Designing differentiated pathways for private domain traffic can significantly increase user acquisition, as illustrated by a brand that gained over 5,000 private domain users in a month [5] - An intelligent inspection system can preemptively block 32% of non-compliant content, creating a complete operational loop when combined with scheduled publishing features [5] Group 4: Industry Trends - The current content ecosystem has entered a phase of intelligent competition, with top teams managing over 100 content distributions daily through multi-account management tools [6] - Key advantages include automated watermark adaptation saving 85% of post-production time and intelligent format optimization increasing content click-through rates by 60% [6] - The trend indicates that true matrix effects arise from the digital reconstruction of operational processes rather than mere account accumulation [6]