温馨的烘焙月饼DIY、欢乐的亲子体验、激烈的电竞游戏、新奇的跨界联动影视IP……今年国庆与中秋 双节"合璧"，各大家电厂商携手线上、线下卖场，推出更为丰富多元的营销场景，加上消费贴息政策的 助力，为家电消费市场注入了新动能。 如果说场景化体验解决的是"为什么要买"的问题，那么各类厂商补贴、消费贴息政策等解决的则是"如 何买得划算"的问题。 在某家电卖场里的"亲子厨房"，孩子们将包好的月饼坯按压成形、放入烤箱，烤出美味的月饼；而在某 苏宁易购门店内的电竞体验专区，一场激烈的电竞游戏对决正在上演，参赛者热血沸腾，队友们配合默 契。 "最近有位客人在我们店里订了冰箱、洗干衣机套装、热水器、烟机灶具等全屋家电，享受了各项优惠 后总价4.6万元，使用建行贴息贷款，分12期还，省下了2000元左右的利息。"苏宁易购天河店店长方伟 佳告诉记者。 这个假期，家电卖场、厂商纷纷推出烘焙月饼DIY、亲子体验、电竞游戏、Coser巡游、影视IP跨界等主 题专场活动，吸引了不少消费者走进店里，在活动体验中增加对产品的了解。 记者走访时注意到，从"卖单品"到"卖方案"，从"交易场"到"体验中心"，如今的家电线下卖场正大力强 化场景化体 ...

颈肩腰腿痛、肌肉劳损成了不少人的"家常病"，家用按摩床、筋膜枪、红外烤灯等理疗仪器成为缓解不适的热门选择，几乎家家必备。可不当使用这些设备 可能暗藏风险：武汉67岁的秦婆婆就因在新买的按摩床上趴着按摩，导致5根肋骨骨折；还有老人用筋膜枪怼着关节打却导致筋膜炎……10月3日，武汉市第 四医院疼痛科武胜院区周外平主任提醒，按摩椅、筋膜枪、按摩理疗仪和公共健身器材绝非越用越有效、越疼越有效，尤其是65岁以上人群，使用前务必先 做骨密度检查。 图片由豆包生成老人误用按摩床、筋膜枪等致伤 "本想按得全面点，没想到把骨头按断了。"秦婆婆（化姓）复查时表示。她因腰背部劳损，购置了一台电动带滚珠的按摩床，躺着按摩后背时确实能缓解酸 痛。躺着按了几天后，她突发奇想趴着让设备按摩胸腹部肌肉。 "老人本身有骨质疏松，趴着时胸腹部完全贴合按摩床，设备的机械压力持续作用在肋骨上，这种强压力可直接导致骨折。"接诊的周外平主任解释，万幸的 是肋骨未错位、未伤及内脏。 "'网球肘'疼得抬不起手，用筋膜枪天天怼，结果皮肤青了，疼痛更严重了。"这是市民张爹爹（化姓）的遭遇。今年70多岁的张爹爹患上了"网球肘"，肘部 一用力就疼。听说筋膜枪能打散 ...

扬子晚报网9月30日讯(通讯员唐剑记者朱鼎兆)"中秋"遇"国庆"，淮安消费市场持续升温，超市、农贸市场已备足商品，静候"双节"到来时的火热消费，以 红色与金色为主打的礼盒更营造出浓浓的节日氛围。 位于淮安市区水渡口万达广场的苏港时代超市，单价100元至200元各类节日礼品礼盒占据了各个礼盒货架的"C位"，"兼具性价比、实用性与仪式感"成为 礼品礼盒类商品的主流特征。"'双节'到来带动了各类礼品礼盒商品的销售，我们也上架了50余种礼品礼盒，且主打简约包装、注重产品力，以此满足不 同消费者的购物需求。"苏港时代超市店长张洋洋介绍，除苏式、广式等传统月饼礼盒外，不少主打健康理念的产品，如筋膜枪、按摩仪、理疗仪等礼品 礼盒，同样吸引了众多消费者驻足选购。 消费者选购节日礼盒 商联超市茂业店的蔬菜肉类区，不但设置了平价菜专区，大多数蔬菜类都提供净菜包装等服务。"米面粮油、蔬菜肉品等民生商品基本实现源头直采、源 头可溯，目前备货充足、价格平稳。我们还拥有专属的食品安全检测实验室，确保'双节'期间'菜篮子'安全。"李伟说。 "老板，给我拿2斤大虾。""螃蟹什么价格？挑肥一点的。"……"双节"临近，充满"烟火气"的淮海东路农 ...

Core Viewpoint - The 2025 China Sports Culture Expo and China Sports Tourism Expo, referred to as the "two expos," commenced on September 12 in Suzhou, showcasing the integration of sports and tourism in the Sichuan-Chongqing region, emphasizing the theme "Bashan Shushui, Chuan Yu Rong Yao" [5][6][8]. Group 1: Event Overview - The Sichuan Provincial Sports Bureau, Chongqing Sports Bureau, and Chengdu Sports Bureau collaborated to present a three-dimensional display that highlights the region's natural beauty, cultural heritage, and economic development [5][6]. - The exhibition features over 400 square meters of themed space, showcasing 18 premium sports tourism routes and various sports activities unique to the region, such as mountain climbing and ice sports [6][7]. Group 2: Collaborative Efforts - The three sports administrative departments have previously collaborated on various initiatives to promote the integration of sports and tourism, including the "Bashan Shushui Sports Tourism Leisure Consumption Season" and the establishment of the Chengdu-Chongqing Sports Industry Alliance [8][9]. - The event marks the fifth anniversary of the Chengdu-Chongqing Economic Circle, highlighting the cultural and historical ties between the two regions [8]. Group 3: Technological Integration - The expo showcases the integration of sports and technology, featuring smart rehabilitation equipment and other innovations that reflect the dual drive of "technology + sports" [9]. - The collaborative efforts aim to create a sports industry development framework that enhances consumer engagement and fosters new business models in the Chengdu-Chongqing region [9].

Core Viewpoint - The article discusses the rapid development of pickleball, a sport that combines elements of tennis, badminton, and table tennis, highlighting its accessibility and enjoyment for enthusiasts. Group 1: Basic Rules - The pickleball court dimensions are 13.4 meters long and 6.1 meters wide, with specific areas such as the baseline and kitchen zone that players must be aware of [6][7][8]. - Players must serve from behind the baseline, ensuring the ball crosses the centerline into the opponent's service area [7][10]. - The kitchen zone, located 2.13 meters from the net, prohibits players from executing volleys [8][12]. Group 2: Serving Rules - New players are recommended to use an upward trajectory for serves, with the paddle below the wrist at the point of contact [9]. - The serve must land in the opponent's diagonal service area, and if it touches the net, it does not require a re-serve [10]. - At least one foot must remain behind the baseline during the serve, and the ball cannot land in the kitchen zone [11][12]. Group 3: Scoring Mechanisms - Under the "serve to score" system, the serving team must serve from the right side and can only lose the serve after both players have failed to score [13][14]. - In the "direct scoring" system, the serving side serves from the left when their score is odd and from the right when even [16][17]. - The receiving team cannot score during the serving team's turn, even if they make a mistake [15]. Group 4: Practical Techniques - Recommended grip is the "three-finger grip" for better wrist flexibility and shot stability [21]. - Players should position their feet shoulder-width apart and angle their bodies at 45 degrees to the baseline [21]. - The ball should be tossed to a height of 25-30 centimeters before striking it below the waist to minimize net contact [22]. Group 5: Key Considerations - Improper technique can lead to injuries such as wrist tendonitis and knee strain; using supportive gear and post-exercise recovery methods is advised [26]. - New players should focus on a strategy of 70% defense and 30% offense to maintain depth in their returns and avoid unnecessary errors [26]. - It is recommended to use a professional carbon fiber pickleball paddle weighing between 200-240 grams [27].

Group 1 - The core viewpoint highlights the significant growth in indoor sports equipment consumption due to record-breaking high temperatures, with specific categories like bowling equipment seeing a 664% year-on-year increase [1] - The consumption structure indicates that projects combining entertainment and sports functions are performing well, with bowling accessories such as gloves and bags experiencing high growth [1] - Popular indoor sports like table tennis and badminton are also witnessing steady growth, with sales of functional accessories for table tennis increasing by over 100% [1] Group 2 - The sales of indoor fitness products are dominated by treadmills, massage guns, and stationary bikes, with smaller equipment showing remarkable growth as home fitness becomes a significant source of revenue [1] - The diversification of consumption scenarios is accelerating the popularity of indoor sports, with community centers and shopping malls becoming popular venues for activities like bowling and billiards [2] - The combination of home fitness and online courses is making sports consumption more integrated into daily life, suggesting that companies should focus on temperature-controlled venues and space-efficient equipment to tap into the summer indoor sports consumption potential [2]

Core Insights - The increasing demand for affordable health technology products is driven by rising work-related stress and health awareness among consumers [1][2] - Young consumers are showing a preference for practical, well-reviewed products that address specific health issues without unnecessary features [2] Group 1: Market Trends - There is a noticeable trend of consumers purchasing technology health products like ergonomic mice, electric massage cushions, and neck massagers, with many products priced around 100 yuan [1] - Sales data from e-commerce platforms indicate that popular health tech products have accumulated sales exceeding 100,000 units on single platforms [1] Group 2: Consumer Behavior - Young consumers are increasingly rational in their purchasing decisions, focusing on products with clear functions and good reputations rather than brand prestige [2] - The affordability of health management products, typically priced around 100 yuan, lowers the barrier for young consumers to engage in self-care [2] Group 3: Health Awareness - The heightened awareness of health issues among young people is influenced by media reports on health crises, leading to a greater emphasis on personal health management [2] - The combination of rising health consciousness, the availability of affordable technology, and rational consumer behavior reflects a trend towards "technology for all" in health management [2]

你知道怎样选购筋膜枪吗？你知道筋膜枪有哪些智商税和陷阱吗？现在一些筋膜枪的品牌，搞出"伪AI智能"等各种各样的噱头功能，可能一开始觉得这个功 能好用，但实际用了就会发现这就是一个智商税。更有很多筋膜枪没有调教好如推力、振幅这样的核心参数，导致筋膜枪推力忽大忽小、击打轨迹偏移，使 用后会造成红肿等肌肉损伤。我们测评了多款筋膜枪后总结出了五条怎样选购筋膜枪的技巧，希望大家知道怎样选购筋膜枪，注意远离筋膜枪的智商税和消 费陷阱，选到合适好用的筋膜枪。 这是我们测评过的一些筋膜枪: 一、筋膜枪的好处与危害 怎样选购筋膜枪？我们之所以要知道怎样选购筋膜枪，很大一部分原因是因为现在的筋膜枪市场不良现象太多，比如存在大量低价劣质的产品、拼外观设计 问题严重，还有宣传不适用的噱头功能等，这非常影响我们避开有智商税的产品，影响我们选到优质专业的筋膜枪。了解筋膜枪的好处和危害，可以有效避 免这些问题。下面详细说明劣质不专业的筋膜枪可会有哪些危害： 1.导致肌肉损伤。市面上大多数不专业的筋膜枪都存在使用低劣材料的问题，导致生产的筋膜枪有击打力度忽强忽弱的情况，这很容易导致皮下淤血，肌肉 撕裂。 2.导致骨骼损伤。击打精准度差、稳定 ...

Core Viewpoint - Future Health, the parent company of SKG, has officially terminated its IPO plans on the Beijing Stock Exchange due to strategic development needs, following a series of challenges in its previous IPO attempts [2][4]. Group 1: Company Overview - Future Health was established in 2007 and has evolved into a high-tech enterprise providing smart wearable health products, with its main brand being SKG, focusing on products like neck and eye massagers, and health watches [2][3]. - As of September 2023, over 80% of the company's revenue comes from wearable health products, with neck and waist massagers being the most significant product lines [3]. Group 2: Financial Performance - Future Health's revenue from 2021 to 2024 was as follows: 1.054 billion, 904 million, 1.046 billion, and 1.048 billion yuan, while net profits were 131 million, 119 million, 127 million, and 135 million yuan respectively [3]. - The company has faced scrutiny regarding its high cash dividends, which were 155 million and 160 million yuan in 2020 and 2021, exceeding its net profits for those years [5]. Group 3: IPO Journey - Future Health's IPO journey has been tumultuous, with multiple attempts and rejections, including a failed application for the ChiNext board in 2022 and a subsequent withdrawal of its application in July 2023 [4][6]. - The company had initially aimed to raise 1.6 billion yuan but later reduced its target to 1.29 billion yuan [4]. Group 4: International Expansion - In recent years, Future Health has focused on expanding its international presence, particularly through its SKG brand, which has increased investments in cross-border e-commerce platforms [7]. - The company signed a strategic investment agreement with Morgan Stanley, securing a significant investment to accelerate its overseas expansion [7]. - Despite increased marketing expenditures, the company's overseas revenue saw a decline of 14.18% in the first half of 2024, amounting to approximately 28.54 million yuan [8].

Group 1 - The article emphasizes the importance of hydration during summer workouts, advising not to wait until feeling thirsty to drink water [1] - Experts recommend maintaining a room temperature of 25℃ to 28℃ during exercise to prevent health issues such as dizziness and nausea [3] - It is noted that muscle soreness after exercise can be normal, but severe symptoms like tea-colored urine may indicate rhabdomyolysis [5][7] Group 2 - The distinction between weight loss and fat loss is highlighted, with experts suggesting that effective fat burning occurs when heart rate reaches 60%-70% of maximum heart rate [9] - Recommendations include controlling workout duration to 40-60 minutes and maintaining a heart rate of 120-140 beats per minute [9] - The article advises against excessive use of massage guns after intense workouts, suggesting simpler methods for muscle relaxation [11]