Investment Rating - The investment rating for the company is "Buy" (maintained) [1] Core Views - The company has demonstrated stable operations and clear strategic direction, with a focus on optimizing its business strategies for continued profitability improvement [7][8] - The company reported a total revenue of 151.27 billion yuan for 2024, reflecting a year-on-year growth of 7.70%, and a net profit attributable to shareholders of 14.85 billion yuan, which is a slight increase of 0.46% [7] - The company plans to distribute a dividend of 1.015 yuan per share, totaling 14.85 billion yuan [7] Financial Performance Summary - **Revenue Forecasts**: - 2024: 151.27 billion yuan (YoY +7.70%) - 2025E: 159.14 billion yuan (YoY +5.20%) - 2026E: 170.91 billion yuan (YoY +7.40%) - 2027E: 182.17 billion yuan (YoY +6.59%) [4][8] - **Net Profit Forecasts**: - 2024: 14.85 billion yuan (YoY +0.46%) - 2025E: 15.94 billion yuan (YoY +7.38%) - 2026E: 17.59 billion yuan (YoY +8.77%) - 2027E: 19.73 billion yuan (YoY +7.36%) [4][8] - **Earnings Per Share (EPS)**: - 2024: 5.06 yuan - 2025E: 5.44 yuan - 2026E: 6.00 yuan - 2027E: 6.73 yuan [4][8] - **Price-to-Earnings (P/E) Ratios**: - 2024: 15.30 - 2025E: 14.25 - 2026E: 12.91 - 2027E: 11.51 [4][8] Operational Insights - The company has 39 products generating over 1 billion yuan in revenue, contributing approximately 70% of total revenue, with four products exceeding 5 billion yuan [7] - The company’s gross margin remained stable at 23.30% for 2024, while the net margin slightly decreased to 10.01% [7] - The company is focusing on product strategy improvements, with a shift towards enhancing product quality and price competitiveness [7]