蓝鲸新闻报道称，一份署名杭州娃哈哈宏辉食品饮料有限公司的"关于开展2026销售年度经销商沟通工作通知中"称，自娃哈哈集团创始人离世后，公司一直 努力推进解决各项历史相关遗留问题，为维护"娃哈哈"品牌使用的合规性，公司决定从2026年销售年度起，更换使用新品牌"娃小宗"。 这一措施如果实际实施，宗馥莉治下的娃哈哈或创立新的品牌。 观察者网了解到，目前娃哈哈的市场经理已经收到这一消息。部分经销商对此表示"通知已经收到，到时候执行情况不好说"。 观察者网就此事向娃哈哈集团方面进行核实，截止发稿，娃哈哈集团并未就此做出回应。 与此同时，娃哈哈近期在经营线上变动频繁。其中多家娃哈哈旗下企业发生企业名称变更，更名之后企业名称成为"宏胜系"企业。 观察者网注意到，进行更名的数家企业中，有多个企业原名中带有"昌盛"字样，变更之后大多为"宏胜"、"恒枫"等名称。 同时，其中部分发生更名的企业，在今年早些时间曾发生投资人股权变更，公司股东从杜建英持股企业，变更为宗馥莉控制的企业。 （文/孙梅欣 编辑/张广凯） 一份流传出来的娃哈哈内部通知显示，娃哈哈或将从2026年开始启用新品牌"娃小宗"。 值得注意是，自今年8月1日香港法院对 ...

Core Viewpoint - The ongoing conflict between the siblings of the Wahaha founder, Zong Qinghou, and Zong Fuli over inheritance has roots dating back ten years, highlighting their shared experiences and challenges in the food safety sector [2] Group 1: Background and Context - Ten years ago, Zong Fuli and Zong Jichang united against common challenges, particularly rumors and food safety issues affecting Wahaha, leading Zong Qinghou to advocate for food safety reforms [2] - In 2015, Wahaha's revenue plummeted, with Zong Qinghou attributing a loss of 5 billion yuan to these rumors, which constituted about 10% of that year's revenue [2] Group 2: Education and Research - Zong Jichang studied food science at Cornell University, focusing on the impact of bioactive compounds on cancer cell proliferation, and authored a review on dietary supplement safety [3][4] - During his senior year, Zong Jichang collaborated with peers to develop a sports gel using maple syrup, enhancing its flavor and nutritional value, and named it "Untapped Potential" [4][6] Group 3: Industry Aspirations and Developments - Zong Fuli invested 70 million yuan in establishing the Fuli Food Research Institute at Zhejiang University to cultivate talent in food safety and nutrition [8] - Zong Fuli has launched her beverage brand "KELLYONE," targeting young consumers with personalized juice and zero-calorie tea products, while seeking skilled professionals in the food industry [9] Group 4: Family Dynamics and Legal Disputes - The inheritance dispute over an estimated 1.8 billion yuan trust fund has escalated, with Zong Jichang and his siblings filing lawsuits against Zong Fuli for their share of Wahaha's equity [14][20] - The siblings' educational paths have intertwined, with many graduates from Zong Fuli's funded programs attending prestigious institutions, including Cornell University, where Zong Jichang studied [9][20]