Core Viewpoint - The company's 1HFY25 performance met expectations, with revenue of 3.156 billion yuan and a net profit of 600 million yuan, reflecting year-on-year growth of 5.0% and 4.7% respectively [1] Performance Review - The company declared an interim dividend of 0.45 HKD per share, corresponding to a payout ratio of approximately 37% [1] - Revenue breakdown by channel for 1HFY25 showed a decline in direct sales by 7.7% to 1.117 billion yuan, while distribution and e-commerce channels grew by 14.2% and 11.9% to 1.437 billion yuan and 602 million yuan respectively [1] - The number of direct stores decreased by 24 to 491, while distribution stores increased by 126 to 1,614, indicating a strategic channel optimization [1] - Comparable store sales showed a modest increase of 0.1% year-on-year, indicating stability in sales performance [1] Brand Performance - Revenue from the mature brand JNBY increased by 3.6% to 1.760 billion yuan, demonstrating strong growth resilience [2] - The emerging brands saw significant growth, with revenue increasing by 147.3% to 194 million yuan, albeit from a low base [2] - Active membership accounts slightly declined to 540,000, attributed to reduced foot traffic, while high-value members (spending over 5,000 yuan) increased by 30,000 to over 330,000 [2] Cost and Profitability - The gross profit margin remained stable at 65.1%, while the selling expense ratio increased by 1.1 percentage points to 32.3% due to marketing activities for the brand's anniversary [2] - The management expense ratio rose by 0.4 percentage points to 8.6%, but government subsidies increased and the effective tax rate decreased, keeping the net profit margin stable at 19.0% [2] Development Trends - The company has been focusing on brand strength, successfully launching multiple "JNBY+" concept stores and investing in digital retail channels [2] - The company completed acquisitions of a children's clothing brand and a 100% stake in a department store brand, expanding its multi-brand portfolio [2] Earnings Forecast and Valuation - The earnings forecasts for FY25 and FY26 are maintained at 870 million yuan and 930 million yuan respectively, with the current stock price corresponding to 10 and 9 times the FY25 and FY26 earnings [3] - The target price has been raised by 16% to 20.00 HKD, reflecting an expected upside of 13% from the current stock price [3]

Core Viewpoint - Jiangnan Buyi reported a steady performance in FY2025 H1 with total revenue of 3.156 billion yuan, up 5% year-on-year, and net profit of 604 million yuan, up 5.5% year-on-year, while proposing an interim dividend of 0.45 HKD per share [1][2] Financial Performance - FY2025 H1 total revenue reached 3.156 billion yuan, with a year-on-year increase of 5% and net profit of 604 million yuan, reflecting a 5.5% year-on-year growth [1] - The overall gross margin slightly declined to 65.1%, down 0.1 percentage points year-on-year, while the net profit margin increased to 19.1%, up 0.1 percentage points year-on-year [1][2] - Revenue breakdown by brand shows JNBY at 1.76 billion yuan (up 3.6%), Sketch at 388 million yuan (down 6%), jnby by JNBY at 476 million yuan (down 0.6%), LESS at 338 million yuan (up 0.8%), and emerging brands at 194 million yuan (up 147.3%) [1] Channel Performance - Revenue by channel indicates direct sales at 1.117 billion yuan (down 7.7%), distributor channel at 1.437 billion yuan (up 14.2%), and online channel at 602 million yuan (up 11.9%) [1] - The overall expense ratio increased, with sales and marketing expenses at 32.35% (up 1.1 percentage points) and administrative expenses at 8.62% (up 0.4 percentage points) [2] Store Expansion and Brand Development - As of December 31, 2024, the group operated 2,126 independent retail stores globally, an increase of 101 stores since June 30, 2024, with JNBY having 960 stores [3] - The company upgraded store images and optimized supply chain management, contributing to retail performance improvement, alongside the acquisition of Hangzhou Muli Brand Management Company to expand its brand matrix [3] Future Outlook - The company is expected to achieve revenues of 5.53 billion, 5.96 billion, and 6.42 billion yuan for FY2025-2027, with net profits of 880 million, 930 million, and 1 billion yuan respectively, indicating a positive growth trajectory [4] - The current closing price corresponds to a PE ratio of 8.0, 7.5, and 7.0 for the respective years, suggesting the company is a low-valuation, high-dividend quality stock [4]

Core Viewpoint - The company reported stable growth in FY2025 H1, with a mid-term dividend of 0.45 HKD per share, and is expected to maintain its leading designer brand advantage in FY2025 H2, resulting in steady performance [1][2]. Financial Performance - In FY2025 H1, the company achieved revenue of 3.156 billion RMB, a year-on-year increase of 5.0%, and a net profit of 604 million RMB, up 5.5% year-on-year, meeting expectations [1]. - The company's gross margin remained stable during this period [1]. Brand Performance - The mature brand JNBY generated revenue of 1.76 billion RMB in H1, growing by 3.6% year-on-year, while emerging brands saw significant growth with a total revenue of 190 million RMB, up 147% year-on-year [2]. - The growth rates for other brands were as follows: Su Xie at 390 million RMB (-6.0%), jnby by JNBY at 480 million RMB (-0.6%), and LESS at 340 million RMB (+0.8%) [2]. Channel Performance - Revenue from self-operated, distribution, and online channels in H1 was 1.12 billion RMB (-7.7%), 1.44 billion RMB (+14.2%), and 600 million RMB (+11.9%) respectively [2]. - The company has a total of 491 self-operated stores and 1614 distribution stores in China, with a net decrease of 24 self-operated stores and a net increase of 126 distribution stores in H1 [2]. Membership and Consumer Engagement - Membership sales accounted for over 80% of total sales, with active members spending over 5000 RMB increasing to 330,000, contributing to a sales increase of 8% to 4.68 billion RMB [2]. - The company is focusing on enhancing brand strength and refining membership management for steady growth in FY2025 [2]. Dividend and Shareholder Returns - The company announced a mid-term dividend of 0.45 HKD per share, with an expected annual dividend yield of approximately 8% [2].