摘要： 2026华食展 2026亚太水产食品展览会 邀您一同见证中国水产获客变革之舞！ 8月27日，华墨集团&中国水产流通与加工协会在上海隆重召开战略合作发布会，行业领军企业齐聚，共同开启水 产行业获客新篇章。双方以"聚势共赢"为主题，通过深度联动2026华食展与2026亚太水产食品展览会，整合全产 业链资源，为水产企业打造高效获客闭环。 行业变革共识，业界领袖共探破局之道 当前，水产行业正面临多重复杂挑战和深刻的变革：原料波动导致损耗高企，稳定供应成为难题；赛道内卷引发 价格战，恶性竞争亟待遏制；国际壁垒层层加码，出口突围路径模糊；随着消费升级的推进，市场需求结构发生 深刻变化，品牌价值与溢价能力亟需提升……在诸多挑战交织的背景下，行业必须积极拥抱变革，把握其中机 遇，勇敢应对挑战。 中国水产流通与加工协会副会长兼秘书长王雪光在"水产品生产与消费"演讲中指出：水产品是全球贸易最广泛的 食品（占肉类贸易额49%）及重要蛋白来源。中国总产7357万吨，人均占有52公斤，但实际消费25公斤，距离营 养建议的38公斤仍有巨大潜力。未来，加工品消费增长与冷链技术的突破（如活鲜配送半径已达1200公里）将驱 动市场发展 ...

据了解，王老吉的销售已经覆盖全球超过100个国家和地区，其中美国是最大的市场之一。王老吉在美国市场的成 功，展现了"健康+文化"双轮驱动的品牌出海新范式。这款东方凉茶以草本健康理念切入西方主流消费场景，通过 独特的口感体验传递中国传统养生文化。 从唐人街到曼哈顿，王老吉不仅成为年轻人追捧的潮流饮品，更架起了东西方文化交流的桥梁，为中国品牌全球 化提供了"润物细无声"的破局样本。 在纽约的一家超市里，经典、原味、无糖、气泡四款王老吉国际罐产品十分醒目，，红的热烈、橙的耀眼，黄的 明快、绿的清爽，这抹鲜活的 "中国色"吸引了很多消费者。但除了色彩，如今大家更关注食材的健康，数据显 示，美国植物基饮料市场过去3年的增长高达16.4%。一位年轻女顾客选择王老吉正是看重其健康属性："它是植 物饮料，很健康。" 近日，中国植物饮料品牌王老吉在美国纽约掀起一股热潮。从街头餐车到连锁超市，王老吉以其独特的东方风味 和健康理念，吸引了众多当地消费者的关注。 ...

Case Overview - On May 7, 2025, the market supervision bureau of Urumqi City, Xinjiang, conducted an inspection based on complaints and discovered counterfeit betel nut products being sold in a store [1] - The product in question was labeled as "Betel Nut Dry (Golden Stone Connection)" with a net weight of 48 grams per package, a selling price of 50 yuan per package, and was produced by Shaoyang Kouwei Wang Technology Development Co., Ltd. [1] - The inspection revealed that the product was not genuine, as confirmed by a report from Hainan Hecheng Tianxia Technology Development Co., Ltd. on June 1, 2025, which stated that the product infringed on the trademark rights of the company [1] Investigation Findings - The seller purchased five bags of the counterfeit product from a mobile vendor for 43 yuan per bag and had sold one bag by the time of the inspection [2] - The seller could only provide a purchase invoice that lacked supplier information and other necessary documentation, violating the Trademark Law of the People's Republic of China [2] Penalty Outcome - On August 15, 2025, the Urumqi City market supervision bureau ordered the immediate cessation of the infringement, confiscated the counterfeit products, and imposed a fine of 1,000 yuan [2] Significance - The case highlights the risks associated with counterfeit products, which often compromise quality and safety, thereby endangering consumer health [2] - It emphasizes the importance of respecting intellectual property rights and encourages businesses to verify the trademarks of products they sell, promoting a safer market environment [2] - The case aims to enhance consumer awareness regarding counterfeit goods, reducing potential losses from purchasing such products and fostering a trustworthy consumption environment [2]

下一步，托里县市场监督管理局将继续联合相关部门开展食材询价工作，坚决打击未严格执行明码标价 和禁止价格欺诈规定行为，维护广大师生消费和健康安全，营造良好的校园食品安全环境。 托里县市场监督管理局 通讯员：曲胡拉 全县各级学校开学在即，为规范我县学校食堂大宗物资采购行为，确保学校食堂采购的食品安全、营养 健康和价格合理。近日，托里县市场监督管理局联合托里县教体局、托里县发展和改革局、学校大宗食 材供货商负责人、学校安全总监代表等部门，分两组先后在辖区内大型超市、农贸市场、蔬菜水果店、 肉店等店铺对多种食材进行了实地询价。 询价小组深入各个食品销售点，与经营者面对面交流，详细询问食品来源、价格变动原因及质量保障措 施，对每种食材的价格进行了详细记录，并与前期价格数据进行对比，探讨了价格波动的原因及其对学 校食堂成本的影响，分析价格变动趋势，为制定科学的采购计划提供数据支持。 通过对1个集贸市场，8个蔬菜水果、调料食品批发店的询价，辖区食材价格秩序稳定，没有发现食品安 全违法行为、明码标价和禁止价格欺诈规定等行为。 ...

Core Viewpoint - The 2025 Third Hainan International Tropical Ingredients Supply Chain Expo (referred to as "Hainan Food Expo") aims to create a global trade platform for tropical ingredients, scheduled to take place from October 16 to 18, 2025, in Haikou, attracting nearly 4,000 brands from over 50 countries and regions [1][3]. Group 1: Event Overview - The Hainan Food Expo focuses on building an efficient supply chain hub that connects domestic and international markets, leveraging Hainan's free trade port policies and geographical advantages [3]. - The expo will cover a total exhibition area of 50,000 square meters, featuring four major exhibition halls and 16 specialized exhibition areas, encompassing the entire tropical ingredients industry chain [6]. - The event has already completed over 80% of its recruitment tasks, with participation from over 30 international consulates and trade associations [10]. Group 2: International Participation - The expo will showcase leading domestic food enterprises such as Zhengda Group and Shuanghui, alongside quality industry players from tropical regions like Malaysia, Thailand, and Vietnam [8]. - The event aims to achieve a significant increase in international participation, enhancing its global brand presence [8]. Group 3: Innovative Services - The expo introduces a "Five Major Selling" service system to assist enterprises in converting orders throughout the year, providing a comprehensive support mechanism for exhibitors [12]. - This system includes various components such as exhibitions, activities, e-commerce, new media, and brand development, ensuring continuous engagement with potential buyers [12]. Group 4: Sustainability Initiatives - The expo promotes a green and low-carbon exhibition philosophy, implementing measures like electronic tickets and modular booths to reduce carbon footprints [14]. - The initiative aims to set a new standard for resource-saving and environmentally friendly exhibitions [14]. Group 5: Product Showcase - The exhibition will feature a wide range of high-quality tropical products, including international seafood selections and local specialties from Hainan [15][16]. - The event will also highlight the industrialization and high-value development of tropical crops through various activities [16]. Group 6: Forums and Competitions - Over 40 high-end forums and competitions will be held during the expo, focusing on the future of the tropical ingredients industry and fostering collaboration [18]. - Notable awards like the "Golden Coconut Award" and "Golden Spoon Cup" will be presented to recognize excellence in traditional and innovative food products [18]. Group 7: Global Promotion - The organizing committee collaborates with major media outlets and social platforms to create a comprehensive global communication network for brand promotion [21]. - This strategy aims to provide full-cycle brand empowerment for participating enterprises before, during, and after the expo [21].

明玥·香港饼食礼品专家 明玥，香港皇玥集团出海品牌，由香港半岛奶黄月饼创始人叶永华大师主理，精选全球优质食材，制作出享誉 盛名的流心月饼、低糖月饼以及米其林蝴蝶酥等。2025明玥月饼系列均由香港皇玥出品，坚持100%香港制造， 自有厂房亦获得清真认证（Halal）。 连续七年荣获世界食品品质评鉴大奖最高金奖 自2019年起，皇玥流心月饼连续七年勇夺"世界食品品质评鉴大奖"(Monde Selection)中最高级别的"最高金奖"， 更是全港首个流心月饼获此殊荣，连同再次荣获"最高金奖"的传统月饼，成为2024年全球唯一以月饼产品获得 这项最高荣耀的品牌，冠绝全球。 双层月饼礼盒 送礼尊贵体面 流心月饼系列 流心月饼的流心馅料需要做到恰到好处，对制作工艺要求极高。在叶永华大师傅的严格要求以及经历了上百次 反复研究和改良，月饼由内而外散发着浓郁黄油香气，在室温下亦能呈现流心效果，色香味俱全。 （1）流心奶黄月饼：精选天然黄油与顶级咸蛋黄秘制馅料，奶黄流心如丝般柔滑。 （2）流心陈皮红豆沙月饼：严选优质红豆，加入超过20年的陈皮，制成散发着悠悠陈皮清香的流心红豆馅 料，一尝倾心。 （3）流心芝麻月饼：严选上乘黑芝麻 ...

携手特邀文化解读者李艾共启感官盛宴，演绎在地文化精髓 2025年8月26日，上海 - 值此盛夏，洲际酒店及度假村凭借对目的地文化的敏锐洞察与细致入微的服务，持续为旅行者缔造旅途中值得铭记的非凡体验。品 牌特别邀请知名模特、演员、主持人李艾女士担任洲际酒店特邀文化解读者，以"绽若夏花 当燃尽兴"为主题，联袂城市解味人共同呈献一场融合味觉、文化 与情感的灵感盛宴，让"非凡时刻"真实融入每一段旅程之中。 洲际酒店及度假村以"绽若夏花 当燃尽兴"缔造旅途中的非凡时刻 洲际酒店及度假村"绽若夏花 当燃尽兴"主题晚宴 自1946年诞生以来，洲际酒店及度假村始终以卓越品质与深厚文化积淀，为全球宾客打造意义非凡的旅行记忆。此次策划的"绽若夏花 当燃尽兴"活动，特 别邀请李艾女士担任特邀文化解读者，于8月26日在西安高新洲际酒店，以独到视角诠释千年古都的人文韵味，并与城市解味人共同呈现一场融合地域特色 与味觉记忆的晚宴。 晚宴汇聚来自大中华区的十位洲际行家主厨及调酒师，以"启、承、景、恰、新、梦、转、沸、享、熔、合"为脉络，匠心打造多道融合地方风味与城市文化 的珍馐美馔，串联起一段非凡的味觉之旅。宾客从长安启程，荔枝干扇贝与姜 ...

近年来，我国企业在海外发展面临各种知识产权风险的问题日益突出。为减少风险发生并加快实施我市 企业"走出去"战略，新疆维吾尔自治区乌苏市市场监管局现对风险防控提示如下： 一、防范商标侵权风险 注册商标专有权具有地域性特征，因此，出口注册商标商品时，需提前查询使用在出口商品上的商标是 否在出口目的国家或地区已被注册，以避免商标侵权风险。若企业正在培育自主品牌，注意及时进行商 标注册，以避免企业培育的商业标识为他人所使用。国际商标注册可通过马德里体系提出领土延伸申 请，或通过向区域组织〔如欧盟知识产权局（EUIPO）、非洲知识产权组织（OAPI）等〕提出商标申 请，也可依据各个国家或地区法律直接向商标主管机关递交商标注册申请。 二、防范专利侵权风险 专利权也存在地域限制，一个国家授予的专利权只在授予国的本国有效，对其他国家没有任何法律约束 力。企业出口商品前应在出口目的国家或地区进行专利检索，检索出口商品是否属于出口目的国授权的 专利产品或依照该国授权的专利方法直接获得的产品。自主研发产品应尽快在海外申请专利，应按照 PCT途径或巴黎公约途径提出国际专利申请，也可以直接向出口目的国家或地区提出专利申请。 三、防范贴 ...

Core Viewpoint - The Xinjiang Uygur Autonomous Region's Urumqi Market Supervision Administration is actively implementing measures to mitigate quality and safety risks in the "two products and one device" sector during the high-temperature summer period through comprehensive inspections and regulatory actions [1][2][3] Group 1: Risk Prevention Measures - The Urumqi Market Supervision Administration conducted a concentrated inspection from August 25 to 27, focusing on risk identification and rectification in the "two products and one device" sector [1] - A joint inspection team was formed, which included personnel from the market supervision systems of three cities and four counties in the Tacheng region, employing a direct inspection approach to ensure compliance [1] - The inspection targeted 18 randomly selected operating units, emphasizing the supervision of chronic disease designated medical institutions and pharmaceutical enterprises [1] Group 2: Strengthening Source Supervision - The administration is focusing on key areas such as traditional Chinese medicine clinics, rural medical institutions, and pharmacies to enhance supervision and regulate business practices [2] - Specific products under scrutiny include vaccines, blood products, special drugs, traditional Chinese medicine pieces, and medical devices, among others [1][2] - The administration is also enhancing online sales regulation to combat illegal operations and ensure compliance with labeling requirements for cosmetics and traditional Chinese medicine [2] Group 3: Public Awareness and Education - The administration is promoting legal awareness among business operators and consumers through training and distribution of educational materials regarding relevant laws and regulations [3] - Efforts are being made to utilize new media technologies to expand the reach of information dissemination and encourage public participation in quality supervision [3] - The administration aims to maintain a high level of regulatory vigilance in the "two products and one device" sector, particularly during high-temperature periods, to ensure consumer safety [3]

近日，北京安心文明文化发展有限公司（以下简称"安心文明"）与中国食文化研究会素食文化专业委员会（以下 简称"素委会"）战略合作协议签署仪式在京举行，双方在制定素食行业团体标准等七个方面达成协作，以"共创文 明 携手前进"为主题，共同开启"素食文化赋能乡村振兴，绿色生态书写文明新篇"的山水长卷。 安心文明首席执行官王鑫、中国食文化研究会秘书长李广胜、素委会主任万德华、全国红军小学办公室秘书长葛 晶晶、中国质量检验协会碳中和绿色发展专业委员会副会长逯超、中国小康建设研究会乡村振兴工作委员会副主 任王坤、中国供销总社中国经济流通协会副会长刘鑫红等出席协议签署大会并发表讲话。中国社区发展协会、北 京对外文化贸易协会等相关工作人员出席并参加了签约仪式。 素委会主任万德华女士在发言中说，素委会与安心文明达成战略合作，这不仅是双方携手同行的新起点，更是中 国素食行业迈向规范化、生态化发展的关键一步。当前，素食行业面临着标准不统一、生态链条不完善、企业发 展赋能不足等问题。今天的战略合作，正是为了破解这些难题，为素食行业的高质量发展注入新动能。 万德华指出，今后，双方在合作中将聚焦核心目标，推出一系列新举措，共同制定中国素食 ...