Core Viewpoint - The article emphasizes the challenges and risks associated with opening a physical store compared to operating a stall, highlighting that the primary issues are related to renovation costs and rent obligations [3][5][17]. Group 1: Differences Between Store and Stall - The main distinction between a store and a stall lies in the costs associated with renovation and rent [4]. - Opening a store incurs significant renovation expenses, which can be a major financial burden, while stalls require minimal investment [6][17]. - The article suggests that if one is not the property owner, the financial implications of running a store can lead to dissatisfaction due to high costs [11][12]. Group 2: Rent as a Core Issue - Rent is identified as the most significant fixed cost that cannot be avoided, regardless of business performance [19][23]. - The article argues that even if a business is doing well, the rent can still be a larger burden than commissions from delivery platforms [18]. - Rent obligations persist regardless of external circumstances, making it a critical factor for business sustainability [20][22]. Group 3: Relationship with Landlords - The article discusses the power dynamics between business owners and landlords, indicating that landlords can exploit their position, especially when a business is successful [27][30]. - It highlights that landlords have various methods to increase rent or make it difficult for tenants to leave, regardless of the tenant's investment in the property [31][34]. - The experience shared in the article reflects a broader sentiment that running a restaurant often equates to working for the landlord due to the financial pressures involved [34].

Core Viewpoint - In the current era, brand marketing is not optional but essential for survival, as it differentiates companies in a market saturated with similar products and services [3][5][9]. Group 1: Importance of Brand Marketing - The rise of performance advertising has made brand marketing more crucial than ever, as it defines a company's uniqueness in a competitive landscape [3][5]. - Companies that rely solely on performance advertising without establishing a strong brand presence risk becoming indistinguishable from competitors, leading to a "data game" where only the most aggressive survive [3][5][7]. Group 2: Consumer Behavior and Brand Recall - Consumers tend to choose the cheapest option when brands are indistinguishable, highlighting the necessity of brand recognition to avoid being seen as just another commodity [7][9]. - To remain memorable, brands must create a distinct identity that resonates with consumers, transcending mere price competition [9][11]. Group 3: Successful Brand Strategies - Successful brands like Coca-Cola and Nike focus on cultural relevance and storytelling rather than just price or performance metrics, which helps them maintain consumer loyalty [9][11]. - Companies like影石 have effectively utilized platforms like Bilibili to engage with their target audience, creating a strong brand presence that leads to significant sales growth [11][12]. Group 4: The Role of Brand Marketing in Career Development - Brand marketing is not only about company success but also about the personal growth and legacy of brand managers, who strive to create lasting impressions [16][19]. - The competitive nature of the industry necessitates continuous innovation and effort to stand out, as new talent enters the field [16][19]. Group 5: The Long-Term Impact of Branding - A well-executed brand strategy can leave a lasting legacy, potentially influencing future generations and ensuring that a brand is remembered long after its inception [19][20].

Core Viewpoint - The article discusses the absurdity of families suing public rescue teams for helping individuals who illegally traverse dangerous areas, emphasizing that such actions undermine the respect for nature and the law [2][3][4]. Group 1: Legal and Ethical Implications - Families suing rescue teams highlights a troubling trend where individuals do not take responsibility for their actions in illegal activities [3][4]. - The article argues that public rescue teams should not intervene in cases involving illegal activities, as it encourages reckless behavior among individuals who disregard natural and legal boundaries [4][5]. Group 2: Role of Public Rescue Teams - Public rescue teams are criticized for risking their lives to save individuals who knowingly engage in illegal activities, which is seen as a misallocation of resources [3][5]. - The article suggests that commercial rescue teams, which charge fees, would instill a greater respect for laws and nature, as individuals would think twice before engaging in risky behavior if they knew they would have to pay for rescue services [5].

Core Viewpoint - Haidilao has transformed from a hot pot restaurant into a lifestyle brand, attracting customers not just for food but for the experience and community it offers [4][5][29]. Group 1: Business Strategy - Haidilao does not need to compete directly with other hot pot restaurants, as its appeal lies in its unique lifestyle positioning rather than just food offerings [5]. - The company has integrated celebrity and anime IP collaborations into its marketing strategy to attract younger consumers and create additional reasons for customers to visit [9][12]. - The brand's marketing efforts focus on creating a sense of belonging and community among customers, making them feel like part of the Haidilao family [26][30]. Group 2: Customer Engagement - Haidilao's marketing strategy includes detailed attention to the nuances of anime collaborations, ensuring that every aspect resonates with fans and avoids superficial engagement [12][21]. - The company has successfully created events and promotions that cater to specific fandoms, enhancing customer loyalty and engagement [18][23]. - By allowing customers to celebrate personal moments, such as birthdays with their favorite characters, Haidilao fosters a unique emotional connection with its patrons [27][29]. Group 3: Market Positioning - The restaurant industry is highly competitive, but Haidilao's focus on customer happiness and experience sets it apart from traditional dining options [34][35]. - The brand's ability to adapt and innovate in response to consumer preferences has solidified its position as a leader in the hot pot market [30][34]. - Haidilao's cultural significance and ability to create joyful experiences contribute to its long-term sustainability and growth potential [35].

Core Viewpoint - The article discusses the changing nature of the Chinese New Year celebrations, highlighting the financial pressures on individuals and the commercialization of the holiday, while promoting Pinduoduo's subsidies and discounts for purchasing New Year goods [2][21]. Group 1: New Year Spending Trends - The article notes that the New Year has transformed from a joyful celebration into a financial burden for many, with individuals feeling pressured to spend excessively on gifts and goods to maintain social status [2][4]. - It emphasizes the concept of "keeping up appearances" during the New Year, where individuals buy expensive gifts despite financial constraints, leading to feelings of regret [4][18]. Group 2: Pinduoduo's Offerings - Pinduoduo launches a "100 Billion Subsidy New Year Goods Festival" starting January 8, offering significant discounts on a wide range of products, including food, beverages, and gifts [2][21]. - The article highlights specific products available at discounted prices, such as 4 barrels of Lu Hua peanut oil for 52 yuan, which is over 100 yuan cheaper than supermarkets [8]. - It mentions the availability of popular snacks and beverages, like Xu Fu Ji chocolates and Coca-Cola, at competitive prices, reinforcing the value proposition of Pinduoduo [8][9]. Group 3: Personal Rewards and Gifting - The article suggests that the New Year is also a time for self-reward, with mentions of high-end products like the iPhone 17 being offered at discounted prices, such as 5,099 yuan for the base model [11]. - It discusses the importance of thoughtful gifting, recommending items like the "Xiao Xian Dun" bird's nest gift box and "Sea Blue Mystery" skincare set as ways to convey care and social status without overspending [18][19]. - The article also highlights the appeal of toys like LEGO for children, which serve as both entertainment and educational tools, making them suitable gifts for the New Year [19][20]. Group 4: Consumer Empowerment - The article emphasizes that consumers can choose between high-end and budget-friendly options on Pinduoduo, allowing them to make informed decisions without succumbing to social pressures [22]. - It concludes by stating that the New Year should not be a financial burden but rather a time for relaxation and enjoyment, with Pinduoduo's subsidies making it easier to celebrate without overspending [21][22].

Core Viewpoint - The article emphasizes the importance of perseverance and resilience in the face of life's challenges, suggesting that enduring hardships and continuously trying new approaches is essential for eventual success [3][21]. Group 1: Personal Experience and Struggles - The author shares personal experiences of failure in various endeavors, including education and business, highlighting a consistent pattern of setbacks and the feeling of being overwhelmed by societal expectations [5][19]. - Despite numerous failures, the author maintains that persistence is key, advocating for a mindset of "holding on" and "trying again" as a way to navigate life's difficulties [10][20]. Group 2: The Role of Luck and Effort - The article discusses the interplay between luck and effort, suggesting that while hard work is important, luck often plays a significant role in achieving success [8][17]. - The author reflects on the randomness of success in creative fields, noting that many successful content creators have endured long periods of struggle before finding their audience [19][20]. Group 3: Writing and Content Creation - The author describes a long journey in writing, emphasizing the importance of consistent practice and the willingness to adapt and change platforms or styles in pursuit of success [13][14]. - The narrative illustrates that many creators face similar challenges and that the process of writing is often fraught with difficulties, yet it is through these experiences that they develop resilience [19][21].

Group 1 - The article discusses the experience of visiting a sushi restaurant, highlighting the challenges of managing a child's expectations and behavior during the visit [3][4]. - The child is more interested in playing games and stacking plates than in eating sushi, which complicates the dining experience for the parents [4][5]. - The restaurant offers a unique feature where customers can play games after spending a certain amount, which becomes a significant motivator for the child, leading to continuous ordering of food [4][5]. Group 2 - The narrative illustrates the emotional dynamics between the parent and child, where the child expresses joy through games and rewards, impacting the parent's experience positively despite the physical discomfort from overeating [5]. - The visit culminates in a humorous yet exhausting situation where the child, after playing games, claims to be hungry again, prompting the family to seek additional food options nearby [5][6].

Core Viewpoint - The article discusses the film "匿杀" (Nǐ Shā), highlighting its unique blend of absurd humor and supernatural elements, which transcends traditional suspense genres, creating a comedic yet thought-provoking experience for viewers [2][20]. Summary by Sections Film Overview - The film is set in a cyberpunk city divided into affluent and impoverished areas, with the protagonist witnessing a murder as a child, leading to a series of events fifteen years later where the murderer is targeted [6][9]. Humor and Absurdity - The film's humor is derived from its absurd situations, such as the protagonist's casual discovery of evidence and the exaggerated reactions of characters, which create a comedic atmosphere despite the dark themes [4][7][10]. Plot Twists and Revelations - The narrative features multiple twists, including the revelation of the true identity of the murderer, which surprises the audience and adds to the film's comedic effect [9][16]. Character Dynamics - The film showcases a range of characters, including a hacker daughter and a vengeful father, whose interactions and backstories contribute to the absurdity and humor of the plot [11][16]. Climax and Resolution - The climax involves a chaotic confrontation on a train, where the protagonist uses their cybernetic leg to save the day, further emphasizing the film's blend of action and comedy [13][14]. Final Thoughts - The film concludes with a suggestion of a sequel, leaving audiences curious about future developments, while also providing a sense of closure to the current narrative [18][20].

Core Viewpoint - The article presents a humorous and critical review of the movie "The Legend of the Condor Heroes," highlighting its unique narrative style that caters to an older audience, emphasizing the film's ability to provide a nostalgic yet relaxing experience for viewers [4][11]. Summary by Sections Movie Experience - The film is described as a "health movie," providing viewers with a break from their daily stress, allowing for a 100-minute mental maintenance period [4]. - The narrative is structured to accommodate older viewers, with pacing that allows for bathroom breaks and moments of relaxation without losing track of the story [5][11]. Plot and Themes - The movie is characterized as an "ancient costume gunfight film," featuring a plot where the protagonist, Xiang Shaolong, travels back in time to the Qin Dynasty, facing off against mercenaries with modern weaponry [6][9]. - The absurdity of the plot is emphasized, suggesting that viewers should not overthink the storyline, as it is designed for enjoyment rather than deep analysis [6][9]. Audience Engagement - The director is praised for understanding the physiological limits of middle-aged fans, ensuring that the film's pacing aligns with their attention spans and bladder capacities [11]. - The film incorporates nostalgic elements from the original series, helping older viewers reconnect with their memories while watching [9][11]. Conclusion - The article concludes that the film successfully serves its purpose of providing entertainment and relaxation for its target audience, allowing them to reminisce about their youth while also addressing their current needs for comfort and rest [11].

Core Viewpoint - The article reflects on the journey of athletes and the challenges they face, emphasizing the importance of perseverance, the role of technology in sports, and the relentless pursuit of excellence despite uncertainties and risks [2][10]. Group 1: Athlete's Journey and Challenges - The narrative begins with a personal reflection on the determination and sacrifices made by athletes, highlighting the emotional and physical toll of competing at high levels [2]. - The article discusses the historical performance of the Chinese team in the Winter Olympics, noting the pressure to succeed as the host nation and the challenges posed by both competitors and external factors [3][4]. - It emphasizes the extreme dedication required from athletes, using the example of Wu Dajing, who faced past failures and injuries but ultimately achieved success through relentless effort [4][5]. Group 2: Technological Advancements in Sports - The article highlights the advancements in sportswear technology, particularly in the context of short track speed skating, where protective gear is crucial for athlete safety [7][8]. - It discusses how Anta, a Chinese sportswear company, has invested in research and development to create high-performance, self-developed materials that enhance athlete safety and performance [8][10]. - The narrative underscores the importance of having the right equipment, stating that even with talent and hard work, the lack of proper gear can hinder an athlete's success [8]. Group 3: The Philosophy of Perseverance - The article reflects on the philosophical aspects of striving for success, questioning the motivations behind athletes' sacrifices and the unpredictability of outcomes in sports [10]. - It suggests that the pursuit of excellence is an intrinsic part of human nature, with the act of striving itself being a significant goal [10]. - The conclusion emphasizes that while success is not guaranteed, the courage to pursue one's dreams and the hope that comes with it are invaluable [10].