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鹰眼观酒 丨白酒进入调整期,从“二八”向“一九”演进
Da Zhong Ri Bao· 2025-09-07 05:48
目前,白酒行业的半年报已悉数披露。 今年上半年,19家A股上市白酒企业合计营收2352.09亿元,同比下降0.5%;合计净利润943.88亿元,同比下降0.92%。 中国白酒行业在消费复苏与结构升级的双重驱动下,呈现出"强者恒强,分化加剧"的鲜明特征。贵州茅台、五粮液、山西汾酒、泸州老窖、洋河股份、古 井贡酒这 6 家上市酒企的总营收规模为2112.54亿元,占整个A股上市酒企总营收规模的89.82%。与此同时,部分酒企还出现了营利双降甚至亏损的情 况。 白酒企业总体进入调整期 2025上半年,营收超过百亿元的白酒上市企业有 6 家,分别是贵州茅台、五粮液、山西汾酒、泸州老窖、洋河股份和古井贡酒。 其中,贵州茅台实现主营收入893.89亿元,五粮液 527.71亿元,山西汾酒 239.64亿元,泸州老窖 164.54亿元,洋河股份147.96亿元,古井贡酒 138.80亿 元。 盈利方面,贵州茅台、五粮液、山西汾酒、泸州老窖4家企业净利润均超过了60 亿元。2025年上半年,贵州茅台、五粮液、泸州老窖等十六家上市白酒企 业盈利,盈利企业占比较高。此外,贵州茅台、五粮液、山西汾酒的营收实现了增长;相较之下,泸州 ...
买方大佬被怒怼:买你的白酒去吧,老登
Ge Long Hui A P P· 2025-09-07 05:44
光模块太强了!"易中天"股价炸裂! 新易盛4月8日以来涨597%,近三年股价翻了27倍! 中际旭创4月8日以来涨465%,近三年股价翻了18倍! 天孚通信4月8日以来涨322%,近三年股价翻了11倍! 而白酒这三年可谓是最惨板块,"茅五泸"近三年平均跌22%。 | 证券代码 | 证券简称 | 2025-04-09 以来涨幅% | 2022-0 以来涨 | | --- | --- | --- | --- | | 300502.SZ | 新易盛 | 597.64 | 2708 | | 300308.SZ | 中际旭创 | 465.35 | 1848 | | 300394.SZ | | 天孚通信 7 32258 二十六 / 1138 | | | 000568.SZ | 泸州老窖 | 9.25 | -35. | | 000858.SZ | 五粮液 | -0.51 | -15. | | 600519.SH | 贵州茅台 | -2.13 | -15. | (本文内容均为客观数据信息罗列,不构成任何投资建议) 最近市场上又出现了一个经典名场面。 某买方大佬质疑市场对中际旭创2027年前250亿利润的预测,被分析师硬怼:买你 ...
泸州老窖|多维战略破周期,品牌韧性锚定长期价值
Xin Lang Cai Jing· 2025-09-07 03:05
炒股就看金麒麟分析师研报,权威,专业,及时,全面,助您挖掘潜力主题机会! 胜马财经注意到,这份财报的背后,是泸州老窖围绕"低度化、年轻化、场景化、数智化"四大战略的深耕落地——国窖1573稳固"高端三强"地位,38度国窖1573坐稳行业百亿级低度大单品宝座 在"十四五"收官关键年,泸州老窖以"蓄势攻坚,精耕细作稳增长;顺势而为,改革创新谋发展"为指引,不仅夯实全价格带产品护城河,更以长期主义视角构建起品牌核心竞争力,为资本市场 高端引领筑根基 全品矩阵稳增长 在白酒行业盈利向高端集中的趋势中,泸州老窖高端化战略始终是业绩的"压舱石"。2025年半年报数据显示,其核心高端产品国窖1573持续巩固"高端三强"地位,价盘保持稳定,市场覆盖与渗 胜马财经了解到,国窖1573上半年在核心城市终端价稳定在900元以上区间,未出现大幅波动,且在华北、华东等战略市场覆盖率持续提升,进一步填补高端白酒的市场空白。这种"量价齐稳" 从产品矩阵来看,泸州老窖"双品牌、三品系、大单品"的战略布局已形成"全价格带无短板"的竞争优势。除国窖1573外,腰部产品的精细化运营成为业绩稳定的重要支撑。 其中,泸州老窖特曲作为"中国名酒"代表, ...
泸州老窖破局白酒周期:低度化与年轻化战略如何开辟百亿新赛道?
Sou Hu Cai Jing· 2025-09-06 09:20
2025年白酒行业面临整体增速放缓压力,消费市场处于恢复期,传统品牌普遍遭遇市场与消费者的双重挑战。在此背景下,泸州老窖通过主动调整战略, 上半年实现营业收入164.54亿元,归母净利润76.63亿元,展现出强劲的抗风险能力。其核心突破点在于低度化与年轻化战略的深度推进,38度国窖1573更 成为行业首个百亿级低度白酒单品,标志着产品结构优化取得实质性成果。 泸州老窖的转型实践为行业提供了转型范本。中国酒业协会报告显示,"年轻化"已成为酒业发展核心趋势,1985-1994年出生的白领及职场新人成为细分 市场突破口。众多酒企近期密集推出低度新品,印证了这一方向的正确性。作为先行者,泸州老窖正深化战略布局:一方面扩大低度产品矩阵,针对细分 市场推出更多个性化产品;另一方面构建消费生态,通过打造场景化体验、文化IP及社交平台,形成完整的年轻化战略体系。 技术创新将持续驱动低度化发展。泸州老窖计划加大研发投入,进一步提升产品品质稳定性,同时探索低度化与国际化战略的协同效应。从品牌营销到消 费习惯培养的进化,体现了企业深度运营用户的思维转变,这种策略调整使其在行业波动中保持竞争优势,也为传统品牌转型提供了可复制的路径参 ...
稀缺!机构盯上的筹码大幅集中滞涨股曝光,仅15只
Zheng Quan Shi Bao· 2025-09-06 00:17
从最新机构评级来看,医药生物、科技行业个股持续获机构看好。 51股本周获得5家及以上机构重点关注 据证券时报·数据宝统计,截至周五收盘,本周(9月1日至9月5日),59家机构合计进行1678次"买入型"(包括买入、增 持、推荐、强烈推荐、强烈买入)评级,合计覆盖929只个股。 从行业分布来看,医药生物、电子、电力设备等6个行业股票数量均超过50只;其中,医药生物行业达94只,电子行业个股 有80余只。 今年以来,医药行业重磅政策频出,创新药研发成果、商业化持续落地。东方证券表示,从今年上半年数据来看,随着国 产创新产品进入商业化周期并叠加出海潜力释放,创新药及产业链业绩表现突出。考虑到医药行业已经由"中国制造"转 向"中国创造",创新带来的出海浪潮刚刚起步,未来若干个季度行业成长较为确定,再叠加"低仓位+估值底",该机构认为 当前依然是配置医药行业的极佳时间点。 共创草坪、甘化科工最新股东户数较二季度末降幅均超过30%,2只个股今年上半年净利润增幅均超过20%,其中共创草坪 获得2家机构给予"买入型"评级。 从个股业绩来看,今年上半年新北洋、奥赛康、腾亚精工净利润同比增幅均超100%;润贝航科、博彦科技今年上 ...
高端化稳健、年轻化领跑,泸州老窖打造酒业穿越周期的“老窖样本”
Core Viewpoint - The article emphasizes that in the face of a new round of deep adjustments in the liquor industry, companies like Luzhou Laojiao are focusing on internal strengths to navigate through cycles, showcasing their resilience and strategic foresight in product innovation and market expansion [1][3]. Financial Performance - Luzhou Laojiao reported a revenue of 16.454 billion yuan and a net profit of 7.663 billion yuan for the first half of 2025, with a stable gross margin of 87.1% [1]. - The company's contract liabilities continue to grow, indicating strong capabilities to withstand cyclical pressures [1]. Product Strategy - The company has been deeply engaged in high-end product development, with its mid-to-high-end products, such as Guojiao 1573, leading revenue contributions and maintaining high gross margins [4]. - Luzhou Laojiao is pioneering low-alcohol products, successfully launching the 38-degree Guojiao 1573, which has become the first low-alcohol liquor product to exceed 10 billion yuan in sales [5][7]. Market Expansion - Luzhou Laojiao is implementing strategies like the "Hundred Cities Plan" and "East China Strategy 2.0" to deepen market penetration, both domestically and internationally [4]. - The company is actively expanding its presence in overseas markets, leveraging its high-end positioning and low-alcohol products to appeal to international consumers [17]. Consumer Trends - The company recognizes the rising influence of Generation Z in the liquor market, focusing on health-conscious, easy-to-drink products that fit into younger consumers' lifestyles [8][12]. - Luzhou Laojiao is innovating marketing strategies, such as the "Jiao Master Festival," to engage younger consumers through immersive experiences and social interactions [12][14]. Digital Transformation - Luzhou Laojiao is advancing its digital transformation, with new channel operations showing a revenue increase of 27.55% year-on-year in the first half of 2025 [15]. - The implementation of a "five-code integration" product traceability system enhances operational efficiency and consumer engagement [15][16]. Production Efficiency - The company has established an automated production line capable of packaging 15,000 bottles per hour, significantly improving efficiency and quality control [16]. - Luzhou Laojiao's smart production capabilities allow for flexible manufacturing, enabling quick adjustments to meet market demands [16]. Future Outlook - With a focus on high-end quality, low-alcohol innovation, and digital transformation, Luzhou Laojiao is well-positioned to lead the liquor industry into a new era of high-quality development [17].
高端化稳健、年轻化领跑,泸州老窖打造酒业穿越周期的“老窖样本”
21世纪经济报道· 2025-09-05 23:57
面对白酒行业新一轮深度调整,越来越多酒企发现"真理":要想穿越周期,还是要苦练内功。 泸州老窖高端化的根基,源于不可复制的核心资源与数十年的品牌积淀。围绕国窖1 5 7 3背后 的"国宝窖池群",泸州老窖开展了长期的独占性资源保护和稀缺性价值阐释,持续强化其作 为高端白酒的产品力和品牌力。作为连续使用4 5 0余年的活态酿造遗产,"国宝窖池群"微生物 群落的丰富性与独特性,构成了国窖1 5 7 3不可替代的品质壁垒——这种稀缺性决定了产品的 但事实证明,只有少数名酒敢于提前布局。 泸州老窖2 0 2 5年半年度报告近日正式披露。在白酒行业消费恢复不及预期、存量竞争加剧的 大环境下,这份成绩单再次展现出泸州老窖的稳健底色:上半年实现营业收入1 6 4 . 5 4亿元, 归属于上市公司股东的净利润7 6 . 6 3 亿元,主业毛利率稳定在8 7 . 1%的高位,同时合同负债继 续增长,体现出抵御周期的强劲实力。 数据不仅是泸州老窖经营能力的直观体现,更有其穿越行业周期的深层逻辑:产品端,长期 深耕高端化打牢基础、挖掘存量,提前布局低度化为行业探索出路、寻求增量;模式端,通 过数智化赋能和生态化构建,不断优化、提升 ...
稀缺!机构盯上的筹码大幅集中滞涨股曝光,仅15只!
Zheng Quan Shi Bao· 2025-09-05 23:47
51股本周获得5家及以上机构重点关注 从最新机构评级来看,医药生物、科技行业个股持续获机构看好。 据证券时报·数据宝统计,截至周五收盘,本周(9月1日至9月5日),59家机构合计进行1678次"买入型"(包括买入、增 持、推荐、强烈推荐、强烈买入)评级,合计覆盖929只个股。 从行业分布来看,医药生物、电子、电力设备等6个行业股票数量均超过50只;其中,医药生物行业达94只,电子行业个股 有80余只。 今年以来,医药行业重磅政策频出,创新药研发成果、商业化持续落地。东方证券表示,从今年上半年数据来看,随着国 产创新产品进入商业化周期并叠加出海潜力释放,创新药及产业链业绩表现突出。考虑到医药行业已经由"中国制造"转 向"中国创造",创新带来的出海浪潮刚刚起步,未来若干个季度行业成长较为确定,再叠加"低仓位+估值底",该机构认为 当前依然是配置医药行业的极佳时间点。 本周有51只个股获得5家及以上机构重点关注,关注机构家数居前的个股以大盘股为主。美的集团、长城汽车位居前两名, 分别有14家、12家机构给予"买入型"评级;另外,比亚迪、海尔智家、长江电力、泸州老窖均获得10家及以上机构给予"买 入型"评级。 美的集 ...
如何应对行业周期?白酒企业集体转向“三低”市场
Sou Hu Cai Jing· 2025-09-05 10:07
央广网北京9月5日消息(记者 邵蓝洁)白酒行业深度调整持续进行,随着上市酒企半年报悉数出炉,行业的发展趋势也进一步明朗。在宏观环境和消费行 为变化的双重压力下,白酒企业将增长的目光转向了低度酒、低价产品和低线市场。 讨好年轻人 低度酒产品越来越多 十天之内,三家白酒企业接连推出了低度酒新品。8月20日,古井贡酒推出26度"轻度古20";8月26日,五粮液推出29度五粮液一见倾心;8月30日,舍得酒 业推出29度"舍得自在"。 价值回归 低价产品增长更明显 在白酒行业深度调整期,次高端产品消费需求仍待恢复,但平价产品和低价产品降幅更缓和,有些产品甚至走出了一条增长曲线。业内人士分析,当下消费 理念日趋理性,消费者更加注重酒体本身的品质、口感和饮用体验,价值回归成为共识。 五粮液半年报显示,2025年上半年,五粮液产品生产量25559吨,同比增长11.56%,销售量27278吨,同比增长12.75%;其他酒产品生产量76650吨,同比增 长60.15%,销售量86005吨,同比增长58.81%。其他酒包括五粮春、五粮醇、五粮特曲、尖庄等。五粮液表示,其他酒产品的增长主要是因为白酒行业处于 深度调整期,中低价位酒更 ...
扩大服务消费若干政策有望近日推出!消费ETF(159928)强势两连阳,全天资金疯狂净申购超4.6亿份!
Sou Hu Cai Jing· 2025-09-05 08:56
Group 1 - The A-share market has shown a significant recovery, with the consumption ETF (159928) rising by 0.82% and achieving a total transaction volume of 8.91 billion yuan, indicating a strong inflow of funds [1] - The consumption ETF (159928) has seen a net subscription of 462 million units, accumulating over 3 billion yuan in the last ten days, with a total share exceeding 21.3 billion, leading its peers [1] - New policies aimed at expanding service consumption are expected to be announced soon, with inbound tourism consumption anticipated to boost domestic demand [3] Group 2 - The food and beverage sector is showing signs of marginal improvement, with a projected consumption recovery in the second half of 2025, as indicated by a 5.6% year-on-year revenue growth in Q2 2025, up from 4.6% in Q1 [6] - The report highlights a divergence in performance among companies, with leading brands like Kweichow Moutai and Haitian Flavoring maintaining stable growth, while some second-tier brands are experiencing revenue declines [9] - The beverage sector has shown resilience, with many snack companies performing well, suggesting a gradual recovery in demand across various industries in the latter half of 2025 [9] Group 3 - The white liquor sector is beginning to show signs of bottoming out, with market liquidity supporting a rise in valuations, despite short-term consumption pressures from regulatory restrictions [10] - The report indicates that the white liquor industry is undergoing a cleansing phase, with performance under pressure but showing signs of improvement, particularly in August [10] - High-end liquor brands are maintaining resilience through effective brand management and channel control, while second-tier brands are more directly affected by policy changes [11] Group 4 - The consumption ETF (159928) is characterized by its strong demand and resilience across economic cycles, with over 68% of its top ten holdings in essential consumer goods [12] - The report emphasizes the importance of focusing on leading companies in the consumer sector, particularly those with strong growth potential and innovative distribution channels [9][12] - The Hong Kong Stock Connect Consumption 50 ETF (159268) is highlighted as an efficient investment option for accessing the consumer sector, particularly for younger consumers [12]