Core Viewpoint - The stock of Kaiying Network has shown significant growth in 2023, with a year-to-date increase of 69.73%, indicating strong market performance and investor interest [1]. Financial Performance - For the period from January to March 2025, Kaiying Network reported a revenue of 1.353 billion yuan, representing a year-on-year growth of 3.46%. The net profit attributable to shareholders was 518 million yuan, reflecting a year-on-year increase of 21.57% [2]. - Cumulative cash dividends since the A-share listing amount to 1.212 billion yuan, with 852 million yuan distributed over the past three years [3]. Shareholder Information - As of July 18, 2025, the number of shareholders for Kaiying Network reached 76,100, an increase of 7.48% from the previous period. The average number of circulating shares per shareholder decreased by 6.96% to 24,856 shares [2]. - The top ten circulating shareholders include Hong Kong Central Clearing Limited, which holds 106 million shares, an increase of 28.57 million shares from the previous period [3]. Stock Performance - As of August 29, 2023, the stock price of Kaiying Network was 22.93 yuan per share, with a trading volume of 202 million yuan and a turnover rate of 0.47%. The total market capitalization stood at 48.989 billion yuan [1]. - The stock has experienced a 7.40% increase over the last five trading days, a 26.06% increase over the last 20 days, and a 36.24% increase over the last 60 days [1]. Business Overview - Kaiying Network, established on January 3, 2000, and listed on December 7, 2010, is primarily engaged in game development, operation, and distribution, with mobile games accounting for 79.23% of its revenue. Other revenue sources include information services (18.38%) and web games (2.39%) [1]. - The company operates within the media and gaming industry, focusing on cloud gaming, mobile games, online games, esports, and the metaverse [1].

Performance Highlights - Total revenue for the first half of 2025 reached 3.14 billion CNY, with overseas revenue growth of 92% [5][4] - Gross profit for the same period was 12.14 billion CNY, resulting in a comprehensive gross profit margin of 15% [6][7] - Pre-tax profit amounted to 20.05 billion CNY, indicating a significant increase [9] Business Strategy - The company focuses on "global IP product distribution and operation" in the gaming sector, leveraging AI technology to enhance game publishing through precise marketing and long-cycle operations [12][71] - The "Five Steps of Game Publishing" strategy is being steadily advanced, achieving breakthroughs in mini-program games and overseas market distribution [14] IP Development - Continuous innovation and iteration of classic IPs are being pursued, with notable examples including "Legend," "Hot Blood Jianghu," and "Miracle MU" [17][23] - The company collaborates with Century Huatong and Kaiying Network to create a comprehensive industrial chain for the "Legend" IP games, successfully transitioning from PC to mobile platforms [18][20] Global Market Expansion - The company has successfully launched and operated 11 different language versions of games in international markets, with over 30 multilingual games achieving top rankings on platforms like iOS and Google Play [34][32] - The brand "Game Lovin" was established in 2025 to signify the company's global expansion and commitment to gaming [37] AI Integration - The company emphasizes the application and innovation of AI technology in gaming, viewing it as a core driver for enhancing user experience and operational efficiency [38][71] - A proprietary AI analysis system, "He Tu," and a media management system, "Luo Shu," have been developed to optimize business processes [39][40] New Consumer Segment - The company is expanding into new consumer segments, including fast food and trendy toys, leveraging insights from terminal users [42] - The brand "Zhazhahui" was launched in 2020, achieving leading sales in its category [44] Social Responsibility - The company has engaged in various social responsibility initiatives, including donations and educational support, reflecting its commitment to community welfare [49][56] Future Outlook - The company aims to maintain high-quality development by deepening its gaming ecosystem and diversifying its IP matrix [64] - Continued integration of AI technology is expected to enhance operational efficiency and user retention [65]

Core Viewpoint - The company is launching a new mobile game titled "New Moon Continent" based on the classic game IP "Miracle MU," aiming to leverage the significant commercial potential of the IP while providing a unique gaming experience [1][2]. Group 1: Game Development and Strategy - "New Moon Continent" is designed to retain classic elements of the "Miracle MU" IP while introducing a distinctive "box-like" gameplay mechanic, aiming to create an unprecedented gaming experience for players [1]. - The company has successfully expanded the "Miracle MU" IP from PC games to various formats, including web and mobile games, achieving impressive revenue results with multiple derivative products [1][2]. Group 2: Global Expansion and Market Performance - The company has established a collaborative development and publishing model through its subsidiary, Jiangxi Tanwan Information Technology Co., Ltd., achieving significant results in classic IP value extraction and global layout [2]. - The "Miracle MU" IP is a crucial part of the company's classic IP product strategy, with the launch of "New Moon Continent" reinforcing its commitment to high-quality game publishing and global distribution [2]. - The overseas release of "Miracle MU: Infinite Golden Egg" in Vietnam achieved remarkable success, topping both the iOS and Google Play free and revenue charts on its launch day, with 800,000 new registered users in the first month [2]. Group 3: AI Integration in Gaming - The company is focusing on the application of AI in the gaming industry to enhance precision marketing, optimize new game development and testing efficiency, accelerate game launch speed, and achieve intelligent game operations [3].

香港交易及結算所有限公司及香港聯合交易所有限公司對本公告的內容概不負責，對其準確 性或完整性亦不發表任何聲明，並表明概不就因本公告全部或任何部分內容而產生或因依賴 該等內容而引致的任何損失承擔任何責任。 （ 於 開 曼 群 島 註 冊 成 立 的 有 限 公 司 ） （前稱ZX Inc. 中旭未來） （股份代號：9890） 自願公告 最新業績發展之遊戲產品《新月大陸》 本公告由貪玩（「本公司」），連同其附屬公司及中國經營實體1 ，統稱為（「本集 團」）自願刊發，旨在知會本公司股東及有意投資者有關本集團之最新業務發展。 本公司欣然宣佈，基於經典遊戲IP「奇蹟MU」，本集團將運營及發行一款「奇蹟 MU」新的手機遊戲《新月大陸》（「新遊戲」）。 《新月大陸》是一款基於「奇蹟MU」這一經典IP開發的全新手遊。「奇蹟MU」於 2002年由韓國網禪公司發佈上線後風靡全球，「奇蹟MU」早已超越單一遊戲的 範疇，成長為一個承載玩家深厚情懷、蘊含巨大商業潛力的超級IP。近年來， 「奇蹟MU」IP不斷推陳出新，從端遊延展至頁遊、手遊等多種形態。該IP下的多 款衍生產品在市場上斬獲佳績，創造出亮眼的流水成績。《新月大陸》在玩法 T ...

Core Insights - The company reported a significant revenue of RMB 763 million for the first half of 2025, but incurred a net loss of RMB 638 million primarily due to high marketing costs for new games and one-time restructuring expenses [1] - Despite short-term challenges, the company's strategic adjustments are showing positive results, with a notable increase in overseas revenue and a turnaround in operating cash flow [1][2] Financial Performance - The company's overseas business revenue reached RMB 235 million, marking a year-on-year increase of 33.2%, with overseas revenue accounting for 30.8% of total revenue [2] - The operating cash flow turned positive, recording RMB 108 million, laying a solid foundation for the second half of the year [1] Game Performance - The mini-game segment has emerged as a strong growth engine, with the game "Spring and Autumn Mysteries" generating over RMB 100 million in revenue within three months of its launch [4] - The company has a robust pipeline of games, including several new releases that have performed well in various markets, such as "Naruto: Konoha Master" and "Three Thousand Fantasy" [5][6] IP Development - The company is actively expanding its IP portfolio, with the "Xianjian" IP generating RMB 33.1 million in licensing revenue, a 134.8% increase year-on-year [10] - A series of events and collaborations are planned to celebrate the 30th anniversary of the "Xianjian" IP, enhancing its market presence and brand influence [12] Strategic Outlook - The company aims to continue its focus on business efficiency and cost control while exploring new growth opportunities in the Web3 space [13][15] - Strategic partnerships have been established to leverage Web3 technologies, indicating a proactive approach to future market trends [16]

Group 1 - The gaming sector experienced fluctuations but is currently on an upward trend, with the gaming ETF (159869) seeing a slight decline while attracting significant capital inflow of 206 million yuan over the past five trading days [1] - In August, the number of game licenses issued reached a record high, with a total of 1,050 domestic games approved this year and 166 games approved in August alone, marking an increase of 39 games from the previous month [1] - Notable games approved in August include titles from major developers such as NetEase, Bilibili, and Tencent, indicating a diverse range of products being released [1] Group 2 - According to Zhonghang Securities, the gaming sector is being driven by three main factors: ongoing policy support, industry recovery, and accelerated AI implementation [2] - In the short term, the normalization of license releases and the launch of new products during the summer will support performance realization [2] - The long-term growth potential is bolstered by global expansion opportunities, with the gaming sector undergoing transformations in AI, content, and commercialization models [2]

Market Overview - The A-share market experienced a collective decline on Wednesday, with the Shanghai Composite Index falling by 1.76%, the Shenzhen Component Index by 1.43%, and the ChiNext Index by 0.69%. The total market turnover reached 31,978 billion yuan, an increase of 4,880 billion yuan compared to the previous day, with over 4,700 stocks declining. The CPO, rare earth permanent magnet, and semiconductor sectors saw the largest gains, while the apparel, real estate, liquor, innovative pharmaceuticals, and education sectors faced the largest declines [3][8]. Important News - The State Council Information Office held a press conference on August 27, 2025, to discuss the development of China's service trade and the progress of preparations for the 2025 Service Trade Fair. The fair will be held in Beijing from September 10 to 14, 2025. The Ministry of Commerce, in collaboration with relevant departments, is formulating policies to promote service exports, which will be announced soon, focusing on fiscal, financial, regulatory facilitation, and international market expansion [3][8]. Industrial Profit Trends - According to the National Bureau of Statistics, from January to July 2025, the total profit of industrial enterprises above designated size in China was 40,203.5 billion yuan, a year-on-year decrease of 1.7%. Key observations include: 1) Industrial enterprises maintained revenue growth while profit decline narrowed; 2) Manufacturing profits grew rapidly, contributing significantly to the recovery of industrial profits; 3) High-tech manufacturing profits increased rapidly, showing a clear leading role; 4) The "two new" policies have shown significant results, continuously driving profit growth in the industry; 5) Small and medium-sized enterprises saw noticeable profit improvements, with private enterprises outperforming the national average [4][9]. Investment Strategy - The market sentiment has improved, leading to a rebound in risk appetite. The A-share market's major indices generally rose in August, with the Shanghai Composite Index closing at 3,883.56 points, an increase of 8.69% from the end of July. The liquidity in the A-share market has improved, with significant trading activity and a rise in the issuance of new equity funds. The market's trading enthusiasm has surged, with daily trading volumes frequently exceeding 20 billion yuan [10][11]. Sector Analysis: Power Equipment - In July 2025, China's power equipment exports remained stable, with a total export value of 7.856 billion yuan, a month-on-month decrease of 0.50% but a year-on-year increase of 32.89%. Cumulative exports from January to July reached 49.029 billion yuan, a year-on-year increase of 36.24%. Notably, transformer exports showed significant growth, particularly in the Asia and Africa regions, while exports of electric meters and cables experienced a decline [14][15][18]. Sector Analysis: Artificial Intelligence - The State Council issued the "Opinions on Deepening the Implementation of 'Artificial Intelligence+' Action" on August 26, 2025, aiming to enhance the penetration of AI applications. The goal is to achieve over 70% penetration of new-generation intelligent terminals and agents by 2027, and over 90% by 2030. This initiative emphasizes the application-oriented approach of AI, promoting its integration into various sectors and enhancing the overall competitiveness of China's AI industry [19][20][22]. Sector Analysis: Media - In August 2025, the National Press and Publication Administration announced the approval of 166 domestic games and 7 imported games, marking a record high for game license issuance this year. The approval of Tencent's "Kea's Dream" and bilibili's "Escape from Duckkov" has garnered significant market attention, indicating a positive trend in the gaming industry [24][25][26].

Core Viewpoint - The implementation of the "Artificial Intelligence +" action plan provides long-term institutional support for industry development, helping to alleviate current bottlenecks in AI development such as insufficient computing power and low-quality data supply [1][6]. Group 1: Policy and Framework - The State Council issued the "Opinions on Deepening the Implementation of the 'Artificial Intelligence +' Action" on August 26, outlining six key action areas: scientific technology, industrial development, consumption quality improvement, public welfare, governance capability, and global cooperation [5]. - The "Opinions" propose eight major areas to strengthen foundational support capabilities, covering models, data, computing power, application environments, open-source ecosystems, talent systems, policy regulations, and security governance [5][6]. - Quantifiable goals and timelines are set, aiming for a significant increase in AI penetration rates, with expectations of over 70% application penetration in key sectors by 2027, over 90% by 2030, and a transition to an intelligent economy by 2035 [5]. Group 2: Investment Opportunities - Companies to focus on in the "Artificial Intelligence +" scientific technology sector include JingTai Holdings (02228), SenseTime (00020), and Fourth Paradigm (06682) [2]. - In the industrial development sector, recommended companies include Kingdee International (00268), Yika (09923), and Maifushi (02556) for enterprise services, and Chuangxin Qizhi (02121) for industrial software [2]. - For consumption quality improvement, companies in advertising and e-commerce include ZhiDeMai (300785.SZ), JiaoDian Technology (002315.SZ), and HuiLiang Technology (01860) [3]. - In the gaming sector, recommended companies are Kunlun Wanwei (300418.SZ), Kaiying Network (002517.SZ), and Xindong Company (02400) [3]. - In the AI education sector, companies such as FenBi (02469), Century Tianhong (300654.SZ), and DouShen Education (300010.SZ) are highlighted [3]. - The report also emphasizes the importance of the domestic computing power sector, which is expected to see sustained growth in demand due to the deepening implementation of the "Artificial Intelligence +" action [5].

Investment Rating - The industry investment rating is "Strongly Outperform the Market," indicating an expected industry index increase of over 5% in the next six months [10]. Core Insights - The "Artificial Intelligence+" initiative aims to drive the AI industry into an accelerated cycle, with a focus on six key actions: scientific technology, industrial development, quality improvement in consumption, welfare for the public, governance capabilities, and global cooperation [1][2]. - The initiative sets quantifiable goals and timelines, projecting that by 2027, the penetration rate of AI will exceed 70% in six key areas, and by 2030, it will surpass 90%, marking AI as a significant growth driver [1]. - The report emphasizes that the current overall penetration rate of AI is relatively low, suggesting substantial room for growth as policies are implemented and AI costs decrease [1][2]. Summary by Sections Policy and Infrastructure - The report outlines eight foundational capabilities to support AI development, including innovation in AI chips, software ecosystem cultivation, breakthroughs in large-scale computing technology, and the establishment of a national integrated computing network [2]. - These foundational deployments are expected to provide long-term institutional support for industry development, addressing current bottlenecks such as insufficient computing power and low-quality data supply [2]. Investment Opportunities - Suggested companies to watch include: - "Artificial Intelligence+" in scientific technology: JingTai Holdings, SenseTime, Fourth Paradigm [3]. - "Artificial Intelligence+" in industrial development: Kingdee International, Yika, Mifus [3]. - "Artificial Intelligence+" in consumer quality improvement: companies in advertising e-commerce, gaming, film and television, content creation, AI-driven creative solutions, smart driving, and smart terminals [3]. - "Artificial Intelligence+" in public welfare: companies in AI education and healthcare [3]. - Internet AI ecosystem: Alibaba, Tencent, Kuaishou, Xiaomi, Bilibili [3]. - The report also highlights the domestic computing power sector, which is expected to see sustained growth in demand due to the implementation of the "Artificial Intelligence+" initiative [3].

Core Viewpoint - The issuance of game licenses in August 2025 reached a record high, with 166 domestic games and 7 imported games approved, indicating a stable trend in the normalization of license issuance and ongoing industry recovery [1][2]. Group 1: Game License Issuance - A total of 1,050 domestic games have been approved since the beginning of the year, with 166 games approved in August alone, marking a month-on-month increase of 39 games [2]. - The approved domestic games include titles from well-known companies such as NetEase, Bilibili, and others, showcasing a diverse range of products [2]. - For imported games, 69 have been approved this year, with 7 approved in August, including Tencent's "Kaeas Dreamland" [2]. Group 2: Notable Game Titles - "Kaeas Dreamland," developed by South Korea's Smilegate, is expected to perform well due to its unique gameplay mechanics and high-quality 2D animation [3]. - "Escape from Duckov," developed by Bilibili's "Carbonated Squad," has received positive feedback during its Steam testing phase, with over 200,000 players and a 93% "very positive" rating [4]. - The game combines tactical gameplay with a cute art style, filling a niche in the "light tactical game" market [4].