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三顾之城 文旅消费新场景红了
He Nan Ri Bao· 2025-08-17 23:26
Group 1 - Nanyang's cultural tourism industry is experiencing significant growth, with 58.09 million visitors and a total tourism revenue of 48.23 billion yuan in the first half of the year, representing year-on-year increases of 4.65% and 12.71% respectively [1] - The cultural and related industries' added value now accounts for 5.3% of Nanyang's GDP, highlighting the importance of cultural tourism to the local economy [1] - Nanyang's branding as "Three Visits City" is becoming a key attraction, enhancing its image and promoting regional development [4][13] Group 2 - Nanyang is actively promoting its cultural tourism through various events, including a promotional video in Milan and activities in Beijing and Wuhan, showcasing its commitment to cultural integration and tourism development [4] - The city aims to build a strong cultural brand and enhance its tourism offerings, focusing on unique experiences and high-quality development [4][14] - The establishment of themed accommodations, such as the unique lodgings at Jiulong Lake, is driving tourism growth and attracting visitors from afar [5][14] Group 3 - Nanyang's tourism strategy includes the development of diverse accommodation options, with 464 themed lodgings currently operational in Nanzhao County, focusing on wellness, family interaction, and forest sightseeing [5][14] - The region's natural beauty and favorable climate make it a popular destination for summer tourism, with significant visitor numbers reported in scenic areas like Xixia and Taiping Town [6][16] - The integration of cultural and tourism sectors is evident in the development of night economies and immersive cultural experiences, enhancing the overall visitor experience [10][12][11] Group 4 - The local government is implementing a three-year action plan to boost the cultural and tourism industry, emphasizing the "cultural tourism + various industries" model to stimulate economic growth [9] - Nanyang's tourism industry is characterized by a strong focus on ecological and cultural tourism, with initiatives to enhance local attractions and promote sustainable practices [18][19] - The region is seeing a rise in themed accommodations and experiential tourism, with a focus on integrating local culture and natural resources into the tourism experience [19][20]
今日视点:夜经济持续释放消费新活力
Zheng Quan Ri Bao· 2025-08-17 22:59
Core Viewpoint - The night economy is experiencing significant growth, transforming from a single consumption model to a comprehensive consumption ecosystem, which is crucial for driving consumption upgrades, enhancing urban vitality, and promoting economic growth [1][2]. Group 1: Factors Driving Night Economy Growth - Strong policy support and guidance have been instrumental in expanding the night economy into diverse sectors such as night dining, night tourism, night entertainment, night shopping, and night wellness [1]. - Changing consumer attitudes emphasize the importance of cultural and spiritual satisfaction, leading to an upgraded demand for diverse and enriching night-time consumption experiences [1]. - The emergence of new business models is reshaping night-time consumption scenarios, creating numerous job opportunities in areas like night markets, delivery services, and cultural activities [1]. Group 2: Recommendations for Enhancing Night Economy - There is a need to diversify consumption formats, creating a balance between lively and tranquil experiences to inject new vitality into the market [2]. - Cities should prioritize planning and precise positioning to reflect regional characteristics, avoiding uniformity, while enhancing management and public services to address potential issues related to night markets [2]. - Utilizing modern technology to improve consumer experiences is essential, with a focus on creativity, digital empowerment, and service support to elevate the night economy [2]. - Businesses should avoid homogenization by fostering innovation and prioritizing quality to win consumer trust and reputation [2].
贵州贵阳:“避暑游”“夜经济”吸引众多外籍游客
Yang Shi Wang· 2025-08-17 21:01
Group 1 - The core viewpoint highlights the significant increase in foreign tourism to Guizhou, particularly in Guiyang, driven by its favorable climate and cultural attractions [1][3]. - Guiyang's average temperature of 22°C has attracted a large number of tourists from Southeast Asia and South Korea [1]. - The number of inbound and outbound travelers at Guiyang Longdongbao Airport exceeded 33,000 by August 12, representing a year-on-year growth of 209%, with foreign travelers increasing more than fivefold [3]. Group 2 - To meet the rising travel demand, Guizhou's civil aviation group has opened over 40 new domestic and international flight routes this year, increasing international routes from 7 to 10 and weekly flights from 20 to 30 [5]. - The local "night economy" has been enhanced by the influx of international tourists, contributing to the expansion of Guizhou's summer tourism industry [5]. - The cultural atmosphere and scenic beauty of locations like Wujingzhai have attracted numerous foreign tourists, with one tourism manager reporting an 800% increase in international tour groups this summer [5][7]. Group 3 - The immersive night tours featuring local ethnic cultures provide tourists with a unique experience, showcasing non-material cultural heritage performances and local cuisine [7]. - Tourists have expressed their admiration for the diverse culture and pleasant weather in Guizhou, with one German tourist noting the uniqueness of the local offerings compared to Germany [7].
夜经济持续释放消费新活力
Zheng Quan Ri Bao· 2025-08-17 16:43
Core Viewpoint - The night economy is experiencing significant growth, transforming from a single consumption model to a comprehensive consumption ecosystem, which is crucial for driving consumption upgrades, enhancing urban vitality, and promoting economic growth [1] Group 1: Factors Driving Night Economy Growth - Strong policy support and guidance have been instrumental in the expansion of the night economy, with top-level design and local practices working in tandem to promote diverse business formats such as "night flavors, night tours, night appreciation, night shopping, and night wellness" [1] - Changing consumer attitudes are leading to an increased focus on cultural and spiritual satisfaction, resulting in an upgraded structure and demand for night-time consumption [1] - The emergence of new business formats is reconstructing night-time consumption scenarios and creating numerous job opportunities, such as increased demand for delivery personnel and new roles in night markets and cultural activities [1] Group 2: Recommendations for Night Economy Development - There is a need to further enrich consumption formats by creating diverse consumption scenarios that combine both dynamic and static experiences, enhancing the vitality of the consumer market [2] - Cities should prioritize planning and accurately position their unique characteristics to avoid uniformity, while also improving public service levels to address potential issues related to night markets [2] - Modern technology should be leveraged to enhance consumer experiences, integrating "Internet+" and big data to elevate the technological aspect of the night economy [2] - Businesses should avoid internal competition by fostering innovation and focusing on quality to win consumer trust and reputation [2]
工业风混搭烟火气 老街区有“新玩法” 城市更新点亮夜的新篇章
Group 1 - Urban renewal initiatives have transformed old neighborhoods into vibrant nightlife hubs, enhancing night-time consumer enthusiasm and diversifying choices for residents [1][2] - The emergence of new economic landmarks and popular spots has significantly contributed to the allure of city nights, showcasing the impact of urban revitalization [1][2] Group 2 - In Changchun, the South Riverbank Park features a 20,000 square meter pink beach, attracting nearly 800,000 visitors and generating over 5 million yuan in sales [5] - Hangzhou's industrial site has been transformed into a night market, hosting over 160 events and blending industrial heritage with modern leisure activities [8][10] - Zhengzhou's former oil factory has been converted into a cultural and creative park, attracting over 30,000 daily visitors and housing more than 200 businesses [10] - Wuhan's historical district has been revitalized into an immersive theater, drawing over 30,000 attendees since its opening [13] - In Sichuan, the Jianmen Pass area has been upgraded into a vibrant night market, enhancing the local night-time tourism experience [16] Group 3 - The Red Plum Creative Park in Shenyang has transformed from an old flavor factory into a cultural hub, attracting significant foot traffic and generating an annual output value of nearly 120 million yuan [28] - The park features over 80 businesses and has created more than 1,000 jobs, showcasing the economic potential of revitalized industrial sites [28] - The Old North Market in Shenyang has been redesigned to enhance night-time experiences, attracting over 40,000 visitors nightly and generating substantial food sales [43] Group 4 - Shanghai has introduced "night economy CEOs" to enhance night-time consumer experiences, facilitating collaboration between government and businesses [44][48] - The integration of traditional dining experiences with modern entertainment has proven effective in attracting younger demographics, with a notable increase in visitors under 25 [52]
签证便利化、“避暑游”“夜经济”释放吸引力 “中国游”成暑期“热”体验
Yang Shi Wang· 2025-08-17 07:14
Group 1: Market Overview - The inbound tourism market in China is experiencing significant growth this summer, driven by visa policy facilitation and increasing foreign tourist interest [1] - In July, Chinese airlines transported 7.09 million passengers on international routes, marking a 15.7% year-on-year increase and setting a historical record [1] - Shenzhen has emerged as a popular entry point, with foreign arrivals at Shenzhen Airport increasing by over 31.8% since the summer travel season began, and visa-free foreign visitors accounting for nearly 60% of total inbound foreigners, up by over 139.7% [1] Group 2: Tourist Preferences and Trends - Family travel has become a new trend, with tourists visiting China in family groups to explore various attractions [3] - Online booking platforms report a nearly 30% year-on-year increase in foreign travelers using non-Chinese passports to book domestic flights, with Yiwu seeing the highest growth at 2.6 times [5] - The Yiwu International Trade City, the world's largest small commodity distribution center, attracts over 3,000 foreign buyers daily, with a noticeable increase in foreign visitors compared to previous years [7] Group 3: Shopping and Economic Activities - The number of tax refund stores in Yiwu has expanded from 7 to 37, with 26 of them offering immediate refunds, enhancing the shopping experience for foreign tourists [9] - The "cool summer" tourism and "night economy" are also drawing many foreign visitors, with Guiyang seeing a 209% year-on-year increase in inbound and outbound travelers, including a fivefold increase in foreign visitors [9]
赏美景、品美食、“买买买”……入境游升温 外国家庭“组团”体验中华文化魅力
Yang Shi Wang· 2025-08-17 02:26
央视网消息:7月民航局最新数据显示,国际客运市场表现更为亮眼,旅客运输量规模更是创下了历史新高。我们也来看一下记者在一些 出入境口岸的最新观察。记者发现,今年暑期,以家庭游的形式组团来"打卡"中国,成为今年暑期的一个新热门。 民航局最新数据显示,今年7月我国航空公司在国际航线完成旅客运输量达709万人次,同比增长15.7%,规模创历史新高。深圳作为热门 的入境目的地,截至8月10日,暑运以来深圳机场口岸出入境人员同比增长超13.2%。在深圳国际机场的入境大厅,记者遇到了来自英国的安 德鲁一家,这次他们是特意带着孩子来中国。 来自爱尔兰的凯莱赫马克一家第一次体验了中国入境的便捷,凯莱赫马克兴奋地说:"我们是一家人,刚从泰国曼谷飞来。中国的免签政 策对我的妻子和女儿非常方便,我们非常开心可以来深圳,这是一座国际化的城市,我们已经迫不及待地想住在这里了。" 今年暑期,像这样与家人、朋友结伴来中国旅游的外国游客在深圳机场越来越多。深圳边检总站数据显示,截至8月10日,暑运以来,经 深圳机场口岸入出境的外国人同比增长超31.8%,免签入境外国人占入境外国人总量近60%,同比增长超139.7%。边检工作人员介绍,很明显 ...
各地加大补贴力度打造多元场景 为暑期消费市场注入强劲动能
Yang Guang Wang· 2025-08-17 01:38
Group 1 - The recent increase in subsidies and diverse scenarios has significantly boosted the summer consumption market in various regions [1] - In Henan Province, the first phase of the "Colorful Summer · Enjoy Henan" retail and dining consumption vouchers was quickly claimed, indicating strong consumer interest [1][2] - The consumption vouchers, valued at 20 yuan and 50 yuan, are applicable in retail and dining establishments within Henan Province, demonstrating immediate positive effects on customer traffic [2] Group 2 - The tourism and accommodation consumption vouchers, with a maximum value of 300 yuan, are being distributed to attract national tourists from August 16 to September 10 [2] - The "night economy" in Anhui is thriving, with various cultural and culinary events drawing large crowds, showcasing the region's appeal for summer leisure activities [2] - There is a notable increase in participation in sports activities during the summer, particularly in swimming and fitness, reflecting a growing enthusiasm for physical activities among families [3]
夜经济起势!商家订单多起来 汤包店能开到凌晨三点
Di Yi Cai Jing· 2025-08-16 22:40
Core Insights - The rise of "night economy" is becoming a significant consumer trend in China, with 60% of consumption occurring at night and major shopping malls generating over 50% of their daily revenue between 6 PM and 10 PM [2][3] - The summer of 2023 has seen a notable increase in night-time business, with restaurants adapting their hours to cater to the growing demand from young consumers and tourists [3][4] Group 1: Night Economy Growth - The night economy is defined as consumption occurring from 6 PM to 6 AM, with significant growth in night-time dining and delivery services [4][5] - In July 2023, a restaurant in Nanjing reported a 70%-80% increase in overall orders compared to the previous year, with online orders surging due to summer promotions and high temperatures [3][4] - The domestic night-time tourism expenditure is projected to reach 1.91 trillion yuan in 2024, reflecting a 21.7% year-on-year growth [3] Group 2: Consumer Behavior - Young consumers are driving the night economy, with their spending characterized by higher average order values and a tendency to try multiple items during late-night dining [5][9] - Data from Ele.me indicates that night-time orders from residential areas remain the highest, with significant growth in orders from leisure venues such as camping sites and amusement parks [4][8] Group 3: Business Challenges - Operating in the night economy presents challenges for businesses, including the need for efficient management and the rising costs associated with delivery services [6][8] - Businesses are increasingly focusing on product quality and customer experience to enhance repeat purchases, necessitating a more refined operational approach [7][8] Group 4: Market Dynamics - The number of night economy-related businesses in China has surpassed 1.3 million, with approximately 90,000 new registrations in 2023, indicating a competitive landscape [8][9] - Analysts suggest that while the night economy presents opportunities, it also requires businesses to innovate and ensure safety measures to meet consumer demands [9]
夜经济起势,商家订单多起来,汤包店都能开到凌晨三点
第一财经· 2025-08-16 15:27
Core Viewpoint - The rise of "night economy" is becoming a significant consumer trend in China, with a notable increase in nighttime consumption and business operations extending into late hours [4][12]. Group 1: Night Economy Growth - 60% of consumer spending in China occurs at night, with major shopping malls generating over 50% of their daily revenue between 6 PM and 10 PM [4]. - In Shanghai, the total consumption in the night economy reached 880.09 billion yuan in June, marking a 3.3% year-on-year increase [4]. - The domestic night tourism expenditure is projected to reach 1.91 trillion yuan in 2024, reflecting a 21.7% increase from the previous year [6]. Group 2: Business Adaptation - Businesses are adapting to the night economy by extending operating hours, with some restaurants now open until 3 or 4 AM [3][6]. - A restaurant owner reported a 70%-80% increase in overall orders, with online orders significantly rising due to summer promotions and high temperatures [6][8]. - The average order value at night is higher, with customers often ordering more expensive items, indicating a shift in consumer behavior towards "emotional consumption" during nighttime [9]. Group 3: Challenges and Opportunities - Operating in the night economy presents challenges, including management difficulties and increased costs associated with delivery services [12][13]. - The number of businesses related to the night economy has surpassed 1.3 million, with approximately 90,000 new registrations this year, indicating a growing market [13][14]. - Young consumers are the primary drivers of night economy spending, with their preferences leaning towards quality, personalization, and cultural experiences [14].