韭菜总有割完的一天。从你获取一个用户的那一刻，你也丢掉了一个用户，而且大概率彻底丢掉，丢掉 还不是句号，这个人还会跟身边所有的人说，不要买这个品牌的车，不好，在网上，在现实生活中，活 脱脱一个黑粉。 26年，真正的洗牌才刚刚开始，在新能源车市场50%渗透率之前，大家抢的是传统燃油车车主的心智， 现在大家抢的是新能源车车主二次复购的心智，新韭菜好割，毕竟新能源车怎么开，相比燃油车都是新 物种，老韭菜就麻烦了，什么都懂，再想用低价和概念糊弄，就很难了。 所以，我判断，"复购"一定会取代"价格战"，成为26年的主题。 为什么我会这么说？ 这是市场周期和技术周期导致的，五年是中国家用车的平均换车时间，加上26年L3的落地，双重刺 激，必然会导致换车浪潮，老韭菜换车，购买逻辑就彻底变了。 他们早就从门外汉，变成了圈内人。 这几年，很多朋友买新能源车企的股票，2026年，我建议大家看看你买的那家车企的车主用 车口碑，这个口碑直接挂钩复购率，一个车企能否基业长青，就看这个指标了。 25年年底，跟几个车圈负责传播工作的朋友闲聊，有个话题很有意思，如何让老车主不在网上乱骂？ 对，你没听错，买了你的车的人，真金白银支持你，却成了 ...

古茗 2025 年 GMV 同比增长约 18%，但 12 月份外卖占比显著下降至 37%，主要受补贴退坡和季节性因素影响，外卖实收率约为 75%，补 贴高峰期时不足 70%。 古茗预计 2026 年总收入（GMV）达 350 亿元，公司收入将是 GMV 的 40%以上，增长动力主要来自新增 3,000 多家门店，单店日均收入预计 与今年持平，约为 7,500 至 8,000 元。 古茗计划通过增加咖啡产品销售占比至 25%，推广早餐和下午茶场景， 推出新品及增加付费投流预算等方式提高单店日均销量，投流 ROI 比例 预计在 1:4 至 1:5 左右。 蜜雪冰城 12 月份同店销售增长 3-4 个百分点，但实收仅微增 1%左右， 线上销售占比 36%，同比上升但环比下降，冬季产品平均单价略高于夏 季产品。 蜜雪冰城 2025 年日均 GMV 约为 4,600 万元，高于 2024 年的 4,100 万元，预计 2026 年净增 5,000 家门店，新开 8,000 家门店，重点布局 景区和交通枢纽，并计划向一线城市扩展。 Q&A 2025 年茶饮行业数据总结及 2026 年展望 20260105 摘要 12 月 ...

据悉，宝马此次建议零售价下调车型超过 30款，最高降价超过30万元。宝马则回应称，这不是价格战，而是宝马部分产品的价值升级。 《次世代车研所》栏目注意到，降价清单中的大多数车型终端报价并未像厂家指导价那样同幅度下调，而是暂时保持稳定。不过这也给宝 马 4S店提供了一个很好的销售契机，销售宣称现在购车相当于厂家和门店双重优惠。业内人士预计，按照以往规律来看，后续终端报价 将会随着厂家指导价下探。 宝马此次大降价背后， 还是面临的业绩压力。 2025年前三季度，宝马集团营收和净利润双双下滑，中国市场 销量也同比下滑11.2%。 宝马集团董事长齐普策直言，2026年和2027年，宝马集团在中国市场的销量不会实现快速增长。 超30款车型大降价，门店回应 进入 2026年，宝马中国对旗下多款主力车型进行建议零售价调整，部分车型最高降价超30万元。 | 车型描述 | 原建议零售价格 | 新建议零售价格 | | --- | --- | --- | | 735Li | 919,000 | 808,000 | | 740Li领先型 | 1,069,000 | 938,000 | | 740Li尊享型 | 1,269,000 | ...

最多便宜30万！宝马超30款车型大降价，中国销量已跌超11% 宝马此次大降价背后，还是面临的业绩压力。2025年前三季度，宝马集团营收和净利润双双下滑，中国 市场销量也同比下滑11.2%。宝马集团董事长齐普策直言，2026年和2027年，宝马集团在中国市场的销 量不会实现快速增长。 超30款车型大降价，门店回应 进入2026年，宝马中国对旗下多款主力车型进行建议零售价调整，部分车型最高降价超30万元。 | 车型描述 | 原建议零售价格 | 新建议零售价格 | | --- | --- | --- | | 735Li | 919,000 | 000'8008 | | 740Li领先型 | 1,069,000 | 938,000 | | 740Li尊享型 | 1,269,000 | 1,128,000 | | i7 eDrive50L领先型 | 949,000 | 000'8008 | | i7 eDrive50L尊享型 | 1,169,000 | 000'886 | | i7 xDrive60L | 1,459,000 | 1,328,000 | | X7 xDrive40i 领先型 | 1,039,000 | ...

导读：宝马为今年"新世代"车型登场前进行清场、铺路和重新定位。 （文 / 观察者网 高莘） 宝马中国向观察者网证实，从2026年1月1日起，该品牌对旗下31款主力车型进行建议零售价调整，整体 降价幅度在4%—24%之间。宝马i7 M70L的降价金额最高，达30.1万元。 从降价的产品构成中可以看出如下特点: 第一，低价车型翻倍。30万元以下车型由降价前的3款增至10款。这意味着，宝马开始争夺原本属于合 资品牌高配车型（如大众、丰田）和中国品牌主流新能源车型（如极氪、小鹏、比亚迪）的市场。 20万级别贴身肉搏。225L M运动套装版已经降至20.8万元，这已经是很多中国品牌紧凑型或中型SUV的 顶配价格，可以看出宝马正在试图利用品牌，吸引那些在"国产顶配"和"豪华入门"间纠结的年轻消费 者。 第四，旗舰车型价格整体下移。这次735Li和740Li领先型，都被压到80—90万区间。这反映出，在国产 高端/豪华车品牌对品牌溢价的冲击下，传统豪华品牌必须进行价格"让利"。 第二，电动车成降价"先锋"。宝马这次降价，纯电车型的降幅明显高于燃油车。比如，iX1 eDrive25L以 24%的降幅位列第一，i7 M70L官 ...

Core Viewpoint - The consequences of blind expansion in the solar industry are becoming evident, as Yijing Photovoltaic faces potential recovery of 140 million yuan due to failure to fulfill investment agreements for its Chuzhou solar project [1][3]. Group 1: Company Situation - Yijing Photovoltaic has received a hearing notice from the management committee of the Quanjiao Economic Development Zone, indicating that the company did not fully comply with prior agreements, leading to project delays and potential recovery of investment funds [3]. - The company initially planned to invest in a project with an annual capacity of 10GW for solar cells, 10GW for solar wafers, and 10GW for solar modules, which was approved in October 2022 and began construction in November 2022 [3][4]. - Due to industry challenges, including a significant drop in solar component prices from 1.8-1.9 yuan/W at the beginning of 2023 to below 1 yuan/W by the end of the year, Yijing Photovoltaic has only completed 7.5GW of the planned capacity for its solar cell project [4][5]. Group 2: Industry Context - The solar industry is experiencing a downturn, with a structural mismatch in capacity and declining operational rates, leading to widespread losses among solar component manufacturers [5]. - The trend of local governments pursuing repayment from companies for unfulfilled investment agreements is becoming more common, as seen with other companies like *ST Mubang and Bangjie Co., which faced similar situations due to project delays [5][6].

Core Viewpoint - The consequences of blind expansion in the photovoltaic industry are becoming evident, as Yijing Photovoltaic faces potential recovery of 140 million yuan due to failure to fulfill investment agreements [2][4]. Company Summary - Yijing Photovoltaic announced that it received a hearing notice from the management committee of the Quanjiao Economic Development Zone, indicating a potential recovery of 140 million yuan in project investment due to non-fulfillment of agreements [2][4]. - The cooperation between Yijing Photovoltaic and Quanjiao County dates back to September 2022, with plans to invest in a project with an annual capacity of 10GW for photovoltaic cells, slices, and modules [4][5]. - The project was approved in October 2022 and construction began in November 2022, with production starting in July 2023 [4][5]. - The project faced delays and challenges due to a mismatch in industry capacity and a downturn in the photovoltaic market, leading to only 7.5GW of the planned capacity being realized [5][6]. Industry Summary - The photovoltaic industry is experiencing a significant downturn, with prices for photovoltaic components dropping from 1.8-1.9 yuan/W at the beginning of 2023 to below 1 yuan/W by the end of the year, and further declining to below 0.6 yuan/W in 2024 [5][6]. - The industry is witnessing a trend where local governments are pursuing recovery of funds from companies that fail to meet project commitments, as seen in cases like *ST Mubang and Bangjie Co., which faced similar financial penalties for project delays [6][7].

Core Viewpoint - The article discusses the ongoing repercussions of blind capacity expansion in the photovoltaic (PV) industry, highlighting the case of Yijing Photovoltaic (600537.SH) facing administrative actions due to failure to fulfill investment agreements, potentially leading to the recovery of 140 million yuan in project funding [1][5]. Group 1: Company-Specific Issues - Yijing Photovoltaic has received a hearing notice from the management committee of the Quanjiao Economic Development Zone, indicating that the company failed to fully comply with prior agreements, resulting in the potential recovery of 140 million yuan in project funding [5]. - The collaboration between Yijing Photovoltaic and the Quanjiao Economic Development Zone dates back to September 2022, with plans to invest in a project with an annual capacity of 10GW for solar cells, slices, and modules [6]. - The project faced delays and challenges, with only 7.5GW of the planned capacity being realized by 2023, while the remaining phases have not commenced due to industry-wide issues [7]. Group 2: Industry Trends - The photovoltaic industry is experiencing a significant downturn, with component prices dropping dramatically from 1.8-1.9 yuan/W at the beginning of 2023 to below 1 yuan/W by the end of the year, and further declining to below 0.6 yuan/W in 2024 [7]. - The industry is witnessing a shift from high growth to a phase of clearing out excess capacity, with multiple companies facing similar challenges regarding project fulfillment and financial liabilities [8]. - Other companies, such as *ST Mubang and Bangjie Co., have also faced repercussions for halted projects, indicating a trend of local governments pursuing financial recoveries from companies that fail to meet investment commitments [8].

China's electric vehicle (EV) boom is sliding in 2025, with sales declining across major players and analysts warning that the intense price war is likely to persist. While overall adoption remains high, slowing domestic demand, rising market concentration, and shifting policy support are reshaping the world's largest auto market. The early wave of US-listed Chinese EV startups — Nio, Xpeng, and Li Auto — failed to make the top 10 sellers for the month, despite improvements in deliveries. Market concentrati ...

2020年二季度，新冠肺炎疫情影响促进网购渗透率持续提升，5月份-7月份件量增速均位于30%-40%高 景气区间，预计2020年累计件量增速或在22%-25%。中国银河认为，目前价格战持续进行、龙头份额保 持稳固、市场趋近出清的行业整体趋势尚未改变，虽然年初疫情和价格战在一定程度上使快递公司业绩 承压，但估计不晚于明年底，市场或将出清。随着头部公司在竞争中胜出，其业绩表现将自底部回升。 继续看好快递头部公司的中长期投资机会。推荐多元化业务布局、迈向综合物流服务商的顺丰控股 (002352.SZ)。推荐市占率领先、单票利润相对较高的韵达股份(002120.SZ)，谨慎推荐市占率稳健提升 的圆通速递(600233.SH)。(赵子强) 对于交运物流板块，中国银河看好快递龙头的中长期投资价值，关注航空板块的低位布局机会。 9月2日，交运物流板块高开震荡后再度冲高。截至10：30(下同)，板块整体上涨2.18%，交易中的56只 个股，有35只上涨，其中，包括飞力达(20.03%)、新宁物流(19.97%)、华鹏飞(12.13%)等在内的18只个 股涨幅均超2%。 从资金流向看，板块整体大单资金净流出4801万元，有30 ...