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红番茄“长”出亿元产业链 ——笑厨公司锻造核心竞争力
Jing Ji Ri Bao· 2025-06-23 22:09
Core Insights - Xinjiang Xiaochu Food Co., Ltd. has transformed from a seasoning manufacturer to a national high-tech enterprise focusing on tomato products, achieving a 28% year-on-year sales growth from January to May this year [1] - The company aims to reach a sales target of 200 million yuan for tomato products in 2024 [1] Group 1: Business Development - The company has established new production lines for tomato sauce and beverages, with a daily output of approximately 260 tons for tomato sauce and 180 tons for tomato beverages [2] - It has invested in a new subsidiary, Xinjiang XinQie Food Co., Ltd., to create a tomato industry cluster project, with an annual production capacity of 200,000 tons of various tomato products [2] - The company has implemented AI sorting technology to enhance efficiency and quality, reducing processing waste by 30% and production costs by 10% [2][3] Group 2: Research and Innovation - The company allocates about 3% of its annual revenue to R&D, developing new products such as tomato hot pot base and organic tomato juice [3] - It has expanded its product range to over 460 varieties, focusing on organic and healthy options in response to consumer demand [3] Group 3: Supply Chain Management - The company has secured over 20,000 acres and 200,000 tons of raw material planting orders to ensure stable supply and quality control [4] - It employs a digital system for real-time monitoring of raw material collection, reducing the time from harvest to processing by approximately 35% [5] Group 4: Sales and Marketing - The company has significantly increased its online presence, with over 1,000 online stores and a threefold increase in e-commerce sales last year, accounting for 80% of tomato product sales [7][8] - It has established a cross-border e-commerce team to cater to international markets, adapting products based on customer preferences [8]
阳江荔枝,名品荟萃!去天津赴一场荔枝之约
Nan Fang Nong Cun Bao· 2025-06-11 09:33
Core Viewpoint - Yangjiang lychee, a premium fruit from Guangdong, is set to expand its market presence by hosting a promotional event in Tianjin, aiming to enhance its brand recognition and sales in the northern regions of China [7][32]. Group 1: Industry Overview - Yangjiang is recognized as a "happy livable city" and "Chinese longevity hometown," making it an attractive region for agricultural products [2]. - The area boasts 320,000 acres of lychee orchards, benefiting from naturally selenium-rich soil, which contributes to the popularity of its "selenium-rich lychee" across the country [3][4]. Group 2: Event Details - The promotional event titled "Mountain and Sea Yangjiang, Lychee Aroma in Tianjin" will take place on June 14, showcasing the cultural and culinary significance of Yangjiang lychee [8][10]. - Attendees will have the opportunity to taste various lychee varieties, including "Double Shoulder Jade Bag" and "Giant Beauty," and participate in interactive experiences that highlight the history and cultivation of lychee [12][22]. Group 3: Marketing Strategy - The event aims to leverage modern technology and social media platforms like Xiaohongshu and Douyin for live streaming and online sales, enhancing accessibility for consumers [24]. - Yangjiang is focusing on improving the quality and efficiency of its lychee industry through technological advancements, aiming to solidify the "Yangjiang Lychee" brand and expand its reach nationwide [30][31]. Group 4: Product Highlights - Notable lychee varieties include "Double Shoulder Jade Bag," known for its thick flesh and sweetness, and "Giant Beauty," which has a crisp texture and vibrant red skin [46][49]. - "Meizi Xiao," a traditional lychee variety, is celebrated for its unique flavor that once captivated historical figures, while "Xian Jin Feng" is recognized as a rising star in the market [52][54].
合作绘出好“丰”景(民营企业“走出去”)
Ren Min Ri Bao· 2025-06-08 21:44
Core Viewpoint - Chinese private enterprises have significantly developed over the past 40 years, becoming a major force in foreign trade and international cooperation, particularly in agriculture, as they expand globally and contribute to sustainable agricultural development [1]. Group 1: Shandong Lisent Agricultural Technology Co., Ltd. - Lisent Agricultural has constructed 272 greenhouse projects in over 40 countries, including New Zealand and Uzbekistan, showcasing its customized greenhouse technology [2][3]. - The company utilizes local climate characteristics to develop tailored greenhouse solutions, ensuring successful project implementation through precise simulations [3]. Group 2: Zhejiang Sifang Group Co., Ltd. - Sifang Group specializes in small agricultural machinery, which is particularly popular in countries involved in the Belt and Road Initiative, focusing on meeting the needs of individual farmers [4][5]. - The company has successfully customized its products for various markets, adapting machinery to local agricultural conditions in countries like Ethiopia and Indonesia [5][6]. Group 3: Xi'an Aijiu Grain and Oil Industrial Group - Aijiu Group has established a comprehensive agricultural supply chain in Kazakhstan, promoting "order agriculture" to guide local farmers on crop production, which has expanded to 1.5 million acres [6][7]. - The company facilitates trade between Kazakhstan and China through the "Chang'an" train, enhancing local employment and income for farmers [7][8]. - Aijiu Group emphasizes corporate responsibility by providing educational support and skill training for local employees, aiming for deeper integration into the local market [8][9].
广东荔枝经济学:一颗“东方爱情果”的六维产业增值
21世纪经济报道· 2025-06-08 15:53
Core Viewpoint - The article highlights the transformation of the Guangdong lychee industry through innovative marketing strategies, cultural branding, and technological advancements, aiming to elevate the lychee's market presence and value throughout the year [2][3][13]. Group 1: Cultural and Market Innovations - The "6·6 Give 'Lychee' Festival" aims to create a cultural and marketing phenomenon similar to "Double Eleven," promoting lychee as a year-round product rather than just a seasonal fruit [2][3]. - New cultural IPs like "Oriental Love Fruit" have emerged, connecting lychee to various life events such as weddings and exams, thus expanding its market appeal [3][7]. - The integration of cultural narratives and modern marketing techniques has transformed lychee into a "social currency," enhancing its emotional value and driving sales [5][6][8]. Group 2: Technological Advancements - The use of new technologies such as pre-cooling and frozen dormancy has allowed for the staggered release of high-end lychee varieties, enabling them to reach markets quickly and efficiently [3][15]. - Innovations in logistics, including drone delivery and cold chain transportation, have significantly improved the speed and quality of lychee distribution, allowing fresh lychees to reach consumers within hours [15][17][18]. Group 3: Sales and Marketing Strategies - The article discusses the shift from traditional sales methods to e-commerce, with approximately 40% of early-ripening lychees sold online, resulting in higher average prices compared to traditional channels [10][12]. - The "order agriculture" model has been implemented to stabilize market demand and supply, allowing farmers to secure contracts and share risks with enterprises [11][12]. - Customized sales strategies, such as tree and garden rentals for special occasions, have emerged, expanding the value proposition of lychee beyond just the fruit itself [12][13]. Group 4: Market Expansion - Guangdong lychee has successfully re-entered international markets, with exports reaching over 3,058 tons valued at approximately 71.5 million yuan, and has expanded into processed products like lychee pulp and canned lychee [16]. - The collaboration with major platforms like Meituan and JD.com has enhanced the marketing and distribution of Guangdong lychee, significantly increasing consumer interest and sales [16][18].
“中企投资正助力中亚现代化发展”(中国—中亚媒体高质量共建“一带一路”联合采访)
Ren Min Ri Bao· 2025-06-05 21:49
哈萨克斯坦BAQ通讯社记者古尔詹·拉曼库洛娃了解到,该项目为周边多个村子的村民提供了就业岗 位,还有人因在这里工作而特地从其他地区搬过来。她表示,哈萨克斯坦同样有振兴乡村的计划,该项 目有力促进了当地发展和人民生活水平的提高。 "中企投资正助力中亚现代化发展。"塔吉克斯坦"阿萨尔"中亚新闻网总编辑阿努谢尔冯·拉苏洛夫表 示,中亚与中国的合作有助于改善整个地区经济面貌。 (文章来源:人民日报) 6月3日,中国—中亚媒体高质量共建"一带一路"联合采访团深入哈萨克斯坦北哈州塔因莎县阿依马克 镇,采访中国西安爱菊集团哈萨克斯坦园区。 走进面粉生产车间,机器轰鸣,一袋袋面粉源源不断沿着传送带送入货车。在质检车间,联合采访团的 中亚记者们品尝了刚刚出锅、散发着麦香的面点。据园区总经理方龙飞介绍,除了让优质无添加的面 粉、油料走上中国消费者的餐桌,园区还生产牧业需要的饲料、油粕等,以供应哈萨克斯坦和其他中亚 国家市场。 2015年起,爱菊集团开始加强与中亚地区的贸易往来,粮油合作项目成为"中哈产能与投资合作重点项 目清单"中唯一的农业加工型粮食项目。目前,爱菊集团在哈萨克斯坦已建成油脂厂、面粉车间、饲料 车间、挂面车间等, ...
句容东霞村借力“戴庄经验”走好振兴路
Zhen Jiang Ri Bao· 2025-05-29 00:14
在谢庄自然村,村民捐赠的石臼、瓦罐化身田园小品,与清淤后的池塘相映成趣。"建设方案是大 家议出来的,每分钱都花在刀刃上。"林建中告诉记者。围绕省级宜居宜业和美乡村茅山片区建设项 目,东霞村尊重民意、吸取民智,把道路提档升级、河塘清淤、健身广场建设等村民关注度高的事项纳 入规划,增加了群众的幸福感和获得感。"目前,吕坊、南塘庄自然村已进场施工,预计7月完成规划发 展村建设,9月全面完成。" 村集体经济实现增长,村庄环境得到改善,然而要实现富民强村的长远目标,还面临很多挑战。望 着即将竣工的谷物烘干中心,村两委班子已在谋划更长远的发展大局。记者获悉,目前,东霞村正与江 苏农林职业技术学院深化产学研合作,培育稻米行家型村干部队伍;通过党员示范带动,整合镇域资源 打造"东霞大米"区域品牌,借力"句容农耕"公用品牌提升市场竞争力。 近年来,东霞村蹚出一条"土地生金、产业造血、村民共富"的振兴之路。眼下在这片充满生机的田 野上,新的希望正在破土而出。(记者 朱浩 滕庆海 通讯员 刘洋) 沿着新硬化的村道前行,太阳能路灯照亮的不只是整洁的农家院落,更照亮了产业融合的新图景: 稻鸭共作基地里工人们正在田间打桩围网、安装鸭棚; ...
冬小麦从南到北陆续进入收获期 良种配良法绘就田野好“丰”景
Yang Shi Wang· 2025-05-21 06:33
央视网消息:5月21日是二十四节气中的小满。这个节气,北方冬小麦等夏熟作物进入灌浆阶段、籽粒日渐饱满,西南麦区、长江中下游 麦区、黄淮海麦区则陆续进入收获期。初步预计,今年新季夏粮收购量将达2000亿斤左右,其中冬小麦收购量将达1700亿斤。 安徽阜南:128万亩小麦陆续开镰收割 眼下,安徽阜阳阜南县128万亩小麦陆续进入收割期。一排排小麦被快速卷入机器,收割、脱粒后便被装入一旁的运粮车中。 湖北枝江:良种配良法 小麦亩产提升超150斤 从5月下旬开始,各地将陆续进入三夏大忙时节。在安徽省阜阳市阜南县,128万亩小麦陆续进入成熟收割期。今年当地小麦收成怎样?收 割进展如何? 在阜南县苗集镇前进村的麦田里,连片的小麦已经是满目金黄,进入成熟期。今年这里的小麦长势怎么样呢?可以看到麦穗很大很结实, 用手搓几下,麦粒就掉出来了。这些麦粒很饱满,说明这里今年的小麦长势不错。经过前期的测产,今年前进村小麦的亩产预计可达1000斤到 1100斤。 湖北枝江27万亩小麦近日也迎来丰收。今年,当地在4万亩示范田里推广抗倒伏、耐病害且高产的优质品种,配合精量播种、科学施肥技 术,小麦单产提升显著。 广西玉林:科技赋能田间管理 ...
“新农机+新品种”助力增产增收 在希望的田野上 “丰”景可期
Yang Shi Wang· 2025-05-18 11:00
Group 1 - The "Three Summer" period is crucial for achieving annual grain production targets, with current national average precipitation down nearly 20% compared to the same period in previous years [1] - Major rivers' water flow is also down nearly 30% compared to historical averages, prompting the Ministry of Water Resources to enhance water management for irrigation [1] - As of mid-May, the national spring irrigation area has reached 36 million acres [1] Group 2 - In Jixi, Heilongjiang, advanced agricultural machinery such as electric seedling transport vehicles and unmanned rice transplanters are being utilized to improve efficiency in rice planting [3][5] - The "seedling transport train" has been implemented over 50,000 acres at the Qingfeng Farm, along with over 600 upgraded pieces of equipment, enhancing agricultural productivity [5] - Unmanned rice transplanters equipped with satellite navigation systems are widely used, allowing for precise planting with reduced labor requirements [7][10] Group 3 - In Nanniwan, the introduction of unmanned rice transplanters marks a shift towards intelligent rice planting, utilizing the Beidou navigation system [8] - The efficiency of rice planting has significantly improved, with one operator now able to perform tasks that previously required 4 to 5 people [10] - Collaboration with Beidou Group has led to increased rice yields in saline-alkali land, with production rising from 700 to around 1,000 pounds per acre [12] Group 4 - In Suining, Sichuan, over 930 million acres of winter wheat are maturing, with various measures in place to ensure timely harvesting [13] - The use of smart agricultural machinery has increased harvesting efficiency by 40%, allowing for simultaneous cutting, stubble removal, and threshing [15] - Suining's wheat planting area has increased by 24,000 acres compared to last year, with a mechanization rate of 94% [17]
还在地里就被买走 从竞价平台看小麦市场新变化
Yang Shi Xin Wen· 2025-05-18 02:49
夏粮是全年粮食生产第一季,产量占全年粮食总产的20%多。夏粮中超过90%都是小麦。再过10天左右,小麦将迎来大规模机收。眼下,尽管大部分小麦都 长在地里,但不少已经被卖了出去。这是如何交易的?今年的价格又如何?记者来到小麦大省山东,从市场透视今年"三夏"新变化。 山东省粮油交易中心是一家国家级粮油交易平台,在这里的电子屏上,一批今年即将上市的新季小麦正在进行交易。 这批小麦有7200吨,相当于16000亩左右正在田里生长的小麦。卖方有几家同时在进行竞价,最终这笔交易在每吨2470元的价位上成交。 长在地里的小麦还未收获,就已经在竞价平台上被卖了出去。交易中心工作人员告诉记者,早在今年2月,小麦还未返青的时候,就已经有买方在竞价平台 上索购今年的新麦了。 记者随后驱车200公里,来到刚刚交割完成的这批小麦的买家安丘市地方粮油储备管理有限公司。 刚成交的这笔小麦质量到底怎样,记者随后又赶到山东诸城,找到刚卖掉这批小麦的一家粮食合作社。合作社负责人告诉记者,他们今年的小麦由于耕种管 各个环节都按照国家提升单产的集成技术来做,小麦长得很好,预计单产能提升100多斤。 山东安丘市地方粮油储备管理有限公司工作人员 朱俊鹏 ...
【农业行业观察】投资需谨慎!100个农业领域低成本创业项目清单,不行就撤
Sou Hu Cai Jing· 2025-05-13 03:54
Group 1 - The core viewpoint emphasizes low-cost entrepreneurship in agriculture and rural revitalization, advocating for light asset, low investment, and low operation innovation as a viable path for success [2] - The article recommends 100 low-cost entrepreneurial projects, particularly in the fields of specialty planting, agricultural processing, agricultural services, rural e-commerce, and leisure agriculture [2][4] - The article highlights the importance of finding sales channels before starting an agricultural venture, stating that over 80% of agricultural startups are based on farming projects that require quick and effective sales of products [8] Group 2 - In the ecological agriculture sector, the investment estimate ranges from 30,000 to 50,000 yuan, with a profit margin of 30%-50% and an annual return rate exceeding 40% [3] - The ecological breeding industry requires an investment of 10,000 to 20,000 yuan, with a profit margin of 30% for meat chickens and 50% for eggs [3] - The courtyard economy requires an investment of 5,000 to 10,000 yuan, with a gross profit margin of 60%-70% [3] Group 3 - The food processing industry requires an investment of 80,000 to 100,000 yuan, with a profit margin of 45% [5] - The traditional craft sector requires an investment of 20,000 to 30,000 yuan, with a gross profit margin of 70% [5] - The agricultural service sector requires an investment of 50,000 to 80,000 yuan, with a profit margin of 55% [5] Group 4 - The article advises against borrowing money for entrepreneurship, emphasizing that debt can lead to failure in agricultural ventures [9][11] - It suggests starting small and validating ideas with personal funds before scaling up [12] - The importance of seeking advice and learning from others in the entrepreneurial journey is highlighted, encouraging participation in relevant circles for feedback [15]