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2025服贸会|专访北京市体育局副局长周玲:未来北京将重点发展国际顶级赛事、机器人赛事、虚拟体育赛事三类赛事
Bei Jing Shang Bao· 2025-09-13 05:03
Core Insights - The 2025 China International Service Trade Fair (CIFTIS) Sports Service Exhibition aims to showcase the achievements of the sports service industry and promote high-quality development and sports consumption potential in Beijing [2][3] Group 1: Exhibition Highlights - The theme of the sports service exhibition is "Event Economy Drives the World," featuring two main exhibition halls [3] - A significant highlight is the focus on "strong events," with various interactive activities and the announcement of international top-level events, including the GT World Challenge Asia Cup [3] - The exhibition also emphasizes "technology," showcasing cutting-edge sports technology applications, such as the "Smartshot" system for real-time data analysis for tennis enthusiasts [3] Group 2: Cooperation and Agreements - The sports service exhibition has facilitated deep integration within the sports industry, resulting in 69 signed sports service projects, setting a new record for project numbers and amounts [4] - Nearly 30 additional projects reached intent for cooperation during the first three days of the fair, with significant interest from a snow materials company [4] Group 3: Building an International Event City - As a "Double Olympic City," Beijing possesses world-class venue resources and a robust talent pool related to events, with over 2,000 event-related enterprises [6] - The city plans to develop three types of event systems: international top-level events, robot competitions, and virtual sports events, with a total of 1,280 sports events planned for the year [6][7] Group 4: Sports Consumption Growth - In 2024, the average sports consumption per resident in Beijing is projected to be 4,330.7 yuan, a 12.9% increase from 2023 [8] - The city aims to enhance the utilization of Olympic venues and deepen the integration of "events+" to drive sports consumption, including collaborations with cultural and commercial sectors [8][9]
2024年中国体育旅游市场规模达1.79万亿元
Zhong Guo Xin Wen Wang· 2025-09-12 11:17
Core Insights - The Chinese sports tourism market is projected to reach a scale of 1.79 trillion yuan in 2024, representing a year-on-year growth of 27.6% [1][3][5] Group 1: Market Overview - The total revenue of China's tourism industry is expected to reach 5.75 trillion yuan in 2024, while the total scale of the sports industry is estimated at 3.89 trillion yuan [5] - The sports tourism sector is creating new spaces for industry growth and consumer spending [5] Group 2: Consumer Trends - The rise of event-driven economies is transforming the emotional value of sports events into tourism value, expanding the consumer base [3] - Emerging sports such as surfing, skiing, and low-altitude sports are driving new consumption trends among the younger generation [3][5] Group 3: Policy and Development - The State Council has issued guidelines to stimulate sports consumption and expand the sports consumer base through various initiatives [3] - There is a call for deeper integration of sports, culture, commerce, and tourism to enhance product offerings and meet consumer needs [5]
城市24小时 | 国家重磅试点 为何选中这10个地区?
Mei Ri Jing Ji Xin Wen· 2025-09-11 15:58
Core Insights - The State Council has approved a pilot program for market-oriented allocation of factors in ten regions, aiming to enhance the efficiency of resource allocation and support the development of a high-level socialist market economy [1][2][3] Group 1: Pilot Program Details - The pilot program will be implemented for two years starting from September 11, 2023, with an expected completion by 2027 [2] - The selected regions include Beijing's urban sub-center, key cities in southern Jiangsu, Hangzhou-Ningbo-Wenzhou, Hefei metropolitan area, Fuzhou-Xiamen-Quanzhou, Zhengzhou, Changsha-Zhuzhou-Xiangtan, the Guangdong-Hong Kong-Macao Greater Bay Area, Chongqing, and Chengdu [1][4] - The program aims to address the lagging development of factor markets compared to goods and services markets, which have largely achieved market pricing and free flow [3] Group 2: Regional Focus and Strategies - The ten regions were chosen for their strong economic foundations and growth potential, with a focus on differentiated exploration based on local conditions [4] - Specific strategies include promoting internationalization and service industry openness in Beijing's sub-center, cross-river integration in southern Jiangsu, and high-level construction of a national technology transfer demonstration zone in Hefei [4] Group 3: Broader Economic Context - The pilot program is part of a broader initiative to enhance the market-oriented allocation of factors, which has been a focus since the issuance of guidelines in March 2020 [3] - The initiative reflects a commitment to breaking down barriers to the free flow and efficient allocation of resources, thereby supporting the development of new productive forces and a unified national market [1][3]
城市24小时 | 国家重磅试点,为何选中这10个地区?
Mei Ri Jing Ji Xin Wen· 2025-09-11 15:36
Core Viewpoint - The State Council has approved a comprehensive reform pilot plan for market-oriented allocation of factors in ten regions, aiming to enhance the efficiency of resource allocation and support the development of a high-level socialist market economy [1][2][3]. Group 1: Reform Pilot Plan - The pilot plan will be implemented for two years starting from September 11, 2023, with an expected completion by 2027 [2]. - The ten selected regions include Beijing's urban sub-center, key cities in southern Jiangsu, Hangzhou-Ningbo-Wenzhou, Hefei metropolitan area, Fuzhou-Xiamen-Quanzhou, Zhengzhou, Changsha-Zhuzhou-Xiangtan, the Guangdong-Hong Kong-Macao Greater Bay Area, Chongqing, and Chengdu [1][4]. - The plan emphasizes the need to break down institutional barriers that hinder the free flow and efficient allocation of factors, thereby promoting new productive forces and advancing the construction of a unified national market [1][3]. Group 2: Characteristics of Selected Regions - The selected regions are characterized by strong economic foundations and growth potential, making them suitable for the pilot reforms [4]. - The pilot will address not only traditional factors like land, labor, and capital but also innovative factors such as technology and data, highlighting a differentiated exploration approach [4]. - Specific focuses for each region include internationalization and service industry openness in Beijing, cross-river integration in southern Jiangsu, and the establishment of a national technology transfer demonstration zone in Hefei [4]. Group 3: Broader Context and Implications - The reform is part of a broader initiative to enhance the market-oriented allocation of factors, which has lagged behind the marketization of goods and services since the reform and opening-up period [3]. - The pilot plan reflects a strategic approach to reform, allowing for localized adaptations based on the unique conditions and resources of each region [4].
苏超、浙BA火爆出圈,7万亿体育产业“新部署”将撬动什么
Di Yi Cai Jing· 2025-09-11 12:33
Core Viewpoint - The recent release of the "Opinions on Releasing Sports Consumption Potential and Further Promoting High-Quality Development of the Sports Industry" by the State Council aims to set a direction for the next phase of sports industry development, targeting a total scale of over 7 trillion yuan by 2030 [1][2]. Group 1: Sports Industry Scale and Growth - The sports industry total scale increased from 2.66 trillion yuan in 2018 to 3.67 trillion yuan in 2023, with an annual compound growth rate of approximately 9.6% needed to reach the 7 trillion yuan target by 2030 [2]. - The value added of the sports industry rose from 1 trillion yuan to 1.49 trillion yuan during the same period, with the sports service sector's scale growing from 1.27 trillion yuan to 2.1 trillion yuan, increasing its share from 47.9% to 57.3% [2]. - The average growth rate of the sports industry value added was 11.6% from 2021 to 2023, despite the impact of the pandemic [2]. Group 2: Key Measures and Initiatives - The "Opinions" document outlines 6 key areas with 20 specific measures, emphasizing the importance of events, which are mentioned 32 times [3]. - It proposes the establishment of special policies for sports event economic development and the cultivation of a multi-level event system to enhance the quality of professional events [10][11]. - The document also highlights the need to develop a batch of sports enterprises and events with international influence as a crucial strategy to achieve the 7 trillion yuan goal [1][10]. Group 3: Economic Impact of Sports Events - Sports events have shown significant potential in driving economic growth, with an example from Shandong indicating that 739 events generated direct economic benefits of 4.6 billion yuan and indirect benefits of 11.3 billion yuan in the first half of the year [10]. - The China Open tennis tournament attracted around 300,000 attendees last year, generating over 80 million yuan in ticket sales and a consumption multiplier effect of 1:7.1 in the surrounding area [10]. - The continuous development of sports events is expected to create new demands for facilities and sports equipment, with the sports equipment industry growing from 1.12 trillion yuan in 2015 to over 1.5 trillion yuan [11].
功勋机器人集中亮相首钢园,服贸会也可以看机器人足球比赛
Xin Jing Bao· 2025-09-11 11:36
Group 1 - The 2025 China International Service Trade Fair (CIFTIS) features award-winning humanoid robots from the recent World Humanoid Robot Games, attracting significant public interest [1][4] - The sports service section of the fair focuses on internationalization, professionalism, and marketization, showcasing new technologies and innovations in the sports industry [2] - The exhibition area spans 7,650 square meters, with over 60 offline exhibitors and more than 350 online exhibitors, including participation from over 40 international organizations [2] Group 2 - A new gel ice material, developed by a team from Beijing Institute of Technology, offers a cost-effective and energy-efficient alternative for ice rink construction, reducing energy consumption by over 50% [3] - The fair includes interactive experiences such as 5G+VR technology for sports like skiing and table tennis, allowing audiences to engage with professional-level data analysis services [2] - The event features robot soccer and free fighting competitions, showcasing autonomous robots that have previously competed in international events [4][5] Group 3 - There is a growing interest in robotics, particularly in applications for the elderly care sector, with expectations for significant advancements in the next 5 to 10 years [5] - Current challenges in robotics include the need for breakthroughs in battery technology to support longer operational times for robots in various applications [5]
全球客商涌入“国际袜都” 诸暨袜博会“织”就产业新图景
Hang Zhou Ri Bao· 2025-09-11 08:15
Group 1 - The 19th China Datang International Sock Expo showcases the innovation and vitality of the Chinese sock industry, attracting global attention [1] - Zhuji, known as the "International Sock Capital," produces over 25 billion pairs of socks annually, accounting for approximately 70% of China's output and one-third of the world's total, with a market value exceeding 70 billion yuan [1] - The expo features an exhibition area of 15,000 square meters with 519 booths, attracting 224 quality enterprises and over 10,000 professional buyers [1] Group 2 - The expo facilitates new collaborations, such as the partnership between Zhejiang Kejun Machinery Co. and Italy's Ronadi Company to establish a joint venture in Zhuji for smart sock machines, with 12 large sock companies signing intent agreements worth 400 million yuan with international buyers [2] - There is a noticeable increase in foreign buyers, with diverse nationalities represented, including those from Russia, India, and the Middle East, indicating a trend towards a more globalized market [2] - Zhuji is actively promoting its sock industry through the "Datang Sock Expo City Substation" initiative, participating in exhibitions in the US, Europe, and Japan, involving over 1,000 enterprises in a global outreach campaign [3] Group 3 - The expo highlights Zhuji's strong foundation in innovation and quality, showcasing a variety of sock types and advanced manufacturing technologies [4] - New products introduced include medical-grade pressure socks and innovative materials like "pearl yarn" with antibacterial properties, demonstrating the industry's focus on high-quality and functional products [4] - The shoe industry in Zhuji is also evolving, with new high-end products like 3D-printed slippers and collaborative children's shoes, reflecting a shift towards premium and trendy offerings [4] Group 4 - Zhuji has prepared over 10,000 high-end custom basketball socks for participants in the "Zhejiang BA" city competition, leveraging sports events to stimulate industry growth [5] - The city aims to achieve a "trillion-level fashion industry" goal, focusing on smart, fashionable, branded, and clustered development, while enhancing the integration of industrial and innovation chains [5]
足球之乡梅州:一只足球“踢”出老区文旅新活力|粤动21城
2 1 Shi Ji Jing Ji Bao Dao· 2025-09-11 04:06
Core Viewpoint - The city of Meizhou is leveraging its rich football culture and history to drive economic growth through sports tourism and events, particularly with the upcoming 15th Sports Games, aiming to integrate sports with tourism and local culture [2][11]. Group 1: Football Culture and History - Meizhou is known as the birthplace of modern football in mainland China, with a strong local football culture and a history dating back over a century [1][4]. - The city has produced notable football talents, including the legendary player Li Huitang, and has a high football participation rate, with 28.3% of the population engaged in the sport [4][5]. Group 2: Economic Impact of Football - In 2022, Meizhou's tourism received 1.7559 million visitors, a 6.56% increase year-on-year, generating a total revenue of 1.305 billion yuan, up 10.31% [2]. - The total scale of football-related consumption in Meizhou has approached 1.5 billion yuan, with over 400,000 fans attending matches since the local team joined the Chinese Super League [9]. Group 3: Event-Driven Economic Strategy - The "One Game Activates One City" initiative aims to enhance the integration of sports and tourism, creating new consumption scenarios around football events [10][12]. - Meizhou plans to develop a comprehensive football industry ecosystem, including training, education, and tourism, to boost local economic growth [8][12]. Group 4: Youth Development and Training - Meizhou has established a robust youth training system, sending 56 elite players to national training bases in the past three years, with 15 players selected for U-series national teams [6][5]. - The city is focused on creating a seamless educational pathway for young footballers, ensuring a steady supply of talent for professional teams [6][12]. Group 5: Future Prospects and Challenges - Despite its successes, Meizhou faces challenges in competing with first and second-tier cities due to resource limitations and the need for higher-level professional talent [11]. - The local government aims to enhance the visibility of Meizhou as a "Football Town" by promoting cultural elements alongside sporting events to attract more visitors and investment [11][12].
赛事溢出效应不止在赛场
Jing Ji Ri Bao· 2025-09-10 22:10
如何更好利用赛事点燃消费热潮?关键在于着眼群体需求,制定精准策略,让潜在的市场需求转化为实 实在在的消费行为。具体而言,强化支撑,注重引流,制定科学合理的赛事发展规划,建立"政府引导 +市场化运营+社会资本参与"的机制,明确各方权责,定期评估和调整赛事策略,以确保赛事经济的长 期可持续。赛事前后,如何做好接驳?客流量巨大,如何保障安全?安检的便捷、门票的防伪、流程的 简化等,都需要系统协调、流畅运转。 还要做好"赛事+"文章,推动"赛事+旅游""赛事+文创""赛事+健身"等融合发展,持续助力地方经济发 展。比如杭州亚运会结束后,有的地方改造比赛场馆向市民开放,助力全民健身;有的结合旅游项目和 节庆活动,举办山地自行车赛等赛事,带动当地民宿发展和农特产品消费;还有的开发具有地方特色的 群众性赛事,吸引更多游客打卡,让赛事的溢出效应不止在赛场。 (文章来源:经济日报) 杭州亚运会、哈尔滨亚冬会等大型赛事带动周边地区消费显著增长;中国男子篮球职业联赛(CBA) 季后赛等职业赛事门票销售火爆;"苏超"单场上座超6万人,带动江苏全域多场景消费超380亿 元……"十四五"时期以来,我国赛事经济蓬勃发展,全方位带动相关产业 ...
“体育+”上场,消费上扬
Sou Hu Cai Jing· 2025-09-10 07:10
Core Insights - The Chinese government is implementing a series of policies to stimulate sports consumption and promote high-quality development in the sports industry [1][3] - The sports industry in China has shown rapid growth, with the added value reaching 14,915 billion yuan in 2023, accounting for 1.15% of GDP, and an annual growth rate of 11.6% from 2021 to 2023 [3][4] - New consumption trends are emerging, with events, sports training, and fitness activities becoming popular, alongside niche sports like frisbee and rock climbing [4][5] Sports Consumption Market Growth - The sports consumption market is expanding quickly, with a 22.2% year-on-year increase in sales of sports and entertainment products in the first half of the year [3][4] - Key events in regions like Fujian and Sichuan have driven average consumption exceeding 30 million yuan per event [3][4] Consumption Structure Optimization - The structure of sports consumption is evolving, with a focus on events, training, and leisure activities [4][5] - The 2024-2025 winter season is expected to see 256 million visitors to ski resorts, a 13.5% increase, with in-resort spending reaching 78.613 billion yuan [4] - Online outdoor sports consumption is projected to reach 200 million participants and over 300 billion yuan in total spending in 2024 [4] Integration of Sports with Other Industries - The integration of sports with tourism, commerce, education, and technology is deepening, with initiatives like "travel with events" boosting local economies [4][6] - In Sichuan, sports consumption reached 118 billion yuan in the first seven months of the year, up 8.3% year-on-year [4] - Jiangxi's initiatives to bring sports events into tourist areas have led to a 9.17% increase in sports consumption, totaling nearly 55 billion yuan [4] Promotion of Event Economy - There is a growing enthusiasm for sports consumption among the public, with various events driving consumer engagement [5][6] - The government plans to enhance policy support, improve event experiences, and promote the integration of events with other sectors [5][6] Enhancement of Sports Equipment Supply - The sports equipment industry is expanding, with over 63,000 production enterprises and an industry output value increasing from 1.12 trillion yuan in 2015 to over 1.5 trillion yuan [7][8] - The government aims to support the development of intelligent and personalized sports equipment, integrating new technologies like AI and IoT [7][8] International Cooperation and Brand Development - Efforts are being made to strengthen international cooperation in the sports equipment sector and to develop well-known brands [8] - The government encourages participation in international platforms to promote Chinese sports equipment globally [8]