"智驾"改称"辅助驾驶" 南都记者检索小米汽车官网发现，SU7车型"小米智驾Pro"更名为"小米辅助驾驶Pro"，SU7 Pro和Max车型的"小米智驾Max"更名为"小米端到端辅助驾驶"。 此外，"代客泊车"功能的介绍被修改为"代客泊车辅助"。 针对这些宣传措辞的修改，5月6日，小米汽车官方客服向南都记者表示，"此举系为响应国家号召，顺应汽车行业驾驶自动化分级标准，我们目前是强调相 关功能属于辅助驾驶功能，要求驾驶者时刻关注路况，紧急情况时可以及时控制车辆。" 该客服人员还介绍道，"代客泊车是在停车场区域的一个辅助驾驶功能，按照记忆的路线自动巡航并泊入车位。功能和之前是没有变化的，只是名字改了。" 事实上，除了小米汽车，其他品牌的车企也调整了关于"智驾"的宣传口吻和出现频次。比如问界汽车官方微博在4月13日之前还频繁使用"智驾"宣传，4月20 日之后发布多条图文强调"智能安全"，并在4月29日介绍M9时用了"智能辅助驾驶"的说法。 南都记者注意到，4月23日，理想汽车官方微博发布视频，由第三产品线总裁李昕旸介绍理想L6智能焕新版。而在此之前理想汽车官方对该款车的介绍 为"理想L6智驾焕新版"。还有汽车自媒体 ...

智能驾驶作为车企宣传C位和卖点的时代或许要结束了。 5月6日，新京报贝壳财经记者调查发现多家车企已纷纷调整智能驾驶表述。目前，比亚迪、理想汽车、小米汽车、蔚来汽车、阿维塔、小鹏汽车等车企宣传 产品时，表述发生了较为明显的改变。多车企内部人士对记者表示，"这是响应相关主管部门号召。" 据了解，4月16日，工信部装备工业一司组织召开了智能网联汽车产品准入及软件在线升级管理工作推进会，强调车企要"明确系统功能边界和安全响应措 施，不得进行夸大和虚假宣传。" 中国汽车动力电池产业创新联盟理事长董扬向新京报贝壳财经记者表示，车企责任在于不能过度宣传，媒体也不能渲染，用户不可滥用，加强法律法规宣 传。在现有技术背景下，驾驶员仍是第一责任人。 "规范车企营销话术还是很有必要的，之前各车企的智能驾驶的概念太多，一般人也分不清楚有什么区别。"河北车主周先生认为，这样可以摆正用户的认 知。 北京市康达律师事务所律师韩骁提到，在智能网联汽车产业蓬勃发展的当下，华为鸿蒙智行、理想、小米、蔚来等车企近期集体调整宣传表述，体现了我国 法律对辅助驾驶功能的宣传和使用规范的增强。4 月 16 日工信部召开的专项会议，明确要求车企不得对驾驶辅 ...

Group 1 - The 2025 Shanghai International Auto Show has opened, showcasing the rapid evolution of the Chinese automotive industry, particularly in the realm of new energy vehicles and smart technology [1] - The show marks a new milestone with an unprecedented scale, featuring brands like Xiaomi and Hongmeng Zhixing, while luxury brands such as Lamborghini and Rolls-Royce are notably absent [1] - The integration of artificial intelligence with automotive technology is a major highlight, while the marketing of smart driving features has been put on hold [1] Group 2 - The Ministry of Industry and Information Technology has emphasized the need for car manufacturers to clarify the boundaries of system functions and safety measures, prohibiting exaggerated and false advertising [4] - By 2024, the penetration rate of L2-level new cars in China is expected to reach 57.3%, with projections indicating that by 2030, the market penetration rate for L2 and above could reach 90% [4] - WeRide, a leading autonomous driving technology company, collaborates with Bosch to develop L2-level driving assistance solutions, emphasizing that drivers retain full control during the use of these features [4][6] Group 3 - The focus on safety in driving assistance systems is increasing, with companies like Huawei and Xiaomi highlighting safety as a luxury [7] - The development of multi-technology combinations is seen as a key path to enhancing automotive safety performance [7][9] - The speed of development for driving assistance technology remains strong, with industry leaders welcoming new regulations as a means to clarify safety standards rather than hinder progress [10] Group 4 - WeRide's self-developed AI end-to-end model enhances the efficiency of complex perception, prediction, and planning tasks in driving [11] - The future of driving assistance systems is expected to focus on reducing hardware costs, improving user experience, and significantly increasing the usability of smart driving features [13] - The Shanghai Auto Show serves as a critical window for observing the development trajectory of the Chinese automotive industry, reflecting its rise and the ongoing transformation of the automotive sector [13]

据数据显示，在车企销量中，燃油车占比仍超过50%，全球市场占比更高达85%，凭借其庞大的市场基础，燃油车在智能化转型方面具有巨大潜力，然而， 燃油车与智能辅助驾驶系统之间存在从机械结构到电子系统、从硬件适配到软件兼容等诸多挑战，奥迪和华为乾崑的合作，正是针对行业现实难题展开了探 索。以跨平台技术兼容为例，"华为乾崑智驾"技术可对奥迪 PPE 豪华纯电平台与 PPC 豪华燃油平台共享的E³1.2电子电气架构进行很好适配，成功实现了"油 电同智"。 "不论是油车还是电车都需要智能化，在奥迪深厚的豪华造车底蕴之上，我们将融入智能化技术，让消费者畅享新时代豪华出行体验，双方合作也将坚持守 正创新，在巩固安全与既有优势的基础上，持续探索智能汽车发展新路径"，华为智能汽车解决方案BU CEO靳玉志表示。 【环球网科技报道 记者 张阳】当今，已有百年历史的汽车工业持续迈入新的发展阶段，一边是"电动化"重塑动力系统，另一边是"智能化"颠覆驾驶体验。 从智能制造，到智能座舱、智能辅助驾驶，经过多年积累，中国汽车产业已然完成了从"以市场换技术"到"以技术赋能产业"的跨越。尤其是已进入下半场的 智能辅助驾驶技术，作为汽车智能化的核 ...

别克高端新能源子品牌 空境 历喧哗 跃新境 通用汽车更新后的2025年全年财务预期为，调整后息税前利润为100亿美元至125亿美元；调整后摊薄后每股收益为8.25美元至10.00美元；调整后汽车业 务现金流为75亿美元至100亿美元。 此次更新后的财务预期，反映了公司当前面临的40亿至50亿美元关税影响。通用汽车预计可抵消至少30%的关税影响。 通用汽车董事长兼首席执行官玛丽·博拉（Mary Barra）在致股东函中表示："通用汽车正适应新的贸易政策环境，进一步强化供应链体系，并提升电动 车业务的盈利能力。值得强调的是，我们的业务正持续增长，基本面强劲。 " 美国市场稳中求进 第一季度，通用汽车在美国市场的份额同比提升近两个百分点达17.2%，销售激励支出显著低于行业平均水平。在电动车市场中，通用汽车稳居销量榜 第二位，第一季度销量近乎翻番，约60%来自非通用汽车品牌车型的置换购车需求。在Equinox 电动车和Blazer电动车销量的强势带动下，雪佛兰成为美国 市场增长最快的电动车品牌。 在通用汽车具有传统优势的SUV细分市场中，全尺寸SUV销量取得了自2007年以来的同期最好成绩。雪佛兰TAHOE太浩、雪 ...

Core Viewpoint - The automotive industry is undergoing a significant shift in terminology and marketing strategies regarding intelligent driving, moving from "smart driving" to "assisted driving" in response to regulatory pressures and safety concerns [1][2][3]. Group 1: Regulatory Changes - The Ministry of Industry and Information Technology (MIIT) issued a draft standard prohibiting the use of ambiguous terms like "automatic driving" and "smart driving," mandating the use of "assisted driving" or "combined assisted driving" [1]. - Following a serious accident involving a Xiaomi vehicle, regulatory bodies tightened promotional language, emphasizing the need for clear communication about the limitations of L2-level assisted driving systems [2][3]. Group 2: Industry Response - Xiaomi's rebranding of its driving assistance features reflects a broader trend among new automotive companies, including Li Auto, NIO, and Xpeng, to adjust their marketing language and focus on safety and comfort rather than advanced driving capabilities [1][2]. - The shift in terminology is seen as a response to the misalignment between technological maturity and public perception, with many consumers mistakenly believing L2 systems offer full autonomy [3]. Group 3: Technical Considerations - Xiaomi's SU7 model highlights the ongoing debate between pure vision systems and multi-sensor fusion technologies, with the former being cost-effective but limited in adverse conditions, while the latter offers enhanced safety at a higher cost [4]. - The change in naming from "smart driving" to "assisted driving" serves to manage user expectations and clarify the responsibilities of drivers in the context of current technological limitations [4]. Group 4: Consumer Education - The rebranding initiative aims to foster a more rational understanding of intelligent driving among consumers, moving away from the notion of "fully autonomous" vehicles [6]. - Companies are implementing measures to educate users about the limitations and responsibilities associated with assisted driving, including mandatory training and detailed user manuals [6]. Group 5: Future Outlook - The transition to "assisted driving" signifies a move towards a more realistic and safety-focused approach in the automotive industry, with an emphasis on balancing technological advancements with regulatory compliance [7]. - The industry is expected to evolve towards L3-level and above autonomous driving, but this progression will prioritize safety and responsible marketing practices [7].

Core Insights - The competition among new energy vehicle manufacturers in China remains intense, with sales figures being a key indicator of market positioning [1][2][26] - Leap Motor has emerged as a leader in April sales, achieving a significant year-on-year growth [4][5][26] - Other companies like Xiaopeng and NIO have shown positive sales trends, while some brands are experiencing declines [9][12][16][20] Sales Rankings - Leap Motor ranked first with 41,309 units sold in April, a 10.63% increase from March [2][4] - Xiaopeng ranked second with 35,045 units, marking a 5.54% increase [2][9] - Li Auto ranked third with 33,939 units, but saw a 7.46% decrease from the previous month [2][20] Performance Analysis - Leap Motor's success is attributed to its strong value proposition and efficient delivery system, with its C10 model achieving over 100,000 deliveries [7][4] - Xiaopeng's consistent performance is linked to its strategic adjustments and successful model launches [9][10] - NIO's sales increased by 53% in April, indicating a positive shift in its market strategy [12] Declining Sales - Xiaomi's sales fell by 4.25% to 28,000 units, reflecting challenges faced in the market [14] - Aion, Deep Blue, and Zeekr experienced significant declines, with Aion's sales down 16.96% [16][17] - Li Auto's decline raises concerns about its competitive position, especially in a crowded SUV market [20][25] Market Dynamics - The competitive landscape is evolving, with new entrants and existing players intensifying their efforts to capture market share [26] - The importance of maintaining strong sales performance is emphasized, as companies without robust competitive advantages may struggle to survive [26]

近段时间，小微型汽车领域迎来了新的发展契机。从雷诺专为日产量身打造的微型电动汽车，到奇瑞以纯电动技术让经典车型QQ"重获新生"，再到 雷丁推出的A50系列车型，乃至蔚来旗下的萤火虫车型，一款又一款新颖别致的小车集中发布或者上市，为小车市场注入了勃勃生机。回顾小微型汽车的 发展历程，尽管在不同阶段曾有过短暂的辉煌，但往往难以维持长久的发展态势。如今，在车企利润率普遍下滑、行业竞争愈发激烈的背景下，这一轮小 微型汽车的火热究竟能带来怎样的成效，仍是一个未知数。 新车型扎堆上市 据报道，雷诺集团将与日产汽车携手，推出一款基于下一代雷诺Twingo的纯电动微型车。据雷诺集团于3月31日透露的消息，这款日产版Twingo预计 将于2026年面世，其设计工作将由日产汽车全权负责。低价策略将成为这款新车的利器，预售价有望控制在2万欧元以内。 在雷诺集团借助小车助力日产提升市场竞争力之际，奇瑞汽车宣布了曾经的国民车型QQ的复活计划。据透露，全新奇瑞QQ将以纯电动汽车身份再度 返回市场。从全新奇瑞QQ的申报图中可以看出，这款车将悬挂"QQ"字样的全新标识，车尾则印有"多米"二字。尽管号称是经典车型的复活之作，但全新 车型在外观 ...

要闻提示 NEWS REMIND 1. 130%关税重压下TEMU宣布停止向美国出口中国产品，全托管链接大规模下架 2.哪吒汽车APP、官网大面积瘫痪，知情人士：因流量欠费，假期无人看管 3. 小米、华为、理想、蔚来、小鹏集体改口！多家车企"智驾"改名辅助驾驶 4.曝小红书将开放外域合作：广告跳转至天猫 5.梁文锋和杨植麟再"撞车"，同时进军另一大模型赛道 6.雷军职务调整，小米女高管许斐新任国际市场部总经理 7.英伟达再推中国特供版AI芯片，传样品六月问世，已向中国三家企业通报 今日头条 HEADLINE NEWS 130%关税重压下TEMU宣布停止向美国出口中国产品，全托管链接大规模下架 据外媒报道，日前中国电商平台Temu对外宣布，将停止通过平台向美国客户直接销售从中国进口的商 品，未来美国市场的销售将转由本地卖家处理。近期该平台网站及应用程序已全面调整，仅显示从美国仓 库发货的半托管产品列表，而此前由中国直发的全托管商品则被普遍标记为"缺货"。 Temu发言人证实，目前美国市场销售已全部由当地卖家承接，商品均从美国本土发货，并强调本地产 品"无进口费用"及"交货时无额外费用"。此前，消费者购买中国直发 ...

Group 1 - Xiaomi has renamed "Smart Driving" to "Assisted Driving" on its SU7 car order page, with specific changes to the terminology used for its driving assistance features [1] - The SU7 standard version now features "Xiaomi Assisted Driving Pro," while the Pro and Max versions include "Xiaomi End-to-End Assisted Driving" [1] Group 2 - Nezha Auto's app and website have resumed normal operations after a temporary outage due to unpaid data fees, highlighting ongoing operational challenges and the need for financing to address debts [2] - The company has faced previous issues with its app and website, indicating potential instability in its operations [2] Group 3 - 雷军's role at Xiaomi Home has changed from Executive Director to Director, with the company's business scope expanding to include sales of smart home consumer devices and hair accessories [3] Group 4 - Berkshire Hathaway reported a significant decline in Q1 net profit to $4.603 billion, a 64% decrease year-over-year, with total revenue slightly down to $89.725 billion [10] - The company also experienced an investment net loss of $5.038 billion in the first quarter, contrasting with a profit in the same period last year [10] Group 5 - Skoda Auto's Q1 sales revenue reached €7.26 billion, marking a 10.4% year-over-year increase, with a total delivery of 238,600 vehicles, up 8.2% [11] - The sales of electric and plug-in hybrid models surged by 114%, totaling 36,900 units [11] Group 6 - Fat Dong Lai reported a sales figure of 1.749 billion yuan for April, with cumulative sales exceeding 8 billion yuan for the year [11] - The supermarket, jewelry, and department store sectors contributed significantly to the sales, accounting for over 70% of the total [11] Group 7 - Tesla has launched a dedicated 512GB USB drive priced at 599 yuan, designed for vehicle's Sentry Mode and dashcam, providing a reliable storage solution for vehicle safety and recording [12]