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国庆出游新风尚:研学游、跨界场景成京城消费新引擎
Xin Jing Bao· 2025-09-29 14:29
秋高气爽,佳节双至。2025年国庆与中秋相逢,记者从北京市商务局获悉,今年全市协同联动,引导组 织文商旅体等领域的市场主体,推出了500余项特色消费活动,涵盖文化体验、自然探索、亲子互动、 潮流打卡等多个维度。无论是想沉浸在传统文化中,还是拥抱潮流与自然,北京都有丰富的选择。 首店经济+场景创新,打造消费新地标 "十一"前夕,北京多家新商业地标亮相。首家上德银泰城落地大兴,以"花园式社交购物空间"为设计核 心,将花园景观深度融入商业场景,聚焦"首店经济、邻里生活、时尚消费",涵盖零售、餐饮、娱乐等 多元业态。该项目包括2200平方米的屋顶空中花园,2.3万平方米的沉浸式花园广场,以及12米高垂直 绿植墙、"花漾休憩区"和"星空露台",真正实现"购物在室内,休闲在花园"。 隆福寺二期已于日前焕新开业,这里聚集了很多文化首店,引入了更加多元的品牌业态,涵盖科技体 验、演艺文化、老字号创新、零售生活方式、餐饮服务等多个领域,进一步丰富市民的文化消费体验。 此外,还有滑板比赛、音乐演出、魔术表演、特色NPC巡游等一系列好玩的活动,从9月25日起一直到 国庆假期,全国老字号特产展、东城区老字号嘉年华、《NEED!FLE ...
南山秋日消费狂热开启,文商旅融合激活城区新动能
Sou Hu Cai Jing· 2025-09-29 09:17
灯光渐暗,船舱深处,一束追光打下,演员的肢体在方寸之间舒展,诉说着关于抉择与梦想的寓言。观 众不再只是坐在台下,而是跟随演员的脚步,在《交易人生》的剧情中穿梭、驻足、凝视。 2025年国庆,历经千日改造的深圳地标——海上世界明华轮,以"沉浸式演艺综合体"的新生姿态,拉开 了南山金秋消费盛宴的宏大序幕。这艘曾见证深圳改革开放历程的传奇邮轮,如今正承载着城区消费升 级的新使命。它不仅是文化地标的重生,更是一个生动的隐喻:南山的消费图景,正如同这场沉浸式戏 剧,打破边界,引导人们深入其中,成为这场经济活力盛宴的参与者与共创者。 深圳商报·读创客户端记者 张国锋 跨境消费持续升温,深港融合助推"黄金一小时生活圈" 9月27日,"香港环岛大巴车南头直通车"首发仪式在南头街道举行,标志着深港两地又一重要民生项目 落地。该线路覆盖南山区多个热门商圈、文旅节点,直达香港核心区域,极大便利了香港同胞北上消 费、探亲、旅游,也为深圳市民赴港提供了新的交通选择。 "这条线路不仅是交通线的打通,更是情感线与经济线的连接。"香港南头同乡会会长陈伟光在首发仪式 上表示,不少香港市民专程前来体验,有香港市民就感叹,以后从香港坐巴士直达南头 ...
《清华金融评论》| 封面专题:大力提振消费,全方位扩大国内需求
清华金融评论· 2025-09-28 10:08
文/《清华金融评论》 周茗一 2 0 2 5 年 以 来 , 我 国 坚 持 将 恢 复 和 扩 大 消 费 置 于 宏 观 调 控 优 先 位 置 , 财 政、货币、产业、就业等政策协同发力。商务部等 9 部门 9 月 1 6 日 对 外发布《关于扩大服务消费的若干政策措施》提出五方面 1 9 条举措,优 化服务消费统计方法。加快推进分地区服务零售额测算工作,客观反映分 地区服务消费发展情况。创新统计监测方法,鼓励有条件的地方利用大数 据等信息技术手段开展服务消费监测分析。 我国坚持恢复经济和扩大消费 部委层面,国家发展改革委、财政部、商务部、工业和信息化部联合发布配套细则,将家电补贴品类由 8 类扩展至 12 类,新增净水器、洗碗机、 微波炉、电饭煲等;首次将手机、平板等数码产品纳入补贴目录,单件补贴限额 500 元,并要求电商平台同步开设政府补贴专区,实现线上立减、 线下直补同质同效。 地方层面,各省(区、市)在国家标准基础上叠加安排预算,形成"中央+地方+企业"组合包。汽车报废更新 :中央资金最高补贴 2万元/辆 (新能 源)或 1.5万元/辆 (2.0 L及以下燃油车),部分省市再叠加地方补贴、车企 ...
业态焕新 空间重构 活动赋能 镇江润州区以年轻姿态迎来消费焕新
Xin Hua Ri Bao· 2025-09-27 00:08
9月19日—21日,"润州明月夜"第三期解压集市在镇江京畿路热力启幕,30余个青年摊位沿街铺 展,创意手作、沉浸式互动、旗袍秀等交织成青春派对,与9月20日"苏超"镇江最后一场主场赛事联 动,结结实实"火了一把"。 有着"江河交汇、城市山林"禀赋的镇江润州区,以年轻姿态迎来消费焕新。日前,该区获评江苏省 文化和旅游产业融合发展示范区。润州区委书记徐心田表示,要精准发力、系统突破,以更实举措推动 文商旅融合发展,聚焦项目攻坚,夯实产业根基,以大项目带动文旅产业能级跃升,以新业态塑造文旅 特色品牌,以全域旅游促进文旅产业"全面开花"。今年1—8月,该区社会消费品零售总额增长达6.5%, 位列全市第一。 业态焕新,从"传统买卖"到"体验经济" "镇江进球了!"上海游客陈女士在京畿路露天观赛区鼓掌喝彩,"以前来润州就是'爬山逛庙',现在 能听音乐会、看比赛、打卡新店,值得反复来!" 润州文旅产业占GDP比重超10%,成为现代服务业五大主导产业之一。该区打破传统文旅边界,让 传统消费提质升级,新型消费蓬勃生长。 "没想到在老街能尝到这么正宗的法式菜品!"在京畿路"吉庆里壹号"餐厅,顾客李女士感慨。创始 人汤燕玲曾长期从 ...
15家首店、卡皮巴拉首展!赣州大型商业综合体升级远洋未来广场
Xin Lang Zheng Quan· 2025-09-25 07:44
Core Insights - The Ganzhou Ocean Future Plaza has officially upgraded its image and services, aiming to enhance regional consumption and support urban economic development [1][12] Group 1: Upgrade and Features - The plaza features a new facade, optimized parking, and improved internal environment, focusing on four thematic areas: micro-vacation center, children's fun park, trendy gathering place, and taste experience area [3][10] - The commercial space spans approximately 120,000 square meters across seven floors, with a focus on children's entertainment, quality brands, and food gathering [5][12] Group 2: Brand and Store Introduction - By 2025, the plaza has introduced 14 regional first stores and one city-level first store, enhancing its brand appeal [5] - New stores from brands like Haidilao's "Jugaogao" self-service hot pot, Bosideng, and Kidswant are set to open during the National Day holiday, providing diverse shopping options [5][10] Group 3: Smart Operations and Membership - The plaza has undergone a comprehensive digital system upgrade, optimizing the membership rights system to create a more intelligent and convenient shopping environment [7][8] - Existing membership benefits will be extended and enhanced, improving service standards for a better customer experience [7][8] Group 4: Economic Activation - The plaza's upgrade aims to invigorate local consumption through initiatives like "first store economy," "festival economy," and "night economy" [10] - Upcoming events during the National Day holiday, including the first exhibition of Capybara and themed activities, are expected to attract significant foot traffic [10][12] Group 5: Company Background - Ocean Commercial, a professional brand under Ocean Group, has managed over 5.6 million square meters of commercial space across more than 27 cities, implementing advanced commercial operation concepts in regional markets [12][13] - The upgrade of Ganzhou Ocean Future Plaza represents a significant practice of introducing first-tier city commercial operation strategies and quality resources into regional markets [12]
澄迈老城科技新城支持首店经济发展 最高奖励30万元
Hai Nan Ri Bao· 2025-09-25 01:33
Core Points - The article discusses measures to boost the consumption market and enhance commercial functions in the Old Town Science and Technology New City of Hainan [1] - The measures include financial incentives for opening new stores, specifically domestic and international brands, with rewards of 300,000 yuan, 150,000 yuan, and 100,000 yuan for different categories of first stores [1] - Support for renovation costs is also provided, with a 10% reimbursement on actual expenditures exceeding 1 million yuan, capped at 300,000 yuan per store [1] - The measures aim to simplify financing processes for new stores, offering up to 50% loan interest subsidies, with a maximum of 100,000 yuan per store [1] - A "one-stop" service window will be established to facilitate the processing of necessary permits and licenses for new stores [1] Summary by Category Financial Incentives - New stores in the Old Town Science and Technology New City can receive one-time rewards of 300,000 yuan, 150,000 yuan, and 100,000 yuan based on their classification as first stores [1] - Renovation support is available for actual investments of 1 million yuan or more, with a reimbursement of 10% of the costs, capped at 300,000 yuan per store [1] - Financial institutions are encouraged to simplify loan approval processes for new stores, with a maximum interest subsidy of 100,000 yuan per store [1] Operational Support - A "one-stop" service window will be created to assist new stores in obtaining necessary licenses and permits, with expedited processing options available [1] - The measures allow for post-opening completion of any outstanding documentation requirements [1] Policy Coordination - The measures will prioritize support based on the principle of "better, higher, and non-repetitive" for overlapping policies with provincial and county-level initiatives [2]
双节首店首发!Suning Max江西首店落地南昌八一广场
Zhong Jin Zai Xian· 2025-09-24 12:16
Core Insights - The upcoming Mid-Autumn Festival and National Day are driving a surge in consumer activity, with Suning.com planning to open seven new Suning Max stores in key cities to capitalize on this demand [1][6] - The new stores are expected to enhance local economies and boost physical retail consumption during the peak shopping season [1][6] Company Developments - Suning Max store in Nanchang, the first in Jiangxi, will cover over 25,000 square meters and offer a comprehensive upgrade in store experience, product launches, and service offerings [3][5] - The Nanchang store will feature over 100 domestic and international brands, including more than 50 flagship experience centers for new product launches [5][6] - The store aims to transform the shopping experience from functional sales to immersive lifestyle experiences, emphasizing customization and emotional engagement [5][6] Service Innovations - The Nanchang Suning Max store will introduce seven service commitments, including a 7-day return policy, 30-day price protection, and a full-service approach for home appliances [5][6] - Additional free services will include phone screen protection, design consultations, and various customer conveniences such as rest areas and charging stations [5][6] Marketing and Events - The opening day will feature a "Super Max Carnival," blending local culture with modern trends, including traditional craft demonstrations and interactive activities [6] - Collaborations with brands for events such as celebrity meet-and-greets, product launches, and community engagement activities will enhance the festive atmosphere [6] Industry Implications - The rapid expansion of Suning Max stores signifies a shift towards experiential retail, aiming to attract younger consumers and create a social shopping environment [6] - This strategy is expected to set a new benchmark in the home appliance and consumer electronics retail sector, promoting a more engaging and interactive shopping experience [6]
预计12月开业 王府井湾里WELL TOWN招商进度已达95%
Bei Jing Shang Bao· 2025-09-23 09:07
Core Insights - Wangfujing Group's development strategy focuses on the "Outlet" business model, which is seen as a key pillar for adapting to industry changes and stabilizing profit growth [1] - The flagship project "Wangfujing Bayli WELL TOWN" has achieved a 95% leasing progress and aims to create a new commercial landmark that integrates consumption, culture, and experience [1] - The project emphasizes a diverse brand matrix combining "Outlet classics + experiential features," with over 40% of its area dedicated to experiential projects, set to open in December this year [1]
金九银十南京15+首店齐开,德基、JLC引领消费升级潮
Sou Hu Cai Jing· 2025-09-23 08:41
秋日的南京商业市场正迎来"首店盛宴",超15家全国及区域首店在九月密集开业,提前引爆国庆消费热潮。法国百年护肤PAYOT全国首店入驻德基广 场,Yohji Yamamoto和Uma Wang的江苏首店亮相JLC,华东首家"宠物版山姆"Pet Tribes即将登陆金鹰世界。值得注意的是,JLC以超40%的首店占比成为 南京商业新风尚地标,从德基到JLC,从新街口到河西,这些新鲜面孔正在重塑南京的商业基因。 8月31日,德基广场B1层,法国院线护肤品牌PAYOT全国首店正式开业。这个拥有百年历史的品牌以"院线级功效护肤"为卖点,祛痘膏、霞光油等明星产 品吸引了不少油痘肌消费者。值得一提的是,店内还设置了专业SPA房,将"法式护肤沙龙"体验原汁原味带到南京。 全国首店扎堆,国际品牌为何偏爱南京? JLC的表现同样亮眼。9月19日,这座香港置地打造的商业地标正式开业。记者在现场看到,国际时尚名品与先锋潮流品牌交相辉映:Christian Louboutin、PLEATS PLEASE ISSEY MIYAKE等国际品牌南京首店,Yohji Yamamoto、Uma Wang等江苏首店,以及I.T南京首店等设计师品牌齐 ...
2025年内,无锡还有6家新商场要开业
3 6 Ke· 2025-09-22 02:24
Core Insights - Wuxi's commercial market has been relatively quiet this year, with only two major projects launched so far, but several more are set to open by 2025, indicating a shift towards quality and non-standard transformation in commercial development [1][2] Project Overview - Six commercial projects are planned to open in Wuxi by the end of 2025, with a total commercial area of approximately 383,000 square meters, focusing on community and regional consumption centers [1] - The projects include a mix of small (under 50,000 square meters) and medium-sized (50,000 to 100,000 square meters) developments, emphasizing a "precise positioning and small but refined" commercial development logic [1] Specific Projects - **Wuxi Liangxi Aegean Shopping Center** - Location: Intersection of Fengbin Road and Minfeng Road - Commercial Area: 80,000 square meters - Opening Date: October 1, 2025 - Focus: Revitalizing the area with modern design and diverse business formats [2][3] - **Wuxi Liangxi Crystal Sea Plaza** - Location: Boundary of Liangxi District and Huishan District - Commercial Area: 41,000 square meters - Opening Date: December 2025 - Focus: Community-oriented space with features like shared kitchens and pet-friendly areas [10] - **Wuxi Bay悦 Center** - Location: Central axis of Jiangyin City - Commercial Area: 100,000 square meters - Opening Date: December 25, 2025 - Focus: High-quality business gathering space with a mix of luxury retail, entertainment, and dining [6] - **Wuxi Little Station Park** - Location: Core of Wuxi Economic Development Zone - Commercial Area: 50,000 square meters - Opening Date: Within 2025 - Focus: Park-style lifestyle center with a blend of art and community events [8] - **Wuxi Taihu New Light** - Commercial Area: 96,000 square meters - Opening Date: October 1, 2025 - Focus: Enhancing regional consumption with flagship stores and unique cultural spaces [2] - **Wuxi Xiaozhan Park** - Commercial Area: 50,000 square meters - Opening Date: Within 2025 - Focus: A unique blend of lifestyle and community engagement through various events [8]