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共谱泉城文商旅体融合新篇,济南古城产业运营共建联盟成立
Qi Lu Wan Bao Wang· 2025-09-30 13:29
9月30日,济南古城产业运营共建联盟正式揭牌成立。该联盟由济南古城(明府城片区)保护提升指挥 部主导,济南城市发展集团牵头,联合文商旅体等多领域单位共同组建,标志着济南古城片区城市更新 与产业协同发展进入了"多元共建、资源共享、融合共进"的新阶段。 齐鲁晚报·齐鲁壹点 杜春娜 济南古城作为"山、泉、湖、河、城"独特风貌的集中承载区,是延续千年历史文脉、彰显泉城文化魅力 的核心区域。联盟成员包括济南城发集团、济南城投集团、中国工商银行济南分行、济南文旅集团、济 南公交集团、济南历下控股集团、济南古城发展公司、济南市中城投集团、济南槐荫城建投资集团、济 南天桥资产运营管理集团等单位,将围绕古城保护、提升与利用,以"政府引导、市场运作、社会参 与"为原则,构建"大联盟统筹、专委会支撑、各成员协同"运作机制,致力于推动文化、商业、旅游、 体育深度融合,提升区域消费能级,打造具有全国影响力的文商旅体融合示范区。 联盟的成立是济南市老城更新与文商旅体融合发展的关键举措。该项目也为全市城市更新工作探索 了"以联盟促融合、以活化促保护"的新路径,将为全国历史文化名城更新提供"济南样本"。 联盟成立后,将以"文商旅体深度融合与 ...
国庆假期迎来出游热 多地发放消费优惠券提升旅游体验
Yang Shi Xin Wen· 2025-09-30 09:46
Core Insights - The upcoming National Day and Mid-Autumn Festival holidays are expected to trigger a new wave of consumer spending, with significant increases in hotel and flight bookings compared to last year [2][3] Booking Trends - Hotel and flight booking rates have surpassed last year's figures, with a notable increase in reservations across various city tiers [2] - Beijing leads in hotel bookings among first-tier cities, exceeding Shenzhen and Shanghai by 6 percentage points [2] - Coastal cities such as Dalian, Tianjin, Yantai, Qingdao, and Rizhao are experiencing high booking rates in second and third-tier cities [2] - The demand for homestays has surged, with a year-on-year increase of over 30% in bookings, particularly in lesser-known cities like Qinzhou, Longnan, Taizhou, and Xiaogan [2] Travel Preferences - The trend of "拼假" (combining leave days) has led to a 26% increase in travel product bookings from September 26 to September 28 compared to the same period last year [2] - The average booking volume for transportation services, including flights and train tickets, has risen by approximately 4.2% year-on-year, with high-speed rail and combined flight-train packages showing a 7% increase [3] - Multi-destination travel products, such as long-distance tours and car rentals, have seen significant growth, with bookings increasing by 53% and 93% respectively compared to last year [3] Consumer Incentives - Various regions are distributing consumption vouchers to enhance the travel experience, with over 29,000 cultural and tourism events planned and more than 480 million yuan in subsidies allocated [4] - Beijing's "City Renewal Week" features a range of activities and offers 5 million yuan in consumption vouchers to encourage local spending [4] - Dalian is also promoting tourism through events and has issued 15 million yuan in consumption vouchers, including 10 million yuan for retail and 5 million yuan for dining [5]
2.9万场次+超4.8亿元 假期文旅市场“百花齐放” 促消费“大礼包”持续加码
Yang Shi Wang· 2025-09-30 08:04
Group 1: National Cultural and Tourism Consumption Month - The "National Cultural and Tourism Consumption Month" has seen over 29,000 cultural and tourism activities organized across various regions, with more than 480 million yuan in consumer subsidies provided to enhance travel experiences [1] Group 2: Beijing Urban Renewal Week - The third Beijing Urban Renewal Week, themed "People's City Organic Renewal," features a variety of activities including cultural displays and sports events, with 5 million yuan in consumer vouchers available for residents [4] Group 3: Zhejiang Autumn Cultural and Tourism Consumption Season - During the 2025 Zhejiang Autumn Cultural and Tourism Consumption Season, a total of 47.75 million yuan in cultural tourism vouchers is expected to be distributed, alongside various promotional activities and themed travel routes [6] Group 4: Dalian City Initiatives - Dalian City is issuing a total of 15 million yuan in consumer vouchers for the National Day and Mid-Autumn Festival, including 10 million yuan for department store purchases and 5 million yuan for dining [9] Group 5: Travel Booking Trends - Hotel and flight booking rates have surpassed last year's figures, with a significant increase in bookings for the National Day and Mid-Autumn Festival holidays, indicating a strong consumer interest in travel [12][13] Group 6: Booking Data Insights - Recent data shows a continued week-on-week increase in travel product bookings, with hotel booking rates in first-tier cities like Beijing leading the market, and a notable rise in bookings for vacation rentals, up over 30% year-on-year [16] Group 7: Transportation Service Trends - The booking volume for transportation services, including flights and train tickets, has increased by approximately 4.2% compared to last year, with significant growth in multi-destination travel products [18]
第二届北京朝阳花园节暨“花YOUNG潮外”UIC片区消费季启动
Sou Hu Cai Jing· 2025-09-28 16:10
央广网北京9月28日消息(记者 王进文)9月28日,第二届北京朝阳花园节暨"花YOUNG潮外"UIC片区消费季启 动。消费季积极探索"公园+"模式,以"花园城市 共朝美好"为主题,串联起日坛公园、THE BOX朝外、悠唐购物 中心、侨福芳草地、美克洞学馆、北京民俗博物馆等朝外辖区特色地标。消费季将持续至10月12日。 朝外街道相关负责人介绍,立足朝外大街城市更新项目,朝外UIC商业联盟将充分发挥政企联动优势,通过汇聚 共建合力,大力推动朝外片区商业品质提升和消费扩大,实现朝外UIC活力"街区"向"片区"转变。同时,全面开 展商业消费相关领域协作,合力拉动地区消费,将朝外UIC打造为具有国际影响力的城市活力创新中心,助力朝 阳区国际消费中心城市主承载区建设。 朝外UIC"花花市集"(央广网发 朝阳区融媒体中心供图) 为进一步激活区域消费潜能,本次活动特别设置"花YOUNG潮外"观光专线,巧妙串联起THE BOX朝外(A/B) 馆、美克洞学馆、东岳庙、侨福芳草地、日坛公园、悠唐购物中心等朝外UIC中心活力片区活力载体,以联动效 应聚合多元消费场景,助力提振地区经济活力。 今年的金秋游园会将金秋菊展与公园空间相结合 ...
文商旅体融合赋能 2025成渝戏剧双城记活动在蓉启幕
Mei Ri Jing Ji Xin Wen· 2025-09-28 01:50
关注青年戏剧力量的成长与聚集,也是本届双城记的亮点之一。活动面向全国专业院团、艺术高校、社 会艺术团体征集原创作品,遴选出11部优秀作品将参加青年戏剧竞赛评选。同时,彭州百里一·龙兴集 街区设立青年戏剧大本营,通过演出以及戏剧大师课、自在对谈、戏剧工作坊等互动交流活动,为青年 戏剧人、青年戏剧爱好者提供交流互动与实践成长平台。 在推动文旅深度融合方面,本届活动精心策划"跟着戏剧去旅行"系列主题线路。以彭州青年戏剧演 出、"漫游的史诗"巡展、山间音乐会为核心,串联龙门山自然风光、白鹿中法风情小镇等资源,设 计"戏剧体验+彭州旅游专线"旅游产品,带动彭州餐饮、住宿及文创消费,实现戏剧与文旅的双向赋 能。 作为第十四届中国艺术节联动活动,2025成渝戏剧双城记将通过国际化剧目展演、青年表达与创作,以 及多样化的活动构建文旅消费场景,展现成渝地区开放包容的文化姿态与蓬勃发展的城市活力,为大众 呈现一场跨越地域与文化的戏剧盛宴,也为成渝地区双城经济圈高质量发展贡献文化力量。 (文章来源:每日经济新闻) 9月26日,第十四届中国艺术节联动活动——2025成渝戏剧双城记在成都高新中演大剧院启幕,为期18 天的成渝戏剧盛宴由 ...
北京朝阳区推动文化产业高质量发展:朝阳涌新“潮”
Ren Min Ri Bao· 2025-09-28 00:29
Group 1 - The article highlights the integration of cultural, commercial, and tourism sectors in Beijing's Chaoyang District, exemplified by the success of the Pop Mart City Park, which attracts visitors through unique IP interactions and immersive experiences [1][3] - The district is leveraging its status as a national cultural industry innovation experimental zone to promote high-quality cultural industry development, focusing on new cultural consumption models and enhancing people's cultural satisfaction [1][2] - Significant investments are being made in the cultural sector, with an annual allocation of 150 million yuan for cultural industry guidance funds, resulting in the establishment of five hundred billion yuan parks and over thirty-six municipal parks [2] Group 2 - The opening of the "Weibo IN" esports venue, which spans 42,000 square meters, is expected to host hundreds of events annually, contributing to the vibrant commercial landscape of the area [2] - The rise of trendy toys, such as "Labubu" and "Wakuku," is positioning Chaoyang District as a key player in the trendy toy industry, supported by a complete ecosystem that facilitates product design and market entry [3] - The district is actively creating diverse cultural consumption scenarios through events like concerts and esports, which are expected to drive significant economic activity, with projections of 170 million attendees and over 7.5 billion yuan in consumption by mid-2025 [4]
从WTT赛场到城市商圈,北京将开启“乒乓黄金周”全城狂欢模式
Xin Jing Bao· 2025-09-27 13:01
Group 1 - The core event "National Ball into Business Circle" has transformed shopping malls in Beijing into ping pong venues, engaging professional athletes and children in fun challenge matches, creating a vibrant atmosphere [1][2][4] - Beijing aims to establish itself as a "Double Olympic International Sports City" with a comprehensive event system, hosting over 1,280 competitions annually, including 198 major events and 40 key international competitions [1] - During the National Day holiday, Beijing will host the China Open and WTT Grand Slam simultaneously, featuring around 250 top athletes and the inaugural China Youth Grand Slam with 128 young competitors from 24 countries [1][2] Group 2 - The "National Ball into Business Circle" initiative is designed to enhance market vitality, foster a strong event atmosphere, and promote the integration of culture, commerce, tourism, and sports [1][7] - The "ticket root economy" is activated in various shopping districts, offering discounts at over 200 merchants for ticket holders of the WTT Grand Slam or China Open, boosting consumer engagement [7] - A large outdoor music festival, "Eleventh North Shore Music Festival," will take place from October 1 to 8, further enriching the cultural and sports activities in Beijing during the holiday [7]
北京宛平城城墙正式开放
Zhong Guo Xin Wen Wang· 2025-09-27 01:19
丰台区委宣传部相关负责人表示,丰台区持续挖掘"卢沟晓月"文化内涵,将"卢沟晓月"打造成为丰 台的文化名片。从生态修复到历史活化,从文旅融合到区域协同,"卢沟晓月"已从单一景观升级为集历 史教育、生态休闲、文化消费于一体的复合型文化IP。举办此次文化节,是希望将这样的区域文化IP转 化为人民群众生活中可感可触的文化体验,进一步满足人民群众美好生活的需求。 宛平城城墙正式开放开启常态化运营 中新网北京9月26日电 (记者 杜燕)"卢沟晓月"诗会传诵中华经典、北京首个以古城墙为背景的主题 摄影展开展、推出"宛平吉市"等12项特色活动……9月26日晚,伴随着丰台第五小学学生们的朗诵声和 永定河畔的秋日晚风,2025"卢沟晓月"中秋文化节拉开帷幕,宛平城城墙同步正式对外开放,开启常态 化运营。 本次文化节由北京市丰台区委宣传部主办,融合经典诵读、光影科技、艺术展览、非遗体验、民俗 展演等多元形式,着力打造一场文商旅体融合、消费活力迸发、文化氛围浓厚的中秋盛会。 "卢沟晓月"诗会:经典诵读传家国情怀 夜幕降临后,中华经典诵读大会2025"卢沟晓月"诗会作为文化节"开篇文化盛宴"准时上演,300余 名观众相聚卢沟桥畔,伴着 ...
北京东城:“文化+”点燃消费新引擎
Sou Hu Cai Jing· 2025-09-22 21:50
Core Points - The article emphasizes the integration of culture and tourism in Beijing's Dongcheng District, highlighting the development of the cultural heritage along the central axis of Beijing and the promotion of high-quality economic growth through cultural initiatives [1][2][18]. Group 1: Cultural Heritage and Tourism Development - The central axis of Beijing has been recognized as a UNESCO World Heritage site, marking a new phase in its protection and utilization, with 12 out of 15 heritage elements located in Dongcheng District [2]. - Dongcheng District is actively transforming the central axis from a "cultural axis" and "urban axis" to a "vibrant axis," creating cultural brands and promoting various cultural exploration routes [2][3]. - The district is leveraging its rich historical and cultural resources to enhance inbound tourism, with significant growth in visitor numbers and spending [4][5]. Group 2: Policy and Mechanism Innovation - Dongcheng District has established a collaborative development mechanism to support the integration of culture, commerce, and tourism, backed by various policy initiatives [5]. - The district has implemented the "Cultural + Industry Fund" to facilitate financial support for cultural and tourism projects, ensuring a sustainable development ecosystem [5]. Group 3: New Consumption Experiences - The "Breeze Terrace" initiative has introduced over 300 unique outdoor spaces for cultural consumption, enhancing the visitor experience through diverse activities [7]. - The integration of technology in cultural experiences, such as VR and AI, is creating innovative consumption scenarios and expanding cultural outreach [13]. - Dongcheng District is focusing on creating a vibrant night economy, exemplified by the "Guijie Night Festival," which has successfully attracted significant foot traffic and enhanced local dining experiences [17]. Group 4: Event and Activity Integration - The district is organizing various cultural events, such as outdoor theater performances and themed markets, to foster community engagement and promote cultural consumption [15][16]. - The establishment of a four-tier consumption promotion system is facilitating the development of unique cultural and tourism IPs, enhancing the overall economic growth of the district [18].
担好首善之区的文化重任
Group 1 - The core viewpoint emphasizes Beijing's strategic positioning as the national cultural center, driven by Xi Jinping's cultural thoughts and directives [1][2] - The 2025 Beijing Cultural Forum aims to discuss forward-looking topics and promote the implementation of Xi Jinping's cultural ideology [1] - Beijing has made significant strides in cultural development, integrating historical preservation with modern cultural practices [4][5] Group 2 - The "Beijing Cultural Youth Action Plan" has successfully engaged 33 universities, benefiting 400,000 students through cultural practices [3] - Beijing's cultural initiatives have led to a notable increase in public engagement, with over 80 million visitors to the renovated Anti-Japanese War Memorial since its reopening [2] - The city is enhancing its cultural offerings, with over 57,000 performances expected in 2024, attracting over 12.8 million attendees and generating over 3.9 billion yuan in ticket sales [6] Group 3 - The integration of cultural heritage with tourism is evident, with the successful creation of the Grand Canal National 5A Tourist Area and the establishment of new cultural landmarks [5][9] - The cultural industry in Beijing is a vital pillar, with revenues from cultural and related industries reaching 1.24 trillion yuan in the first half of 2025, marking a 13.2% year-on-year increase [10] - The city is actively promoting its cultural image globally, leveraging major events and social media to enhance its international presence [11]