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当“苏超”遇见龙虾节,盱眙小龙虾如何卖向全国?
Core Insights - The integration of the "Su Super" sports event and the Huai'an Lobster Festival has significantly boosted local tourism and the lobster industry, with a total of approximately 48,000 visitors over three days [1][8] - The online sales of lobsters have surged, with a notable 930% year-on-year growth in GMV during the 618 shopping festival, highlighting the increasing popularity of lobsters in e-commerce [1][6] - The Huai'an lobster industry is evolving towards a comprehensive integration of agriculture, processing, and sales, with a focus on digital transformation and collaboration with e-commerce platforms like Kuaishou [8][9] Group 1: Event and Tourism Impact - The Huai'an team is set to face the Nanjing team in a match humorously dubbed the "Lobster vs. Salted Duck" showdown, coinciding with the Lobster Festival [1] - The Lobster Festival has been a significant draw for tourists, with 103 tons of lobsters consumed during the event, marking a 15% increase in sales compared to the previous year [8] Group 2: E-commerce and Sales Growth - Kuaishou's "Lobster Carnival Week" has been a major success, selling over 10 million lobsters, with 70% of sales coming from live streaming [1][6] - The live streaming sales approach has proven effective, with a single live stream event generating approximately 500,000 yuan in sales [3] Group 3: Industry Development and Future Plans - The Huai'an lobster industry is characterized by a full supply chain, including breeding, processing, and logistics, with over 200,000 people involved in the industry [5][6] - Future plans include the establishment of a "Kuaishou Huai'an Agricultural Products Pavilion" and the launch of new lobster varieties, aiming to enhance the brand's presence in the e-commerce sector [9][10]
南茶北香!英德红茶济南推广中心正式揭牌
Nan Fang Nong Cun Bao· 2025-06-22 09:03
Core Viewpoint - The establishment of the Yingde Black Tea Promotion Center in Jinan marks a significant step in expanding the market presence of Yingde Black Tea in northern China, enhancing its brand influence and market share [4][19][41]. Group 1: Promotion Center Establishment - The Yingde Black Tea Promotion Center was officially inaugurated in Jinan on June 21, coinciding with the Jinan Tea Expo [2][3]. - This center is part of a strategic initiative to connect the tea markets of Lingnan and North China, facilitating deeper cooperation between the regions [12][13]. - The center aims to serve as a cultural hub, marketing platform, product innovation base, and a model for government-enterprise collaboration [23][25][26]. Group 2: Market Impact and Financial Goals - Yingde Black Tea has become a key driver of income for farmers, contributing to the local economy as part of a broader initiative to develop five hundred billion-level modern agricultural industries [7][8][9]. - The overall output value of the five major agricultural industries in Qingyuan is projected to exceed 40 billion yuan by the end of 2024, with a year-on-year growth of 32.67% [17]. - Yingde Black Tea's brand value has reached 5.178 billion yuan, making it the top brand in the national black tea category, which is crucial for enhancing its market presence in northern regions [18][19]. Group 3: Company Initiatives and Innovations - Yingde Jiqingli Tea Co., a leading enterprise in the Yingde Black Tea industry, has implemented innovative practices and emphasizes organic cultivation in its tea gardens [29][34]. - The company has developed a multi-faceted growth model that integrates tourism, education, and digital empowerment, attracting over 600,000 visitors annually [35][36]. - The promotion center will host various events such as tasting sessions and cultural lectures to deepen market penetration in Jinan and the broader Shandong province [46][47].
牡丹芍药绽芳华
Jin Rong Shi Bao· 2025-06-17 06:12
Core Viewpoint - The development of the flower economy in Dianjiang County, Chongqing, is significantly supported by financial institutions, enhancing local consumption and economic growth through innovative financial products and services [1][2][3] Group 1: Financial Support and Initiatives - The People's Bank of China, Chongqing Branch, has implemented targeted financial strategies to support the flower industry in Dianjiang County, including the establishment of a financial chain system involving key banks and local agricultural entities [1] - As of April 2025, the chain banks have provided credit support totaling 135 million yuan to over 300 local farmers, facilitating the growth of the flower industry [1] - Financial institutions are innovating products like "Poverty Alleviation Loans" and "Quick Rural Loans" to meet the specific needs of flower growers, ensuring timely funding during critical planting periods [2] Group 2: Infrastructure and Development Projects - The Agricultural Development Bank of China has allocated 73.5 million yuan to support the construction of essential facilities for the fresh-cut flower industry, enhancing operational efficiency and market competitiveness [2] - Loans have been provided for upgrading local tourist attractions, such as the renovation of the Glass Sky Bridge, to integrate tourism with the flower economy [3] Group 3: Economic Impact and Growth - The integration of agriculture, culture, and tourism in Dianjiang County has led to a new development model, significantly boosting local tourism and economic activities [3] - During the 2025 May Day holiday, the county experienced a 16.04% increase in tourist arrivals and an 18.97% rise in tourism revenue, showcasing the successful fusion of the flower industry with tourism [3]
总投资12亿元!华中最大双孢菇全产业链基地在湖北仙桃破土动工
Zhong Guo Fa Zhan Wang· 2025-06-16 14:27
Core Viewpoint - The establishment of a 1.2 billion yuan agricultural project in Hubei aims to create the largest mushroom production and processing base in Central China, promoting modern agricultural development through technological innovation and a green circular economy [1][2]. Group 1: Project Overview - The project, led by Hubei Yuxing Agricultural Technology Co., will produce 70,000 tons of mushrooms and process 40,000 tons of fruits and vegetables annually, with an expected annual output value exceeding 1 billion yuan [1]. - The construction includes 8 standardized planting buildings and 2 fermentation workshops, covering a total area of 150,000 square meters, with an initial investment of 685 million yuan for the first phase and an additional 600 million yuan planned for the second phase [1]. Group 2: Economic and Social Impact - The project will utilize 100,000 tons each of agricultural waste such as wheat straw and chicken manure, contributing to a green circular agricultural ecosystem [1]. - It is expected to create nearly 1,000 job opportunities, particularly addressing employment challenges for older, low-skilled workers [2]. - The initiative will foster collaboration among upstream and downstream enterprises, enhancing industrial cluster effects and injecting new momentum into urban-rural integration [2].
新疆伊犁5万亩薰衣草盛开 种植、加工、文旅三产融合带动当地居民增收
Yang Shi Wang· 2025-06-15 09:04
Core Viewpoint - The lavender fields in the Ili River Valley, Xinjiang, have entered full bloom, attracting numerous tourists and marking the peak of the local summer tourism season [1][2]. Group 1: Lavender Cultivation and Tourism - The Ili River Valley is the largest lavender planting area in China, with over 50,000 acres of lavender in bloom [1]. - The lavender fields are designed with various scenic spots for tourists to take photos and enjoy the beauty of the landscape, enhancing the overall visitor experience [5]. - The unique topography of the area, previously barren hills, has allowed for the creation of terraced lavender fields, providing a visually stunning experience for tourists [2]. Group 2: Lavender Varieties and Economic Impact - There are over 20 different varieties of lavender, with six notable types cultivated in the Ili River Valley, including the high-end perfume ingredient "New Lavender No. 4" [5][7]. - The local lavender industry has evolved from a single annual harvest to two harvests per year, extending the blooming period from about 20 days to over four months [11]. - The total output value of the local lavender industry has reached 3.5 billion yuan, significantly increasing the income of local residents and showcasing the development of the "fragrant economy" [11].
从养殖场到餐桌,济阳富硒产品实现“三产融合”
Qi Lu Wan Bao Wang· 2025-06-13 07:36
Group 1 - The launch of the slaughterhouse and the technical training session marks a significant upgrade in the selenium-rich industry chain in Jiyang District, from agriculture and animal husbandry to processing [1] - The selenium-rich watermelon from Renfeng Town has become a high-end agricultural product, with prices reaching 20 yuan per kilogram, showcasing the potential of selenium-rich agricultural products [1] - The introduction of selenium-rich sheep farming in 2018 has led to the integration of breeding, processing, and sales, establishing a "three-industry integration" model [1][2] Group 2 - The newly launched slaughterhouse by Shandong Haosai Food Co., Ltd. employs intelligent slaughtering technology and establishes a traceability system, ensuring food safety [2] - The development model of Haosai promotes standardized and selenium-enriched sheep farming through collaboration between companies and farmers, supported by expert teams [2] - The integration of slaughtering, cold chain logistics, and brand sales aims to create a strong brand for selenium-rich sheep meat [2]
潮州市饶平县致力于将山海资源转化为经济发展动能 开辟食品产业全域融合新路径
Zhong Guo Fa Zhan Wang· 2025-06-12 09:06
Group 1 - The county is leveraging the "Hundred Million Thousand Project" to enhance the food industry and extend the industrial chain's added value, promoting the integration of the tertiary sector [1] - The county is focusing on the development of the single bush tea industry and exploring new paths for market tea, blended tea, ecological tea, and selenium-rich tea to expand the brand influence of "Guangdong Raoping Single Bush Tea" [3] - The county is implementing a scientific planning for aquaculture areas, encouraging farmers to develop deep-water cage farming in areas with good water quality [3] Group 2 - Leading enterprises play a crucial role in strengthening industrial chain integration, optimizing resource allocation, and enhancing industry development levels [5] - The county government has issued action plans for the high-quality development of salt-baked chicken and aquatic product branding, emphasizing a dual-driven strategy of attracting large enterprises and nurturing strong ones [7] - The county aims to build a three-industry integration ecosystem, focusing on the integration of food with cultural tourism, e-commerce, and new exhibition sales [9] Group 3 - The county is promoting cross-industry integration development models, such as "Food + Cultural Tourism" and "Food + E-commerce," to expand the value-added space of the food industry [9] - The county plans to leverage its unique natural resources and industrial foundations to strengthen the food supply chain and convert mountain and sea resources into economic development momentum [9]
四川金川推动特色农业融合发展 一颗雪梨串起亿元级产业链(高质量发展在一线·小城宝藏)
Ren Min Ri Bao· 2025-06-11 22:08
Core Insights - The snow pear industry in Jinchuan, Sichuan, has become a significant source of income for 14 ethnic groups, highlighting its cultural and economic importance [2][3] - The integration of snow pear cultivation with e-commerce and deep processing has enhanced the market reach and profitability of local farmers [3][4] - The development of agritourism, including the establishment of scenic spots and accommodations, is driving the growth of the snow pear industry [4] Industry Overview - The snow pear industry in Jinchuan has seen a production area of 42,000 acres and an annual output exceeding 30,000 tons, with an industry value surpassing 420 million yuan [4] - In the previous year, local farmers produced 12 million pounds of fresh pears, generating a gross income of over 200,000 yuan for individual growers [2] - The local government supports farmers with a subsidy of 0.6 yuan per pound during the sale of fresh pears, which has contributed to the industry's growth [3] Market Development - The company Jinchuan Jinxueli Fruit Industry Development Co., Ltd. processed over 4,900 tons of fresh pears last year, generating a production value of over 20 million yuan from processed products [3] - E-commerce has played a crucial role, with local companies achieving sales of snow pear products exceeding 10 million yuan [3][4] - The annual Jinchuan Pear Blossom Festival attracts over 510,000 tourists, promoting both the agricultural and tourism sectors [4]
茂名沉香全产业链产值超68亿元 沉香成广东林业产业新增长点
Core Viewpoint - The agarwood industry in Guangdong, particularly in Maoming, is rapidly growing and is expected to reach an annual output value of 10 billion yuan, becoming a significant driver for local economic development and rural revitalization [1][2][4] Industry Overview - The agarwood industry in Guangdong is experiencing robust growth, with Maoming's agarwood planting area exceeding 277,200 acres and the total industry chain output value surpassing 6.86 billion yuan [1][3] - Maoming is recognized as a national center for agarwood trade, with the largest area for cultivating and breeding the rare species of agarwood [2][3] Economic Impact - Over 8,500 agarwood enterprises exist in Maoming, employing more than 150,000 people in planting, processing, and selling agarwood, leading to a win-win situation for ecological and economic benefits [3] - The local government is implementing the "Hundred Thousand Project" to enhance the agarwood industry, focusing on brand development, standardized production, and integrated service models [3] Policy Support - The local government has introduced several guiding documents, such as the "Maoming Agarwood Industry Enhancement Action Plan (2022-2025)" and the "Maoming Agarwood Industry Development Plan (2023-2030)," to support the industry's growth [4][6] - Various policies have been enacted across Guangdong to promote the agarwood industry, including the "Dongguan Cultural Industry Development Implementation Plan" and specific action plans in Huizhou [4][5] Future Prospects - The agarwood industry in Guangdong is set to continue its growth trajectory, with plans to integrate cultural, medicinal, and tourism aspects into the industry, thereby transforming ecological advantages into economic benefits [6]
八桂油茶香:产业蝶变正当时
Guang Xi Ri Bao· 2025-06-09 02:04
Core Insights - The total production of oil tea in Guangxi for 2024 is projected to reach 2.753 million tons of fresh fruit, equivalent to 666,300 tons of seeds and 176,400 tons of oil, representing year-on-year increases of 44.56% and 26.65% respectively [2] - The oil tea industry has become a significant contributor to rural revitalization and ecological civilization in Guangxi, with a planting area exceeding 10.5 million acres and a comprehensive output value of approximately 63 billion yuan [2] Policy Empowerment - The Guangxi Forestry Bureau has implemented a "Double Thousand" plan aiming for 10 million acres and 100 billion yuan in output value, alongside a three-year action plan to accelerate oil tea industry development [4] - In 2024, Guangxi cultivated 180 million high-quality oil tea seedlings and completed 880,000 acres of new planting and 450,000 acres of low-yield forest renovation, exceeding national targets [4] Technological Advancements - The introduction of high-yield varieties and improved grafting techniques has significantly increased productivity, with some varieties yielding over 50 kg per tree and achieving an average of 448 kg per acre [5][6] - The average yield for improved oil tea varieties reached 437.89 kg per acre, a 32% increase compared to non-improved varieties [6] Innovative Business Models - The integration of oil tea with other agricultural products, such as cinnamon, has created new revenue streams, with some operations generating 69,900 yuan per acre [7] - The promotion of a "company + cooperative + farmer" model has facilitated technical support and guaranteed pricing for farmers, enhancing the scale of oil tea cultivation [8] Industry Growth - The total output value of the oil tea industry in Guangxi is expected to grow by 36% year-on-year in 2024, driven by increased production and innovative business practices [8]