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四激光雷达“技术下沉” 阿维塔12背水一战
Jing Ji Guan Cha Bao· 2025-10-30 03:17
10月28日,阿维塔12四激光版正式上市,推出纯电和增程双动力共6个车型版本,官方指导价为26.99 万-42.99万元,权益后到手价为25.99万-41.99万元。这是华为四激光雷达系统首次进入25万元级别市 场。 在市场端,阿维塔12直面与特斯拉Model Y、蔚来ET5等车型的竞争。该车自2023年11月上市以来,市 场表现未达预期。在竞争激烈的30万元级新能源轿车市场,阿维塔品牌面临认知度不足的挑战。 从2024年开始,阿维塔尝试了一系列策略提振销量,包括价格调整、产品阵容扩充等。2024年11月,阿 维塔12双动力上市,试图通过丰富动力类型吸引更多消费者,然而这些举措效果均不理想。在高端新能 源品牌阵营中,阿维塔面临着"叫好不叫座"的尴尬局面。 此次推出的四激光版车型,是阿维塔12提升销量的新尝试。新车最大的亮点是全系标配华为四激光雷达 系统,包含3颗高感知长距激光雷达与1颗后向高精度固态激光雷达。这套系统实现了360°感知覆盖,在 夜间、逆光等复杂场景下,能够有效识别下沉台阶、悬空消防栓等传统视觉方案难以捕捉的风险。 免责声明:本文观点仅代表作者本人,供参考、交流,不构成任何建议。 王帅国 汽车与 ...
晚点独家丨广汽华望已规划两款新车,预计明年发布
晚点LatePost· 2025-07-10 12:30
Core Viewpoint - The collaboration between GAC Group and Huawei in the automotive sector is deepening, with the establishment of the new brand "HuaWang" aimed at the high-end market, specifically targeting the 300,000 yuan segment, and planning to launch two new models in the near future [4][5][9]. Group 1: Collaboration Details - GAC Group has been collaborating with Huawei since 2017, initially as one of the first companies to adopt Huawei's HI model, and the partnership has intensified since last year [7][9]. - The new brand HuaWang will feature two models, a sedan and an SUV, with powertrains including pure electric and range-extended options, expected to be launched next year [5][9]. - Huawei's involvement in the HuaWang project includes significant participation in vehicle definition, product design, research and development, and marketing, resembling the HI PLUS model [8][9]. Group 2: HI PLUS Model - The HI PLUS model represents an evolution from the HI model, allowing Huawei to have a greater role in the entire vehicle development process, including planning, design, and marketing [8][10]. - GAC has granted Huawei substantial decision-making power in the HuaWang project, with Huawei leading the product definition and positioning [9][10]. - The introduction of the HI PLUS model is a response to the increasing demand for deeper collaboration between traditional automakers and Huawei, as the automotive industry faces accelerated competition [10][11]. Group 3: Market Context - Huawei's automotive business has faced challenges, but recent successes with models like the AITO M7 have boosted sales and profitability, leading to increased collaboration opportunities with various automakers [10][11]. - The automotive industry is undergoing a phase of rapid elimination, prompting more traditional car manufacturers to seek partnerships with Huawei to enhance their market competitiveness [10][11]. - As Huawei expands its partnerships through the HI PLUS model, it faces the challenge of balancing resource allocation and maintaining product differentiation in a competitive market [11].
独家丨广汽华望已规划两款新车,预计明年发布
晚点Auto· 2025-07-10 11:09
Core Viewpoint - GAC Group and Huawei are collaborating to create a new automotive brand, Huawang, which will launch two models targeting the high-end market, with a focus on electric and range-extended vehicles [3][6]. Group 1: Collaboration Details - GAC has been cooperating with Huawei since 2017 and has deepened this partnership significantly since last year, culminating in the establishment of Huawang [6][9]. - The new brand Huawang will feature two models, a sedan and an SUV, aimed at the 300,000 RMB market segment, which is currently popular among consumers [3][6]. - Huawei's involvement in the Huawang project includes significant roles in vehicle definition, product design, and marketing, resembling the HI PLUS model, which allows for deeper collaboration than previous models [7][8]. Group 2: Market Position and Strategy - The HI PLUS model represents an evolution from the HI model, allowing Huawei to have a greater say in the entire vehicle development process, from planning to marketing [7][10]. - GAC has granted Huawei substantial decision-making power in the Huawang project, ensuring that product definitions and development are primarily led by Huawei [8]. - The automotive industry in China is undergoing a phase of accelerated elimination, prompting traditional car manufacturers to seek deeper collaborations with Huawei to enhance their market competitiveness [9][10]. Group 3: Challenges and Opportunities - Huawei's automotive business has faced challenges in the past, including slow project implementation and limited profitability, but recent successes with models like the AITO M7 have improved its market position [9]. - The demand for Huawei's intelligent vehicle solutions is increasing, but resource limitations may restrict the number of new collaborations [9][10]. - The expansion of Huawei's partnerships through the HI PLUS model presents both opportunities and challenges, as the company must balance resource allocation and maintain product differentiation in a competitive market [10].