"规划引领"方面，将编制《上海市冰雪运动发展实施计划(2026-2030)》；"产业升级"紧扣"到2030年冰 雪经济总规模达1.5万亿元人民币"目标，构建符合"上海调性"的冰雪经济；"人气爆棚"将通过"冰雪+全 民健身"双轮驱动，打造"周周有活动、月月有赛事"的消费场景。 随着冰雪运动"南展西扩东进"持续推进，上海冰雪运动蓬勃发展，参与人数已从2017年的60万人次增长 至2024年的452万人次，2025年更突破500万人次。本次冰雪季期间，上海推出40项冰雪赛事活动，全市 多家冰场将提供免费滑冰体验，并设立超过12处室外临时冰场，方便市民就近参与。 启动仪式现场，一场别开生面的"迎新杯"耀雪冰雪嘉年华引人入胜。嘉年华设置了雪上排球模拟赛、雪 上拔河、雪上跳绳等民俗活动，既深度融入了冰雪氛围，彰显了冰雪运动魅力，又融入了大众喜闻乐见 的趣味运动元素。此外，2025-2026全国家庭冰雪日也在耀雪冰雪世界举办，超过60组家庭踏入雪场， 一同感受冰雪运动的魅力。 当天，2026年上海冰雪运动发展十大关键词发布，包括："规划引领""产业升级""人气爆棚""体旅联 动""赛事回归""周周有赛""追梦米兰""厉兵秣 ...

Group 1 - The 24th China Changchun Vasa International Ski Festival will officially start on January 4, attracting ski enthusiasts from all over the country [1] - The China Vasa Museum, located in the Jingyuetan National Scenic Area, showcases the history and development of the Vasa International Ski Festival through various exhibits [3] - The museum has introduced innovative experiences this season, including special exhibitions and cultural products to enhance visitor engagement and promote ice and snow culture [3][5] Group 2 - A new experiential exhibition model has been launched at the museum, featuring an "immediate viewing and testing" area for high-end ski equipment, allowing visitors to gain hands-on experience [5] - The museum has developed a series of cultural and creative products, including high-end souvenirs and everyday items, in collaboration with Zhonglu Group to integrate Vasa cultural elements into practical applications [5] - The China Vasa Museum is evolving from a traditional exhibition space into a platform connecting the consumer market and industry, aiming to transform "festival activities" into "cultural assets" to boost the high-quality development of Changchun's ice and snow economy [5]

Group 1 - The twelfth National Mass Ice and Snow Season and the twelfth Shaanxi Province Skiing Conference was launched in Yulin City, showcasing local agricultural products and cultural experiences [1] - The event featured a sports and agricultural exhibition area with local products such as Yulin red dates, millet, and noodles, promoting regional agricultural development [1] - The opening ceremony included performances that combined Shaanxi folk art with modern ice and snow sports, highlighting the vitality of ice and snow activities and the rich cultural heritage of the Sanqin region [1]

Core Insights - The launch of the Changxing Badujia Ski Resort, with a total investment of 320 million yuan and covering over 50,000 square meters, adds a new dimension to Zhejiang's ice and snow economy, featuring four professional ski trails and a 3,500 square meter snow play area for local tourists [5][6] Group 1: Industry Development - Zhejiang has developed a unique "snow-making" path through technological breakthroughs and scene innovation, despite lacking natural snow resources [5] - The province has seen the emergence of over 10 ice and snow recreational facilities since the establishment of its first outdoor ski resort in 2006, significantly boosting public interest in ice and snow sports [5] - The expected number of ski visits in Zhejiang for the 2024-2025 season is projected to reach 1.29 million, ranking sixth nationally and first in southern China [5] Group 2: Economic Impact - The ice and snow industry in Zhejiang has formed a comprehensive industrial chain, with over 500 related enterprises covering research, production, and sales, contributing to a year-round thriving ice and snow economy [6] - Ningbo Ninghai is recognized as the "Hometown of Sports Poles," producing about 60% of global ski poles, with domestic orders expected to grow by over 50% this year [6] - Taizhou Luqiao is known as the "Hometown of Snow Boots," accounting for one-third of national production, with an annual output value exceeding 1 billion yuan [6] - The ice and snow industry clusters in regions like Huzhou, Ningbo, Jinhua, and Jiaxing are creating a full industrial chain ecosystem that integrates experience, equipment manufacturing, and business innovation [6]

Core Insights - In 2025, China's ice and snow sports achieved significant milestones, highlighted by a historic performance at the Harbin Asian Winter Games and strong results in the Milan Winter Olympics qualifiers, showcasing both veteran athletes and emerging talents [1][7] Group 1: Achievements and Milestones - The Chinese delegation topped the medal table at the Harbin Asian Winter Games with a record of 32 gold, 27 silver, and 26 bronze medals, marking the best performance in history [1] - A notable shift occurred as 19 out of the 32 gold medals were won in snow events, indicating progress towards balanced development in ice and snow sports [1] - Athletes like Su Yiming and Gu Ailing made significant technical breakthroughs during summer training, with Su achieving a remarkable comeback in the World Cup standings [1][3] Group 2: Winter Olympics Preparation - As the 2026 Milan Winter Olympics approaches, various qualification and ranking competitions have intensified, with Chinese athletes making key advancements across multiple events [4][5] - The freestyle skiing aerials team excelled at the Chongli Yunding World Cup, demonstrating strong group performance [4] - Veteran athlete Xu Mengtao, despite injuries, secured a gold medal and is on track for the Milan Olympics, while younger athletes like Ge Chunyu and Zhao Yingxu are also achieving personal bests [5] Group 3: Team Dynamics and Future Prospects - The Chinese short track speed skating team has secured full participation slots for the Milan Olympics, with a balanced mix of experienced and young athletes contributing to the team's strength [5][6] - The figure skating team has successfully qualified for the team event, with returning champions poised to compete for medals [6] - The overall development of China's ice and snow sports is characterized by a blend of tradition and innovation, with a strong focus on preparing for the upcoming Winter Olympics [7]

Group 1 - Urban-rural coordinated development is a key engine for promoting Chinese-style modernization, with various regions adapting to local conditions to stimulate endogenous motivation and achieve integrated development [2] - Shanghai's "ice and snow economy" is gaining traction in shopping malls, transforming cold resources into a vibrant winter economy by linking markets and brand consumption [4] - Yiwu, known as the "world supermarket," is preparing for the next Christmas season, exporting nearly 80% of global Christmas supplies across over 100 countries and regions [5][9] Group 2 - In Cangzhou, Hebei, a unique market event is set to launch on December 27, 2026, featuring interactive and experiential activities that celebrate traditional culture [7] - Heilongjiang's Suiling County is enhancing agricultural facilities, with a vegetable industry park yielding over 21,000 pounds of produce and generating a net income of 60,000 yuan [9] - The province's facility agriculture area reached 427,000 acres by the end of Q3 2025, marking an 11% year-on-year increase, contributing significantly to farmers' income [9]

Group 1 - The core theme of the event is "Flying to Milan," symbolizing the transition of China's ice and snow consumption towards the 2026 Milan Winter Olympics, showcasing the potential of the ice and snow industry in China [1][3] - The ice and snow industry in China is projected to exceed 1 trillion yuan by 2025, indicating a shift towards mass consumption and a vibrant economic landscape [3][8] - Tmall's immersive ice and snow show featured over 30 sets of winter fashion and ski gear, highlighting the integration of sports, brands, and consumer experiences [1][5] Group 2 - The event at Chongli not only serves as a platform for showcasing products but also aims to enhance the local ice and snow economy by attracting consumers and providing interactive experiences [3][5] - Tmall's role is evolving from a mere participant to a key influencer in defining consumer trends and meeting the needs of niche markets within the ice and snow sector [8] - The transformation of China's ice and snow economy is characterized by a shift from event-driven growth to a focus on brand innovation, cultural identity, and consumer experience [8]

Group 1 - The core viewpoint emphasizes China's commitment to leveraging its domestic market advantages to navigate complex external environments and enhance economic resilience by deepening the construction of a unified national market [1][4]. - China, with a population exceeding 1.4 billion and the world's most complete industrial system, is positioned as the largest and most potential consumer market globally, with a per capita GDP surpassing $10,000 [2][4]. - The contribution of final consumption expenditure to economic growth reached 53.5% in the first three quarters, with a retail sales growth of 4% year-on-year, indicating a significant increase compared to the previous year [3]. Group 2 - Investment scale continues to expand, with project investments (excluding real estate) increasing by 0.8% year-on-year, supporting 1,459 projects in key areas [3]. - The logistics and personnel flow have become increasingly active, with the annual express delivery volume surpassing 18 billion pieces, reflecting a 3.5% year-on-year growth [3]. - Policies aimed at boosting consumption, such as the "Two New" policy and measures to expand service consumption, are being implemented to align with new consumer demands and guide industrial innovation [4][6].

Core Viewpoint - The first Winter Sports Games in Shaanxi Province will be held in Yulin City from January to February 2026, marking a significant event for promoting winter sports and integrating tourism and sports in the region [1][6]. Group 1: Event Overview - The Winter Sports Games will feature youth and mass categories, covering 11 events including skiing, skating, and ice hockey, with 1,655 participants registered [1]. - The theme of the event is "Ice and Snow Passion, Vitality of Shaanxi," incorporating local cultural elements in the opening and closing ceremonies [2]. - The torch relay will take place from January 8 to 18, 2026, across six locations, showcasing Yulin's diverse cultural imagery [2]. Group 2: Community Engagement - Yulin has already hosted the 8th Winter Ice and Snow Sports Games and organized various community activities, attracting over 10,000 participants [2]. - Upcoming events like the Shaanxi Skiing Conference and youth winter camps aim to further stimulate public interest in winter sports [2]. Group 3: Economic Development - The Winter Sports Games serve as a catalyst for transforming ice and snow resources into an ice and snow economy, with over 30 ski venues established in Yulin [3]. - The Yulin Water Sports Center has hosted approximately 120,000 visitors since 2024, generating over 1.5 million yuan in revenue from ice and snow events [3]. - The integration of ice and snow sports with local culture is being pursued through the development of creative products and a planned sports and wellness tourism resort [4]. Group 4: Future Prospects - The local team has achieved notable success in preliminary events, winning 5 gold, 3 silver, and 1 bronze medal, indicating the potential for ice and snow sports in the region [5]. - The Winter Sports Games are expected to enhance regional economic development and attract more tourists, enriching the cultural experience of winter sports in Shaanxi [5][6].

Core Viewpoint - The article highlights the development of the ice and snow economy in Fukang City, Xinjiang, focusing on the integration of winter sports into education through skiing programs for students [1] Group 1: Ice and Snow Economy Development - Fukang City is actively promoting the ice and snow economy, with initiatives aimed at high-quality development in this sector [1] - The local education bureau plans to organize specialized skiing lessons for over 6,000 students from various schools by 2025 [1] Group 2: Educational Initiatives - Recently, many students participated in skiing classes at the Tianshan Tianchi International Ski Resort, learning basic skiing techniques [1] - Currently, approximately 5,000 students from 13 schools have completed professional skiing training [1]