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县城火了,非遗爆了,这届年轻人会玩
3 6 Ke· 2025-10-08 23:47
Core Insights - The "super golden week" during the National Day and Mid-Autumn Festival saw a significant shift in domestic tourism trends, with long-distance travel and immersive experiences becoming the main focus [1][2] - The post-pandemic recovery in outbound tourism is evident, with a notable increase in travel to less popular cities, driven by younger consumers [4][5] Domestic Tourism Trends - Long-distance travel orders increased by 3 percentage points compared to last year, with a 14.6% rise in average spending per order on the Fliggy platform [2] - The 95 post-90s generation is leading the consumption upgrade, accounting for a significant portion of bookings [2] - Family and child travel groups represent 52.4% of the market, with nearby high-speed rail destinations becoming popular [2] - The rise of "content-driven" marketing has led to unexpected destinations gaining popularity, such as Jingdezhen, which saw a 60% increase in orders on Fliggy [2][3] Cultural and Experiential Consumption - Non-heritage experiences have become a highlight, with significant increases in orders for traditional crafts like glassmaking and pottery, showing growth rates of 270% and 206% respectively [3] - The overall trend indicates a shift from mere travel to immersive experiences, reflecting a more mature market [3] Outbound Tourism Recovery - Outbound travel saw a more than 30% increase in flight bookings, particularly among youth and university students, with a growth rate exceeding 50% [4][5] - Popular destinations include Japan, Thailand, Malaysia, and Singapore, favored for their proximity and favorable visa policies [4] Inbound Tourism Growth - Inbound travel also showed robust growth, with a 33% increase in flight bookings by non-Chinese passport holders, covering nearly 100 cities [5] - Notable increases in bookings from countries like the Netherlands (over 7 times), Nigeria, and Afghanistan (over 3 times) were observed [5] - Cities like Shanxi Datong and Yunnan Lijiang saw foreign tourist bookings increase by over 7 times and 5 times respectively [5]
擦亮夜经济城市招牌
He Nan Ri Bao· 2025-10-08 23:27
Core Insights - The article emphasizes the importance of integrating local characteristics to create unique brand advantages in the development of night economies across different cities [1][2]. Group 1: Night Economy Development - The National Day and Mid-Autumn Festival holiday period showcased a surge in travel and consumer activity in China, highlighting the vibrant night economy [1]. - Cities like Luoyang and Zhengzhou have been recognized for their thriving night economies, as evidenced by the "Top 10 Nightlife Cities for National Day 2025" list released by Gaode [1]. - Luoyang is leveraging its rich historical and cultural heritage to develop unique night tourism experiences, such as night tours of the Longmen Grottoes and Luoyang Ancient City [1]. - Zhengzhou's nightlife features a blend of historical landmarks and modern attractions, creating a unique romantic atmosphere for visitors [1]. Group 2: Economic Implications - Night economy encompasses various sectors, including transportation, dining, tourism, and entertainment, serving as a significant driver for GDP growth [2]. - The article argues that night economy should not be limited to simple leisure activities but should reflect the broader status and prospects of the tertiary industry in cities [2]. - To enhance the night economy, cities need to move away from isolated efforts and instead focus on scientific planning and coordinated public services to create scale effects [2]. Group 3: Cultural and Creative Aspects - The article highlights the need for cities to maximize their historical and cultural resources to differentiate their night economies and enhance public life [3]. - Creative marketing and clear positioning are essential for cities to stand out and attract visitors to their night economies [3].
公共服务受到影响,雇员面临无薪休假,美联邦政府“停摆”超一周
Huan Qiu Shi Bao· 2025-10-08 22:54
Group 1 - The U.S. federal government has been in a shutdown for over a week due to a stalemate between the two parties on the budget bill, affecting public services and potentially putting over 800,000 federal employees on unpaid leave [1] - The Federal Aviation Administration reported significant delays at major airports due to a shortage of air traffic controllers caused by the shutdown, with warnings that if the shutdown continues into November, millions of Americans' Thanksgiving plans could be disrupted [1] - The White House's Office of Management and Budget is preparing to allocate $12 to $13 billion from internal accounts of the U.S. Department of Agriculture to assist farmers affected by government tariff policies, but the agricultural aid plan has been delayed due to the shutdown [1] Group 2 - The tourism industry is projected to lose $1 billion for each week of the shutdown, with national parks losing $1 million in ticket revenue daily and surrounding businesses losing $77 million each day [2] - The shutdown may negatively impact market sentiment due to threats of layoffs and actual unemployment, potentially exacerbating risks in the labor market and weakening consumer confidence [2] - The White House's stance on unpaid wages for furloughed federal employees has shifted, with a memo stating that these employees have no right to back pay, contradicting decades of precedent [2] Group 3 - Initially, the Trump administration aimed to use the shutdown as an opportunity for large-scale layoffs of federal employees, but internal concerns about political risks have led to a postponement of these plans [3] - Trump expressed a willingness to reach a "correct agreement" with Democrats, indicating a potential signal of compromise from the Republican side, but Democrats responded negatively, insisting on maintaining healthcare subsidies before negotiations [3] - The ongoing dispute between the two parties centers on whether to resolve the funding issue first or to ensure the extension of healthcare subsidies, with no clear path to compromise currently evident [3]
实地打卡!丹东因何“出圈”?
Zhong Guo Zheng Quan Bao· 2025-10-08 21:53
Core Insights - The tourism industry in Dandong is experiencing significant growth, with a notable increase in visitor numbers and tourism revenue during the National Day holiday period [2][7] - Dandong's unique geographical location and cultural offerings are attracting a diverse range of tourists, contributing to its emergence as a popular travel destination [2][3] - The local government and financial institutions are actively supporting the tourism sector, providing tailored financial services to enhance business operations and promote economic development [7][8] Tourism Growth - During the first six days of the National Day holiday in 2025, Dandong received over 30% more tourists compared to the previous year, with tourism revenue increasing by over 50% [2][7] - The visitor flow during the holiday was approximately three times higher than in previous years, with daily attendance at local bathing centers reaching 400 to 500 customers [7] Cultural and Recreational Offerings - Dandong's attractions, such as the Yalu River Broken Bridge and cultural experience centers, are providing immersive experiences that appeal to younger consumers [3][4][6] - Local culinary experiences and unique cultural products are gaining popularity, with tourists actively engaging in purchasing local specialties and souvenirs [4][5] Economic Impact - The booming tourism sector is stimulating the local economy, leading to the emergence of restaurants, hotels, and street vendors in popular tourist areas [6] - The Dandong government aims to position the city as a high-quality integrated development demonstration area for culture, sports, and tourism, targeting a GDP contribution from tourism-related industries to exceed 6.5% [8]
沉浸式旅游产品获游客“点赞”
Ren Min Ri Bao· 2025-10-08 20:47
"哇,这里太壮观了!"站在河南省西峡县的老界岭景区分水岭观景台上,望着茫茫林海,听着阵阵松 涛,来自郑州的王女士忍不住发出感叹。 除了文化体验,西峡县还将本地特色农产品搬进景区,设立猕猴桃、香菇等农特产品展销区,开展电商 直播,吸引游客关注。 为营造节日氛围,西峡县深挖生态与文化资源,推出文旅雅集.宋词雅韵、家国同庆.丰收序曲、红旗漫 卷.国泰民安、勇攀高峰.挑战自我等系列主题活动,促进传统文化与自然体验深度融合。 西峡恐龙遗迹园是一个以恐龙蛋化石群为核心的大型自然博物馆。"恐龙遗迹园是全国科普教育基地, 每逢假期就成为亲子游热门目的地,为满足游客新鲜感,我们推出了9D电影、恐龙园稻草节等新项 目,让孩子们在趣味互动中感受远古生命的魅力。"恐龙遗迹园负责人介绍。 西峡县结合景区特色资源,紧贴游客需求,不断打造出独具匠心的沉浸式体验场景。老界岭上的诗词飞 花令、五道幢景区的梦幻秘境.仙侠奇遇演艺、老君洞的老子问道情景剧等深受游客喜爱,成为西峡旅 游新亮点。 西峡县地处伏牛山腹地,山川秀美,风光旖旎,森林覆盖率80.35%,被誉为"天然氧吧"。依托得天独厚 的生态资源和深厚的文化底蕴,西峡县通过"旅游+""+旅游 ...
年轻客群崛起 旅游消费方式更趋多元
Zhong Guo Zheng Quan Bao· 2025-10-08 20:46
在"双节"假期期间出行的客单价同比提升14.6%,这一数字折射出游客消费观念的深刻变化。 游客在交通工具、酒店等方面的人均预订量均有提升。其中,机票、用车等交通工具类商品人均预订量 同比提升5%,酒店、门票等商品人均预订量提升4.6%。 今年国庆中秋假期期间,国内旅游市场呈现出强劲复苏势头和结构性变化。 交通运输部数据显示,国庆中秋假期期间(10月1日至8日),累计全社会跨区域人员流动量预计达到 24.32亿人次,创历史同期新高。多家在线旅游平台数据显示,"双节"假期期间,长线游与品质消费渐 成主流。游客出行半径显著扩大,客单价稳步提升,旅游消费呈现"走得更远、玩得更深、花得更多"的 鲜明特征。 业内人士表示,当前旅游消费方式更趋多元,错峰出行、分段度假、深度体验等新形态逐渐普及。这些 变化显示出中国旅游市场正在从规模扩张向品质升级转变。 ● 本报记者 杨梓岩 年轻游客更重体验 "双节"假期期间,旅游市场不仅实现了人次的增长,更在消费质量方面实现跃升。飞猪数据显示, "游客不再扎堆于传统热门景区,而是更愿意探索那些景美人少、文化特色鲜明的小众目的地,这一变 化反映出旅游市场正从观光时代迈向体验时代。"去哪儿大 ...
非遗游、味蕾游延续火热体验式消费渐成假期新热点
Zheng Quan Shi Bao· 2025-10-08 17:56
Core Insights - The "Double Festival" holiday period saw a significant increase in tourism activity across China, with a notable rise in both domestic and outbound travel orders, reflecting a shift towards deeper travel experiences and emotional value in tourism [1][2][4] Group 1: Tourism Trends - Online travel platforms reported a robust performance during the "Double Festival" holiday, with Ctrip noting that long-distance travel orders increased by 3 percentage points compared to last year [1] - Meituan Travel indicated that travel orders grew by over 30% year-on-year during the 8-day holiday, with a marked increase in small group tours to destinations like Xinjiang, Inner Mongolia, Sichuan, and Yunnan [2] - Tuniu reported a double-digit growth in user travel numbers compared to the same period last year, with 46% of domestic long-distance travelers opting for 5 to 6-day trips [2] Group 2: Experience-Based Consumption - The popularity of experiential tourism continued, with a significant rise in food-related travel, as evidenced by a near doubling of traffic for the "Must Eat List" on the first day of the holiday [3] - Douyin's data showed that local cuisine sales surged, with Huizhou and Yunnan cuisine experiencing sales growth of 122% and 121% respectively [3] - The trend towards immersive experiences was highlighted by a 270% increase in orders for glass-making and a 206% increase for handmade pottery during the holiday [3] Group 3: Changing Consumer Behavior - Analysts noted that the growth in travel orders reflects a deeper understanding of the meaning of travel among Chinese tourists, moving from popular to niche destinations and from sightseeing to immersive experiences [4]
沈白高铁通车 便利更多京沪游客畅游东北三省
Zheng Quan Ri Bao· 2025-10-08 16:18
Group 1 - The opening of the Shenyang-Jiamusi high-speed railway segment has significantly boosted tourism in the Changbai Mountain area, with a record high of 99,830 visitors from October 1 to October 3, representing a year-on-year increase of 22.16% [1] - The high-speed railway has reduced travel time from Beijing to Changbai Mountain to approximately 4 hours and 33 minutes, enhancing accessibility and convenience for tourists [2] - The Shenyang-Jiamusi high-speed railway is a key project in the national "14th Five-Year" railway development plan, aimed at revitalizing the Northeast region's tourism economy and supporting new economic models such as ice and snow tourism and senior tourism [2] Group 2 - Liaoning and Jilin provinces have seen a significant increase in tourism orders during the "Double Festival" period, with orders from Liaoning up by 16% and Jilin by 20% compared to last year [3] - The development of tourism projects along the high-speed railway line is expected to enhance the overall tourism industry in the region, contributing to the economic revitalization of cities like Fushun and Tonghua [2][3]
“China Travel”持续升温 “中国游”“中国购”成为新时尚
Yang Shi Wang· 2025-10-08 16:18
Core Viewpoint - The expansion of visa-free transit policies to 55 countries and the implementation of the "buy and refund" tax refund policy in China have led to an increase in foreign tourists, making "China travel" and "China shopping" a new trend [1] Group 1 - The visa-free transit policy has been extended to 55 countries, facilitating easier travel for foreigners to China [1] - The "buy and refund" tax refund policy is now fully promoted across the country, enhancing the shopping experience for international visitors [1] - The combination of these policies has resulted in a significant rise in the number of foreign tourists visiting China during the holiday season [1]
国庆中秋旅游观察:深度游取代“特种兵” 更愿意为“体验”买单
Zhong Guo Jing Ying Bao· 2025-10-08 15:32
Core Insights - The recent National Day and Mid-Autumn Festival holiday has seen a significant shift towards deep travel experiences, with travelers willing to spend more on immersive activities [1][2][3] Group 1: Travel Trends - Long-distance travel and deep experiences have become the main trends during the holiday, with domestic long-distance travel orders increasing by 3 percentage points compared to last year [1] - Popular long-distance destinations include cities like Beijing, Chengdu, and Shanghai, with orders for places like Urumqi and Lhasa seeing nearly 30% growth [2] - The average spending per trip has risen by 14.6% on platforms like Fliggy, indicating a willingness to invest in travel experiences [1][6] Group 2: Demographic Shifts - The 95 post-90s generation has become the largest group of travelers, accounting for nearly a quarter of bookings, while the post-2005 generation is also showing significant growth in independent travel [6] - University students have increased their flight bookings by 63%, with international flight bookings rising by 110% [3] Group 3: Experience Over Sightseeing - Travelers are increasingly seeking emotional and experiential value from their trips, moving away from traditional sightseeing to local culinary and cultural experiences [3][5] - The search volume for "must-eat" and "must-do" lists has surged, with increases of 96% and 145% respectively since September [4][5] Group 4: Spending Behavior - Tourists are more inclined to spend on comfort and convenience, with significant growth in bookings for private car rentals and high-end travel options [5][6] - The trend of "paying for experiences" is evident, with travelers prioritizing emotional satisfaction and immersive experiences over mere sightseeing [6]