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新一期非遗展演来喽!正音书院免费公益演出节目单上线!
Xin Lang Cai Jing· 2026-01-04 12:49
Core Viewpoint - The article highlights the launch of a new series of public performances featuring intangible cultural heritage (ICH) at the "Zhengyin Academy Cultural Salon" in Quanzhou, aiming to integrate culture into daily life and enrich the community's spiritual world [3]. Group 1: Event Overview - The "Zhengyin Academy" serves as a new space for ICH experiences, hosting regular public performances that make traditional art forms accessible and engaging for the public [3]. - The performance schedule for the week of January 5 to January 11, 2026, includes various ICH performances such as Quanzhou Nanyin, puppet shows, and traditional storytelling, with specific timings and content outlined [4]. Group 2: Performance Details - The performances are structured to include one show on weekdays and two shows on weekends and holidays, with each show lasting approximately one hour and featuring 2-3 different ICH acts [4]. - The schedule includes specific performances like "Quanzhou Nanyin" and "Quanzhou Puppet Show," with interactive experiences for the audience [4]. Group 3: Audience Guidelines - Attendees are advised to arrive 30 to 15 minutes early to avoid congestion and must follow entry protocols, including presenting identification and maintaining appropriate distance [5][6]. - Prohibited items include food, drinks, and pets, and audience members are expected to adhere to conduct guidelines during the performances [7][8].
广东喜迎新年“开门红”,文旅融合展现“新图景”
Xin Lang Cai Jing· 2026-01-03 14:04
Core Insights - Guangdong's cultural and tourism market experienced a strong start to the new year, with 17.875 million visitors and a tourism revenue of 9.98 billion yuan during the New Year's holiday, reflecting a year-on-year increase of 34.8% and 39.8% respectively [1] - The province's cultural and tourism department launched the "Enjoy Warm Winter, Travel Guangdong" promotion plan for 2026, inviting visitors to experience the region's offerings [1][3] Tourism and Visitor Statistics - The total number of visitors to Guangdong during the New Year holiday reached 17.875 million, with an average daily increase of 34.8% year-on-year [1] - Tourism revenue amounted to 9.98 billion yuan, with a daily average increase of 39.8% year-on-year [1] - 4A-level and above scenic spots received 5.561 million visitors, showing a daily average increase of 15.3% [1] Cultural Events and Exhibitions - The Guangdong Art Museum launched the "2026 New Year Art Season" with multiple exhibitions, including a significant showcase of works by artist Huang Yongyu [3][5] - The Guangdong Museum hosted a "Kuwait Royal Collection" exhibition, which was highly popular, with tickets selling out quickly during the holiday [5] - Various cultural performances, including traditional Cantonese opera and modern music concerts, were held across the region, attracting large audiences [6][10][13] Digital and Community Engagement - Over 23,000 visitors participated in cultural activities at the Guangzhou Cultural Center during the New Year holiday, engaging in exhibitions, performances, and workshops [17] - The "Cultural Promoter" short video competition was launched as part of the "Cultural Promotion" initiative, encouraging community participation in showcasing local culture [23] - The province's cultural department initiated a public cultural service "call for proposals" to enhance the quality and diversity of cultural offerings [23]
文化演出、体育赛事场景扩围 “第二现场”体验与消费的乘数效应
Bei Jing Shang Bao· 2025-12-30 11:48
Core Insights - The "Second Venue" concept is rapidly expanding in cultural performances and sports events, breaking traditional venue boundaries and enhancing consumer experiences through immersive technology [1][3][4] Group 1: Cultural Performances - The National Centre for the Performing Arts has completed four high-level live broadcasts this year, reaching over 80,000 viewers across all provincial administrative regions in China, including a significant international broadcast to Malaysia [3][9] - The "Second Venue" initiative collaborates with over 200 theaters and cinemas nationwide, aiming for sustainable development and resource cooperation to achieve a vision of "hundreds of cities, thousands of screens, shared globally" [3][4] - The integration of advanced technologies such as 4K, 5G, and XR virtual production enhances the immersive experience and operational efficiency of live broadcasts [6][8] Group 2: Sports Events - The 2025 China Open introduced the "Open Live Second Venue," featuring 12 unique viewing points, including flagship locations in major urban areas, enhancing fan engagement and driving local economic growth [4][10] - The "Second Venue" model effectively connects cultural and sports events, creating a closed-loop of viewing, interaction, and consumption, which stimulates secondary spending in related sectors like dining and retail [5][9] - The model has shown significant economic impact, with the China Open attracting approximately 2.2 million participants and boosting local hotel occupancy and consumer spending during the event [10][11] Group 3: Economic Impact - The cultural performance market in China is projected to reach 520 billion yuan, while sports events are expected to drive over 90 billion yuan in consumption, with the "Second Venue" acting as a key growth driver [9][10] - The "Second Venue" approach is anticipated to transform cultural and sports consumption from "single-point" to "ecological" consumption, promoting a long-term mechanism of content-driven engagement and industry linkage [11][12] - By 2030, the "Second Venue" is expected to account for 25% of total cultural and sports consumption, becoming a new growth engine for high-quality industry development [11]
南明区筹备30场文旅体商活动迎新年
Xin Lang Cai Jing· 2025-12-29 19:19
"爽口"方面,多家餐饮商家推出元旦专属优惠活动,地道黔味与特色美食齐聚,让市民游客在味蕾的盛 宴中,感受南明的烟火气息与温暖滋味。 "爽购"方面,南明区各大商圈福利不停歇,代金券团购、满减优惠、特惠爆品轮番上线,从时尚零售到 生活好物,全方位满足市民游客的购物心愿,让跨年的幸福感在"买买买"中加倍。 "爽游"方面,7条"甲秀南明 开心过'冬'"冬季文旅Citywalk线路已发布,这些线路聚焦不同兴趣主题和风 景人文,串起景区、地标、特色街区的文化与美食资源,陪市民游客在漫步中读懂南明的冬日韵味。 转自:贵州日报 本报讯 记者昨日从南明区文体广电旅游局获悉,2025年12月31日至2026年1月3日,该区精心筹备30场 文旅体商活动,涵盖"爽身、爽心、爽眼、爽口、爽购、爽游"六大维度,邀市民游客在满满的仪式感与 烟火气中共迎新年,畅享假日欢愉。 "爽身"方面,第九届甲秀电子竞技公开赛将在万象城燃情开赛,顶尖选手同台竞技,点燃热血激情;全 民健身主题活动邀市民游客参与趣味健身项目,在运动中舒展身心,用活力开启新年新篇章。 "爽心"方面,跨年夜,花果园国际文化艺术交流中心全新开放,"璀璨之夜·2026新年交响音乐会 ...
回天8年新添152处公共文化设施
Xin Lang Cai Jing· 2025-12-23 22:11
Core Insights - The article highlights the successful implementation of the "Huitian Action Plan," which has significantly improved public cultural facilities in the Huitian area over the past eight years, resulting in a substantial increase in cultural service accessibility for residents [1][2] Group 1: Cultural Infrastructure Development - Over the past eight years, the Huitian area has established 152 public cultural facilities, increasing the cultural facility building area by 84,000 square meters, and raising the per capita public cultural facility area from 0.04 square meters to 0.16 square meters [1] - The "15-minute cultural service network" has been formed, providing residents with convenient access to cultural activities [2] - The Tian Tong Yuan Cultural Art Center, which opened in May 2021, has hosted over 2,600 events and served more than 4.21 million visitors, demonstrating a successful model of socialized operation of public facilities [1] Group 2: Community Engagement and Cultural Activities - The "Huitian Spring Festival Gala" incorporates local elements and attracts participation from various age groups, enhancing community engagement [3] - The first "Huitian Midsummer Performance Season" featured over 100 cultural activities, allowing residents to experience high-quality art close to home [3] - The "City Reception Hall" in Huilongguan has hosted over 500 public cultural events since its opening in July 2022, catering to diverse age groups and promoting cultural heritage [3] Group 3: Resident Satisfaction and Service Optimization - A third-party survey indicates that the cultural satisfaction score of residents in the Huitian area has increased from 5.59 in 2018 to 8.34 in 2023, marking a 49.2% increase, with convenient cultural services being a key factor [4] - Digital reforms have improved service efficiency, with 11 libraries and 27 self-service machines facilitating over 200 million reader services annually [4] - Future plans include optimizing cultural facilities and activities to create a more user-friendly cultural environment for all age groups [4]
【视线】优质文化直抵职工心间
Xin Lang Cai Jing· 2025-12-20 19:01
"过去组织一场大型演出,从协调场地、安排时间到组织观众,各个环节都面临挑战,一线职工往往因 为工作忙而错过。"青岛市工人文化宫相关负责人坦言。而新模式正是针对演出内容陈旧、时空受限、 传播力弱等痛点,进行的一次精准改革。 改变的源头是内容。演出不再是从既有节目库中挑选,而是深深扎根于职工之中。文化宫依托全市工人 文化宫联盟,面向广大职工征集并创编原创作品110部,题材紧密围绕产业工人队伍建设改革、工匠感 人事迹等主题。相声、山东快书、快板书等轻快活泼的艺术形式,讲述的都是职工身边的真实故事。更 值得一提的是,许多登台表演的正是来自各基层单位的职工本人,在专业指导下,他们从观众变为主 演,让演出充满了亲切感和感染力。 (来源:工人日报) 如何让精彩的文化演出不再受限于时间和场地,真正走进一线职工的工作与生活?山东省青岛市工人文 化宫以一场深刻的模式创新,给出了自己的答案。他们打造的"文艺轻骑兵"演出模式,正让优质文化资 源如清泉般,源源不断地流入基层。 近年来,青岛市工人文化宫对经典"劳动者之歌·共同的家园"文艺演出品牌进行升级再造,这一创新举 措的核心,在于打破传统大舞台的束缚,组建灵活机动的"文艺轻骑兵", ...
仲音:从“四本账”说说消费和浪费
Ren Min Ri Bao· 2025-11-18 00:28
Group 1 - The core idea emphasizes the importance of encouraging consumption while opposing waste, highlighting the need for a balance between the two for sustainable economic growth [1] - The "14th Five-Year Plan" suggests expanding domestic demand as a strategic foundation, focusing on improving people's livelihoods and promoting consumption [1] - The integration of consumption and waste reduction is seen as essential for achieving effective demand and high-quality supply, driving the economy's main engine [2][3] Group 2 - The drone industry is highlighted as a key growth point in the low-altitude economy, with the rise of new professions such as drone pilots contributing to quality employment [2] - The electric vehicle market is experiencing growth due to supportive policies, with potential annual earnings of nearly 3,000 yuan for participating vehicle owners [3] - Cultural consumption is on the rise, with significant increases in ticket sales and performance attendance, reflecting changing consumer demands [4] Group 3 - Local governments are focusing on increasing spending on people's livelihoods, with a notable 21.1% year-on-year growth in social spending in Zhejiang province [5] - The emphasis on frugality and avoiding extravagance is seen as a core value of the government, aligning with the broader goal of improving citizens' quality of life [5] - The combination of material and spiritual civilization is deemed necessary for national strength and rejuvenation, promoting high-quality development and living standards [6]
从“四本账”说说消费和浪费
Ren Min Ri Bao· 2025-11-17 22:01
Core Insights - The article emphasizes the importance of encouraging consumption while opposing waste, highlighting the need for a balanced approach to economic growth and sustainability [1][6]. Group 1: Consumer Behavior and Economic Growth - The article discusses the case of a drone enthusiast who, taking advantage of a trade-in policy, invested in a drone setup, reflecting a shift towards effective demand and quality supply in the consumer market [2]. - The growth of the civil drone industry in China is noted as a significant contributor to the low-altitude economy, creating new job opportunities and promoting high-quality employment [2]. - The article stresses that encouraging consumption and opposing waste leads to more effective growth, aligning with sustainable economic development [2]. Group 2: Green Consumption - A case study of an electric vehicle owner illustrates the benefits of green consumption, where participation in a vehicle-to-grid program can yield financial returns while reducing carbon emissions [3]. - The shift towards green products is highlighted, with policies supporting green consumption becoming increasingly influential in consumer choices [3]. - The article argues that opposing waste is not about reducing consumption but about enhancing the quality of life and meeting the growing demands for better living standards [3]. Group 3: Cultural Consumption - The article highlights the rising trend of cultural consumption, with increased attendance at performances and events, indicating a shift in consumer preferences towards experiences rather than material goods [4]. - The growth in ticket sales and cultural events reflects a change in consumer behavior, where value is placed on quality experiences [4]. - The integration of culture and commerce is seen as a new landscape for consumption, fostering regional development and enhancing local brands [4]. Group 4: Government Spending and Social Welfare - The article presents a case of local government spending in Zhejiang, where a significant portion of the budget is allocated to social welfare rather than extravagant expenditures, reflecting a commitment to improving citizens' lives [5]. - The increase in social spending by 21.1% year-on-year indicates a focus on investing in people and enhancing public welfare [5]. - The government's approach to fiscal responsibility is framed as a means to build public trust and ensure that resources are directed towards meaningful social initiatives [5].
广东拼消费:锁定四波“超级流量”重构新供给
2 1 Shi Ji Jing Ji Bao Dao· 2025-11-03 13:28
Core Viewpoint - Guangdong, as China's economic powerhouse, is launching a comprehensive consumption promotion campaign titled "Yue Enjoy Warm Winter, Enjoy Guangdong" from November 2025 to March 2026, aiming to boost consumer spending through targeted activities and incentives [2][3]. Group 1: Consumption Promotion Activities - The campaign will feature four major activities aligned with significant events such as the National Games, APEC Summit, winter holidays, and the Spring Festival, creating a cascading effect of consumer engagement [2][5]. - Guangdong plans to implement six major incentive policies, including a special allocation of 3.5 billion yuan to stimulate local consumption [2][8]. - The activities will focus on creating immersive experiences for consumers, such as tourism routes and event packages that integrate various services [7][10]. Group 2: Brand Development and Supply Chain Enhancement - The initiative includes the establishment of five key brands: "Travel in Guangdong," "Food in Guangdong," "Shopping in Guangdong," "Enjoy Guangdong," and "Fitness in Guangdong," aimed at enhancing the supply ecosystem [9][10]. - Each brand will focus on specific consumer elements, such as promoting local cuisine and cultural experiences, thereby restructuring the consumption landscape [10][11]. - The campaign seeks to transform sporadic consumer interactions into a cohesive experience that encourages longer stays and deeper engagement with the local economy [6][9]. Group 3: Economic Impact and Strategic Goals - The overarching goal is to convert the influx of visitors and consumer interest into sustainable economic growth, moving from a "pulse" consumption model to a more continuous one [9][12]. - Guangdong's strategy is closely tied to its diverse industrial base, aiming to leverage its manufacturing capabilities and cultural heritage to meet the comprehensive needs of tourists and residents alike [12].
入境游火了 上海市委常委答21: 前九月入境游超630万人次
2 1 Shi Ji Jing Ji Bao Dao· 2025-10-28 07:20
Group 1 - The total retail sales of consumer goods in Shanghai increased significantly, with a growth rate exceeding 10% in the third quarter of this year [1] - The 8th China International Import Expo will be held from November 5 to 10, with participation from 155 countries and regions, and over 4,108 foreign enterprises exhibiting [1] - The expo will feature a total exhibition area of over 430,000 square meters, setting a new record for scale [1] Group 2 - Shanghai has implemented various policies to stimulate consumption, including initiatives for the elderly economy, night economy, and service consumption, leading to significant sales boosts [2] - The "Five-Five Shopping Festival" contributed to a 10.2% increase in offline consumption, while the "Shanghai Summer" international consumption season saw a 72.4% increase in tax refund sales from July to September [2] - The upcoming expo will coincide with the "2025 Boutique Consumption Month" and various promotional activities to enhance the expo's impact on local consumption [2] Group 3 - New business models and consumption scenarios are being rapidly developed, with over 2,000 launch events held this year and 787 new stores opened in the first nine months [3] - E-commerce transactions in Shanghai exceeded 3.27 trillion yuan, with a year-on-year growth of 12.7%, and live-streaming retail sales reached 369 billion yuan, growing by 23.6% [3] - The city is enhancing its commercial infrastructure, with 23 new or renovated commercial projects completed this year [3] Group 4 - Service consumption is being expanded and improved, with the introduction of the "Le·Shanghai" service consumption vouchers boosting spending in dining, tourism, and entertainment [4] - Over 6.3 million inbound tourists visited Shanghai in the first nine months, with tourism consumption increasing by nearly 30% year-on-year [4] - The city hosted nearly 1,000 cultural exhibitions and events, attracting 40 million visitors, with significant attendance at major exhibitions like the "Ancient Egyptian Civilization Exhibition" [4]