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清风为伴产业兴丨一线监督打通堵点
Group 1 - The core viewpoint highlights the development of the highland peach industry in Shangxi Township, Yongfeng County, leveraging land transfer and policy support to enhance agricultural productivity and farmer income [1][2] - Shangxi Township has established five standardized planting bases covering an area of 3,000 acres, producing 1.5 million kilograms of fresh peaches annually, with an annual output value of nearly 20 million yuan [1] - The local disciplinary inspection and supervision committee is actively addressing challenges in the peach industry by conducting field visits and monitoring to ensure effective implementation of agricultural policies [1][2] Group 2 - The county's disciplinary inspection and supervision body has identified 113 problem clues related to rural revitalization fund usage, leading to 77 cases and disciplinary actions against 39 individuals this year [2] - To enhance the effectiveness of the peach industry and increase farmer income, the committee is promoting a "cooperative + base + farmer" operational model, ensuring tighter connections between cooperatives and farmers [2] - The supervision extends to the formulation of cooperative charters, profit distribution mechanisms, and contract fulfillment to stabilize farmer income through various means such as guaranteed purchases and land share dividends [2]
从“汗水种植”到“智慧农业” 中国南果梨之乡做强产业集群
Zheng Quan Shi Bao· 2025-09-15 22:43
Core Viewpoint - The article highlights the development of the South Pear industry in Haicheng, aiming to establish it as the "World Capital of South Pear" by 2027, focusing on quality improvement, standardization, and industrialization of production [1][10]. Industry Overview - Haicheng is recognized as the leading producer of South Pears in China, with a total planting area of 280,000 acres and an expected production of 250,000 tons this year, generating an estimated output value of 1.5 billion yuan [2][5]. - The city has built a complete industrial chain from planting to deep processing, collaborating with universities and companies to enhance the South Pear industry [1][6]. Production and Sales - The Junzhen Cooperative expects a production of approximately 500,000 pounds of South Pears this year, with overall sales projected to exceed 2 million pounds, over 50% of which will be sold online [2]. - Tianying Fruit Industry, the largest local fruit cultivation enterprise, anticipates a production of 700,000 to 750,000 pounds, all sold through online channels, with some products exported to countries like Canada and Thailand [2][3]. Deep Processing and Product Development - The deep processing of agricultural products is emphasized as a key development area, with companies like Zhujia Distillery producing award-winning South Pear brandy [3][4]. - Pearsource, another local company, has developed South Pear products such as fruit preserves and is planning to launch new products like South Pear tea by the end of the year [4]. Technological Advancements - The transition from "labor-intensive" to "technology-intensive" agriculture is underway, with partnerships established with universities for research and development in various aspects of the South Pear industry [6][7]. - The establishment of a South Pear gene bank and DNA traceability laboratory marks a significant step towards modernizing agricultural practices and ensuring product quality [7]. Future Goals and Strategies - Haicheng aims to enhance the standardization of production, expand deep processing capabilities, and broaden market reach both domestically and internationally [8][10]. - The city plans to create a comprehensive information database for South Pear production and marketing, ensuring traceability and accountability in quality management [8][9].
清风为伴产业兴丨一线走访解难题
Core Viewpoint - The article highlights the efforts of the Fencheng City Discipline Inspection Commission in supervising the development of the peach industry, ensuring the effective implementation of agricultural policies, and addressing issues related to the use of agricultural funds. Group 1: Industry Overview - The peach industry in Fencheng City has a cultivation area exceeding 100,000 acres, with an annual production of over 200,000 tons, showcasing its significance as a local specialty industry [1] - The city has 31,000 peach growers, generating an annual output value of 1 billion yuan, illustrating the economic impact of the peach industry [4] Group 2: Supervision and Policy Implementation - The Fencheng City Discipline Inspection Commission focuses on key areas such as the distribution of agricultural funds, addressing issues like false reporting, misappropriation, and interception of funds, thereby enhancing the supervision network [2] - The commission employs a "room-group-field" supervision approach to identify and address problems in the service of industry development, ensuring accountability among officials [1][2] Group 3: Development Strategies - The city has introduced implementation opinions to accelerate the high-quality development of the peach industry, emphasizing government support, state-owned enterprise involvement, technological advancement, and market-oriented operations [3] - Policies have been established to support financial backing, land security, and technology promotion, providing new momentum for the transformation and upgrading of the peach industry [3]
探访新疆库尔勒香梨园:“小香梨”带动“大产业”
Zhong Guo Xin Wen Wang· 2025-09-10 10:11
Core Insights - The article highlights the significant development of the Kuerle pear industry, emphasizing its extensive sales network and export capabilities [1][2] - The industry is transitioning from quantity growth to quality improvement, integrating technology, finance, and ecology as new driving forces [2] Group 1: Industry Overview - Kuerle is renowned for its fragrant pears, with the harvesting season approaching [1] - The Kuerle pear has established sales networks in over 300 cities, including major urban centers like Beijing, Shanghai, and Hangzhou, and exports to more than 20 countries and regions [1] - The industry has developed a comprehensive industrial structure encompassing planting, storage, processing, sales, transportation, and packaging, creating job opportunities for over 200,000 people [1] Group 2: Logistics and Transportation - The pears are transported using cold chain logistics, allowing delivery to most national sales points within approximately four days [1] - Customs has implemented a "green channel" for the inspection of exported pears, ensuring rapid clearance with zero delays [1] Group 3: Product Development and Innovation - The industry has expanded into deep processing, developing 25 products such as autumn pear cough syrup, pear lozenges, and pear candies [1] - Local enterprises are leveraging live streaming and e-commerce platforms to connect directly with consumers, reducing intermediaries and increasing farmers' profits [1] Group 4: Tourism and Cultural Integration - Kuerle has cultivated a new tourism model based on pear culture, incorporating leisure, agricultural sightseeing, and fruit-picking experiences [2]
“甜蜜产业”出海“闯世界”圈粉无数 透过大数据解锁消费新趋势
Yang Shi Wang· 2025-09-08 02:49
Group 1: Industry Overview - China is the world's largest fruit producer and consumer, accounting for approximately one-third of global fruit production [1] - In the first half of 2025, China's total fruit exports reached 2.1578 million tons, a year-on-year increase of 5.69% [1] - Traditional fruit categories like citrus, apples, and pears continue to dominate exports, while unique local varieties are gaining popularity both domestically and internationally [1] Group 2: Pomegranate Export and Quality Control - Huili City in Sichuan is one of China's eight major pomegranate production areas, with the first direct exports to Russia occurring in 2025 [4] - A modern agricultural industrial park in Chengdu features a "super production line" for pomegranates, employing advanced quality control measures including appearance inspection, internal quality scanning, and weight grading [6][8] - The production line utilizes infrared scanning technology to assess sugar content, with fruits below 12 degrees being eliminated, ensuring high-quality exports [8] Group 3: Domestic Consumption Trends - The pomegranate planting area in Huili exceeds 400,000 acres, with an annual production of 780,000 tons, making it the largest in the country [18] - The rise of "new farmers" and rural youth entrepreneurs is driving domestic sales through live streaming and online marketing, enhancing the visibility of local products [15][16] - Recent data indicates a rapid growth in demand for local specialty and niche fruit varieties, with searches for "fresh Yunnan blueberries" increasing by 811.1% since 2025 [21] Group 4: Consumer Preferences and Innovations - Consumers are increasingly attracted to visually appealing fruits, especially in online and social media contexts, where "high-value" fruits gain more attention [25] - New and exotic fruits like cream guava and ginseng fruit are becoming more prominent in physical retail spaces, reflecting a diversification in consumer preferences [28] - Modern agricultural techniques, including gene editing and molecular breeding, are being employed to enhance fruit quality, flavor, and nutritional value [30]
观察|“媒体+”赋能 药食同源破题高州龙眼品牌价值跃升
Nan Fang Nong Cun Bao· 2025-09-05 13:34
Core Viewpoint - The article discusses the rise in brand value of Gaozhou longan through the integration of media and marketing strategies, emphasizing the health benefits of the fruit and its transformation from a local product to a recognized health symbol [9][16]. Group 1: Production and Sales Performance - Gaozhou longan achieved a record sales volume of 320,000 tons within 50 days, with an average daily shipment exceeding 600 tons [4][5]. - The fresh longan's production value has surpassed 2.6 billion yuan, and the total industry chain value is expected to exceed 8 billion yuan this year [5]. Group 2: Marketing and Brand Development - The "media+" strategy has been pivotal in enhancing the brand's visibility, with events like fruit tasting and production-sales matching conferences attracting significant attention [18][24]. - A comprehensive media campaign has been launched, including live broadcasts and in-depth interviews, to showcase the entire industry chain of Gaozhou longan [22][23]. Group 3: Product Innovation and Health Integration - Gaozhou longan is being positioned not just as a sweet fruit but as a health product, with new offerings like longan tea and dried longan being introduced [35][36]. - Experts highlight the medicinal properties of longan, suggesting its potential in health and wellness markets, which opens new avenues for high-end market penetration [37][94]. Group 4: Future Development and Strategic Planning - The article outlines a vision for the future of Gaozhou longan, focusing on standardization, quality control, and the integration of cultural elements into branding [24][90]. - Collaborative efforts with experts aim to enhance the product's market positioning and develop a dual-track strategy that combines health consumer goods with regional branding [101][108].
山西鲜枣首次出口澳大利亚
Zhong Guo Xin Wen Wang· 2025-09-05 11:04
上述出口企业负责人樊晓飞说:"我们一直密切关注鲜枣输澳相关进展。海关第一时间向我们传递政策 利好消息,派专家解读检疫要求,对原料采收到加工包装的每个环节进行指导,申报后当天查检、当天 出证。" 山西鲜枣首次出口澳大利亚 中新网太原9月5日电 (记者 杨静)记者5日从太原海关获悉,经太原海关所属运城海关检疫合格,山西聚 丰隆农业有限责任公司报检的一批806.4公斤冬枣启航出口澳大利亚,这是山西鲜枣首次进入澳大利亚 市场。 此次出口澳大利亚的是临猗冬枣。山西临猗具有独特的黄土高原气候和显著的昼夜温差,加上标准化生 产模式的精密锻造,所产冬枣单果重超20克,甜度达28°左右,皮薄肉脆,浓甜多汁,富含钾、钙、镁 等多种矿物质及维生素,被誉为"枣中贵族"。 今年8月1日,海关总署发布了《关于中国鲜枣出口澳大利亚的植物检疫要求的公告》。太原海关实地走 访辖区注册出口鲜枣果园,调查果园管理情况和检疫性有害生物管理措施、包装厂管理和质量管理体系 运行情况,并向澳方推荐符合要求的出口果园和包装厂,为鲜枣出口奠定坚实基础。 本文为转载内容,授权事宜请联系原著作权人 中新经纬版权所有,未经书面授权,任何单位及个人不得转载、摘编或以 ...
一场直播狂卖800万元!90后海归小伙雪域展宏图
Jin Rong Shi Bao· 2025-08-28 05:20
Group 1 - Lin Chuanqing, a returnee entrepreneur, transitioned from a background in apple seedling cultivation to establishing a company focused on high-quality apple production in Linzhi, Tibet, leveraging the region's unique environmental advantages [1][2] - The company, Xizang Shangcheng Health Industry Co., Ltd., was founded in 2021 with an investment of 80 million yuan, focusing on the deep processing of local agricultural products and modernizing farming techniques [2][4] - The company has established over 4,000 acres of standardized apple planting bases and received significant financial support from the government and banks, including 10 million yuan in subsidies and a 12 million yuan loan [2][6] Group 2 - The introduction of "Linzhi apples" has been well-received in the market, with the first exports to Nepal scheduled for April 2024, marking a significant milestone for local fruit exports [3] - The company has also ventured into mushroom cultivation, investing 35 million yuan to build the largest and most advanced mushroom bag factory in Tibet, reducing production costs by 50% through technological innovation [4] - In July of this year, the company successfully tested e-commerce live streaming, generating over 8 million yuan in sales during a collaboration with Dongfang Zhenxuan [5] Group 3 - The company has positively impacted the local community by providing employment and income opportunities for over 4,000 farmers, contributing to an increase in their income by 15 million yuan through various support mechanisms [6]
新闻有观点·行业洞察丨价格翻倍,“柠檬自由”不再?
Yang Guang Wang· 2025-08-26 08:25
Core Viewpoint - The price of lemons has significantly increased this summer, with wholesale prices reaching 14.08 yuan per kilogram in July 2025, up over 80% from 7.76 yuan per kilogram in the same period last year [1][3]. Industry Analysis - The primary reason for the price surge is a decrease in lemon production last year, coupled with increased demand from tea brands due to high summer temperatures [3][4]. - The main variety driving the price increase is the "yellow lemon," which accounts for 80% of domestic cultivation [4]. - The lemon market is expected to stabilize as new harvests from major production areas, such as Sichuan Anyue, are anticipated to hit the market in October [3][6]. Market Dynamics - The current price increase is viewed as a short-term phenomenon, with historical precedents indicating that prices can quickly decline after initial surges [3][4]. - The confidence of growers has improved, leading to increased production enthusiasm, although there are calls for responsible pricing practices to avoid market distortions [6][11]. Processing and Consumption - Fresh lemon sales dominate the market, with 60%-70% of lemons sold as fresh fruit, while 30%-40% are processed [7][9]. - Lemons are valued for their health benefits, including antioxidant properties and various health functions, which contribute to their popularity [9][10]. - The processing of lemons extends beyond beverages to include cosmetics, cleaning products, and health supplements, indicating a diverse market potential [11][12]. Export Potential - Sichuan Anyue lemons are exported to over 30 countries, benefiting from quality recognition and stable supply [11][12]. - There is a suggestion to target high-end markets for exports to enhance the value of lemon products and encourage deeper processing capabilities among domestic companies [11][12].
云浮郁南:“媒体+”延链强链补链,无核黄皮冲刺百亿产值
Nan Fang Nong Cun Bao· 2025-08-25 16:03
Core Viewpoint - The article highlights the development of the seedless yellow skin fruit industry in Yunan County, Guangdong, aiming to achieve a comprehensive industrial output value exceeding 10 billion yuan by 2027 through a "media + technology + vertical field" model [4][5][67]. Policy Guidance - Yunan County has prioritized the development of the seedless yellow skin fruit industry, implementing multiple planning policies to support its growth, including the "Yunan County Yellow Skin Development Overall Plan (2021-2030)" [8][9]. - The county has introduced various incentive schemes, such as the "Yunan County Specialty Agricultural and Forestry Industry Subsidy Plan (2024-2026)," which rewards new planting areas of 50 acres or more with subsidies ranging from 50,000 to 100,000 yuan [16][18]. Industry Development - Yunan has established a comprehensive industrial layout, including modern agricultural parks, a world yellow skin park, and a technology small courtyard, promoting a "production-study-research + agricultural culture and tourism" integrated development model [19][22]. - By 2025, the planting area of seedless yellow skin fruit is expected to reach 197,000 acres, accounting for approximately 75% of the global total, with an estimated output of 140,000 tons and an industrial chain value of around 8 billion yuan [26][27]. Technological Empowerment - The digital transformation has injected new momentum into the seedless yellow skin fruit industry, with initiatives such as partnerships with e-commerce platforms for live streaming sales and the establishment of a comprehensive logistics network [30][41]. - New preservation technologies, including the "dormancy chamber" technique, have improved the transportation of the fruit, allowing for harvesting at 80-90% ripeness, thus enhancing quality and marketability [44][48][50]. Brand Innovation - Yunan County has actively innovated marketing strategies, organizing seasonal events to promote the seedless yellow skin fruit and enhance its brand value [54][57]. - The introduction of deep-processed products, such as yellow skin sauces and beverages, has further driven the brand's transformation and expansion into new markets [58][61]. Geographic Indication Protection - As a national geographic indication product, Yunan's seedless yellow skin fruit faces challenges related to the standardization of its use, prompting local authorities to implement protective measures [76][80]. - A collaborative mechanism has been established to ensure the protection of the geographic indication throughout the entire production and sales chain, enhancing the legal framework for the industry's sustainable development [84][89].