对话 / 吴晓波 × 廖信嘉 整理 / 巴九灵（微信公众号：吴晓波频道） 2025年中国奢侈品市场规模预计突破 8000亿元 人民币，占据全球 25%消费份额。然而繁荣背后暗藏结构性困境：贝恩报告显示，本土品牌在高 端市场占比不足2%，中国消费者对文化叙事溢价接受度较欧美市场低27个百分点。 当 Z世代 将奢侈品购物袋替换为环保布袋、高净值人群资产配置转向硬通货时，行业正经历从炫耀性消费到精神共鸣的价值跃迁。 作为这一变革的亲历者与推动者，廖信嘉的职业生涯恰是奢侈品行业的镜鉴。 2001年，他作为瑞士腕表品牌宝珀 BLANCPAIN 进驻中国市场的 001号员工，在王府井亨得利钟表店的角落支起第一个展柜。彼时 大多经销商 只认 "镶钻的满天星"，而宝珀坚持只做机械表的执念则显得格格不 入。 二十五年间，他从在哈尔滨零下三十度街头拓客的销售代表，成长为执掌品牌中国命脉的操盘手，亲历了奢侈品行业从 "浮华时代"到"静奢审 美"的全过程，也将这个创立于1735年的瑞士腕表品牌，从 鲜为人知 的 "小众品牌"发展为圈内有口皆碑的 高级制表代表品牌 "天地良心珀"。 其主导的文化营销策略 ——以吴晓波、梁文道、 冯远征 ...

Core Viewpoint - Walmart's decision to raise prices on certain products in the U.S. due to increased costs from U.S. tariff policies highlights the conflict between U.S. economic policy and market dynamics, raising concerns among consumers and drawing criticism from President Trump [2][3]. Group 1: Price Increase and Economic Impact - Walmart plans to implement price increases that will become more noticeable in June, as the company faces significant supply chain cost increases due to tariffs imposed by the U.S. government [3][4]. - The company's first-quarter financial report showed a net profit of $4.49 billion, a decrease of over 12% year-on-year, indicating the financial strain caused by rising costs [3][4]. - Other companies are also raising prices in response to tariffs, including Microsoft, Ford, Mattel, Whirlpool, Ferrari, and Hermès, suggesting a widespread trend affecting various sectors of the U.S. economy [4][5]. Group 2: Consumer Sentiment and Economic Indicators - The Michigan Consumer Sentiment Index fell to 50.8 in May, marking a continuous decline for five months and the lowest level since June 2022, reflecting growing pessimism among American households regarding the economic outlook [5]. - The U.S. GDP contracted by 0.3% in the first quarter, marking the first negative growth in three years, which may further impact consumer spending and economic growth expectations [5]. - The U.S. government's tariff policies are projected to increase the tax burden on American households by $1,200 by 2025, exacerbating the financial strain on consumers [4][5].

而在本周早些时候，沃尔玛首席财务官John David Rainey在接受采访时直言，公司正面临前所未有的成本压力并宣布涨价。 5月17日，美国总统特朗普在社交平台公开怒斥全球最大零售商沃尔玛。 他认为，这家赚了数十亿美元的零售巨头应"自己吞下关税"，不要将成本转嫁给美国消费者。 净利下滑12% 我们从未见过这种规模和速度的价格上涨。 特朗普警告沃尔玛别涨价 5月17日，美国总统特朗普在社交平台Truth Social 发帖称，沃尔玛不应该因为关税政策而涨价。沃尔玛去年已经赚了几十亿美元，远超预期。 他补充称，沃尔玛应该"自己吞下关税"，而不是把成本负担"转嫁给尊贵的顾客"。 他在帖子中写道，"我会一直盯着你，你的顾客也是！（ I'll be watching, and so will your customers!）" 而上述言论，是特朗普针对沃尔玛早些时候发出声明的回应。 沃尔玛曾指出，由于高额关税的压力，公司将在本月底开始逐步提高部分商品的价格。声明称，在零售利润空间已经非常有限的情况下，他们将 尽可能长时间地保持价格稳定。 沃尔玛首席财务官John David Rainey坦言："我们从未见过如此剧烈 ...

Group 1 - Walmart has warned that it will raise prices on certain products in response to U.S. tariff policies, with CFO John David Rainey stating that price increases will become increasingly noticeable starting in May, potentially leading to double-digit price hikes for items subject to 30% tariffs [1][2] - President Trump criticized Walmart on social media, urging the company to absorb the tariff costs instead of passing them on to consumers, highlighting Walmart's significant profits from the previous year [1][2] - Walmart's response indicated a commitment to maintaining low prices as much as possible, while acknowledging that both Walmart and suppliers would absorb some of the increased costs associated with tariffs [2] Group 2 - Walmart's price increase is part of a broader trend in the retail industry, with other companies like Microsoft, Mattel, Ford, and luxury brand Hermès also announcing price hikes due to tariff impacts [5] - Analysts suggest that Walmart's decision to raise prices could trigger a wave of price increases across the retail sector, as it reflects the challenges faced by even the largest low-cost retailers [6] - Major U.S. retailers, including Target, Home Depot, and Lowe's, are expected to release earnings reports soon, which may provide insights into the overall impact of tariffs on the retail industry [6]

Group 1 - Walmart has confirmed that unprecedented price increases are imminent due to tariffs, signaling a potential ripple effect across the retail industry [1][2] - Walmart's CFO John David Rainey indicated that price increases will begin in May and will be significant, with potential double-digit increases for items subject to 30% tariffs [1][2] - Other retailers are likely to follow suit, as Walmart's price hikes may encourage them to engage in similar discussions about pricing strategies [2] Group 2 - Companies like Ford and luxury brand Hermès have already announced price increases, indicating a broader trend in the retail sector [2] - Walmart's CEO Doug McMillon acknowledged the reality of thin retail margins and stated that even with a potential reduction in tariffs, price increases are unavoidable [2] - Key categories expected to see price hikes include electronics and toys, while Walmart aims to keep food and consumables prices as low as possible despite tariff pressures on imports from countries like Costa Rica, Peru, and Colombia [2]

Group 1: Price Increases and Market Dynamics - Hermes has initiated price increases in the U.S. market to offset the impact of tariffs, with other luxury brands like Interparfums and Ferrari following suit with price hikes of 6-10% [2][3] - UBS estimates that the average price increase for European luxury brands in the U.S. will be around 6% due to a 20% tariff on EU goods and a 31% tariff on Swiss goods [2] - The luxury market in the Americas is experiencing a slowdown, with Hermes reporting a sales growth decline from 17.6% to 11% in Q1 2025 [3][4] Group 2: Regional Performance - In Q1 2025, Hermes' sales in Japan grew by 17% to €420 million, while the French market grew by 14.2% to €360 million, indicating stronger performance in these regions compared to the Americas [3] - The Americas luxury market is projected to decline by 8% in 2023, with Europe expected to surpass it as the largest luxury consumption region [4] Group 3: Consumer Behavior and Market Shifts - The correlation between American household wealth and luxury spending has weakened since 2020, with Yale University reporting that tariffs have reduced purchasing power by an average of $3,800 per household [4][5] - The luxury consumer base has shrunk by approximately 50 million globally over the past two years, leading brands to focus more on high-net-worth individuals (VICs), who contribute significantly to luxury brand revenues [6] Group 4: Manufacturing and Cultural Implications - The shift towards local manufacturing in the U.S. is being considered by luxury brands, but challenges such as high waste rates and the need for skilled labor persist [10][12] - The cultural value associated with luxury goods produced in Europe is significantly higher than that of products made in the U.S., impacting consumer perceptions and brand identity [10][12] Group 5: Changing Consumer Culture - The traditional American consumer culture is declining, with a rise in second-hand markets and a growing number of consumers adopting anti-consumerist behaviors [15] - Reports indicate that 33% of Americans have no retirement savings, reflecting a shift in financial priorities and consumer behavior [15]

Group 1 - Several multinational companies have issued warnings about the potential impact of U.S. tariff policies on their performance [1] - French luxury brand Hermès announced it will increase sales prices across all business lines in the U.S. by an additional 6%-7% starting May 1 to offset the impact of new tariffs [1] - Hermès reported that its Q1 sales for fiscal year 2025 were slightly below market expectations, indicating rare weakness [1] - LVMH reported a 3% year-on-year decline in sales for Q1, falling short of analysts' expected 2% growth [1] - LVMH's CFO cited U.S. tariff policies and trade tensions as significant factors contributing to the sales decline [1] - LVMH's CEO warned that trade tensions could severely damage European industries [1] - Johnson & Johnson disclosed an expected profit loss of $400 million in 2026 due to announced tariffs on goods and raw materials, with the medical technology sector being the most affected [1] Group 2 - U.S. aluminum producer Alcoa stated that approximately 70% of its aluminum produced in Canada is sold to the U.S. [2] - Alcoa reported a loss of about $20 million in Q1 due to U.S. tariffs on steel and aluminum imports, with expected losses of $90 million in Q2 [2]

极越办公室：几百人熬了一天，等来一个月社保。 12 月 12 日下午，数百极越员工出现在极越汽车位于上海嘉定的总部园区，有的来要说法（因为社 保断缴了），有的想搬东西走来抵扣拖欠的工资；还有一些人只想拿回自己的物品。未获入门许可 的供应商现场建微信群，接龙被极越拖欠的货款。12 日晚，百度和吉利已经决定转账，为极越员 工缴纳拖欠的 11 月社保。 赛力斯或赴港上市，筹资超 10 亿美元。 据媒体报道，赛力斯近期在讨论赴港上市事宜，最快明年完成 IPO，筹资超 10 亿美元。不过，相 关上市计划仍在审议中，发行规模等细节或有变动。赛力斯原名小康股份，于 2016 年 6 月在 A 股 上市。今年以来，受与华为合作的 AITO 问界品牌销量暴增等因素影响，赛力斯 A 股股价累计上 涨约 80%，公司市值目前为 2067 亿元。 保时捷日本 CEO 尉岚峰将成为保时捷中国副总裁兼 COO。 12 月 12 日，保时捷宣布，保时捷日本 CEO 尉岚峰 (Philipp von Witzendorff) 将从明年 1 月 1 日起 出任保时捷中国副总裁兼 COO。过去两年间，尉岚峰通过改进销售策略、客户体验，扩大了保时 ...