8月25日晚间，海底捞2025年中期业绩出炉。报告期内，公司实现营收207.03亿元，同比下降3.7%；实现净利润17.55亿元，同比下降13.7%。 这份业绩表现不及市场预期。此前，市场预期海底捞上半年净利润为22亿元。 海底捞表示，净利润下降主要受翻台率下降，以及产品、场景等创新模式方面的初期调整影响。 记者注意到，上半年海底捞餐厅翻台率下降较为明显。报告期内，海底捞自营餐厅平均翻台率为3.8次/天，而去年同期为4.2次/天。 业绩承压之外，也有一些新亮点。其中，海底捞外卖业务收入同比增长近60%，特别是主打"一人食"场景的海底捞"下饭火锅菜"外卖增长迅速，上半年贡 献超过55%的外卖收入。 翻台率下滑拖累业绩下降 国家统计局数据显示，2025年上半年，全国餐饮收入同比增长4.1%，但限额以上餐饮企业收入首现负增长（-0.4%），反映出高端与头部品牌同样承压。 在这种背景下，"火锅一哥"海底捞虽采取了多种举措以适应消费市场变化，但业绩仍出现下滑。 客单价和翻台率作为餐饮行业的核心指标，成为观察海底捞业绩的"晴雨表"，其变化直观反映了公司当前面临的挑战与机遇。 | | 截至6月30日止六個月 | | | - ...

Core Viewpoint - Haidilao's revenue and net profit declined in the first half of 2025, primarily due to a decrease in table turnover rate and initial adjustments in product and scene innovation [2][4]. Financial Performance - For the first half of 2025, Haidilao reported revenue of 20.703 billion RMB, a decrease of 3.7% year-on-year, and a net profit of 1.755 billion RMB, down 13.7% year-on-year [2][3]. - The average table turnover rate for self-operated restaurants was 3.8 times per day, down from 4.2 times per day in the same period last year [4][6]. - The average customer spending in self-operated restaurants was 97.9 RMB, an increase of 0.5 RMB compared to the previous year [6][7]. Market Context - National statistics indicate that the overall restaurant revenue in China grew by 4.1% year-on-year in the first half of 2025, but revenue from large-scale dining enterprises experienced a negative growth of 0.4% [6]. - The competitive landscape in the dining market has intensified, impacting customer consumption patterns and contributing to Haidilao's challenges [8]. Store Expansion and Strategy - As of June 30, 2025, Haidilao operated a total of 1,363 restaurants, with a net decrease of 5 stores due to closures [9]. - The company is shifting its growth strategy from external expansion (opening new stores) to internal growth (enhancing operational efficiency) [9]. Highlights in Business Segments - Haidilao's takeaway business saw a significant increase, with revenue growing nearly 60% to 928 million RMB in the first half of 2025 [11]. - The "one-person meal" takeaway segment contributed over 55% of the takeaway revenue, indicating a successful adaptation to changing consumer preferences [11]. Future Outlook - Haidilao plans to enhance dining experiences through digital operations, diversify its business strategy, and seek strategic acquisitions to enrich its restaurant offerings [12].

Core Points - A video posted by a netizen in Hohhot, Inner Mongolia, revealed that a customer received a response containing insulting language from a customer service representative after placing an order through a food delivery platform at a Haidilao restaurant [1][4] - The incident has garnered significant attention, prompting Haidilao to initiate a special investigation and report the matter to the authorities [1][4] Company Response - A representative from Haidilao stated that they have launched a special investigation regarding the inappropriate content and account issues related to the restaurant's third-party platform account [4] - The company emphasized that it will thoroughly investigate the situation and hold accountable anyone involved in actions that violate regulations or harm customer rights [4] - Following the incident, the restaurant's service hours were changed to "closed" status, which was previously until 2 AM [4]

Group 1 - Haidilao (06862.HK) reported a core operating profit of RMB 2.408 billion for the first half of 2025, a decrease of 14.0% year-on-year [1] - The group's revenue for the same period was RMB 20.7033 billion, down 3.7% compared to the previous year [1] - The overall profit of the group was RMB 1.7546 billion, reflecting a decline of 13.7% year-on-year, attributed to a decrease in table turnover rates and initial adjustments in product and scene innovation models [1] Group 2 - As of June 30, 2025, Haidilao operated a total of 1,363 restaurants, including 1,299 self-operated in mainland China, 23 in Hong Kong, Macau, and Taiwan, and 41 franchised restaurants [2] - The company opened 25 self-operated restaurants and 3 franchised restaurants in the first half of 2025, while closing 33 underperforming restaurants [2] - The overall table turnover rate for self-operated Haidilao restaurants was 3.8 times per day, with a total customer reception of 189.8 million, indicating a decline due to intensified market competition and changing consumer demands [2]

值得注意的是，2025年上半年，海底捞外卖业务收入增长近60%。除了传统火锅外卖，主打"一人食"场 景的海底捞"下饭火锅菜"外卖增长迅速，上半年贡献超过55%的外卖收入。海底捞拌饭、自制饮料等外 卖新品类也在测试过程中。 但外卖业务在报告期内贡献的收入只占总收入的4.5%，并没能在总营收上力挽狂澜。公司目前主要的 收入仍来自餐厅经营，报告期内达185.8亿元，占总收入的89.8%，去年同期则为204.1亿元。 海底捞还在寻求第二曲线的增长。目前海底捞已孵化多个餐饮品牌，截至2025年6月30日，除海底捞火 锅之外，海底捞运营"焰请烤肉铺子""从前印巷""小嗨爱炸"等14个餐饮品牌共计126家餐厅，其中"焰请 烤肉铺子"在期间内新开46家，门店数量达到70家。财报数据显示，包括"焰请烤肉铺子"在内的"其他餐 厅收入"达5.97亿元，同比增长227.0%。 8月25日，海底捞国际控股有限公司（下称"海底捞"，股票代码：6862.HK）公布2025年上半年业绩报 告。2025年上半年，海底捞实现营业收入207.03亿元，同比下降3.7%；净利润17.55亿元，同比下降 13.7%。 截至2025年6月30日，海底捞 ...

8月25日，海底捞发布025年上半年业绩报告。报告显示，海底捞上半年营收207亿元，净利润17.6亿 元，核心经营利润24.1亿元。 餐厅表现方面，2025 年上半年自营海底捞餐厅整体翻台率 3.8 次 / 天，同店翻台率 3.8 次 / 天，上半年 海底捞接待顾客总数近1.9亿人次。海底捞餐厅翻台率及客流量于 2025 年上半年有所下降，主要由于餐 饮市场竞争加剧，顾客消费需求变化等影响。 截至2025年6月30日，海底捞品牌共经营1363家餐厅，其中自营餐厅中国大陆地区1299家，港澳台地区 23家，另有加盟餐厅共41家。2025年上半年，海底捞持续进行海底捞门店网络优化，期内新开自营餐厅 25家，加盟餐厅3家。 另外，2025年上半年，海底捞外卖业务收入增长近60%。除了传统火锅外卖，主打"一人食"场景的海底 捞"下饭火锅菜"上半年贡献超过55%的外卖收入。海底捞拌饭、自制饮料等外卖新品类也在测试过程 中。 同时，海底捞继续落实"啄木鸟计划"，主动关停了一些经营表现不达预期、增长潜力不足的餐厅，另有 部分餐厅因其他商业原因停止营业。 此外，2025年上半年，海底捞不断开拓营销思路，继续升级海底捞品牌。海 ...

Core Insights - In the first half of 2025, Haidilao's takeaway business revenue grew nearly 60% [2] - The overall revenue for Haidilao decreased by 3.7% year-on-year to 20.703 billion yuan, with net profit declining by 13.7% to 1.755 billion yuan [1] - The total number of restaurants operated by Haidilao decreased by 21 year-on-year to 1,363, as the company closed underperforming locations [1] Revenue Breakdown - Haidilao's takeaway business contributed only 4.5% of total revenue, amounting to 0.93 billion yuan, while restaurant operations accounted for 89.8% of total revenue at 18.58 billion yuan [2] - The revenue from other restaurant brands, including "Yuanqing Barbecue" and others, reached 0.597 billion yuan, showing a significant year-on-year growth of 227% [2] Operational Performance - The overall table turnover rate for self-operated restaurants was 3.8 times per day, down from 4.2 times per day in the same period last year [1] - The decline in customer traffic and table turnover was attributed to intensified competition in the dining market and changing consumer demands [1]

8月25日，海底捞国际控股有限公司（下称"海底捞"，股票代码：6862.HK）公布2025年上半年业绩报 告。 2025年上半年，海底捞实现营业收入207.03亿元，净利润17.55亿元，核心经营利润24.08亿元。 在餐厅表现方面，今年上半年海底捞自营餐厅整体翻台率为3.8次╱天，同店翻台率3.8次╱天，上半年 海底捞接待顾客总数近1.9亿人次。海底捞餐厅翻台率及客流量于2025年上半年有所下降，主要由于餐 饮市场竞争加剧，顾客消费需求变化等影响。 截至2025年6月30日，海底捞品牌共经营1363家餐厅，其中自营餐厅中国大陆地区1299家，港澳台地区 23家，另有加盟餐厅共41家。2025年上半年，海底捞持续进行海底捞门店网络优化，期内新开自营餐厅 25家，加盟餐厅3家。同时，海底捞继续落实"啄木鸟计划"，主动关停了一些经营表现不达预期、增长 潜力不足的餐厅，另有部分餐厅因其他商业原因停止营业。 在顾客端，海底捞通过专属客户经理建立顾客链接，满足顾客的个性化要求，提供延伸服务，提升顾客 满意度；在员工端，海底捞通过系统化的成长体系赋能员工发展，不断增强团队的归属感与凝聚力，为 服务质量的稳定提升奠定坚实基 ...

近日，内蒙古呼和浩特市一名网友发布视频称，其通过外卖平台在当地一家海底捞门店下单后，收到客服带有侮 辱性词汇的回复，事件引发关注。8月25日，海底捞相关负责人向南都N视频记者表示，"已启动专项调查并对其 中可能涉及的问题进行报警处理。海底捞将彻查全貌，对任何涉嫌违规操作、损害顾客权益的行为，坚决追究相 关责任。" 该网友发布的截图 该网友发布的内容显示，其在外卖平台下单一份"单人肥牛尊享套餐"时询问客服，能否将肥牛和蟹棒换成蔬菜， 却收到对方"换个鸡毛给你，要吗"等带有侮辱性词汇的回复。该事件随后引发热议。据了解，涉事门店为海底捞 火锅五塔寺小学店。 8月25日，海底捞相关负责人向南都记者表示，"就海底捞火锅（五塔寺小学店）在第三方平台店铺账号出现不当 内容及账号异常问题，海底捞已启动专项调查并对其中可能涉及的问题进行报警处理。海底捞将彻查全貌，对任 何涉嫌违规操作、损害顾客权益的行为，坚决追究相关责任。" 同日晚，南都记者搜索发现，涉事门店原本服务时间到凌晨2时，目前显示为"已休息"状态。 （文章来源：南方都市报） ...

【#海底捞上半年净利润超17亿#】#海底捞上半年外卖收入增长近6成# 8月25日，海底捞公告，上半年 营收207亿元，净利润17.6亿元。 截至上半年末，海底捞共经营1363家火锅店。上半年新开自营餐厅25家，加盟餐厅3家。同时，海底捞 继续落实"啄木鸟计划"，主动关停了一些经营表现不达预期、增长潜力不足的餐厅，另有部分餐厅因其 他商业原因停止营业，上半年共关闭33家餐厅。（每经综合，德塔） 海底捞表示，上半年利润下降受翻台率下降，以及产品、场景等创新模式方面的初期调整影响。海底捞 认为这一阶段业绩下滑反映出管理层在管理能力方面存在不足，作为管理层，将继续努力并进行改善。 上半年，海底捞外卖业务收入9.28亿元，同比增长59.6%，其中"下饭菜"贡献超55%收入。 在餐厅表现方面，今年上半年，海底捞自营餐厅平均翻台率为3.8次/天，去年同期为4.2次/天；顾客人 均消费为97.9元，去年同期为97.4元。 ...