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湖北京山:小网球“打”出产业链 激发经济活力
Zhong Guo Xin Wen Wang· 2025-09-23 08:17
Core Insights - The 2025 Jing Shan Tennis Open is being held from September 20 to 28, marking Jing Shan as the first county-level city in China to host an international professional tennis event [1][9] - Jing Shan is recognized as the only "Chinese Tennis Characteristic City" in the country, with over 100,000 tennis enthusiasts among its 600,000 residents, predominantly youth [3][5] Summary by Sections Tennis Infrastructure and Community Engagement - Jing Shan has developed a robust tennis infrastructure with over 340 courts, allowing residents to find a court within a 15-minute walk [3][6] - The affordability of tennis facilities, with many public courts free during the day and only a nominal fee for lighting at night, has made the sport accessible to the general public [3][5] Economic Impact and Industry Development - The local government is fostering a "Tennis+" industry chain that includes events, training, equipment manufacturing, sports health, and tourism, aiming to enhance economic vitality [6][8] - The city has signed over 100 projects worth more than 1 billion yuan this year, leveraging tennis events to attract investment [6][9] Educational and Training Opportunities - The Hubei Tennis School has 555 students, with nearly 30% coming from outside the region, indicating a growing interest in tennis education [5][8] - The expected revenue from training programs for members and enthusiasts is projected to reach 45 million yuan this year [8] Internationalization and Tourism Promotion - The Jing Shan Tennis Open is seen as a crucial step towards internationalization and improving the quality of the local economy [9] - During the event, various promotions and activities are planned to attract visitors, including discounts at local attractions and travel packages [9]
两博会山东斩获9个“国字号”
Qi Lu Wan Bao· 2025-09-22 15:06
Core Insights - The 2025 China Sports Tourism Expo was held at the Suzhou International Expo Center, showcasing the rich connotations of sports culture and sports tourism [1] - Shandong Province achieved remarkable results with 9 selected projects, ranking first nationwide in the evaluation of "2025 Excellent Projects of Chinese Sports Culture" and "2025 Boutique Projects of Chinese Sports Tourism," highlighting its strong capabilities in the integration of sports and tourism [1] Industry Highlights - The expo featured diverse formats to comprehensively present the integration of sports culture and tourism [1] - The recognition of Shandong's projects indicates a growing trend in the development of sports tourism and cultural integration within the region [1]
产业与市场丨政策发力 激活万亿级体育消费市场潜力
Sou Hu Cai Jing· 2025-09-22 07:55
Core Viewpoint - The Chinese government aims to significantly boost the sports industry, targeting a total scale exceeding 7 trillion yuan by 2030, through various initiatives to enhance sports consumption and develop a modern sports industry system [1][5][8]. Group 1: Policy Initiatives - The State Council issued an opinion to release sports consumption potential and promote high-quality development in the sports industry [4][5]. - The Ministry of Commerce and nine other departments released measures to expand service consumption, emphasizing sports consumption as a key area [4][5]. - The policies encourage the introduction of high-quality foreign sports events and support local sports events to create well-known brands in sports competitions [5][7]. Group 2: Economic Impact - In 2023, the national sports industry added value reached 1,491.5 billion yuan, accounting for 1.15% of GDP, with an annual growth rate of 11.6% from 2021 to 2023 [5][6]. - The "Su Super" event in Jiangsu province generated 37.96 billion yuan in consumption across tourism, dining, accommodation, and transportation during its first six rounds in 2025 [5][6]. Group 3: Market Potential and Challenges - There is a significant gap between China's sports consumption levels and those of developed countries, indicating untapped market potential [6]. - The supply side faces challenges with a lack of high-quality, branded sports events and products, while the demand side shows a need for improved consumer awareness and habits, especially in lower-tier cities [6][8]. Group 4: Future Outlook - The sports consumption market is expected to grow significantly, driven by policy support and the integration of sports with tourism, culture, and technology [8][11]. - The long industrial chain of sports consumption, which includes manufacturing, venue operations, event organization, and sports tourism, is poised to create a multiplier effect on related industries [8][11].
“请你流汗”成为体育消费新风尚
Zheng Quan Ri Bao· 2025-09-21 15:28
Core Insights - The 2025 Shenzhen Street Football Super League has commenced, featuring 48 teams and nearly 1,500 players, promoting a vibrant atmosphere for community engagement in sports [1] - The trend of "please sweat" is emerging as a new consumption phenomenon, indicating significant potential in sports consumption, which is expected to drive economic growth and integrate with various industries [1] Sports Event Highlights - Multiple regions are experiencing a surge in sports events, with notable matches attracting large audiences, such as the performance match in Shenzhen and record attendance in Jiangxi [2] - The "Sichuan Super League" and "Jiangxi Super League" are also witnessing high engagement, with record-breaking attendance and goal counts [2] Infrastructure Development - Shenzhen is advancing its sports infrastructure, aiming to create a "10-minute sports circle" with over 46,000 sports venues by the end of 2024, enhancing community access to sports [3] - The Changsha Olympic Sports Center project is under rapid construction, expected to be the largest sports venue in Hunan upon completion in 2028 [3] Industry Opportunities - The Chinese government is actively supporting the sports industry, aiming for a market size exceeding 7 trillion yuan by 2030, fostering the growth of influential sports enterprises and events [4] - A-share listed companies are strategically positioning themselves to capitalize on the sports industry's growth through event operations and media engagement [4] Media and Brand Engagement - Companies like Lisheng Yundong are expanding their media partnerships to enhance event visibility and brand exposure through various social media platforms [5] - Guangzhou Lingnan Group is launching a "3+1" tourism matrix around sports events, offering numerous travel packages to cater to diverse consumer needs [5] Strategic Recommendations - Companies are advised to focus on product innovation, industry integration, and brand building to leverage the growth opportunities in the sports sector [6]
【省体育局】聚能美好生活 促进融合发展
Shan Xi Ri Bao· 2025-09-18 22:57
Core Insights - The 2025 China Sports Culture Expo and China Sports Tourism Expo were held in Suzhou, focusing on the theme "Sports Empowering a Better Life" and promoting the integration of sports culture and tourism [1] Group 1: Event Overview - The expos featured 31 provincial sports departments and over 500 enterprises, showcasing sports culture, tourism, and innovative sports technology [1] - The events aimed to activate sports consumption potential and meet the public's desire for a better life [1] Group 2: Technological Innovations - A robot boxing demonstration highlighted the technological aspect of the expos, showcasing the blend of traditional sports culture with modern technology [2] - Various innovative sports technologies were presented, including exoskeleton rehabilitation robots and smart snow-making machines, emphasizing the role of technology in enhancing sports experiences [2] Group 3: Outdoor Sports Development - The government has prioritized outdoor sports development as a means to meet the growing health demands of the public and stimulate the sports industry [4] - The expos featured outdoor sports projects, with regions like Sichuan and Xinjiang showcasing their outdoor tourism routes and events to attract visitors [5][6] Group 4: Regional Highlights - Shaanxi's sports industry development received attention, with several projects selected as key tourism and sports events for 2025, reflecting the province's commitment to becoming a leading sports hub in the west [6][7] - The expos served as a platform for various regions to promote their unique sports tourism offerings, enhancing collaboration and investment opportunities in the sports sector [6][7]
海南3项目入选“两个博览会”推介名单
Hai Nan Ri Bao· 2025-09-17 01:48
Core Insights - Three projects from Hainan have been selected for promotion at the 2025 China Sports Culture Expo and China Sports Tourism Expo, highlighting the province's cultural and tourism initiatives [5] Group 1: Selected Projects - The projects include Tunchang Pochen Five Shape Pile, "Haikou Cup" Basketball League, and Hainan Fenjiezhou Island Tourist Area [2][5] - Tunchang Pochen Five Shape Pile is recognized as a provincial intangible cultural heritage and is part of the Southern Shaolin martial arts [5] - The "Haikou Cup" Basketball League has a 28-year history and has been upgraded from the original Haikou City Basketball League, now serving as a benchmark for integrating sports events with urban consumption [5] Group 2: Project Characteristics - Fenjiezhou Island Tourist Area focuses on marine leisure sports and aims to develop high-end island tourism [5] - The projects emphasize Hainan's unique characteristics, including tropical marine environments and scenic landscapes [5]
川渝联展亮相苏州二〇二五“两个博览会”—— 行走山水之间 唱好体育“双城记”
Si Chuan Ri Bao· 2025-09-16 08:01
Core Viewpoint - The 2025 China Sports Culture Expo and China Sports Tourism Expo, referred to as the "two expos," commenced on September 12 in Suzhou, showcasing the integration of sports and tourism in the Sichuan-Chongqing region, emphasizing the theme "Bashan Shushui, Chuan Yu Rong Yao" [5][6][8]. Group 1: Event Overview - The Sichuan Provincial Sports Bureau, Chongqing Sports Bureau, and Chengdu Sports Bureau collaborated to present a three-dimensional display that highlights the region's natural beauty, cultural heritage, and economic development [5][6]. - The exhibition features over 400 square meters of themed space, showcasing 18 premium sports tourism routes and various sports activities unique to the region, such as mountain climbing and ice sports [6][7]. Group 2: Collaborative Efforts - The three sports administrative departments have previously collaborated on various initiatives to promote the integration of sports and tourism, including the "Bashan Shushui Sports Tourism Leisure Consumption Season" and the establishment of the Chengdu-Chongqing Sports Industry Alliance [8][9]. - The event marks the fifth anniversary of the Chengdu-Chongqing Economic Circle, highlighting the cultural and historical ties between the two regions [8]. Group 3: Technological Integration - The expo showcases the integration of sports and technology, featuring smart rehabilitation equipment and other innovations that reflect the dual drive of "technology + sports" [9]. - The collaborative efforts aim to create a sports industry development framework that enhances consumer engagement and fosters new business models in the Chengdu-Chongqing region [9].
中国体育文化博览会、中国体育旅游博览会落幕
Su Zhou Ri Bao· 2025-09-15 00:18
Core Insights - The 2025 China Sports Culture Expo and China Sports Tourism Expo concluded on September 14, showcasing numerous champion athletes who inspired public participation in sports [1][2] - The event featured interactive activities, including an Olympic champion interaction event in the badminton zone, allowing fans to engage directly with athletes [1] - A special exhibition commemorating the 65th anniversary of diplomatic relations between China and Cuba highlighted the rich sports exchanges between the two nations [1] Group 1 - The opening ceremony showcased 15 champions who collectively completed a puzzle titled "Champion Glory," promoting sports spirit and role model influence [1] - The "Passion in Motion, Champions Together" event allowed attendees to team up with Olympic champions Zhao Yunlei and Hong Wei, creating an engaging sports carnival atmosphere [1] - The "China-Cuba Sports Exchange Commemorative Exhibition" featured Olympic champion Chang Yuan and Cuban coach Raul, celebrating the deep friendship and cultural exchange through sports [1] Group 2 - The expos allowed champion athletes to act as "guides," providing unexpected surprises for attendees and enhancing the cultural experience [2] - Olympic champions Guo Weiyang and Dong Dong led visitors through the sports culture and tourism exhibition area, reflecting on the history and cultural significance of gymnastics [2] - The Suzhou exhibition invited weightlifting champion Chen Yanqing and taekwondo champion Zhao Shuai to interact with the audience, showcasing the cultural richness and vitality of Suzhou sports [2]
在中国体育“两个博览会”,看见美好生活的样子
Xin Hua Wang· 2025-09-14 23:11
Group 1 - The 2025 China Sports Culture Expo and China Sports Tourism Expo were held in Suzhou from September 12 to 14, with the theme "Sports Empowering a Beautiful Life" [1] - The event showcased the integration of culture, technology, and sports, emphasizing the deepening of "Sports+" development [1][8] - Over 10 Olympic and world champions participated in the expo, engaging with visitors and promoting sports culture [3][5] Group 2 - The expo featured innovative technologies such as chess-playing robots and a mountain climbing assistance robot designed for the Tai Mountain, highlighting the intersection of technology and sports [8][9] - The climbing assistance robot has been in testing since the first half of the year and is frequently rented out during holidays, indicating strong demand for such technology [10][11] - A public information service platform for fitness was introduced, aiming to enhance the sports industry by connecting individuals, businesses, and government [13] Group 3 - The expo included 31 provincial sports departments showcasing local sports events and tourism projects, promoting the idea of "traveling with events" [14] - The National Sports Administration released 14 premium outdoor sports routes for the 2025 National Day holiday, providing new travel inspirations [14] - The sports industry in China is projected to reach a total scale of 3.67 trillion yuan in 2023, with domestic travel spending expected to hit 5.8 trillion yuan in 2024, indicating a significant market potential for sports tourism [15]
山东以主宾省身份惊艳两博会
Qi Lu Wan Bao· 2025-09-14 18:00
Core Viewpoint - The 2025 China Sports Culture Expo and China Sports Tourism Expo is being held from September 12 to 14 at the Suzhou International Expo Center, showcasing the rich sports culture and tourism resources of Shandong Province, which is the guest province for this year [1] Group 1 - The theme of the event is "Good Luck Shandong, Vitality Qilu," highlighting the province's deep sports culture and high-quality development in the sports industry [1] - The expo aims to present the achievements of Shandong's sports industry and promote its tourism resources [1]