近日，全新上汽奥迪A5L Sportback旗舰车型（200kW）已全面开启交付。 本次交付的上汽奥迪A5L Sportback旗舰车型共推出两款配置，其中"旗舰型"限时臻享价34.59万元，"旗舰智曜型"限时臻享价38.29万元。 作为上汽奥迪在燃油车领域持续深化智能升级的战略车型，A5L Sportback凭借卓越的综合产品力，迅速确立其在市场中的独特地位。 性能操控方面，A5L Sportback传承奥迪赛道基因，旗舰车型搭载第五代EA888 2.0T发动机，可输出高达200kW的最大功率与400N·m的峰值扭矩，配合 全球首发的MHEV plus超级轻混系统，强化加速表现与燃油经济性的同时，更支持车辆在25km/h以下实现纯电行驶。其搭载的quattro智能四驱系统可实时精 准分配前后轴驱动力，确保全路况下的优异抓地力与行驶稳定性。此外，奥迪赛道级S-Sport运动悬架、采埃孚新一代CDC减振器及渐进式转向系统精密协 同，大幅提升行驶质感与操控极限，带来更智能、精准、从容的转向体验，进一步强化车辆的动态响应。 作为首款搭载华为乾崑技术的燃油车，A5L Sportback基于PPC豪华燃油车平台与全新E ...

日本2025年进口车销量（不含日本厂商）同比增长7%，达24万3129辆。其中EV的销量增长 26%，达到30513辆，创历史最高。比亚迪在日销量增长62%…… 日本汽车进口商协会（JAIA）1月8日公布的数据显示，2025年进口车销量（不含日本厂商车）同比增 长7%，达24万3129辆。这是两年来首次转为正增长。其中纯电动汽车（EV）的销量增长26%，达到 30513辆，创历史最高纪录。美国特斯拉等纯电动汽车厂商的销量增加推高了整体水平。 日本的EV销量连续7年增长。2025年EV占整体销量的比例为13%，比上年提高2个百分点。美国特斯拉 未公布日本国内销量，但该公司占大部分的"其他"分类的销量增长88%，增至10693辆。这意味着特斯 拉在日销量首次超过1万辆，品牌排名从上年的第10位上升至第7位。 比亚迪（BYD）在日销量增长62%，增至3870辆。2025年4月上市的SUV"海狮7"持续热销，大幅推高销 量。2026年夏季比亚迪将在日本市场投放轻型纯电动汽车"Racco（海獭）"，力争进一步扩大市场份 额。 比亚迪"海狮7" 韩国现代汽车增长89%，增至1169辆。2025年4月推出的小型纯电动汽车" ...

格隆汇1月9日｜开源证券研报指出，江淮汽车2025年传统汽车销量小幅承压，尊界快速放量业绩增长可 期。公司2025年12月实现汽车销量3.73万辆，同比+42.2%；全年实现汽车销量38.41万辆，同比-4.7%， 主要受传统汽车板块销量下滑影响。鉴于公司传统业务业绩仍承压，下调公司2025年业绩预测，但考虑 到尊界品牌2026年销量有望迎较大突破，上调公司2026-2027年业绩预测，当前股价对应PS为2.1/1.4/0.8 倍。MPV后续上市销量有望迎大突破，35亿元定增注册获同意支撑尊界平台建设，看好尊界作为国内 超豪华汽车市场标杆的发展前景，维持"买入"评级。 ...

Group 1 - Sichuan has set a maximum price of 6,583 yuan per session for brain-computer interface medical services, effective from April 30 this year, which is expected to promote industry standardization and prevent speculation [2] - WeChat has clarified that normal social behaviors will not be restricted under the new rules, ensuring users' accounts will not be penalized for typical usage patterns [3] - Aima Technology has denied rumors of a workforce reduction exceeding 50%, stating that personnel optimization is a normal adjustment for business development [4] Group 2 - Ant Group and Meituan Longzhu have invested in Shenzhen Guangzhi Shikong Technology Co., a developer of AI interactive devices, increasing its registered capital from approximately 1.6435 million yuan to about 2.1062 million yuan [5] - The film "The Legend of the Condor Heroes" has surpassed 200 million yuan in box office revenue within 9 days of its release [6][7] - IKEA announced the closure of 7 stores, including one in Shanghai, as part of its strategy to optimize business operations and focus on consumer-centric channels [8][13] Group 3 - Bawang Tea has responded to rumors of a potential IPO in Hong Kong, stating that there are currently no plans for such an initiative [9] - Lin Yunfeng, head of NetEase's DreamWorks division, has left the company, with the DreamWorks mobile game team being integrated into the Sea God division [10] - Chinese automotive brands are performing well in Ecuador, with BYD's sales expected to grow by 243.1% in 2025, and overall new car sales projected to increase by 15% [11] Group 4 - JD.com has established a "Chameleon Business Unit" to focus on the development and commercialization of core AI products [12] - JD.com is reportedly considering the issuance of dim sum bonds to raise approximately 10 billion yuan, although the company has stated there are no current plans for such an issuance [14]

Core Viewpoint - GAC Group is experiencing significant growth in sales and is actively transforming its operations and product offerings to adapt to the evolving automotive industry landscape [1][3][4]. Sales Performance - In December 2025, GAC Group's vehicle sales exceeded 187,400 units, representing a month-on-month increase of 4.3%. The total vehicle sales for the year reached 1.7215 million units, with terminal sales at 1.8135 million units [1]. - The total sales for the fourth quarter surpassed 537,800 units, marking a 25.56% increase compared to the third quarter, achieving positive growth for three consecutive quarters [1]. - GAC's overseas sales for its self-owned brands approached 130,000 units, reflecting a year-on-year growth of 47% [1]. Brand Performance - GAC Aion's December sales reached 42,000 units, with a month-on-month growth of 10%. GAC Trumpchi's annual sales of new energy vehicles surpassed 150,000 units [3]. - GAC Toyota's annual sales reached 756,000 units, a year-on-year increase of 2.4%. GAC Honda's December sales exceeded 50,000 units, with a month-on-month growth of 23.3% [3]. Organizational Transformation - GAC Group is implementing the "Panyu Action" integrated reform to enhance organizational efficiency and break traditional operational boundaries [4]. - The company has shifted to a user demand management approach, transforming its organizational structure to be more process-oriented and project-based [4]. - GAC has reduced the new vehicle development cycle to 18-21 months and lowered R&D costs by over 10%, improving overall business efficiency by approximately 50% [4]. Technological Advancements - GAC is focusing on core technologies and advanced applications, achieving breakthroughs in the fields of electrification and intelligent driving [8][10]. - The "Star Source Range Extender" technology was launched in 2025, achieving an oil-electric conversion rate of 3.73 kWh/L, and has been recognized as one of the world's top ten range extender systems [10]. - GAC's ADiGO GSD intelligent driving assistance system now covers 99.9% of road scenarios, and the new ADiGO intelligent cockpit has improved interaction response speed by three times [10]. International Expansion - GAC Group's "One GAC 2.0" strategy aims to accelerate global market, product, and capacity expansion, with plans to introduce five new models to overseas markets in 2025 [21][23]. - The company has established operations in 86 countries and regions, with over 630 outlets and five KD factories in Nigeria, Thailand, Malaysia, Indonesia, and Cambodia [25]. Ecosystem Development - GAC is actively building an industrial ecosystem and expanding strategic partnerships, including collaborations with Huawei and JD.com [27]. - The company has established the largest V2G microgrid in the country and has over 23,000 self-operated charging piles, enhancing its energy service capabilities [25][27].

1.【雷军回应小米千万技术大奖】雷军发文表示： 小米每年开年第一件大事：颁发千万技术大奖，奖 励给优秀的工程师和工程团队。2020年至今，已经颁奖6次，已经奖励了7500万元。 今年的千万技 术大奖，一共154个项目参与角逐，竞争非常激烈。底层核心技术获奖的非常多，包括芯片、手机、 汽车、AI、材料等等。最后，玄戒O1团队拿下最高奖项！祝贺芯片团队！ 过去5年，承诺研发投入 1000亿，实际大约1050亿。未来五年，我们计划2000亿研发投入。2000亿，不是一个小数目，但 一定要下大力气，把钱花在刀刃上，持续攻克芯片、OS、AI等底层核心技术，真正构建起小米"人车 家全生态"的护城河。我相信，随着研发一步一步推进，我们的研发成果、技术实力会逐步彰显。 这 次大会，我强调了三点： 一、技术为本，是小米永不更改的铁律； 二，工程师思维，是小米极为重 要的价值观； 三、我们要为优秀的工程师人才搭建最顶尖、最优质的平台，持续提升工程师的获得 感、幸福感。（北京商报） 2.【台积电3nm制程供不应求：调高报价 暂停新案启动】台积电先进制程维持高产能利用率，其中 3nm制程持续供不应求。芯片业内人士透露，台积电今年除调 ...

针对网络上有人说小米汽车是"绿化带战神"的问题，小米汽车回应称，将"事故频发"、"绿化带战神"等标签和小米汽车相关联，是非常明显的带节奏和混 淆视听的恶意行为，很大程度上源于有人刻意收集相关视频，经恶意剪辑后，主动打上标签并在各平台传播。 小米汽车还表示，许多车主因此受到不明账号的人身攻击。为此，小米汽车社区已经联合法务部门，协助车主维权，并对网络上蓄意带节奏的水军和团伙 采取法律手段，坚决维护车主权益，绝不姑息。小米汽车还回应了"小米超强钢"小字标注"材料项目名称"、"200km/h瞬间刹停"、"7000法务"、"不让农民 卖小米"、"丢轮保车"等诸多质疑，此前小米集团创始人、董事长兼CEO雷军在跨年拆车直播中也曾进行过回应。 1月8日深夜，小米汽车发布了《小米汽车答网友问（第204集）》，集中回应了外界诸多疑问。 资讯所属栏目还有更多独家策划、专家专栏，免费查阅>> ...

导语 "全球品牌大事记"，是品牌联盟发展研究中心的常规研究项目。从2022年3月起，品牌联盟对当月发生的全球品牌大事进行观察、梳理和总结并于下月初公 布。 "全球品牌大事记"，旨在帮助人们了解全球品牌发展动态，借鉴国际品牌发展经验，提升品牌国际影响力，推进具有全球竞争力的世界一流企业诞生。 2025年12月全球十大品牌事件汇总 01. 亚马逊30分钟闪电配送 即时零售品牌心智重塑 02. TikTok豪掷377亿美元 打响拉美数字基建卡位战 03. 谷歌发布Gemini3引擎 开启智能体搜索新纪元 04. 马斯克商业帝国破万亿 三大未来产业协同显现 05. 苹果押注折叠屏革命 打破品牌低增长瓶颈 06. NASA重返月球受挫 SpaceX成登月唯一寄托 07. 奔驰深陷排放门泥潭 德系品牌遭信任危机 08. Meta全球战略轴线逆转 元宇宙让位人工智能 09. LG画框电视跨界艺术 拓展高端家居品类版图 10. 比亚迪销量首超特斯拉 登顶全球电车销量榜首 01 亚马逊30分钟闪电配送 即时零售品牌心智重塑 【事件性质：物流品牌】 开启智能体搜索新纪元 亚马逊12月1日在美国西雅图、费城试点推出AmazonNo ...

Core Viewpoint - BYD aims to overcome current growth pressures in the automotive industry by launching new hybrid models with extended electric range, focusing on a "value war" rather than an unrestrained price war [1] Group 1: Product Launch and Features - The 2026 models of the Qin family, including the Qin L DM-i and Qin PLUS DM-i, were launched with prices ranging from 89,800 to 122,800 yuan, featuring a new 210 km electric range version [2][3] - The new models have upgraded their electric range to 210 km, with a combined range of 2,110 km when fully fueled and charged, and a low fuel consumption of 2.79 liters per 100 km [4][5] - The Qin L DM-i offers six exterior color options and includes a luxurious integrated electronic gear shift, enhancing user experience [4][6] Group 2: Market Performance and Strategy - BYD's total sales reached 4.6024 million units in 2025, maintaining its position as the global leader in electric vehicle sales, with the Qin family contributing over 660,000 units [3] - Domestic sales in 2025 saw a decline to 3.5528 million units from 3.8528 million units in the previous year, indicating a negative growth trend [3] - The chairman of BYD acknowledged that the company’s technological edge has diminished compared to previous years, attributing this to the cyclical nature of product and technology development [3] Group 3: Technological Advancements - The new Qin models utilize the fifth-generation DM technology, featuring a large-capacity battery that enhances energy density and extends electric range through AI energy management systems [3][5] - The high-end models are equipped with advanced comfort and safety features, including a smart damping control system and a heads-up display to improve driving safety [5][6]

Core Insights - The luxury electric vehicle (EV) market in China has shown significant structural growth, particularly in the 300,000-400,000 RMB SUV segment, which grew by 41.85% year-on-year, outperforming the overall market [1][3] - The shift in luxury car definitions is moving from "scarcity" and "status symbol" to "technological accessibility" and "practical value," with safety and technology becoming the new luxury standards [3][10] Market Performance - In the first 11 months of this year, the 300,000-400,000 RMB SUV segment sold 489,151 units, representing a 41.8% increase, while the 200,000-300,000 RMB segment saw a 23.6% growth with 2,327,278 units sold [2] - The overall NEV market experienced a 4.2% growth, with total sales reaching 11,472,046 units [2] Competitive Landscape - Traditional luxury brands are facing intense competition from domestic brands, leading to aggressive pricing strategies [3] - The market is witnessing a transformation where luxury brands are repositioning themselves to focus on technology and local value creation, with a shift towards becoming global R&D hubs [3][10] Consumer Trends - The consumer base for luxury brands is becoming younger and more individualized, with a focus on technology and practicality rather than brand prestige [6][9] - The core users of the Audi E5 Sportback are aged 25-40, representing a shift from traditional luxury buyers to a more creative and independent demographic [6][9] Product Strategy - The Audi E5 Sportback has successfully integrated traditional luxury elements with modern consumer needs, featuring design elements that appeal to younger buyers and addressing their concerns about electric vehicle performance [7][10] - The product's design emphasizes aesthetics, practicality, and technology, which are key factors in attracting the younger demographic [7][9] Brand Evolution - Audi's strategy includes leveraging its historical strengths while adapting to the electric vehicle market, demonstrating that traditional luxury brands can evolve without losing their core identity [10][12] - The upcoming Audi E7X is part of a broader strategy to expand into the luxury electric SUV market, showcasing the brand's commitment to innovation and local market needs [12]