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从单点突围到全域开花 多视角透视活力奔涌的中国电影发展新图景
Yang Shi Wang· 2025-10-11 03:37
央视网消息:近两年,随着产业深入发展,一批新兴影视基地不断涌现,各地的利好政策不断出台,影视产业发展的新格局正在构建。 2025年暑期,电影《捕风追影》让观众们的视线聚焦到了拍摄地之一——广州番禺。这个占地面积26万平方米的影视基地里,老厂房与现代艺 术相结合,产生独特的时空交错感,成为影片中极具视觉冲击力的场景。 某制片基地总经理梁光介绍,它的原址是起源于中国1952年建成的第一家自动化生产线糖厂,2020年他们入驻,把它改造为一个制片基地。这 几年以来,他们承接的影视剧大概将近300部,仅仅是2025年就有20多部剧在这里来拍摄。 谭柏祥所在的影视企业总部在香港,位于广州的分公司主要帮助香港剧组对接内地拍摄资源。近两年,包括《捕风追影》在内,他们接待了越 来越多的香港影视团队,眼下他们正忙着为下一部戏选景。 某影视文化有限公司负责人谢蔚介绍,科幻的一些题材很多景都是在这边选的,这里特别风格化,这种工业风,它还有赛博朋克的一些东西 在。 企业负责人谭柏祥介绍,香港的团队过来拍戏的相对来说越来越多,这个基地在广州南站附近,一个小时就直达香港九龙,现在很多香港以前 的老牌演员、艺人都分散住在中山、佛山,整个融合 ...
东西问·北京文化论坛|邱章红:新技术浪潮如何重塑全球电影行业?
Zhong Guo Xin Wen Wang· 2025-09-28 13:32
中新社北京9月28日电 题:新技术浪潮如何重塑全球电影行业? 现将访谈实录摘要如下: 中新社记者:在电影诞生与发展过程中,技术发挥了哪些作用?新技术浪潮如何影响电影行业? 邱章红:电影业与技术密不可分,可以说,电影史就是一部技术革新史。每一次重大的技术突破,都深 刻改变了其形态、语言、观感体验及产业。 电影诞生于19世纪末,核心技术是摄影术、胶片和间歇运动装置,解决了如何记录并再现连续运动画面 这一问题。此后,电影行业迎来无声电影成熟、有声时代、彩色时代、大银幕与沉浸式体验、数字化革 命、AI新范式等。其中,AI打破了作者中心制的电影创意系统,变为人与智能体并列的双主体创意系 统。 可以说,新技术浪潮给电影行业带来了深远影响,我认为有五个方面:一是制作效率提升与成本优化。 AI工具和虚拟制作技术显著缩短制作周期;二是创意潜能释放与创作民主化。AI技术降低高质量影视 内容的制作门槛,让更多创作者得以实现创意;三是IP运营与商业模式革新。成功的原始IP将以前所未 有的速度和广度衍生出各种形态的内容,形成更强大的生态壁垒和更灵活的商业模式;四是人机协同成 为新常态。人类的创意、审美和情感洞察力,与AI的执行效率将更 ...
“哪吒”之后,电影如何再度吸引观众
Qi Lu Wan Bao· 2025-06-17 21:39
Core Insights - The Chinese film market in 2025 is undergoing significant changes, highlighted by a record-breaking Spring Festival box office of 9.5 billion yuan, while subsequent holiday box offices show a notable decline [2] - The quality of films is not meeting audience expectations, leading to a need for industry-wide innovation in content creation and distribution [3][4] - Rising production costs are a major concern, with costs for films increasing significantly over the years, necessitating a reevaluation of production mechanisms [5][6] Industry Trends - The audience's aesthetic and cultural demands are evolving, requiring filmmakers to adapt and innovate to meet these expectations [4] - The film industry is experiencing a shift from an "incremental era" to a "stock era," with increasing screen and cinema numbers but declining average occupancy rates [8] - The industry is overly reliant on box office revenue, with 95% of income coming from ticket sales, compared to only 30% in the U.S., indicating a need for diversification into merchandise and IP development [8] Production Challenges - The rising production costs are not matched by box office returns, leading to financial strain on filmmakers [5][7] - The production cycle has lengthened due to higher quality standards, contributing to a shortage of new content [8] - There is a pressing need for talent development within the industry to address the gap in skilled filmmakers [8]
精品院线电影每部最高奖励1000万元
Qi Lu Wan Bao· 2025-04-29 03:03
Group 1 - The core viewpoint of the article is the introduction of new policies by Qingdao City to support the film economy, aiming to enhance the film industry chain and promote high-quality development in the sector [1][2] - Qingdao has launched ten new policies that include financial incentives for various stages of film production, such as a maximum reward of 10 million yuan for films based on their distribution scale and quality [1] - The policies are effective for three years and are designed to strengthen the "film+" strategy, enhancing Qingdao's reputation as a film hub and promoting the branding of "Chinese films made in Qingdao" [1] Group 2 - The Oriental Movie Metropolis, a world-class film industry park in Qingdao, covers an area of 1.7 million square meters and is the first large-scale film production base in China certified by the UK Pinewood [2] - Qingdao's West Coast New Area is developing a high-standard film base with the goal of becoming a world-class industrial production base and cultural exchange center, supported by over 1,000 film companies and nearly 500 film projects [2] - The total box office revenue generated from films produced in the area has reached nearly 40 billion yuan, with notable films such as "The Wandering Earth" series and "The Assassination of Novelists" being produced [2]