全新上汽奥迪A5L Sportback

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燃油车首搭华为乾崑智驾,全新上汽奥迪A5L Sportback正式上市
Bei Jing Shang Bao· 2025-08-01 14:56
Core Viewpoint - The new SAIC Audi A5L Sportback has been officially launched with a price range of 259,900 to 369,900 yuan after limited-time discounts, featuring six configurations aimed at attracting a younger demographic [2][3]. Group 1: Product Launch and Pricing - The SAIC Audi A5L Sportback is available in six configurations: Luxury, Prestige Quattro, Intelligent, Intelligent Quattro, Flagship, and Flagship Intelligent [2]. - The official price range is set between 279,900 and 399,900 yuan, with promotional prices dropping to 259,900 to 369,900 yuan [2]. Group 2: Design and Features - The A5L Sportback retains classic design elements from the A5 series, including a coupe-like silhouette and frameless doors, while optimizing length for better space utility [7]. - The vehicle offers three sporty front-end designs to cater to the personalized needs of younger consumers, marking the debut of Audi's new performance design language in China [7]. Group 3: Interior and Technology - The interior features a new generation of intelligent luxury cockpit with a five-screen interactive layout, including an 11.9-inch instrument panel and a 14.5-inch central control screen [8]. - The car roof is equipped with a PDLC adjustable panoramic skylight, offering a maximum lighting area of 0.839 square meters and the ability to switch between transparent and frosted modes within 150 milliseconds [8]. Group 4: Lighting and Smart Features - The A5L Sportback is equipped with new matrix LED headlights and OLED taillights, supporting eight personalized digital signatures [10]. - The interior includes a 30x30 color intelligent ambient light system that can dynamically respond to various driving scenarios [10]. Group 5: Performance and Engineering - Built on the new PPC luxury combustion platform, the A5L Sportback features a fifth-generation EA888 engine with a maximum output of 200 kW and a 0-100 km/h acceleration time of just 5.6 seconds [16]. - The vehicle integrates a Vehicle Motion Manager (VMM) for seamless coordination between intelligent assistance and vehicle control, enhancing driving dynamics [14][16].
宝马联手Momenta,跨国车企涌向中国智驾
Bei Jing Shang Bao· 2025-07-15 06:47
Group 1 - BMW Group announced a partnership with Momenta to develop next-generation intelligent driving assistance solutions specifically for the Chinese market, focusing on AI-based software for driving assistance functions [2] - The new driving assistance system will support full-scenario, point-to-point navigation assistance, enabling cross-city travel from parking to destination [2] - Currently, BMW's existing models only support basic driving assistance features, with advanced functionalities like highway ramp access and traffic light navigation not yet available [2] Group 2 - At the Shanghai International Auto Show, several multinational car manufacturers, including Buick and Toyota, announced strategic partnerships with Momenta, highlighting the company's prominence in intelligent driving solutions [3] - Buick's L2 urban driving assistance technology will utilize a data-driven approach without relying on high-precision maps, showcasing the integration of advanced AI models [3] - The collaboration between multinational car manufacturers and local tech firms like Huawei is indicative of a trend where foreign brands are increasingly adopting local innovations in smart driving technology [3][4] Group 3 - The penetration rate of L2-level intelligent driving assistance vehicles in China reached 55.7% in the first half of last year, reflecting a growing consumer demand for smart features in vehicles [5] - The rising consumer expectations for intelligent cabins and personalized configurations are reshaping global automotive technology innovation [5] - The validation of local suppliers' capabilities is attracting more multinational car manufacturers to collaborate with Chinese tech firms [5]
全新上汽奥迪A5L Sportback开启预售,限时臻享26万元起
Zhong Guo Qi Che Bao Wang· 2025-07-03 02:57
Core Viewpoint - The all-new SAIC Audi A5L Sportback has been launched for pre-sale, catering to user demands for performance driving and advanced driver assistance, starting at 260,000 yuan [1][3] Group 1: Product Features - The pre-sale includes five models: Luxury, Prestige Quattro, Limited Edition, and two models equipped with Huawei's advanced driving technology [1][3] - Customers can enjoy multiple limited-time benefits by paying a 5,000 yuan deposit, which can be deducted from the purchase price, including exclusive upgrade packages and maintenance services [3] - The A5L Sportback retains the classic design language of the Audi A5 while incorporating modern elements such as laser radar for enhanced driving assistance [5][9] Group 2: Design and Comfort - The vehicle features an extended body size to meet the needs of Chinese consumers for rear space, while maintaining the golden ratio of 0.59 for the A5 series [5] - The interior includes a new generation of luxury cockpit layout with adjustable panoramic sunroof and high-end seating with multiple comfort features [7] - The sound system is provided by Bang & Olufsen, delivering an immersive auditory experience with 20 high-quality speakers [7] Group 3: Technology and Performance - The A5L Sportback is the first fuel vehicle equipped with Huawei's advanced driving technology, built on Audi's latest luxury fuel vehicle platform [9] - It features 32 high-precision sensors for advanced driving assistance, offering a driving experience comparable to electric vehicles while maintaining the stability of fuel vehicles [9][11] - The vehicle is powered by Audi's latest fifth-generation EA888 engine, achieving a maximum output of 200 kW and utilizing advanced turbocharging and hybrid systems for improved performance and fuel efficiency [11] Group 4: Market Positioning - The A5L Sportback represents Audi's commitment to innovation and luxury, combining German craftsmanship with insights into the specific needs of the Chinese market [13]
上汽大众5月销量同比增长4.3% 明年将迎产品大年
Mei Ri Jing Ji Xin Wen· 2025-06-07 10:54
Core Insights - SAIC Volkswagen reported May sales data, with approximately 87,000 new cars sold, representing a year-on-year increase of 4.3% [1] - The company has implemented a lifetime warranty policy for its entire range of fuel SUVs, which has begun to show positive effects on sales [1] - The total sales for SAIC Volkswagen in the first five months of the year reached around 430,000 vehicles [1] Group 1 - The Tiguan family achieved terminal sales of over 16,000 units in May, while the Tarek family surpassed 12,000 units [1] - The lifetime warranty policy covers a price range of 80,000 to 320,000 yuan and includes various core components without mileage or time limits, but is only available to the first owner of non-commercial vehicles [1] - The policy aims to enhance brand image and sets higher expectations for quality, consistency, and reliability [1] Group 2 - SAIC Volkswagen emphasizes the importance of value over price competition, aiming for a long-term relationship with customers [2] - The Audi brand under SAIC has also seen growth in terminal sales in the first five months of the year, with the launch of the Q6 quattro commemorative edition in May [2] - At the 2025 Guangdong-Hong Kong-Macao Greater Bay Area Auto Show, SAIC Volkswagen showcased several new models, marking the beginning of its "German quality + Chinese wisdom" strategy [2]
2025粤港澳大湾区车展秀肌肉,上汽奥迪展现双品牌驱动力
Zhong Guo Qing Nian Bao· 2025-06-03 10:55
Group 1 - The core viewpoint of the articles highlights the launch of new models by SAIC Audi, including the A5L Sportback and E5 Sportback, showcasing their dual-brand strategy aimed at covering various segments of the luxury market [2][3] - The A5L Sportback is the first fuel vehicle equipped with Huawei's advanced driving technology, featuring 32 high-precision sensors that provide a driving experience comparable to electric vehicles [2][3] - The E5 Sportback represents the first mass-produced vehicle under the new AUDI brand, integrating Audi's luxury heritage with global innovation and Chinese smart electric technology, catering to the upgrading demands of the Chinese electric vehicle market [3] Group 2 - SAIC Audi plans to launch multiple new models based on the Premium Platform Combustion (PPC) luxury fuel vehicle platform over the next two years, focusing on high-level assisted driving features to strengthen its position in the luxury fuel vehicle market [4] - In the new energy sector, the AUDI brand will accelerate the development of a product matrix covering various market segments to meet the diverse needs of Chinese consumers for high-end electric mobility [4]
2025上海车展:“含华量”提升,跨国车企反击
Bei Jing Shang Bao· 2025-04-27 07:32
Group 1 - The core message of the articles highlights the significant shift in multinational automotive companies towards localization in research and development (R&D) to better cater to the Chinese market [3][4][12] - Multinational companies are establishing local R&D systems led by Chinese teams, with Toyota and Mercedes-Benz showcasing models developed specifically for Chinese consumer needs [4][6] - The trend of increasing "Chinese content" in products is seen as essential for multinational brands to regain market share against domestic competitors [3][14] Group 2 - The 2025 Shanghai Auto Show revealed that multinational companies are integrating local supply chains to enhance their technological capabilities and product offerings [7][9] - Collaborations with local tech firms, such as Honda's partnership with Momenta for advanced driving solutions, indicate a strategic shift towards leveraging local expertise [7][9] - The presence of local suppliers at multinational company booths during the auto show underscores the growing importance of domestic partnerships in the automotive sector [11] Group 3 - Data from the China Automobile Industry Association indicates that domestic brands sold 4.369 million passenger vehicles in Q1 2023, marking a 28.8% year-on-year increase and capturing 68.1% of the market share [12] - The rapid evolution of consumer preferences in China, particularly for smart and personalized vehicle features, is reshaping global automotive innovation [12][13] - Multinational companies are facing pressure to accelerate product updates and innovations, with some reducing development cycles to 24 months to keep pace with market demands [13][14]
双轨竞速,上汽奥迪重回“C位”
Bei Jing Qing Nian Bao· 2025-04-26 23:10
Core Viewpoint - SAIC Audi's dual-brand strategy is a significant move to navigate the challenges of traditional luxury brands transitioning to electric vehicles, aiming to create a unique value proposition in the luxury car market by offering both fuel and electric vehicles simultaneously [1][6][11] Group 1: Product Strategy - The launch of the new SAIC Audi A5L Sportback, featuring Huawei's advanced driving technology, and the Audi E5 Sportback, the first mass-produced electric vehicle under the new AUDI brand, signifies the full implementation of SAIC Audi's dual-brand strategy [1][4] - The A5L Sportback retains the mechanical appeal of the EA888 engine and quattro all-wheel drive while integrating advanced driving assistance capabilities, addressing consumer demand for both traditional and smart features [9] - The Audi E5 Sportback is built on an intelligent digital platform (ADP) and boasts impressive specifications, including a 0-100 km/h acceleration in 3.4 seconds and a range exceeding 770 kilometers on a single charge [7][4] Group 2: Market Positioning - In a market where the penetration rate of new energy vehicles exceeds 40%, SAIC Audi's strategy of offering both fuel and electric vehicles reflects a precise understanding of the Chinese automotive market [2] - The company aims to capture high-end electric market share with the Audi E5 Sportback while solidifying its luxury fuel vehicle base with the A5L Sportback, avoiding price wars with new entrants and maintaining brand premium [6][11] Group 3: User Experience and Service - SAIC Audi is developing a "full lifecycle service" ecosystem, integrating resources from both brands to create a service network covering 90 key cities in China, with plans to expand to 240 locations by year-end [10] - The company is enhancing user experience through immersive brand spaces that engage multiple senses, aiming to elevate brand recognition and create a unique luxury experience [10] Group 4: Strategic Intent - The dual-brand strategy is not just about product offerings but also about reconstructing the value chain of joint ventures, moving away from traditional models to a "global standard + Chinese solution" collaborative system [6][11] - The competition in the luxury car market has evolved from product-centric to a focus on systemic capabilities, where companies that can balance mechanical heritage with smart technology and service ecosystems will lead the market [11]
“东道主”上汽集团全军出击,六大整车企业各司其职、尚界热度居高
Zhong Guo Jing Ji Wang· 2025-04-24 02:57
Core Insights - SAIC Group showcased over a hundred new vehicles from ten brands at the 2025 Shanghai Auto Show, emphasizing a diverse range of offerings to meet consumer needs [1] - The company launched several major strategic initiatives, including brand rejuvenation and the introduction of the new brand "SAIC Shangjie" in collaboration with Huawei [3] - The latest model from Zhiji Auto, the Zhiji L6, features advanced comfort technologies and cutting-edge intelligent systems, positioning it as a leader in high-end smart electric vehicles [5] Group 1: Brand and Product Highlights - Zhiji Auto aims to be a high-end smart electric leader, showcasing the Zhiji L6 with innovative comfort features and industry-leading safety technology [5] - Roewe brand introduced the "Pearl" concept car and launched the Roewe D6, focusing on family-oriented values and advanced battery technology [5] - MG brand is targeting a global market with new models, including the Cyberster 2026 and Cyber X, emphasizing a youthful and innovative approach [7] Group 2: Commercial Vehicles and Collaborations - SAIC Commercial Vehicles is focusing on user-centric products and plans to launch 15 new energy commercial products, including the "New Journey" hybrid light bus [8] - SAIC Volkswagen is showcasing the Audi E5 Sportback and the ID.ERA SUV concept, highlighting technological advancements and local market integration [9] - SAIC General Motors introduced the new high-end electric sub-brand "Zhijing" and showcased the Buick GL8 and Cadillac LYRIQ-V, emphasizing their commitment to the high-end new energy market [11] Group 3: Market Positioning and Future Plans - SAIC General Motors Wuling is targeting the youth market with the Wuling Star 2025, featuring advanced safety and intelligent driving capabilities [13] - The company aims to enhance its brand image and product offerings to cater to the evolving demands of consumers in the smart vehicle segment [14]