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汇聚行业力量 激发消费活力——成都市行业协会商会开展“庆双节 促消费”活动
Sou Hu Cai Jing· 2025-10-08 23:42
双节期间,在全市行业协会商会的精心组织下,一系列促消费活动如火如荼地展开,从"成都造"出海到全球好物入蓉,从传统文化沉浸体验到现代科技智 慧零售,多元消费场景吸引广大市民和游客打卡。这场消费盛宴的背后,是成都市委社会工作部联合市商务局、市文广旅局等部门,统筹全市行业协会商 会资源,共同实施的"开放合作、文化赋能、政企联动、品质护航"四大行动。 全市文旅类行业协会商会以"公园城市·幸福成都"为主线,推动传统文化与现代消费深度融合,打造出一批具有辨识度、参与感、传播力的文旅消费新场 景,让市民游客在体验中感受成都魅力、在消费中传承天府文化。 进口消费同样表现亮眼,成都市外贸发展协会协办的"金秋全球汇"进口嘉年华聚焦美妆、家居等四大品类,发布《成都进口嘉年华好"GO"指南》,联动 50余个进口消费场景。活动期间,挪威三文鱼刺身、意大利红酒、法国香水等来自20余个国家的商品整齐排列,单日客流量最高突破5万人次,真正实 现"不出成都,购遍全球"。 开放合作 蓉品与世界对话,拓展消费新空间 全市各商贸类行业协会抢抓节日机遇,积极搭建"走出去"与"引进来"的双向通道,助力"成都造"产品拓展国际市场,同时让全球好物汇聚蓉城。 ...
“蜀里安逸”消费券重磅来袭!上唯品会买川酒川茶,每单最高减180元!
Sou Hu Cai Jing· 2025-09-23 07:55
Core Viewpoint - The launch of the "Shu Li An Yi" consumption voucher program aims to promote Sichuan's local products, specifically Sichuan liquor and tea, through a collaboration between Yunshanfu APP and Vipshop, enhancing consumer access to these products while providing significant discounts [1][3]. Group 1: Consumption Voucher Details - The consumption vouchers will be available for online registration starting September 25, with a lottery system for selection [3][5]. - The vouchers offer discounts based on purchase amounts: 30 yuan off for purchases over 300 yuan, 100 yuan off for over 800 yuan, and 180 yuan off for over 1200 yuan [6][7]. - The vouchers can be used on various Sichuan liquor and tea brands available on Vipshop, including well-known names like Wuliangye and Langjiu [3][4]. Group 2: Collaboration and Sales Performance - Vipshop collaborates closely with major Sichuan brands to enhance product visibility and streamline supply chains, contributing to the "Sichuan goods going out" initiative [3][4]. - Since its partnership with Vipshop began in 2017, Wuliangye has seen significant sales growth, with sales figures reaching new highs this year [3]. - Langjiu has also benefited from the partnership, with over 70% of its purchasing users on Vipshop being super VIP members, indicating strong customer loyalty [4]. Group 3: Event Timeline and Participation - The event will run from September 25 to October 3, with specific timelines for registration, lottery results, and voucher usage [5][10]. - Participants must authorize their personal information for verification during the registration process [7][10]. - The vouchers will be credited to users' accounts by September 29 and will be valid for five days [8][10].
突出“国际、品质、绿色”,第四届国际熊猫消费节将为“外来+入境”消费提供美好体验
Sou Hu Cai Jing· 2025-09-22 13:42
Core Points - The "Buy in China: Sichuan Station" and the Fourth China (Sichuan) International Panda Consumption Festival will take place from September 25 to November 30, aiming to enhance inbound and external consumption services in Sichuan [1] - The event is part of a national initiative to boost the attractiveness and reputation of China's consumer market, aligning with high-level opening-up strategies [1][2] Group 1: International Consumption Environment - Sichuan aims to create an international consumption destination by optimizing the consumption environment, including implementing measures to enhance payment convenience for foreign visitors [2] - The province has accelerated the implementation of tax refund policies for departing tourists, with a 190% increase in tax refund sales [2] - The number of stores offering immediate tax refunds ranks among the top three in the country, with plans for full coverage across 21 cities and states in Sichuan [2] Group 2: Event Highlights - The festival will emphasize three main elements: international, quality, and green, with a focus on enhancing the experience for inbound and external consumers [2] - Over 100 premiere events will be held during the festival, showcasing international and local products across 84 iconic shopping districts and 226 characteristic pedestrian streets [2] Group 3: Culinary and Tourism Promotion - The festival will promote Sichuan cuisine as a key attraction, with events like the Chengdu International Food Carnival and the World Sichuan Cuisine Conference [3] - A total of 20 specialty food streets and 500 must-try eateries will be launched, along with a food map and experience guide for visitors [3] - The integration of cultural tourism with the "Sichuan Leisure" brand aims to enhance the appeal of Sichuan's panda and culinary offerings to a global audience [4] Group 4: Engagement through Events - The festival will leverage events, performances, and exhibitions to create immersive consumption experiences, particularly in conjunction with popular local sports events [4] - The initiative aims to stimulate commercial activities and consumer engagement through innovative marketing strategies and promotional packages [4]
“天府粮仓”品牌之夜绽放成都 助力四川农产品拓展欧洲市场
Si Chuan Ri Bao· 2025-09-06 01:22
Group 1 - The 11th China-Germany Agricultural Week opened in Chengdu, featuring the "Tianfu Granary" brand night as a highlight, showcasing Sichuan's agricultural achievements and products [1] - The "Tianfu Granary" public brand includes 200 high-quality agricultural products such as Sichuan tea, fruits, and pork, aiming to expand its influence and market reach [1] - The event serves as a platform for cultural exchange and aims to deepen agricultural cooperation between China and Germany, focusing on smart agriculture and health food sectors [1] Group 2 - The China-Germany Agricultural Week is a brand project for agricultural cooperation between the two countries, facilitating international exchanges in agricultural technology, resources, and talent [2] - This year's event is the first to be held in Sichuan, featuring a series of activities including seminars and field research, engaging experts, scholars, and entrepreneurs in multi-faceted discussions [2]
成都两个消费场景入选全国典型案例
Sou Hu Cai Jing· 2025-08-12 12:12
Group 1: Core Insights - Chengdu's Kuanzhai Alley and R29 Community Life Space have been selected as exemplary cases in the 2024 National Consumption New Scenarios by the National Development and Reform Commission, highlighting their unique appeal among 91 nationwide examples [1][5] Group 2: Kuanzhai Alley Cultural District - Kuanzhai Alley is a unique blend of Northern hutong culture and Sichuan courtyard architecture, fostering new consumption vitality rooted in the "Old Chengdu" ambiance [1][3] - The district operates under the principle of "one courtyard, one scene, one product," ensuring that each shop harmonizes with the street's cultural tone while showcasing distinct characteristics [3] - It has introduced several flagship stores and a "curated retail" space called "KuanChǎng," which integrates exhibitions, retail, and immersive experiences, enhancing the consumer experience [3] - Since its inception in 2008, Kuanzhai Alley has welcomed nearly 200 million visitors and generated over 4 billion yuan in revenue, earning multiple national accolades [3] Group 3: R29 Community Life Space - R29 Community Life Space is strategically located in a residential area with over 100,000 residents within a 1-kilometer radius, catering to all age groups [5][7] - The project adopts a "community commercial+" model, offering 24-hour services and a variety of facilities, including fitness centers, study rooms, and children's play areas [5][7] - Since its launch in June 2022, R29 has served over 600,000 residents, with occupancy rates increasing from 60% to 80%, effectively integrating public commercial services into daily life [7] Group 4: Economic Implications - The development of new consumption scenarios is crucial for enhancing domestic demand and economic vitality, promoting high-quality living standards [7][8] - Chengdu plans to continue implementing initiatives to boost consumption, aiming to create high-energy consumption scenarios that reflect the city's unique characteristics [7]
力争“一地办赛、全省消费” 将发动上万家品质生活服务商、全省八十个消费新场景和重点商圈步行街 跟着世运会 来四川玩点新的
Si Chuan Ri Bao· 2025-07-13 01:07
Group 1 - The Sichuan province is launching a service consumption season with over 1.6 million quality life service providers participating, aiming to create more than 100 activities across 21 cities and counties [5][6] - The service consumption season includes five thematic activities: "Trendy Summer," "Delicious Summer," "Comfortable Summer," "Travel Summer," and "Shopping Summer," totaling 115 unique events [6][7] - The "Trendy Summer" activity will integrate event economy with cultural tourism, featuring major events like the third esports competition in Luzhou [6][7] Group 2 - The "Delicious Summer" activity will showcase local culinary delights through events such as the Beer and Lobster Festival and the Daliangshan Barbecue Food Festival, promoting Sichuan's authentic flavors [6][7] - The "Comfortable Summer" activity will offer discounts on accommodations and host high-quality cultural leisure projects like music festivals and night tours [7] - The "Travel Summer" activity will focus on family-friendly and educational summer experiences, including various cultural festivals [7] Group 3 - The "Shopping Summer" activity will highlight Sichuan's specialty products, featuring a dedicated exhibition for local crafts and delicacies at the World Games Village [7][11] - During the World Games, ticket holders can enjoy discounts on dining, accommodation, and shopping, with over 140 restaurants and various hotels participating in the promotion [10] - A "Ticket Root Discount Map" will be available for visitors to easily access discount information, enhancing the overall consumer experience [10]
前4月四川对中亚五国进出口额同比增长57.3%
Si Chuan Ri Bao· 2025-06-21 01:18
Group 1 - The core viewpoint of the articles highlights the significant growth in trade between Sichuan and Central Asian countries, with a total import and export value of 2.78 billion yuan in the first four months, marking a year-on-year increase of 57.3% [1] - Sichuan's exports to Central Asia reached 2.61 billion yuan, up 57.9% year-on-year, while imports amounted to 170 million yuan, reflecting a growth of 48.5% [1] - Key export products from Sichuan include automobiles, semiconductor devices, and batteries, while imports mainly consist of edible rapeseed oil, ferroalloys, and grains [1] Group 2 - The cooperation model between Sichuan and Central Asian countries is evolving, with initiatives such as the Sichuan Overseas Exhibition Service Station in Tashkent and a vehicle bonded display center now operational [2] - Over 40 enterprises from Chengdu and Mianyang have participated, showcasing more than 100 products at the service station, including vehicles from BYD, Li Auto, and Zeekr [2] - The establishment of the Sichuan Tea Export Alliance by six companies aims to expand Sichuan tea into the Central Asian market, with approximately 5,000 tons of tea exported to Uzbekistan annually via direct trains from Chengdu [2]
加快打造“战略性支柱产业” 四川推进文旅深度融合
Mei Ri Jing Ji Xin Wen· 2025-06-18 14:13
Core Viewpoint - The Sichuan Provincial Committee aims to enhance the cultural tourism industry by establishing world-class landmarks, promoting international brand influence, and integrating cultural and tourism development to make it a strategic pillar industry by 2027 and 2030 [1][2][7]. Group 1: Goals and Measures - Sichuan plans to cultivate world-class cultural tourism landmarks such as the Ruoergai Wetland and Daocheng Yading, and support Chengdu and Leshan in becoming world culinary capitals [1][2]. - The province aims for the cultural and related industries' added value to reach 3.8 trillion yuan and total tourism expenditure to hit approximately 2 trillion yuan by 2027 [1][2]. - By 2030, the integration of culture and tourism is expected to be more robust, enhancing the influence of Bashu culture and the competitiveness of the cultural tourism industry [1][2]. Group 2: Economic Contribution - The cultural tourism industry contributes nearly 12% to the local GDP, showcasing its significance in the modern industrial system [2]. - The industry is characterized by a large scale but weak profitability, indicating a need for structural improvements [2]. Group 3: Brand Development - The initiative emphasizes the creation of the "Jinxiutianfu·Anyi Sichuan" cultural tourism brand, which aims to enhance the province's competitiveness and attractiveness [3][4]. - The brand reflects Sichuan's rich cultural heritage and aims to create a strong public image [3]. Group 4: Strategic Focus Areas - Sichuan will focus on building world-class cultural tourism landmarks and enhancing the recognition of existing attractions like Jiuzhaigou and the Giant Panda [4]. - The province will also invest in cultural and artistic projects, support the development of international tourism cities, and promote local culinary specialties [5]. Group 5: Financial and Policy Support - Sichuan plans to establish a 5 billion yuan investment fund to attract more social capital into the cultural tourism sector [6]. - The province will implement various financial policies, including tax incentives and special bonds, to support cultural tourism projects [6]. Group 6: Future Plans - The Sichuan government will issue detailed policy measures to further promote the integration of culture and tourism, including high-value support policies [7].