Core Viewpoint - The company, Lege Co., has achieved steady revenue growth through a dual-driven strategy focusing on overseas warehouse operations and smart home business, despite some fluctuations in profit, with a long-term goal of sustainable development [1] Group 1 - The company emphasizes its commitment to its core business [1] - The dual-driven strategy has led to collaborative development between overseas warehouse operations and smart home business [1] - Revenue has shown steady growth, indicating positive overall performance [1] Group 2 - Profit has experienced fluctuations, but the overall trend remains positive [1] - The company aims for sustainable development as a long-term objective [1]

Core Viewpoint - The company, Lege Co., Ltd. (300729.SZ), is focusing on its core business and has achieved a dual-driven growth model through overseas warehouse operations and smart home business, leading to steady revenue growth despite profit fluctuations, with a long-term goal of sustainable development [1]. Group 1 - The company has successfully implemented a dual-driven strategy combining overseas warehouse operations and smart home business, resulting in steady revenue growth [1]. - Although profits have experienced fluctuations, the overall trend is positive, indicating a focus on long-term sustainability [1]. - The company acknowledges the concerns raised by investors regarding its stock performance and the profitability of its overseas warehouse operations [3]. Group 2 - Investors have expressed concerns about the company's long-term stock performance, which has underperformed compared to the industry and broader market indices [3]. - There are worries that the significant investments in overseas warehouses have not translated into profits, raising questions about the strategic direction away from the core smart home business [3]. - The company is urged by investors to reconsider its business development direction and return focus to the smart manufacturing sector to enhance investment value [3].

Core Insights - Midea Group is actively promoting its robotics business, recently rebranding its subsidiary to KUKA Robotics Automation (Guangdong) Co., Ltd, emphasizing industrial robot manufacturing and intelligent robot R&D [1] - The company's Q3 2025 financial results show significant growth, with total revenue reaching 1119.33 billion yuan, a year-on-year increase of 10.06%, and net profit of 118.7 billion yuan, up 8.95% [3] - Midea's three major To B businesses—new energy and industrial technology, smart building technology, and robotics and automation—contributed 813 billion yuan in revenue, accounting for approximately 22.4% of total revenue [4] Financial Performance - In the first three quarters of 2025, Midea achieved cumulative revenue of 3630.57 billion yuan and net profit of 378.83 billion yuan, with year-on-year growth rates of 13.82% and 19.51% respectively [3][4] - Midea's revenue and net profit significantly outpaced competitors Haier and Gree, with net profit being 2.2 times and 1.8 times that of Haier and Gree respectively [3] Robotics Business Development - Midea's robotics business, while growing, still represents a small portion of overall revenue, contributing approximately 6.22% in Q3 2025, which is lower than other To B segments [5][6] - The robotics segment's year-on-year growth rate of 9% lags behind other To B businesses and overall company growth, indicating it has not yet become a primary growth driver [6] Future Potential - Midea's long-term investment in robotics is expected to yield future value, with the industrial humanoid robot "Mei Luo" already operational in Midea's factories [7][8] - The company has established a production capacity of 80,000 units for harmonic reducers by the end of 2024, which are essential components for industrial robots [8] - Midea's R&D investment has exceeded 430 billion yuan over the past three years, with a 14.4% increase in the first half of 2025, indicating a commitment to advancing robotics technology [8]

Group 1 - The company, Lege Co., stated that its overseas warehouse business and smart home business are in completely different industries with varying stages of development, leading to significant differences in gross margins [2] - The company's annual report disclosed overall gross margin and segment gross margins, indicating that the rapid revenue growth of the overseas warehouse business has been lowering the overall gross margin due to its increasing share in total revenue [2] - The company has been actively developing its overseas warehouse business, primarily based on its ecological synergy with the cross-border e-commerce business [2]

Core Viewpoint - The company demonstrated robust operational capabilities with double-digit growth in revenue and performance despite intensified industry competition and diminishing effects of national subsidies [1][2]. Financial Performance - In H1 2025, the company achieved operating revenue of 252.33 billion yuan, a year-on-year increase of 15.68%, and a net profit attributable to shareholders of 26.01 billion yuan, up 25.04% year-on-year [2]. - In Q2 2025, the company reported operating revenue of 123.90 billion yuan, reflecting a year-on-year growth of 10.99%, and a net profit of 13.59 billion yuan, which is a 15.14% increase year-on-year [2]. Business Segments - The C-end domestic sales share showed a strong recovery, with the smart home business growing by 13% year-on-year in H1 2025. The company’s brands gained market share in domestic air conditioning, refrigeration, and washing machine markets by 3.7, 1.7, and 2.8 percentage points respectively [2]. - The B-end business also continued to improve, with an overall year-on-year growth of 21% in H1 2025, particularly in industrial technology, building intelligence, and robotics sectors, which grew by 29%, 24%, and 8% respectively [2]. Profitability Metrics - In Q2 2025, the company's gross margin was 26.17%, a decrease of 0.4 percentage points year-on-year, while the net profit margin improved to 11.22%, an increase of 0.38 percentage points year-on-year [3]. - The company experienced a positive contribution from financial expenses, amounting to 3.15 billion yuan, which is an increase of 1.98 billion yuan year-on-year, benefiting from improved foreign exchange gains due to the appreciation of the euro against the yuan [3]. Investment Outlook - The company maintains its profit forecast for 2025-2027, with expected EPS of 5.70, 6.30, and 6.82 yuan respectively, reflecting year-on-year growth of 14%, 11%, and 8% [1]. - The target price is set at 87.15 yuan, corresponding to a 15X valuation for 2025, with a maintained "buy" rating [1].

Core Viewpoint - Midea Group reported a robust performance in the first half of 2025, achieving a revenue of 251.12 billion yuan, a year-on-year increase of 15.58%, despite the challenging environment of price competition in the home appliance industry [1][2]. Financial Performance - Revenue reached 251.12 billion yuan, up 15.58% from 217.27 billion yuan in the same period last year [2]. - Net profit attributable to shareholders was 26.01 billion yuan, reflecting a growth of 25.04% compared to 20.80 billion yuan [2]. - The net profit excluding non-recurring items was 26.24 billion yuan, marking a 30.00% increase from 20.18 billion yuan [2]. - Operating cash flow was 37.28 billion yuan, an increase of 11.33% from 33.49 billion yuan [2]. - Basic earnings per share rose to 3.41 yuan, a 12.91% increase from 3.02 yuan [2]. Business Segments - The smart home business generated revenue of 167.20 billion yuan, accounting for 66.58% of total revenue, with a year-on-year increase of 13.31% [3][8]. - The ToB (business-to-business) segment, focusing on commercial and industrial solutions, achieved revenue of 64.54 billion yuan, representing 25.70% of total revenue, with a growth of 20.79% [7][8]. - The new energy and industrial technology sectors saw revenue growth rates of 28.61% and 24.18%, respectively [7][9]. International Expansion - Midea's overseas revenue reached 107.19 billion yuan, a 17.70% increase from 91.08 billion yuan, constituting 42.69% of total revenue [2][8]. - The company expanded its manufacturing capabilities in Thailand and Indonesia, with a total of 63 manufacturing bases globally, 41 of which are located overseas [4]. - Midea's overseas e-commerce sales increased by 30%, with some regions exceeding 50% growth [6]. Strategic Initiatives - Midea is focusing on direct-to-consumer (DTC) strategies, enhancing inventory turnover rates by 10% and achieving a stock fulfillment rate of over 93% [3]. - The company has integrated over 20,000 stores with platforms like Meituan and Douyin, contributing to over 200,000 orders in the first half of the year [3]. - Midea's acquisition of the European kitchen appliance brand TEKA is part of its strategy to deepen its market presence in Europe [4]. Future Outlook - The company aims to continue its transformation towards commercial and industrial solutions, which are currently experiencing rapid growth [12]. - Midea's management emphasizes efficiency improvements and value chain enhancements as key strategies to navigate the competitive landscape of the home appliance market [11].

Core Viewpoint - The three major white goods companies, Midea Group, Haier Smart Home, and Gree Electric Appliances, have reported their semi-annual results for 2025, showcasing varied performance in revenue and net profit growth, with Midea leading significantly in both metrics [1][2][3]. Revenue and Profit Performance - Midea Group reported revenue of 251.12 billion yuan, a year-on-year increase of 15.58%, and a net profit of 26.01 billion yuan, up 25.04% [1][8]. - Haier Smart Home achieved revenue of 156.49 billion yuan, growing 10.22%, with a net profit of 12.03 billion yuan, reflecting a 15.59% increase [1][10]. - Gree Electric Appliances experienced a revenue decline to 97.32 billion yuan, down 2.46%, while net profit grew slightly to 14.43 billion yuan, up 1.95% [1][14]. Market Trends and Dynamics - The domestic home appliance market (excluding 3C products) reached a retail value of 453.7 billion yuan, growing 9.2% year-on-year, with significant growth in air conditioning and washing machine sectors [5][6]. - The air conditioning market saw retail sales of 38.45 million units, a 15.6% increase, while the retail scale reached 126.3 billion yuan, up 12.4% [5][6]. Company-Specific Insights - Midea Group's revenue and profit growth rates have not slowed despite its size, maintaining a consistent upward trend for four consecutive years [10][12]. - Haier Smart Home has shown stable growth without any year-on-year declines since 2021, with net profit growth consistently above 12% [12][10]. - Gree Electric Appliances has shown a noticeable decline in revenue growth since 2021, with a significant drop in its core air conditioning business, which traditionally contributes over 70% of its revenue [16][21][23]. Competitive Landscape - The competitive environment has intensified, with Midea and Haier gaining market share in the air conditioning sector, while Gree has seen a decline [22][24]. - Midea has implemented operational restructuring to enhance efficiency, while Gree is diversifying its product offerings beyond air conditioning [25][26]. - Haier is actively expanding its business through investments and acquisitions, indicating a strategic focus on growth through diversification [27][28]. Industry Challenges - The home appliance industry is facing challenges such as price competition and market saturation, leading to a need for companies to adapt their strategies to maintain market share [29].

Core Insights - The article discusses the performance of major home appliance companies in China, specifically Midea Group, Haier Smart Home, and Gree Electric, as they release their half-year reports for 2025 [2][3][4]. Group 1: Financial Performance - Midea Group reported a revenue of 251.12 billion yuan, a year-on-year increase of 15.58%, and a net profit of 26.01 billion yuan, up 25.04% [2][7]. - Haier Smart Home achieved a revenue of 156.49 billion yuan, with a growth of 10.22%, and a net profit of 12.03 billion yuan, increasing by 15.59% [2][10]. - Gree Electric's revenue was 97.32 billion yuan, showing a decline of 2.46%, while its net profit was 14.43 billion yuan, up by 1.95% [2][13]. Group 2: Market Trends - The domestic home appliance market (excluding 3C products) reached a retail value of 453.7 billion yuan, growing by 9.2% year-on-year [6]. - The air conditioning sector saw a retail volume of 38.45 million units, a growth of 15.6%, with a retail scale of 126.3 billion yuan, up 12.4% [6][21]. - The washing machine market's retail value was 47.6 billion yuan, increasing by 11.5%, while the refrigerator market reached 67.28 billion yuan, growing by 3.5% [6]. Group 3: Competitive Landscape - Midea Group is positioned to "compete against two" with its revenue nearly matching the combined revenue of Haier and Gree [7][8]. - Gree Electric has shown a noticeable decline in growth, with its revenue growth turning negative for the first time since 2021 [12][15]. - The competitive dynamics are shifting, with companies like Xiaomi gaining market share, prompting major players to adjust their strategies [22][23]. Group 4: Business Adjustments - Midea Group has made operational adjustments to enhance efficiency and streamline its business [22]. - Gree Electric is focusing on diversifying its product lines beyond air conditioning to improve its market presence [22]. - Haier Smart Home is actively expanding through investments and acquisitions to broaden its business scope [22].

Core Viewpoint - The performance of major home appliance companies in the first half of 2025 shows significant differences, with Midea Group leading in both revenue and profit growth, while Gree Electric experienced a decline in revenue [2][3][4]. Revenue and Profit Performance - Midea Group reported revenue of 251.12 billion yuan, a year-on-year increase of 15.58%, and a net profit of 26.01 billion yuan, up 25.04% [2][6]. - Haier Smart Home achieved revenue of 156.49 billion yuan, growing 10.22%, with a net profit of 12.03 billion yuan, increasing by 15.59% [2][9]. - Gree Electric's revenue was 97.32 billion yuan, down 2.46%, with a net profit of 14.43 billion yuan, up 1.95% [2][11]. Market Trends - The domestic home appliance market (excluding 3C products) reached a retail value of 453.7 billion yuan, growing by 9.2% year-on-year in the first half of 2025 [6]. - The air conditioning sector saw retail sales of 38.45 million units, a 15.6% increase, with a retail scale of 126.3 billion yuan, up 12.4% [6][14]. Business Dynamics - Midea Group's smart home business generated revenue of 167.2 billion yuan, growing 13.31% [15]. - Gree Electric's consumer electronics segment reported revenue of 76.28 billion yuan, down 5.09% [16]. - The air conditioning market is experiencing price competition, with a significant shift towards lower-priced models, impacting mid-to-high-end demand [17]. Strategic Adjustments - Midea Group has made operational adjustments to enhance efficiency and streamline its business model [18]. - Gree Electric is focusing on diversifying its product offerings beyond air conditioning to strengthen its market position [18]. - Haier Smart Home is actively expanding through investments and acquisitions to broaden its business scope [18]. Competitive Landscape - The competitive environment in the home appliance industry is intensifying, with new entrants and existing players adjusting strategies to capture market share [19].

Investment Rating - The investment rating for the company is "Accumulate" with a target price of 87.15 CNY [6]. Core Views - The company demonstrated robust operational capabilities, achieving double-digit growth in both revenue and profit despite intensified industry competition and diminishing effects of national subsidies [3]. - The company reported a revenue of 252.33 billion CNY for the first half of 2025, representing a year-on-year increase of 15.68%, and a net profit attributable to shareholders of 26.01 billion CNY, up 25.04% year-on-year [12]. - The report maintains profit forecasts for 2025-2027, with expected EPS of 5.70, 6.30, and 6.82 CNY respectively, reflecting year-on-year growth of 14%, 11%, and 8% [12]. Financial Summary - Total revenue for 2023 is projected at 373.71 billion CNY, with a growth rate of 8.1%, and net profit attributable to shareholders is expected to be 33.72 billion CNY, growing by 14.1% [5]. - The company’s gross profit margin for Q2 2025 was 26.17%, a slight decrease of 0.4 percentage points year-on-year, while the net profit margin improved by 0.38 percentage points to 11.22% [12]. - The company’s net asset return rate is projected to be 20.7% for 2023, decreasing to 17.8% in 2024, and then gradually increasing to 20.1% by 2027 [5]. Business Performance - In the first half of 2025, the company’s C-end business in smart home products grew by 13% year-on-year, with significant market share recovery in domestic air conditioning, refrigeration, and washing machine sectors [12]. - The B-end business also showed a strong performance with a 21% year-on-year increase, particularly in industrial technology, building intelligence, and robotics sectors [12]. - The company’s sales, management, R&D, and financial expense ratios for Q2 2025 were 9.02%, 3%, 3.57%, and -2.54% respectively, indicating improved efficiency [12].